content calendar vs editorial calendar

Download Content calendar vs Editorial calendar

Post on 01-Sep-2014

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Ever wonder what the difference between an editorial calendar and a content calendar are? I did. Here are a few examples of the differences and how content calendars are being used.

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  • 7.21.2013 Editorial & Content Calendars Tools from traditional and new media Thursday, March 20, 2014
  • Whats the difference? An editorial calendar is an annual plan shared with a wide audience and the content calendar is a document that tracks the day-to-day progress of publications on one or more platforms. An Editorial Calendar highlights overarching themes and special issues/opportunities for monthly publications to help advertisers buy relevant space. A Content Calendar tracks the status and progress of each piece of content usually at a daily or weekly level. Thursday, March 20, 2014
  • Examples 2013 Editorial Calendars Cosmo Real Simple Vogue MIT Tech Review Mens Health Content Calendar Templates LightBox Collective Mozilla HubSpot Thursday, March 20, 2014
  • Cosmo Thursday, March 20, 2014
  • Real Simple Thursday, March 20, 2014
  • Vogue Thursday, March 20, 2014
  • MITTech Review Thursday, March 20, 2014
  • Mens Health Thursday, March 20, 2014
  • LightBox Collaborative Depth Level - Day, with months tabbed Thursday, March 20, 2014
  • Mozilla Includes themes and events at the top, depth level- weekly posts Thursday, March 20, 2014
  • HubSpot Includes target personas, CTAs and Keywords, depth level- daily posts Thursday, March 20, 2014
  • Possible Format Includes themes, events, expert series and the articles we want on the site to start. Depth level - Monthly Thursday, March 20, 2014