consumer goods account manager
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DEBORAH S. DEMARSE11 September Walk, Long Beach, New York [email protected]
CONSUMER GOODS ACCOUNT MANAGER
Experience Building Start-Up, Turnaround & Profitable Companies
Facilitate Corporate Change & Build Strategic Partnerships | Skilled Relationship Manager | Customer-Driven Management Style
Customer-oriented, results-driven, and dynamic executive, offering more than 25years of extensive sales, marketing, and business development experience; equipped with consistent record of increasing sales and revenue. Show competency in planning and directing reorganization of business processes and programs to improve efficiency and productivity while reducing costs. Offer high caliber management qualifications in developing and implementing effective sales and marketing strategies and plans. Entrepreneur and visionary, capable of leading and motivating people at all levels to achieve maximum potential while attaining corporate objectives. Known for versatility and effectiveness in stressful situations.
CORE COMPETENCIES
- Consultative and Solutions Selling- Consumer Goods Accounts Retention- Persuasion/ Negotiation / Closing Expertise- Outstanding Customer Service and Relations- Marketing Campaigns and Promotions- Profit and Loss Projections- Leadership, Training, and Team Building- Budget Control and Implementation- Business Management and Operations
- Superior Interpersonal and Presentation Skills- Problem Resolution and Decision Making- Articulate Oral and Written Communication
SUMMARY OF EXPERIENCE
SALES AND MARKETING OPTIMIZATION- Expanded the territory and created innovative marketing strategies, campaigns and sales promotions to penetrate accounts, qualify new opportunities andgenerate new business account
- Conducted sales forecasting and strategic planning to ensure corporate profitability while analyzing business developments and monitoring market trends- Attended and hosted various trade shows, sales events, workshops, seminars, charity events, and lectures to increase brand recognition
CUSTOMER SERVICE AND RELATIONSHIP BUILDING- Established and maintained long-term quality relationships with vendorsand clients by providing superior customer service, which generated sales and new business opportunities- Regularly communicated with clients to address clients issues and concerns
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on-time and to ensure clients satisfaction- Orchestrated and hosted numerous local charity events to provide good will and create favorable public image
BUSINESS OPERATIONS MANAGEMENT- Directed and coordinated all business aspects with focus on sales, marketing, merchandising, P&L, and leadership- Created and reviewed financial statements, sales reports and other performance data to measure goal achievement as well as to determine areas needing cost reduction and improvement- Conducted extensive trend research, theme inspiration and color direction to produce fresh new collections
LEADERSHIP, TRAINING AND SUPERVISION- Determined staffing requirements; coordinated hiring and training of employees to enhance overall efficiency- Facilitated training to team members to develop competencies and achievethe highest level of productivity- Fostered a positive working environment for staff to create team unity to improve their performance
MARKETING TRENDS AND PRODUCT DESIGN- Researched market trends and conceived concepts to translate into design, development and manufacture of premier products
- Utilized an integrative approach in designing and producing products, focusing on innovation, advanced technological techniques and special attention tocustomers needs and lifestyles- Committed to supporting customers, fulfilling and exceeding their expectations and enabling them to be more competitive in the market place
EMPLOYMENT HISTORY
FOUNDER / OWNER ~ IM-BRUE INC., LONG BEACH, NY 2009PRESENT- Invented, designed, developed and contracted manufacture of cocktail inf
users- Redefined contemporary cocktails through the creation of an organic andall natural flavor combinations of fruits, herbs, plants, spices and other natural ingredients
WINE SPECIALIST ~ DEAN & DELUCA, ST. HELENA, CA 2008- Regularly communicated and marketed high ticket clients to increase store sales- Consistently surpassed weekly sales quota by 25%- Organized and hosted winemaker and local winery events- Demonstrated extensive knowledge of over 800 California Wines through bi-weekly wine tastings and educational meetings with wine director, wine distribu
tor education, and regular visits to partner wineries
FOUNDER / OWNER ~ RAW HOTEL COLLECTION, NEW YORK, NY 20042007- Developed and sold originally through owned yoga studio a line of organic yoga and beauty products that by request was also sold into upscale and boutique hotels across the country.- Sold and serviced major clients, such as Marriott, Hilton, Westin, HotelMonaco, Devils Thumb Ranch and The Teatro Hotel; distributor In-Rooms Plus carriedline of product as part of their guest offerings
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- Featured article in June / July 2005 Top of the Town Issue of 5280 Magazine (Denvers Mile-High Magazine)- Recognized as the Editors Choice Award 2005 Finalist at the International Hotel Show Jacob Javits Center NYC
OWNER ~ HYE YOGA STUDIO, DENVER, CO 20022004- Re-modeled and designed every aspect of the studio space which includeda retail boutique and yoga space- Offered six styles of yoga while simultaneously managing 10 instructorsand more than 600 members- Featured in the 2003 February issue of the United Airlines Hemisphere Magazine as one of the top 10 places to visit while in Denver- Sold to Core-Power yoga as part of their national expansion
SENIOR SERVICES ACCOUNT MANAGER / NETWORK MANAGEMENT SPECIALIST ~ LUCENT TECHNOLOGIES ~ ENGLEWOOD, CO 20002002- Exceeded quota of $5M by 183% by demonstrating exemplary account management skills and high degree of personal commitment- Participated in education of prospective and current clients while hosting numerous special events to foster client relationships at yearly trade show in Las Vegas
GLOBAL ACCOUNT MANAGER ~ LUCENT TECHNOLOGIES, OVERLAND PARK, KS 19992000- Served as catalyst in every aspect of expanding and developing the Sprint business globally- Displayed unsurpassed expertise in managing the global account, thus exceeding $9M quota by 168%
NATIONAL ACCOUNT EXECUTIVE ~ LUCENT TECHNOLOGIES, FREMONT, CA 19971999- Masterfully led the Applied Materials and Advanced Micro Devices (AMD) headquarter locations
Primarily held responsible for closing in excess of $20M business- Received Super Achievers, Millionaires Club, and General Manager
monstration of exemplary performance and dedication
FOUNDER / OWNER PARTNER ~ 2CHICSANDABOTTLEOF WINE.COM, PALO ALTO, CA 19971999- Developed and drove all efforts in the creation of corporate web site; launched the website at the Women for WineSense Conference in Shell Beach, California where Margot Mondavi and Julia Childs were being honored- Interviewed wine makers and industry professionals, published articles on wine, food, pairings and entertainment to achieve more than 1000 hits a day onsite; sold domain name to wine-searcher.com
EARLIER CAREER
SALES REPRESENTATIVE ~ Voicecom, San Francisco, CA 19961997
LOAN OFFICER ~ Glendale Federal Bank, San Francisco, CA 19941996
SALES REPRESENTATIVE ~ Bonnie Doon, San Francisco, CA 19901994
PRODUCTION ASSISTANT ~ Gordon Henderson, San Francisco, CA 19881990
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