communication for global business-monsanto-2014
TRANSCRIPT
Communication for global business
Charles Turnell
Civilization is the encouragement of differences – the more diverse a system , the more stable it is.
Mahatma Gandhi
Overview1.Global Assessment?
2.What is cross cultural communication?
3.8 Scale Model
4.Example Cultural Map
Global Assessment?• Which country has the second
largest Hispanic population?
• Where does cacao, chocolate come from originally?
• Where does corn come from?
• Name some famous Latin Americans
Global Communication Assessment?• Great communication is
simple, clear and explicit?
• What do the following phrases mean ? “Let’s table this ” “Keep/Stay in touch” “I was a bit disappointed
that”
• How do you give feedback?
Cultural Patterns of Behavior
• Perception
• Cognition
• Action
Cross cultural Context
• Individuals are hardware, culture is the software
• The idea is to be prepared for culture.
• Make adjustments in order to
be comfortable with you.
www.NicheTrading.US
COMMUNICATION
Low Context High Context
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EVALUATING
Direct Negative Feed back Indirect Negative Feedback
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PERSUADING
Principles FirstApplication First
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LEADING
Egalitarian Hierarchical
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DECIDING
Consensual Top-Down
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TRUSTING
Task Based Relationship Based
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DISAGREEING
Confrontational Avoids Confrontation
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SCHEDULING
Linear Flexible Time
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US BRLow Context Communication High
Direct Negative Evaluating Indirect
Egalitarian Leading Hierarchical
Principles First Persuading Application
Consensual Deciding Top-down
Task Based Trusting Relationship
Confrontational Disagreeing Avoidance
Linear Time Scheduling Flexible
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8 Scale World Culture Map
BR
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BR
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BR
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Merci
Gracias
Thank you
شكرا
感谢您
TakDank
Σας ευχαριστώ
Dank u
Grazie
आपको� धन्यवाद द�ता हूं�।
תודה