converged solutions for iptv and mobile broadcast

Silicon & Software Systems (S3)

Copyright © 2007-2008 Silicon & Software Systems Limited

Converged Solutions for IPTV and Mobile Broadcast

Innovation Manager

04/15/2008

Robert Colbert

Copyright © 2007-2008 Silicon & Software Systems Limited Slide 2

About S3’s Consumer Home/Mobile Business

S3 is the recognized leader in the development of the latest digital TV products for Cable, Satellite, Terrestrial and Broadband IPTV and Mobile TV Software Product Solutions

Pedigree

Proven track record in Digital TV

Strong Industry Relationships Across

Value Chains

Cable, Satellite,

Terrestrial, IPTV

What We Do

System Integration & Design

IP to Speed Time to MarketOMA BCAST client solution

System ConsultancyNetwork Upgrade of Legacy

Equipment


Convergence?

Converged Solutionsfor IPTV and Mobile Broadcast

Converged Network Infrastructure

Converged Billing SystemsConverged Signalling Systems

Converged Service PlatformsUbiquitous Services

Converged user experiences

Converged applicationsLess complex user experiences

Added value to users


Drivers of Converged IPTV & Mobile TV

IP carried media more widespread in mobile broadcast and wired telcoworlds, multiple solutions are helping to drive convergence

Enable new services

Reduce network complexity

Eliminate duplicated functions in network

Reduce setup time for new services


Converged Services to your TV


Requirements for convergence candidate technology

OMA BCAST meets these requirements

Provides Generic Service

Layer for Applications

Proven to Support Multiple Network Types

Supports Flexible Business Models

Engineered with IP in mind

from Day One


OMA BCAST

Open Mobile Alliance Vision

With Any Device, Any Service, Any Carrier - “I can

communicate, access and exchange information”

What is OMA BCAST ?

Highly functional Service Guide

Service and Content Protection

Distribution Solution real-time/non-real-time media content

Service Interactivity

Network Agnostic

Aligned with future IMS roadmap

OMA BCAST is an incredibly portable service layer

Sponsors

Alcatel-Lucent

AT&T

Ericsson

Intel Corporation

Microsoft

Motorola

NEC Corporation

Nokia

Nokia Siemens Networks

NTT DoCoMo

Orange SA

Qualcomm, Inc

Research In Motion

Samsung Electronics

SK Telecom


OMA’s place in the world of standardization

Developer of IMS

Core Protocols

NGN based on IMS

Service Layer

DVB-IPDC/DVB-IPTV

ATSC-M/H


BCAST supports multiple networks


BCAST Enablers


Service Guide Enabler


Standard IETF protocols

RTP / UDP / IP for streams ALC / LCT / UDP for files

Service GuideXML Schema

IETF SDP session descriptionsGZIP encoded

Service Protection Functions,

DRM profileSmartcard profileSRTP, IPSEC, ISMACrypt

OMA BCAST “DNA”


Advantages of OMA BCAST as a converged solution

Bearer Independent

Unicast , Multicast and Broadcast

Scalable

Standardized Service Guide

Standardized Security Solution

Supports variety of business models

Service Interaction


Summary

The consumer will drive demand for converged video entertainment services

Consumers will choose the services which offer ease of use and value

Standards such as OMA BCAST are likely to win because of …

innovative and targeted services

focussed and scalable solutionsimplification of the network architecture.

reduced time to market of new services

converged solutions for iptv and mobile broadcast

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