communication with donors
DESCRIPTION
Presentation from the seminar for watchdog organizations "Key communication principles of watchdog organizations: what works?" organized by Citizens Network - Watchdog Poland in cooperation with Helsinki Foundation for Human Rights and the European Center for Not-for-Profit Law with support of the Swiss Agency for Development and Cooperation and Trust for Civil Society for Central and Eastern Europe along with Oživení (Czech Republic) with support of the Open Society Foundation in Prague, Warsaw, October 17 - 18, 2013. Author: Magdalena Sadłowska, Nobody's Children Foundation.TRANSCRIPT
Key communication principles of watchdog organizations: what works?"
PROJECT SUPPORTED BY A GRANT FROM SWITZERLAND THROUGH THE SWISS CONTRIBUTION TO THE ENLARGED EUROPEAN UNION.
www.watchdogpoland.pl
Communication with donors
Magda SadłowskaWarsaw, 17.10.2013
What is a 2 way communication?
Communication with donors
What reaction we expect?Do donors have a chance to react as we wish?Do they have the proper tool?Is it easy? How much time they must to spend? How many decision they have to make?
How to became a story teller?
Make it simple
Make it simple
http://radiosarajevo.ba/photo/galerija/7010/82353
Make it personal
Freedom of speech in BelarusAmnesty International Poland 2004
http://news.nationalpost.com/2010/11/20/graphic-anatomy-of-a-stoning/
Make it personal
Graphic : Anatomy of stoning used in Campaign against death penalty AI 2013
Stay in touch
http://www.whenyoudontexist.eu/
Show the goal
Show what you need money forStep by step communication
The most common mistakes
Too complicated languageLack of clear instructionToo many information in one timeBeing afraid of reaction
Practise !!!
