community education & outreach clean it up, green it up environmental quality division animal...

Community Education &

Outreach

Clean it Up, Green it UpEnvironmental Quality DivisionAnimal Care & Control Division

Municipal Code Compliance DivisionCommunity Development Division

Clean it Up, Green it Up Overview

Environmental & Compliance director’s office activity

Two full-time staffers Coordinates beautification/litter prevention

programs & initiatives; provides info & expertise to businesses, organizations & residents on beautification & supports Keep Jacksonville Beautiful Commission (KJB) operations

Clean it Up, Green it Up Overview

FY 06-07 CIU/GIU coordinated: 7,105 volunteers who worked 15,098

hrs. collecting 308,960 lbs. of litter

Over last five years, CIU/GIU coordinated: 51,584 volunteers who worked

108,300 hrs. collecting 2,197,660 lbs. of litter

*Numbers do not include tires or other large items.

Clean it Up, Green it UpEducation & Outreach Programs

Community-Wide Cleanups: St. John’s River Celebration,

International Coastal Cleanup, Great American Cleanup, July Fifth Cleanup, International Surf Cleanup

Sponsors include Citi, Vistakon, Publix, JEA, Anheuser Busch, state & local agencies

Thousands of volunteers, thousands of pounds of litter annually

Clean it Up, Green it UpEducation & Outreach

Programs

Neighborhood Cleanup Support Assists residents & volunteer groups

in planning neighborhood cleanups, beautification projects or annual community cleanups

Volunteer groups cleaning several blocks of public right-of-way or areas eligible for assistance & free support materials


Programs Adopt-A-Road Program

Long-term commitment to perform monthly cleanups & report results

Non-profits= free Businesses pay one-time $300 & $50 annually

Group recognized by signs on roadway CIU/GIU recruits groups, surveys roads, conducts

installation ceremonies, maintains results, interfaces with sign contractor, maintains communication with A-A-R groups

More than 100 active groups Some active for 20 years

In FY 06-07, A-A-R groups collected 85,380 lbs. of trash from roadways


Programs Education/Outreach

In conjunction with Public Information Division: Award-winning TV PSAs Radio PSAs Web site

61,395 hits in FY ’06-‘07 Daily Billboards Targeted print material News releases & advisories Earned media in FY 06-07 includes N. Jax Monthly, Resident

Community News, TU, Shorelines, Biz Journal, First Coast Happenings, radio & TV

E-mail newsletter in FY 07-08 Presentations to community groups, businesses & schools

FY 06-07, 56 presentations reached 5,176 people


Programs

Special Projects Special projects with community partners Visible at numerous community events each

year Examples include:

School plantings, JSO-sponsored cleanups, “Recycling Day” events, Springfield & Riverside alley cleanups, UNF “Garbage on the Green” audit, Super City Cleanup, household mobile hazardous waste collections, Seeds of Change Summer Jobs program


Programs

Keep Jacksonville Beautiful Commission 29-member affiliate of Keep America Beautiful

& Keep America Beautiful Affiliates of Florida Supported by CIU/GIU Conducts annual litter survey, coordinates

volunteer projects, fundraises & prepares reports

Operates annual awards program for individuals, groups, businesses & schools


Programs Clean Business Program

Educate businesses on litter & preventative practices

Businesses make pledge to adhere to litter reduction strategies & maintenance schedules & display program decal on premises

CIU/GIU promotes program & seeks new business participants

Current enrollment= 97 businesses Includes Bono’s Pit Bar-B-Q, Gate Petroleum,

Golden Coral, Joseph’s Pizza, Larry’s Giant Subs, Omni Hotel, Subway Sandwiches, among others.


Programs

Recycling Partner with environmental groups to

promote strategies for sustainable lifestyles

Give recycling presentations Address questions & concerns from

community & other agencies about recycling


Programs

Beautification 300,000 trees distributed with JEA

over five-year period Support & involvement with entryway

and corridor planting efforts, school landscaping & other planting projects


Programs

Grants Operations supplemented by grants

since inception In 2008, KJB will receive grant from

FDOT for retaining their standing as a Keep America Beautiful affiliate.


Programs

Awards & Recognition Since 1999, CIU/GIU received 24 awards

from local, state & national organizations

CIU/GIU prepares & distributes recognition from Mayor for members of Clean Business & Adopt-A-Road programs, volunteer leaders, community groups & financial supporters


Programs Program Effectiveness Keep America Beautiful requires CIU/GIU conduct an annual

litter survey Snapshot of litter conditions Examines trends over time Since FY 00-01, Jax score has improved by 39%, in spite of growth

In ‘04, ‘05 & ‘06, community-wide surveys conducted to gauge awareness of award-winning “Don’t Trash Jacksonville” campaign

Results reflected growing community awareness 56% positive responses in ‘04 59% positive responses in ‘05 74% positive responses in ‘06

Positive return on investment through minimal investment Cost avoidance, community involvement, positive PR, increased

compliance

Environmental Quality Division

Education & Outreach Programs

Environmental Quality Division (EQD) Annual Conference Highlights important environmental

issues relevant to Jax Average attendance= 175

Environmental Protection Board


Environmental Protection Board Supported by EQD Active public outreach & education program Appearances & presentations

“Drippy” water education mascot EPB & EQD volunteer to judge science fairs

annually Presentations to schools & community

organizations throughout the year



Earth Day Jacksonville Ecology Fair Sponsored in part by city Average attendance: 12,000-14,000

Earth Day Mini-Grants Up to $500 for local teachers & non-profits for

environmental education programs 10-15 grants given annually

Annual Earth Poster Contest DCPS students compete Winners receive U.S. Savings Bonds, recognition

at Earth Day Ecology Fair & display of poster on Web site



Mayor’s Environmental Luncheon Awards

Local businesses & individuals honored for going beyond the requirements of law to enhance &/or protect local environment

Animal Care and Control Division


Web site Highlights ways to get involved,

responsible ownership, licensing requirements, etc.

Cooperative relationships w/ other animal groups, shared links on Web sites



Print materials Responsible pet ownership coloring book

Targeted at elementary students Brochures

Requirements of pet ownership & adoption Working with Humane Society & U.S.

Postal Service to produce a written piece to be mailed to all Jax residents

Highlight responsible pet ownership, how to respond if approached by strange dog & dog bite info



Education/Outreach Adoption coordinator appears each

Saturday on First Coast News Presentations to community groups,

businesses & schools

Municipal Code Compliance Division Education & Outreach Programs

Supervisors, senior officers & officers regularly & upon request attend CPAC, civic association, homeowners' association & neighborhood group meetings

Supervisors work closely with neighborhood leaders & sometimes JSO, to execute neighborhood systematic (street-by-street) inspections

Supervisors and senior officers attend all JSO Neighborhood Walks

Street-by-street walking tours to view conditions & formulate inspection plans.

Inspection personnel frequently meet with property owners to provide guidance & encourage compliance

When owners correct violations, city saves abatement funding

Community Development Division Education & Outreach Programs

Neighborhood coordinators meet regularly with neighborhood leaders from CPACs Distribute info about city departments to

residents Host guest speakers

Provide “Toolkit” to help neighborhoods start associations Kits include info on Solid Waste, JSO,

Municipal Code Compliance & more

Contact information Clean it Up, Green it Up

Vivian Harrell or Dan Durbec, 630-3420 Environmental Quality Division

Vince Seibold, 630-1212 x 3118 Animal Care and Control Division

Fred Forbes, 387-8895 Municipal Code Compliance Division

Kim Scott, 391-3580 Community Development Division

Marilyn Fenton-Harmer, 255-8236

community education & outreach clean it up, green it up environmental quality division animal...

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