company introduction · 2019. 5. 29. · introduction of apparel news since its establishment in...

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Page 1: Company introduction · 2019. 5. 29. · Introduction of Apparel News Since its establishment in 1992, Apparel News has been active in and out of the fashion and the retail industry

Company introduction

wwww.apparelnews.co.kr

Page 2: Company introduction · 2019. 5. 29. · Introduction of Apparel News Since its establishment in 1992, Apparel News has been active in and out of the fashion and the retail industry

Date of Establishment : September 18, 1992

Business registration number : 105-81-54060

Permission for periodicals : Seoul Da 06571

Address : 243 Digital Road, Guro-gu, Seoul (G-highcity 808 & 809, Guro-Dong)

Contact : 02) 2224-3411

Webpage PC : http://www.apparelnews.co.kr Mobile : http://m.apparelnews.co.kr

News & Editorial Staff

· Editor-in-chief : Park Sun-hee [email protected]

·ReportingTeam1:Cho Eun-hye (team lead) [email protected]

Yu Min-jung [email protected]

Lee Jong-Suk [email protected]

Jung Byung-chang [email protected]

·ReportingTeam2:Park Hae-young (team lead) [email protected]

Oh, Kyung-cheon (deputy manager) [email protected]

Jeon Chong-bo [email protected]

Jeong Hye-In photographer [email protected]

·Editingteam:Jeon Sun-hee (team lead)[email protected]

Kim Soo-young [email protected]

·Digitalteam:Park Hyun-ju (manager) [email protected]

Organization chart

History

2019.07Organizedthe4thKoreaFashionForum

2018.07Organizedthe3rdKoreaFashionForum

2017.06Organizedthe2ndKoreaFashionForum

2017.02Specialeditiontabloid“View”issued

2016.07Organizedthe1stKoreaFashionForum

2016.02Specialeditiontabloid“View”issued

2016.02OrganizedApparelNewsFashionSeminar

2016.02Specialeditiontabloid“View”issued

2015.05KoreaFashionBrandChronicle(2014-2015)issued

CEO

Reporting Team 1

Editor-in-chief

Reporting Team 2

Editing Team Internet Business Team

Admin Team

Page 3: Company introduction · 2019. 5. 29. · Introduction of Apparel News Since its establishment in 1992, Apparel News has been active in and out of the fashion and the retail industry

2013.10Businesspartnershipwith2ndlargestportalsite(DAUM)

2013.06The1steditionof“TheBaseCamp”tabloidmagazineissued

2012.05KoreaFashionBrandChronicle(2012-2013)issued

2012.04Businesspartnershipwiththelargestportalsite(Naver)

2010.05KoreaFashionBrandChronicle(2010-2011)issued

2009.01Launchedcampaignforsymbiosisofthefashionandretailindustry

2005~2008.06IssuedKoreaFashionBrandChronicleannually

2004.10OrganizedFashionRetailITSeminar

2004.07MovedofficetoGuro

2004.06KoreaFashionBrandChronicle(2004-2005)issued

2003.11OrganizedFashionRetailITFair

2003.05KoreaFashionBrandChronicle(2003-2004)issued

2003.05KoreaFashionBrandChronicle(2002-2003)issued

1998.09Startedinternetdailynewsservice

1997.04KoreaFashionBrandChronicle(1997)issued

1996.10ApparelNewsregisteredasapublicationcompany

1992.09Thefirsteditionissued

1992.09ApparelNewsLtd.established

1992.08Ministerialapprovalforperiodicals

Daily news service

Apparel News Traffic

●Dailyvisit:average16,000duringweekdays.●Numberofpageviews:average110,000during

week days.●Durationofstaypervisit:around10minutes.

Becauseofthenatureofthepublication,onlyasmallnumberofarticlesareupdatedduringtheweekend.Thatiswhythetrafficisnotsohighduringtheweekend.

ApparelNewsproducesmorethan450articlespermonth,amongthan70%oraround330articlesarecreatedwithourownresources.ApparelNewshasbeenselectedasNo.1forthe11yearsinarow(2007-2018)inthefashion/garmentspecialtymagazinecategorybyRanki.comandcontinuestobeNo.1thisyear.

8/88/158/228/29 8/88/158/228/29

8/88/158/228/29

● Number of visitors per day Session

● Number of pages per visit Numberofpagespersession

● Number of page views Numberofpageviews

Page 4: Company introduction · 2019. 5. 29. · Introduction of Apparel News Since its establishment in 1992, Apparel News has been active in and out of the fashion and the retail industry

Introduction of Apparel News

Sinceitsestablishmentin1992,ApparelNewshasbeenactiveinandoutofthefashion

andtheretailindustry.Asaleadingmediacompanycoveringthefashionindustry,ApparelNews

hasprovidedpracticalknowledgeaswellasfuture-orientedinformation.

Aspecialtymagazine,unlikeotherpublicmedia,coversexpert-levelinformationandexperiences

fromthefield.ApparelNewswillalwaysbefaithfultoitsdutyasaspecialtymagazine.

Wewillalwaysbeon-sitealongwithindustrystakeholderstouncoverthenewsitemsandanalyze

factswithsharpinsight,facilitatingthedevelopmentofthefashionandretailindustry.

Unique contents coming from domain experts

ApparelNewshasbeentrainingitsreporterstobuilddomain-specificspecialties.Asaresultwe

havespecialistsinvariousareasbeitgarment,material,manufacturingorretail,andweare

committedtodeliveringrichanduniqueinformation.

Theworldissufferingfromfloodofnews.Thatmeansitisreallydifficulttofindout“newsgems”

outofgarbageinformation.ThespeciallytrainedresourcesofApparelNewsareworkingasatrue

messengerofusefulinformationastheydeepdiveintowherenewsisandtheyaretrainedtotell

whatreallymatters.

No.1 multi-media service in the industry

ApparelNewswasthefirstfashionmediacompanyinKoreathatinitiatedthedailynewsservice

on-line.Now,tensofthousandsofstakeholdersofthefashionandretailindustrystarttheirwork,

readingournewsarticlesontheirinternet-connecteddevices.Weareproudthatwehavenever

steppeddownfromtheNo.1positionsincethelaunchofouron-lineservice(Amongthefashion/

garmentmagazines,source:Ranki.com).

Bridge for the future-oriented information

Intheeraofchangesandtransformation,theroleofspecialtymagazinecannotbeconfinedto

theprovisionofnews.Hence,ApparelNewshasredefineditsrole:thegatewaytothefuture

informationandthebridgeconnectingonegenerationtoanother.

TheKoreaFashionForum,whichwehaveorganizedsince2016,hasbecomealandmarkeventof

theindustrywheremorethan400stakeholdersgathertogether.Theannualmeetinghasserved

asagreatplatformfortheindustryexpertstobuildpartnershipeachotherandtofindoutthe

newopportunitywithexpertsfromotherindustries.