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Copyright © Siemens AG 2007. All rights reserved.
Why should you protect your Distribution Network with SIPROTEC ?
Page 2 10-2007 Power Transmission and DistributionPTD EA 1 M
Aims of this SIPROTEC Sales Slides?
Target Group
Utilities (Management, Technical Management)
Offered Solution
SIPROTEC devices for optimum Protection of
Power Distribution System
Competitor Product Comparison
ABB REF 54*
Aims of the Sales Slides
SIPROTEC Devices offer the best Solution
for optimum Protection of your Power System
Internal hints!Do not show this page your customer!
Page 3 10-2007 Power Transmission and DistributionPTD EA 1 M
How to use this SIPROTEC Sales Slides?
This presentation has a modular structure
Before using make the following adaptations
Adapt the Market & Environment aspects to
your regional market situation (e.g. Deregulation)
Modify the General Benefits to
your regional situation (e.g. local Support Capabilities)
Modify the Product Benefits to
your target customer
Adapt the Benefit Calculation to
your local currency
Modify the Benefit Tables regarding to
your strongest competitor (slide 25+26)
Add further Customer References from your Region
Internal hints!Do not show this page your customer!
Page 4 10-2007 Power Transmission and DistributionPTD EA 1 M
Agenda
Market &Environment
GeneralBenefits
ProductBenefits
Urbanization Deregulation Regional Regulations
Service & Support Competence Siemens Brand &
Image
Assets & Efficiency Standards
Page 5 10-2007 Power Transmission and DistributionPTD EA 1 M
General Benefits
Market & Environment
Agenda
Product Benefits
Conclusion
Page 6 10-2007 Power Transmission and DistributionPTD EA 1 M
Market & Environment
Urbanization
Increased Energy Consumption
Security of Energy Supply
Compact Design of Switchgears
Deregulation of Energy Market
Increased Energy Transfer
Economic Use of Energy
Regional Regulations
Increased Environmental Awareness
New general Conditions based on new Open Markets
Page 7 10-2007 Power Transmission and DistributionPTD EA 1 M
Market & Environment
Secured Energy Consumption with SIPROTEC Devices
Focus on Customer Orientation
Integration of Market Requirements
Improvement of Communication Infrastructure
Product Development based on political and legal Regulations
Integration of New Technologies
Orientation on Global Standards
Implementation of Class A certified Standards
Pioneered Development and demonstrating Superior Performance
Frost & Sullivan Technology Leadership Award 2006
Page 8 10-2007 Power Transmission and DistributionPTD EA 1 M
XXXSIPROTEC 4Covering the Complete Power Chain
GenerationGenerator Protection 7UMTransformer Protection 7UT
TransmissionDistance Protection 7SA6
Line Protection 7SD6Feeder Protection 7SA5Busbar Protection 7SS5
DistributionTransformer Protection 7UTLine Protection 7SD5Overcurrent Protection 7SJ6 / 4
CustomersOvercurrent Protection 7SJ
Page 9 10-2007 Power Transmission and DistributionPTD EA 1 M
General Benefits
Market & Environment
Agenda
Product Benefits
Conclusion
Page 10 10-2007 Power Transmission and DistributionPTD EA 1 M
Product Benefits for SIPROTEC
Assets & Efficiency
SIPROTEC Protection Devices clears System Faults Fast and Selective
Perfect Protection of Plants in Each network situation
Excellent Usability High Security Less Training Costs
Efficient Energy Automation
Standards IEC 61850 based on Ethernet
Simplified Engineering Interoperability
Page 11 10-2007 Power Transmission and DistributionPTD EA 1 M
Why
should you buy
SIPROTEC
Protection Devices
from
Siemens?
SIPROTEC – the first choice to protect your Power System
Page 12 10-2007 Power Transmission and DistributionPTD EA 1 M
One Protection Device for Various Applications and many Functions Excellent Usability
One Communication Standard More than 20.000 Devices
with IEC 61850 Interface in Service
One source – one Family on a Unique Protection Platform and Based on long Experience
One DIGSI – one tool for All SIPROTEC Devices All Configuration and Operation Tasks
Engineering, Relay Marshalling, Feeder Image,
Editor for Interlocking
SIPROTEC – the first Choice to protect your Power System
Reduced Training Cost
SafeguardInvestment
Reduced Assets
Page 13 10-2007 Power Transmission and DistributionPTD EA 1 M
How
can
SIPROTEC 7SJ64
save
your Money ?
Page 14 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits?Lower Investment
Feature Benefits Savings
Display shows
Measuring
No need for external Instruments
No separate Instrument CT’s
~ 150 €
~ 120 €
Integrated local Feeder
Control
No need for external Switches ~ 80 €
Total Investment Savings per Feeder: ~ 350 €
Page 15 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits? Less Installation Efforts
Feature Explanation Benefit
Display shows
Measuring
No wiring for external Instruments ~ 100€
Function Keys for local
Feeder Control
No wiring for external Switches ~ 150€
One operating Program
DIGSI for all Tasks
Reduced Engineering Efforts ~ 3h x 60€ = 180 €
Commissioning Aids in
DIGSI
Reduced Commissioning Efforts ~ 4h x 60€ = 240 €
Total Installation Savings per Feeder: ~ 670 €
Page 16 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits? Savings during Operation
Feature Explanation Benefit
Integrated Fault
Record and logging
feature For 80% of disturbance no need to visit
substation
~ 800 € p.a.
Superior remote
Access
Fast and easy
Analysis of
Disturbance via
SIGRA
Shorter restoration time due to quick fault
analysis
~ 2.000 € p.a.
Total Savings during Operation: ~ 2.800 € p.a.
Page 17 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits? Total Savings during 25 year lifecycle?
Benefit Calculation Savings
Lower Investment ~ 20 x 350 € ~ 7,000 €
Less Installation Efforts ~ 20 x 670 € ~ 13,400 €
Total Savings during
Operation
~ 2800 € p.a. x 25
(25 years lifecycle)
~ 70,000 €
Total Savings during 25 year Lifecycle: ~ 90,400 €
Total saving calculation for a 25 year lifecycle of a switchgear with 20 Feeder?
Page 18 10-2007 Power Transmission and DistributionPTD EA 1 M
What
are your
Benefits
with
the new
Communication Standard?
Page 19 10-2007 Power Transmission and DistributionPTD EA 1 M
Flexible and future-proof caused on technical approach
Smooth migration with simplified Engineering
100 MBit/s Ethernet Performance no protocol converters
Worldwide accepted Interoperability Interoperability tests successful passed
First System with IEC 61850 in operation since Nov. 2004 in Operation
IEC 61850 Implementation is KEMA Class A certified each SIPROTEC Device with IEC61850 Interface is class A certified
IEC 61850 – the International Standard in Communication
Communication Standards IEC 61850
Page 20 10-2007 Power Transmission and DistributionPTD EA 1 M
General Benefits
Market & Environment
Agenda
Product Benefits
Conclusion
Page 21 10-2007 Power Transmission and DistributionPTD EA 1 M
General Benefits
Service & Support Over 140 Locations Worldwide Local Support with senior design
and commissioning engineers
Competence Siemens: more than 90 years of
Experience in System Protection Design More than 489.000 SIPROTEC Overcurrent
Relais in Operation Market Leadership Worldwide
Siemens Brand & Image High Product Quality Excellent Competence in Application & Engineering Best Reliability in the Market Usability of DIGSI: “a Class of its Own“
Page 22 10-2007 Power Transmission and DistributionPTD EA 1 M
Siemens PTD EA – present around the World
Sales Office
Sales Center
Project Delivery Center
Regional Unit
Headquarters
Great BritainIrelandBelux
AustriaSwitzerland
France
Canada
USA
Mexico
Costa Rica
VenezuelaColombia
Ecuador
Peru
Chile
Brazil
Argentina
SpainPortugal
MoroccoAlgeria
Greece
EgyptSaudi Arabia
UAE
Kuwait Iran Pakistan
India
Bangladesh
ThailandMalaysia
Singapore
Indonesia
VietnamTaiwan
Kazakhstan
HongKong
ChinaKorea
Philippines
Australia
New Zealand
Russia
Nigeria
LithuaniaHungary
TurkeyItaly
South Africa
Czech Republic
GermanyNorwayDenmarkNetherlands PolandFinland LatviaEstonia
Page 23 10-2007 Power Transmission and DistributionPTD EA 1 M
No Risk Reference List of SIPROTEC Devices
Busbar Protection Systems
Line diff. Protection
Transformer/Generator
Distance Protection
Overcurrent Protection7SJ5, 7SJ6
Frequency Relay7RW600
Machine Protection
Relay Deliveries up to Sept. 2007
Total
489.200
14.800
82.600
38.000
34.600
15.900
3.460
678.560
Page 24 10-2007 Power Transmission and DistributionPTD EA 1 M
General Benefits
Market & Environment
Agenda
Product Benefits
Conclusion
Page 25 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits with SIPROTEC? (I)
Features 7SJ64 Competitor *) Benefits of 7SJ64
1. Assets & Efficiencya. Common Platform for all
Protectionb. One DIGSIc. Best MTBF in Marketd. Protection + Control
in one Devicee. All relevant Protection
functions in one Devicef. Modular Communication
Modules and up-gradable
g. Key switches
X X
X
X
X
Saves MoneySaves Training EffortsLess Service Efforts
Saves Money
Saves Money
Investment Security
Increased Security
Total = + 7 + 2 - 5
*)ABB REF 54*
Page 26 10-2007 Power Transmission and DistributionPTD EA 1 M
How Will You Get the Benefits with SIPROTEC? (II)
Features 7SJ64 Competitor *) Benefits of 7SJ64
2. Standardsa. IEC 61850
3. Service & Support
4. Competence
5. Brand & Image
X
X
X
Saves Engineering Costs
Saves operating Costs
Best Quality, best Support
Total = + 11 + 3 - 8
Total = + 7 + 2 - 5
*)ABB REF 54*
Page 27 10-2007 Power Transmission and DistributionPTD EA 1 M
SIPROTEC Benefits in Total
Saves Money
Saves Time
Saves Costs
Setting of standards
Reliability & Availability
One Device for all Tasks at Feeder Level
Fast Installation and Commissioning
Reduced Lifecycle Costs
Saves your Investment in Future
Reliable Devices and powerful Analysis Tool shortened down times
Page 28 10-2007 Power Transmission and DistributionPTD EA 1 M
The shared Successes of a powerful Partnership –with comprehensive SIPROTEC Projects
Germany
Europe
Asia/Pacific
Africa/ Lower Gulf
Middle East
Americas