consumer unicorns: the art of building billion dollar startups
TRANSCRIPT
Consumer software + transportation
6 exits + 20 active companies5 Billion-Dollar Successes
$1B sale to GM
$1B+ valuation
$6B IPO $850M sale to AOL$1B valuation
About Maven Ventures
Seed
6-8 Companies Per Year
Hands-On
$250K-$500KChecks
Silicon ValleyNew YorkTel Aviv
LA
Our Strategy
Culture: an example
MissionMaven is the premier incubator and early stage investor for hyper-growth consumer founders
Values 1. Collaborative: We are not political, willing to share praise, and honest and
transparent with each other. We put the team and company first.2. No jerks: We are happy, positive, and fun to work with.3. Accountable: We are high-performing, get stuff done, and value attention to
detail.4. Curious: We are always willing to learn. We are knowledgeable and strive to be
experts in our field.5. Self-starters: We take initiative, work autonomously, and are resourceful.
What is Growth Hacking?
The process of acquiring new customers through:• Data-driven marketing• Creative (often free/ unpaid) strategies and channels• Organized experimentation • Cross-functional work by engineering, product, and marketing
Growth hacking: find your “one metric that matters”
Weekly Active Re-Pinner “WARP”
Net Deposits (Deposits – Withdrawals)
7 Friends in 7 Days
Recap
1. A vision worth fighting for2. Founding team 3. Culture4. Product/market fit 5. Growth hacking6. Language/market fit7. Focus 8. Mentor whiplash 9. Investors 10. Luck and timing