craig portfolio low rez
TRANSCRIPT
VESPA PRINT ADVERTISEMENT
A fictional half-page print ad designed for a fictional ad campaign introducing Vespa to India.
MISSION
The purpose of the ad was to create a hype over the Vespa being launched in India.The ad focuses on the USP of the fictional ad campaign - The Vespa Effect caused by the classic retro styling of the Vespa.
MY ROLE
ConceptPhotographyArt Direction
VESPA TV ADVERTISEMENT
A fictional 30 second TV ad designed for a fictional ad campaign introducing Vespa to India.
*Ad can be seen on provided DVD
MISSION
The purpose of the ad was to create a hype over the Vespa being launched in India.The ad focuses on the USP of the fictional ad campaign - The Vespa Effect caused by the classic retro styling of the Vespa.
MY ROLE
ConceptVideographyEditing
PURE TEMPTATION PRINT ADVERTISEMENT
A fictional quarter-page print ad designed for a fictional cookie brand being introduced in the Indian
market.
MISSION
The purpose of the ad was to entice the target audience to buy the product.
The ad uses a combination of velvet red and black to give an overall seductive look to the
product.
MY ROLE
ConceptPhotographyArt Direction
EVENT CALENDAR
A concept for an event calendar for IRIS 2015 - A Student’s Film Festival organised by St. Xavier’s College Department of Mass Communication &
Videography - Goa.
MY ROLE
ConceptArt Direction
CREATIVE GADGET PHOTOGRAPHERAndroGuru.com
Part-time Gadget Photographer, Visual Artist and Visual Advisor for androguru.com
MISSION
Being a gadget freak and techie, I work with androguru.com in my spare time. I click photographs of gadgets, design
graphics and advice on the use of visuals for the website and Facebook page.
MY ROLE
PhotographyArt DirectionVisual Advisor
GOA TOURISM DEPARTMENT BROCHURE
A concept for a fictional 2-fold brochure for the Goa Tourism Department about
the state of Goa
MY ROLE
ConceptArt Direction
MISSION
The aim of the brochure was to give information that tourists in Goa would
require.
ST XAVIERS MCV DEPARTMENT BROCHURE
A concept for a fictional 2-fold brochure for the Mass Communication &
Videography Department of St Xaviers College Goa.
MY ROLE
ConceptArt Direction
MISSION
The aim of the brochure was to give information that interested students would require.
ORIGINAL CONCEPT
REVISED CENTENARY LOGO
OFFICIAL DEPARTMENT LOGO
ST XAVIER’S MCV DEPARTMENT LOGO
A logo designed for the Mass Communication Department of St. Xavier’s College Goa on the
occasion of completing 10 years. This logo was chosen from 29 others and the ‘Zero’ is currently being used as the official logo of the
Department.Department.
MISSION
The overall design of the logo had to encompass everything that the Department
stands for.To achieve this, the ‘Zero’ in 10 years is a To achieve this, the ‘Zero’ in 10 years is a camera aperture focusing on 2 students
with cameras.
MY ROLE
ConceptArt Direction
UNCHARTED REELS MAGAZINE
A fictional 16 page magazine for the Hollywood Enthusiast, containing original articles
about all things Hollywood.
MISSION
Done for a college assignment, this magazine has original articles written by myself as well as some articles contributed
by friends.
MY ROLE
ConceptArticle WritingArt Direction
TEACH FOR INDIA BROCHURE
A fictional 2 fold brochure designed for Teach For India - An NGO providing education to poverty stricken children.
MY ROLE
ConceptArt Direction
DOCUMENTARY FILMTHE PODERS’ FADING PONK
A factual 25 minute documentary film on a dying tradition that is unique only to Goa.
*Film can be seen on provided DVD
MISSION
The purpose of the documantary was to create awareness about the dying tradition
of bread making in Goa.This documentary was a group effort done by a group of 4 Third Year Mass Communication students.Communication students.
MY ROLE
ConceptDirectorEditor
Cover design
CONTENTWRITING
SEARCHENGINE
OPTIMIZATION
SOCIALMEDIA
MANAGEMENT
WORK EXPERIENCEWEB BLEND SOLUTIONS (WEBBLES)
Worked Part-time for 2 months as a Content Writer, Search Engine Optimization Handler and Social Media
Management Handler for Webbles.
MISSION
As part of mandatory 1 month internship for my BA Mass Communication Course,
I interned with Web Blend Solutions Pvt. Ltd. - a web based company based in Goa.Impressed with my work, the company also Impressed with my work, the company also offered a part-time post for an extra month.
MY ROLE
Content WriterSEOSMM