cover model contest proposal 2009

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Presented to 2009 Cover Model Contest By Edwin V. Avent Heart & Soul Magazine 800-834-8813 x104 eavent@heartandsou

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Heart & Soul\'s Annual Cover Model Contest provides sponsors a chance to align thier brand with Heart & Soul\'s most popular event

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Page 1: Cover Model Contest Proposal 2009

Presented to

2009 Cover Model Contest

By Edwin V. Avent

Heart & Soul Magazine

800-834-8813 x104

[email protected]

Page 2: Cover Model Contest Proposal 2009

Every Year Heart & Soul invites our loyal readers to enter into the Heart & Soul Cover Model Contest. In 2008 over 750 readers submitted a 200 word essay about what makes them “Healthy, Wealthy and/or Wise” along with a head shot and full body shot of themselves. Our judges, consisting of our editorial staff and sponsors, select the winner who receives an all expense paid trip to the city of the photo shoot, a day of pampering at a beautiful spa, a night on the town and a photo shoot with a professional photographer. Our winner, as well as the runners up receive wonderful gifts from the sponsors as well.

2007 Winner Robin Goings 2008 Winner Sonya Lowery

Page 3: Cover Model Contest Proposal 2009

In 2008, Greenbelt, Maryland resident, Sonya Lowery, won our contest. Sonya’s winning smile and inspiring story helped to separate her from the other contestants.

See Sonya’s behind the scenes video of her photo shoot

http://www.myheartandsoul.net/video/heart-souls-2008-cover-model

See Sonya on Good Morning Baltimore

http://www.abc2news.com/content/gmm/default.aspx?articleID=14121

Page 4: Cover Model Contest Proposal 2009

In 2007, Los Angeles, CA resident, Robin Goings, won our contest. Robin’s glowing skin, captivating eyes and heartwarming essay won her the coveted top spot.

See Robin’s behind the scenes video of her photo shoot

http://heartandsoul.com/heartandsoul/images/-behind-the-scenes-of.html

Page 5: Cover Model Contest Proposal 2009

In 2009 Heart & Soul is looking to partner with companies that would like to associate themselves with such a popular and exciting program for our readers. Sponsorships include advertising paging in the magazine, banners on the website and in our eblast, logos and streaming ads on our TAGGED, Facebook, MySpace, Hi5, DIGG, ISEECOLOR, GATHER and other social networking sites, sampling opportunities at over 25 live events (including a club and college tour). Plenty of editorial coverage is included with the contest as well.

2007 Winner Robin Goings 2008 Winner Sonya Lowery

Page 6: Cover Model Contest Proposal 2009

Sponsorship Packages$200,000Logo on all contest materials, both print and online;Full Page ad in Aug/Sept, Oct/Nov, and Dec/Jan issues;Sponsor is responsible for meeting materials deadlines.

Title sponsorship of the 20+ live Heart & Soul Cover Model casting call tour events at clubs and college campuses;

Product featured in “Behind the Scenes” advertorial following Cover Model Winner article;

Commercial will run as part of video looping on ww.heartandsoul.com and all social networking sites that we have pages on from June 1-October 31;Sponsor is responsible for providing commercial based on required website specifications

Product ad will be featured on web pages for Cover Model Contest at www.heartandsoul.com;

Product giveaway to the Cover Model contestants and Search winners;

Product usage during photo shoot for applicable products which will be featured in behind the scenes video