We asked ourselves this question, too. So, we sent a survey to our dealers and
found out that...
of you believe that social media is important to promoting your business
84%
Through more research we found that...
Word-of-mouth has a massive reach
1,000 customers can generate
500,000 conversations about a brand
of businesses believe that customer testimonials are the most effective content
89%
70% of consumers do research online before making a purchase
Architects spend 1 out of every 6 minutes that they are online on a social
networking site
More than 5 billion pieces of content (web links, news stories, photos, etc)
are shared each week on social media
of internet users have social network profiles
61%
Time spent on social media is growing at 3x the overall internet rate
of B2B marketers use LinkedIn to distribute their content 94%
of B2B Marketers use Facebook to distribute their content 84%
Social media marketing works.
So, here’s how you can make it work for your business...
FIRST: Put together a social media strategy. (same as you would for an advertisement or website)
Determine what you would like your
goals and outcomes to be.
Sample Goals
y o o y o yr
ur u ur ro r o ou u o
FINALLY: Get social!
Start following your vendors, suppliers, colleagues, affiliates and organizations. They will likely return the favor and follow you back!
Since we started doing this, we’ve increased our likes from only 70 to more than 200! We now interact with our dealer, architect and end-user community weekly. We’ve done this by sharing useful and engaging: • photos • videos • product updates • employee achievements
We’ve started getting more likes on what we post.
AND we’ve posted more useful content that our dealers have shared on r social media sites.
We’ve increased traffic to our website and to our training videos.
AND we’ve begun to position ourselves as thought leaders in the door industry.
YOU can do it, too.
Get started with your business and enjoy the benefits of...
Brand Awareness
Customer Loyalty
Thought Leadership
You can’t deny the benefits. We will help you get started.