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Intel 2013: Game Changing Experiences Game Changing Products

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Page 1: Conferencia de Prensa CES 2013

Intel 2013: Game Changing Experiences

Game Changing Products

Page 2: Conferencia de Prensa CES 2013

Mike Bell Vice President

GM, Mobile and

Communications Group

Kirk Skaugen Vice President

GM, PC Client Group

Page 3: Conferencia de Prensa CES 2013

*Other brands and names are the property of their respective owners.

Intel® Architecture Across Computing

Page 4: Conferencia de Prensa CES 2013

Intel® Architecture Across Computing

*Other brands and names are the property of their respective owners.

Phones

Page 5: Conferencia de Prensa CES 2013

Smartphones with Intel Inside® Optimized to Run Android* Apps

Phone images not shown at scale. * Other names and brands may be claimed as the property of others.

Page 6: Conferencia de Prensa CES 2013

Internet Technologies

Source: Anandtech, Oct 16, 2012 * Other brands and names are the property of their respective owners.

“… once more, the Atom based RAZR i maintains the

performance lead… ” - October 16, 2012

Great Performance For Key Internet Technologies

Motorola Droid RAZR i (Intel® Atom™)

Apple iPhone 5

HTC One X (Snapdragon S4)

HTC One X (Tegra 3)

Motorola Droid RAZR M

Apple iPhone 4S

2048

1672

1280

1131

1098

757

Google Octane Benchmark - Version 1

Higher is Better

inside™

Page 7: Conferencia de Prensa CES 2013

Results Are In: Motorola RAZR Battery Life Comparison

Source: The Verge, Oct. 4, 2012 * Other brands and names are the property of their respective owners.

“We finally have two virtually identical devices, one powered by a "traditional" ARM processor, and the other featuring an Intel chip…

… battery life…another area of strength for Intel….

the RAZR M lasted seven hours and 22 minutes, while the RAZR i lasted a full eight hours and 42 minutes.

it’s clear that Intel’s chip is far more frugal with power than the dual-core Snapdragon S4…”

— The Verge, Oct. 4, 2012

8h 41m 56s 7h 22m 19s

Battery Life

~18% Longer Lasting

RAZR i RAZR M

Data Source: The Verge , Oct 4, 2012

Page 8: Conferencia de Prensa CES 2013

Value Smartphone for Emerging Markets

Intel® Atom™ Processor

Z2420 with XMM™ 6265

(Lexington)

Multi-media experience

built & targeted for emerging markets Latin

America

India

China

Southeast Asia

Africa

Page 9: Conferencia de Prensa CES 2013

Introducing Intel® Atom™ Processor Z2420 Value Smartphone for Emerging Markets

High-performance processing • Intel® Atom™ processor up to 1.2GHz with

Intel® hyper-threading technology

• Optimized to run Android* applications

• Enables quick web browsing

High-performance video and imaging

Great graphics for casual gaming on the go

Features for cost-conscious consumers

* Other names and brands may be claimed as the property of others.

Page 10: Conferencia de Prensa CES 2013

Intel® Atom™ Processor Z2420 High-performance Multimedia, Imaging and Graphics

Still-image Performance

1.3MP + 5MP cameras with

low-light optimization

7 frame burst capture (7 fps) to

get the best shot or capture

the action

Graphics Performance with SGX540

Great UI navigation

responsiveness

Great gaming performance

HD Video Encoding and Decoding

Capture and share experiences

with 1080p 30fps videos

Enjoy full-length

HD movies

Full set of video playback codecs

Page 11: Conferencia de Prensa CES 2013

FM Radio Customers can enjoy

music when they

commute, exercise, etc.

without content cost or

data connection fees

MicroSD Card Slot Offers flexibility for lower

device acquisition cost

and the customer adds

memory later as they

need it

Dual-SIM, Dual-standby

Customers can choose the

best carrier for different

uses or places

Dual standby offers

maximum flexibility

Wireless Display

Enabling the viewing or

sharing of content to a big

display without wires

Platform Features

Page 12: Conferencia de Prensa CES 2013

Design Wins Intel® Atom™ Processor Z2420

NOTE: Phones not to scale

Product Name Product Name Product Name

Page 13: Conferencia de Prensa CES 2013

Smartphone Roadmap

Performance Smartphone

Medfield Intel® Atom™ Z2480

Up to 2.0 GHz

HSPA+

Clover Trail+ Intel® Atom™ Z2580

Dual core with 2X CPU performance

Next Generation... New microarchitecture

22nm

Value Smartphone

Lexington Intel® Atom™ Z2420

Up to 1.2 GHz

HSPA+

Next Generation... New microarchitecture

22nm

Page 14: Conferencia de Prensa CES 2013

Intel® Architecture Across Computing

*Other brands and names are the property of their respective owners.

Tablets & Ultrabooks™

Page 15: Conferencia de Prensa CES 2013

Intel® Atom™ Processor-based Tablets Available Today

* Other names and brands may be claimed as the property of others.

Page 16: Conferencia de Prensa CES 2013

Intel® Atom™ Processor Platform

Battery Life User Experience

Performance Compatibility

Tablets

Intel® Atom™ Z2760 Processor Up to 1.8 GHz

Dual core with 2X CPU performance

10+ hours battery life

>3 weeks stand-by

Intel® Tablets Compete Across All 4 Pillars with Key Strength In Compatibility

Page 17: Conferencia de Prensa CES 2013

Run the Software You are Familiar With Applications “Just Work” on Intel® Processor-based Tablets with Windows* 8

As of Dec 2, 2012 * Other names and brands may be claimed as the property of others.

Screenshot of Intel® tablet running iTunes*, Picasa*,

and Photoshop* all at the same time

“That is, given comparable battery life and

performance, it’s unclear to me why anyone

would choose a Windows RT-based system, in

general, over a comparable Clover Trail-based

system, since the latter has full compatibility

with Windows 8 software and hardware. “

iTunes*

Picasa*

Photoshop*

Windows* 8

Peripherals ✔

Page 18: Conferencia de Prensa CES 2013

Next Gen Tablet Experiences

“Bay Trail” New Atom™ Micro architecture

22nm

Quad core

>2x performance over current generation

Great battery life and experience

Available Holiday 2013

Page 19: Conferencia de Prensa CES 2013

Mobile Computing Lines are Blurring

Ultrabook™ Convertible & Detachable

Ultrabook™ Tablet Smartphone

Consumption Usages Creation/Productivity

Notebook

Page 20: Conferencia de Prensa CES 2013

Intel Developer Forum

September 2012

Announced:

New Lower Power

4th Generation Intel® Core™ Processors

Page 21: Conferencia de Prensa CES 2013

Launching Today

New Lower Power 3rd Generation Intel® Core™

Processors

*As low as 7 watts scenario design power

Page 22: Conferencia de Prensa CES 2013

Other names and brands may be claimed as the property of others

Core™ Processor Performance

Business Class Security

Thinner & Lighter

System Availability: June

New Lower Power 3rd Generation Intel® Core™

Processors

Page 23: Conferencia de Prensa CES 2013

Ultrabook™ Momentum

“The Notebook Re-invented”

2nd Generation Intel® Core™ Processor

(Sandy Bridge)

3rd Generation Intel® Core™ Processor

(Ivy Bridge)

Category Introduction

Ramp Volume, Hit Mainstream Prices & Intro Touch

4th Generation Intel® Core™ Processor

(Haswell)

Page 24: Conferencia de Prensa CES 2013

Ultrabook™

with 4th Generation

Intel® Core™ Processor

The Notebook

Reinvented

Responsive Mobile

Protected Stylish

Broad range of new Convertibles & Detachables

Intel Antitheft

Intel Identity Protection

Antivirus/Anti-malware

All day battery life1

Thinner, lighter designs

Intel® Wireless Display

Interact naturally with touch and voice

Turns on in a flash

Always fresh data2

1 Target 9 hours based on idle *Note: Power estimates are preliminary based on Q2’12 architectural pre-silicon projections and subject to change. 2 Via Intel Smart Connect Technology or Microsoft Connected Standby

Page 25: Conferencia de Prensa CES 2013

Lower Power 4th Generation Intel® Core™ Ultrabook™ Reference Design

Page 26: Conferencia de Prensa CES 2013

Intel® Architecture Across Computing

*Other brands and names are the property of their respective owners.

All-in-Ones

Page 27: Conferencia de Prensa CES 2013

Bringing Back “Family Night”

Page 28: Conferencia de Prensa CES 2013

Announcing: Broad All-in-One Computing Ecosystem

Other names and brands may be claimed as the property of others

Page 29: Conferencia de Prensa CES 2013

Announcing: Premium Pay TV Experience to Intel Devices

Other names and brands may be claimed as the property of others

Page 30: Conferencia de Prensa CES 2013

Other names and brands may be claimed as the property of others

Page 31: Conferencia de Prensa CES 2013

Perceptual Computing

Adding “Senses” for

Life-like Interactions

Page 32: Conferencia de Prensa CES 2013

Summary

Intel is Executing

Aggressively Innovating

Driving New Experiences

Building Ecosystems

Page 33: Conferencia de Prensa CES 2013

Recapping Some of Today’s Announcements

New Products:

• Value Atom™ smartphone platform for emerging markets from Acer, Lava, Safaricom

• Bay Trail quad core Atom™ processor for tablets in Holiday 2013

• Pull in and launch of new 7W1 Intel® Core™ processors for Ultrabooks™ and tablets

• 4th Generation Intel® Core™ Ultrabooks™; all with touch, WiDi & delivering largest battery life increase in Intel’s history

New Experiences:

• 2013 = adding natural human interfaces to computing: voice, touch, facial recognition and gestures

• Live & On-Demand premium pay TV content across Intel® devices

• Latest All-in-One computers to bring new shared computing experiences

Other names and brands may be claimed as the property of others 1As low as 7W scenario design power

Page 34: Conferencia de Prensa CES 2013
Page 35: Conferencia de Prensa CES 2013

Intel Booth Preview for Analysts, Bloggers and Media

Tomorrow, Intel will provide credentialed analysts, bloggers and media with an exclusive sneak peek of the Intel booth and product demonstrations before the show floor officially opens.

• 7:00-8:15 a.m. on January 8th at the Intel booth, Central Hall #7252

• Event is during pre-show hours; enter through exterior C2 lobby