corporate identity manual · corporate identity manual monochrome grayscale version 15% black - 50%...
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Corporate Identity Manual
Corporate Identity Manual
Corporate logo
without pay-off
with pay-off
negative
Corporate logo
Corporate Identity Manual
Monochrome grayscale version
15% black - 50% black
60% black
80% black
Corporate logo
Flat version
Negative version
Corporate Identity Manual
Colors
Colors
Colors
corporate colors
CMYK
RGB
Hex Color
C 0 M 35 Y 85 K 0
R 251 G 176 B 64
#fbb040
C 85 M 50 Y 0 K 50
R 5 G 67 B 114
#054372
gradient C0 M0 Y0 K15 - C0 M0 Y0 K50
gradient R 220 G 221 B 222 - R 147 G 149 B 152
gradient #dcddde - #939598
Corporate Identity Manual
Don’ts
Don’ts
Do not change color
Do not skew logo
Do not change structure
Do not take a part
Corporate Identity Manual
Corporate typefaces
Corporate typefaces
Myriad pro Lightabcdefghijk lmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUV WXYZ
Myriad pro Regularabcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ
Myriad pro bold abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWX YZ
Myriad pro italic abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWX YZ
Myriad pro bold italic abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKL MNOPQRSTUVWX YZ
Corporate typefaces Myriad pro
When a text of a corporate document is needed, it will be used “Myriad pro” typeface.
Corporate Identity Manual
Reduction test
Reduction test
Reduction test
55mm
40mm
25mm
Not smaller than 25 mm
Any version smaller than 54 mm must be used without the descriptor line
Corporate Identity Manual
Minimum space around logo
Minimum space around logo
7 mm
7 mm
7 mm 7 mm
Corporate Identity Manual
Twitter accountLinkedIn accountYouTube account
Twitter accountLinkedIn accountYouTube account
Twitter account
Twitter account
TwitterProfilePic_400x400
TwitterCover2_1500x500
TwitterCover1_1500x500
Corporate Identity Manual
LinkedIn account
LinkedInProfilePic_500x500
1536x768.jpg
Access2EIC_LinkedInCover1_1536768.jpg
YouTube account
YouTube account
YouTube_ChannelIcon_400x400
Access2EIC_YouTube_Cover2_2560x1440.jpg
Access2EIC_YouTube_Cover1_2560x1440.jpg