creating business value from enterprise 2.0
DESCRIPTION
Keynote presentation by Ross Dawson at Enterprise 2.0 Executive Forum - intended for attendees of the event as it's not meaningful without the presentation...:-)TRANSCRIPT
Creating Business Value
from Enterprise 2.0
Ross DawsonChairman, Future Exploration NetworkAuthor, Living Networks andDeveloping Knowledge-Based Client Relationships
The weightless economy
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1980 1990 2000
US$tn
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0.5
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1.5
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2.5
billion tons
GDPWeight
Source: US DoC;Cap Gemini Ernst & Young
Anyone can publish on the web
Business drivers
What isEnterprise 2.0?
Culture andgovernance
The state of Enterprise 2.0
in Australia
Competition intensifiesCompetition intensifies
The network organisation
The network economy
EasilyRepeatableProcesses
Business drivers
What isEnterprise 2.0?
Culture andgovernance
The state of Enterprise 2.0
in Australia
Business drivers
What isEnterprise 2.0?
Culture andgovernance
The state of Enterprise 2.0
in Australia
Enterprise 2.0 in Australia
Financial services
Property/ construction
Universities
Government
Telecoms/ technology
Media
Professional services
Agriculture
Travel
Business drivers
What isEnterprise 2.0?
Culture andgovernance
The state of Enterprise 2.0
in Australia
The business value of social networks
Governance first
Risks•Productivity
•Information loss
•Reputation
•Network penetration
•Culture
Action•Enable end-users
•Provide robust platforms
•Refine staff policies and guidelines
•Evolve system architecture
•Ensure solid firewalls/ security policies
Value•Increased efficiency and cost savings
•Enhanced collaboration
•More responsive
•Faster to market
•Attract and retain talent
•Reduced IT costs
Enterprise 2.0 Governance FrameworkVersion 0.7
Business drivers
What isEnterprise 2.0?
Culture andgovernance
The state of Enterprise 2.0
in Australia
Lessons for Enterprise 2.0
Make governance an enabler
Start from business applications, not tools
Make work easier
Build strategies at the architecture level
Allow users to experiment
Create pilots that yield useful lessons