communication science (sbb3802) lecture notes - week 1

8/9/2019 COMMUNICATION SCIENCE (SBB3802) LECTURE NOTES - Week 1

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Dr. Edlic SathiamurthyNo. 6, Annex. FST

[email protected]



….• ,

3802 – Science CommunicationAim and objectives

Language of instruction

FocusLecture topics

Method of instruction

ourse ac v esCourse evaluation



• – –

holidays

• Need of replacement lectures – due toconvoca on an researc ac v es



…

•

Effectively!

Can you think of them?



…

• –

• Bahasa Malaysia – when necessary

• y ng s



…..• Part I – Fundamental Aspect of Communication (What? Why?)

Communication theory – Models, Five Senses and Levels of

Communication skills – Written, Oral, Graphics, Somatic Language andListening

Communication ethics – Morality, Responsibility, Accountability and

Communication enhancer – Self Representation, Background (Colour,Light and Sound)

Science and Arts – A powerful synergy

• Part II – Practical Aspect of Communication (How?) Communication Resources – Data/Information Resources and Data

Mining

Communication Processes – Transforming Data/Information into FinalOutput Communication Output – Thesis, Dissertation, Journal Papers,

Proposals, Handbills, Pamphlets, Posters, Power Point Presentation,peec , e a e, oun rac , eo e c.

Communication Feedback – Self Check and Reality Check



….



Week Lecture Activities Hour

1 Introduction 15 minutes 2

- ourse a m an o ec ves-Course focus

-Instruction and assessment method etc.

*

essay on courseobjectives

Form groups and

person2 Fundamentals of Communication 5msp 3

-

-Ethics

3 Practical Aspect of Communication – 1 5msp 3-

4 Practical Aspect of Communication – 2

- How to design a poster

Designing a poster

exercise

3

os er op c5 Scientific research methodology – 1

-Qualitative and quantitative

5msp 3

- n uct ve an e uct ve approac

-Research process

-Research design



5 Scientific research methodology – 1

-Qualitative and quantitative

-

5msp 3

-Research process

-Research design


-How to write a proposal

Tutorial – proposal

writing exerciseScientific proposal

3


-How to write a scientific report

Scientific report 3

Individual scientific proposal

presentation (1 – 13)

-

Pass-up scientific

proposal

9 Individual scientific proposalpresentation (14 – 26)

3

n v ua sc en c proposa

presentation

(27 – 40)



11 Individual scientific proposal

presentation

Group presentation

topic

3

–

12 Group Presentation and Debate Group (1 Group presentation 3

–

– 8)

topic

14 Group Presentation and Debate Group (9

– 11)

3

15 No lecture Pass-up scientific

re ort



….

• –

Techniques

–

Exercises, Constructive Criticism and Self-



….

•

• There is NO final examination

• nstructor – tu ents:

Question and Answer (no evaluation but youract ve part c pat on an proact ve e av ourcan help you to get bonus marks)



• Group- (5 to 6 students per group and shall bere erre as – 1 Poster presentation (non-digital) – size A0, 5

minutes ex lanation ma be re uired

– 1 Power Point Presentation complete withvideo/animation, sound effect and background music.

Note that two groups will be given 7 minutes each to

present a topic which contradicts each other. – .

– Debate will be based on the topic given. However,the debate question will be given on the presentation

day itsel . – On the spot debate question; 5 minutes to prepare;

10 minutes to resent orall without PPT 10 minutesof debate)



• Individual-

– Five minutes oral only speech (prepared earlier butcalled at random during tutorial – volunteers not

– Scientific report based on the review of 5international journal papers/materials (will be decidedlater) using Engineering Science Department PITAreport format (5000 – 7500 words)

words) using Engineering Science Department PITAformat plus oral presentation on any topic of choice

us ng ower o nt 5 m nutes



….• .

MD – Merit and Demerit: Marks will be awarded forpositive points and deducted for negative points

M – Merit only: Marks will be given for positive pointsonly. No marks will be awarded and deducted for

.points?

SS – Survival System: Each group and individual will

have to compete with each other in order to be thebest and survive. Marks will be allocated based oncom arative erformance



Activities: Evaluation

Concept

Marks Percentage

Group Poster

(3 weeks to prepare)

SS 25% : A (1 x 100)

25% : B (0.75 x 100)

20

.

25% : D (0.25 x 100)Group Presentation M 100 marks 10

wee o prepare er s on y

Debate

(5 minutes to prepare)

M Merits only 10

Scientific Report (8 weeks) M 100 marks

Merits only

30

Scientific Proposal (2 weeks) MD 100 marks 20

100 full merits100 full demerits

Plus Individual Pro osal M 100 marks 10

Presentation 100 full merits

Bonus (5 minutes speech) M 10 5



Rules of En a ement….• Attendance is COMPULSORY. Since this course does not have a final

examination, a student found absence without reasons supported bydocuments or roof of reasons shall have his/her final course markdeducted. The rate of deduction will be 5 marks per absence case. If you

are absence for three lectures on a stretch without reasons as stated above,you will be referred to the HOD or Dean.

• If you fail to pass-up any assignment on time stated, your assignment markwill be deducted at the rate of 25% per day.

• If you did not pass up any of your assignment at all, your assignment markwill be 0 and you will be referred to the HOD or Dean.

• If you are late more than 15 minutes after lecture begins without goodreasons, you are considered to be absent.

• No student is allowed to leave lecture early unless it is an emergency.• Any student caught ‘cheating’ in any form or way, stern action will be taken

ranging from hefty reduction of final course mark (25% to 50% reduction)

will be imposed to expulsion.• Bad behaviour during lecture will result in disciplinary action.

YOU HAVE TO PERFORM



….• …..

Have a rotating TRIBAL CHIEF

Have a TRIBAL SALUTE and WAR CHANT

ULTIMATE VICTORY

•



Tribe names• APACHE

•

• HURON• SIOUX

• MOHAWK

• MASAI

• ZULU

• INCA

• MAYAN• VIKING

-• .Apache Scouts. Only 1 person is identified, so far. The first onthe left as you look at the photo is Ha-teth-la, a Pinal Apache

Chief. Copyright: Garry O’Neill



…•

• 1 Tribe will have 4 members

• e rest w ave mem ers



….•

• Chant using a combination of ‘sounds’

Hu

a

Za

GaPa

communication science (sbb3802) lecture notes - week 1

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