A Talk on:

ACHIEVING SUCCESS and

TWO ELEVEN MONTH

POST GRADUATE PROGRAMS [PGP]For Building STRATEGIC & LEADERSHIP Capabilities required for SUCCESS

Prof Ranjan Das Chief Mentor – The Strategy Academy, and

Professor of Strategic Management, Indian Institute of Management Calcutta

PERSONAL TRAITS: Ambition Impatience with Status Quo Entrepreneurial [Risk taking] orientation Curiosity and also mental toughness to take the road less travelled Attitude towards success and successful people Making winning a habit and developing a “ Success Syndrome”

STRATEGIC AND LEADERSHIP SKILLS - APPLIED Strategy Innovation Execution Leadership

• Academic qualifications one has• Certificates that one possesses • Whether one is born rich• Resource [particularly financial]

position• Whether one has the “right

contacts”

PERSONAL TRAITS- AN AGENDA FOR ACTION

• One needs to reflect on his/her current orientation regarding:– Ambition– Impatience with Status Quo– Entrepreneurial [Risk taking] orientation – Curiosity and mental toughness to take the road less travelled– Attitude towards success and successful people– Making winning a habit and developing a “ Success Syndrome”

• Self –initiated learning programs and on-the-job projects that provide opportunities to develop the traits required for SUCCESS

• Help from Mentors

• To strategize is to think outside the frame, to position oneself and his/her organization in a uniquely competitive way that is sustainable, profitable and capital efficient

• Strategy is needed to make us and our organizations look and perform DIFFERENTLY and achieve SUCCESS.

• Everybody is capable of developing his/her strategy required to achieve SUCCESS

NOTE:• One does not necessarily need an MBA or a PGDM to

become a STRATEGIST and a LEADER in his/her own right.

STRATEGY MISSION OF THE ACADEMY: Assist individuals and organizations realize the

importance of certain Personal Traits and also Entrepreneurship, Innovation, Strategy, Execution and Leadership [EISEL] for achieving SUCCESS

Advocate the principle : StrategyFirst- For All, By All Demystify and simplify the subject of Strategy to

make the same easy to understand and apply Deliver the Mission uniquely–application focused,

conveniently timed, universally available, scalable , networked with knowledge partners and affordable

Strong presence in and experience of running programs for corporate sector – 30+ Companies

Faculty from leading business schools present in all sessions – 25+ faculty

Deployment of LIVE DIGITAL platform [with 2 way REAL TIME interactivity] which can be accessed through PC/Laptop from ANYWHEREin India and the World [a 256kbps broadband service or a high speed broadband data card plus a headphone will be needed by the participants]

INDIAN PRIVATE SECTOR COMPANIES -29Larsen and Toubro, Arvind Group, Aditya Birla Group, Godrej SaraleeEmami Ltd, Birla Tyres, Idea Cellular, Hindalco, RIECO Ltd, WiproSudarshan Chemicals, Aquapharm, Sakaal Group of NewspaperMahindra Finance, Linc Pen, Famycare Ltd, JSW Ltd, Lipidata SystemBirla Corporation, Axis Bank, Royal Group of ConstructionIdeal Insurance, HDFC Bank, Genpact, Dr Reddy’sMahindra and Mahindra, Ultratech, Birla White, Ranbaxy

MNCs - 5HP, ITC, ,Nestle, Colgate, ABB

PUBLIC SECTOR - 1Steel Authority of India Ltd

Indian Institutes of Management (IIMs): 14

Other Business Schools – Indian: 6 Overseas Business School: 1 Industry: 3 Adjunct Faculty: 6

Post Graduate Program on Management, Strategy and Leadership [PGPMSL] for Future Business Leaders [ suitable for experienced executives and managers looking for rapid career progression]

Post Graduate Program on Strategy, Innovation and Management of Start-Ups [PGPSIMS] for Project Leaders and New Venture Managers/Entrepreneurs/ Aspiring Owners of New Ventures [ suitable for working managers and entrepreneurs; fresh graduates planning their own enterprises can also apply for this program]

IDEAL FOR INDIVIDUALS WHO ARE: Ambitious , busy and confident but who may or may

not have a PGDM/MBA Looking for quality inputs from faculty members

who are known in the respective field Looking for a PG Program that is :

Conveniently timed and delivered to Home/Office/Anywhere Fast paced and application focused Affordably priced Helpful in achieving the personal DREAM to set up own venture

Duration [including the time required for declaration of results]: 11 months

Number of Subjects: 18 Dissertation: 1 [application focused and rigorous]

Theme: Strategy and Business Leadership Challenges in shaping Future Industry Evolution and achieve success [for PGPMSL]

Theme: Biz Plan for setting up a NEW Venture in Future [PGPSIMS] Total LIVE [ with REAL TIME interactivity] contact hours with

the faculty over DIGITAL platform: 324 hours Sessions: Three sessions per week , each @2.5 hours, for

42-45 weeks, normally on Saturday afternoon [2 to 730pm] and Monday evening [5 to 730pm]

Extensive self study at home [ estimated at a minimum of 20-25 hours per week] based on recommended list of books/articles [to be purchased by the participants]

One written examination plus 2 take home assignments per subject implying a total of 54 evaluations for 18 subjects and 1 evaluation for the Dissertation

Marks for attendance and class participation – a minimum % to be ensured [achievable since sessions are held outside office hours]

To be awarded by THE STRATEGY ACADEMY Autonomous certificate, titled PGPMSL or PGPSIMS as

applicable Two certificates will be issued– one titled EXECUTIVE GENERAL

MANAGEMENT PROGRAM at the completion of first 2 semesters and the other, called POST GRADUATE PROGRAM [PGP] certificate, after completing the requirements of all 3 semesters including Dissertation

The FINAL PGP Certificate will have the following details: ▪ Program design including Subjects covered ▪ Title of the Dissertation and ▪ Names of the faculty members who taught various subjects at the

respective PG Program [ including the names of Institutions or business schools with which they are attached]

Rs 130000/- + service tax [ST] @10.3% Payable in 3 installments:

Rs 10000 + ST within 72 hours of receipt of Admission letter

Rs 55000 + ST three weeks before commencement of the first session and

Balance + ST on or before 100th day after the second installment

Withdrawal of Admission offer if first two installments are not paid on due dates

STEP 1: Participate in the session on “ Program Introduction” STEP 2: Apply in a plain paper with CV and scanned copies of

graduation certificate and mark sheet; the CV should have full details of academic and professional education and also nature of work or entrepreneurial experience till date

STEP 3: Personal interview over telephone/digital platform with Prof Ranjan Das, Prof of Strategic Management, IIM Calcutta and Chief Mentor – The Strategy Academy

STEP 4: Issue of Admission letter by the Academy within 48 hours after the personal interview [if found suitable]

STEP 5: Payment of 1st and 2nd installment of fees on dates indicated

THANK YOU FOR ATTENDING THE SESSIONAnd

Welcome To The Excitement Called

THE STRATEGY ACADEMY The Power of Strategy…

Applied