copyright © 2007 senao inc. all rights reserved senao international

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  • Senao InternationalCopyright 2007 Senao Inc. All rights reserved

  • Company HistoryAbout SenaoMay 1979: Established in TaiwanNov 1997: Contracted representative of Chung Hwa Telecom Mobile BusinessMay 2001: IPO in Taiwan Stock Exchange (Stock code2450)Oct 2006: separation of wireless unit, which became Senao Networks, IncJan 2007: CHT completed public offer, become largest shareholder of Senao, Senao became sole distributor of CHT mobile phone business. May 2011: 223 Direct distribution Stores, number of employees: 2,270

  • Taiwan Communication Channel MarketOperator(ChungHwa TelecomTaiwan MobileFar EasternVibo)Operator Service CenterChannel direct storesSenao StoresAurora StoresArcoa StoresFranchis and distributorsIndependent stores3Cwhole saleOthersconsumer Close channel Open ChannelMobile phone BrandNokiaMotorolaSony EricssonSamsungLGHTCAPPLEGarmin ASUSOKWAPCHT

    Channel

    SenaoSynnexAuroraArcoaTecom

    System Channel

  • Differential Service

  • Financial resultsSenao maintained stable returns since 2007, and ROE above 23%.Unit: NT$M

  • Financial results Leap in revenue and profit from 2011Unit :000Unit :NT$000

    IS1Q12-3Q121Q11-3Q11Changes %Revenue26,126,77319,542,93433.7%Gross Profit3,831,8483,311,29915.7%Operating Income1,173,4551,136,8353.2%EBIT1,344,2741,247,1737.8%Net Income1,122,4421,035,8598.4%EPS4.374.077.4%