concluding your speech the better speaker series 271
TRANSCRIPT
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Concluding Your SpeechThe Better Speaker Series
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Criteria for Successful Conclusions
Achieve a sense of closure
Make an impact
Take five to 10 percent of the entire speech time
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Closing TechniquesUse a quotation
Adds authority
Amuses listeners
Dramatize your speech
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Closing TechniquesTell a short story or anecdote
Develop quickly
Make it short
Reinforce your message
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Closing TechniquesCall for action
Clearly explain what action the audience should take.
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Closing TechniquesAsk a rhetorical question
“You may ask, ‘Can we afford to do this?’ I ask, ‘Can we afford not to?’”
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Closing TechniquesRefer to the beginning of the speech
“I began my remarks by reviewing the challenges our company must confront.”
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Closing TechniquesSummarize your main points
Repetition reinforces your message.
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Tips for Success
Memorize your conclusion
End on time
Refrain from adding new points
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Conclusion
"Great is the art of beginning, but greater is
the art of ending.”
– Henry Wadsworth Longfellow
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