commercial, tourist & cultural directory

24
Commercial, Tourist & Cultural Directory

Upload: ama

Post on 10-Jan-2016

31 views

Category:

Documents


1 download

DESCRIPTION

Commercial, Tourist & Cultural Directory. The President His Highness Sheikh Khalifa Bin Zayed Al Nahyan Ruler of Abu Dhabi, keenly gears the UAE up to be a thriving commercial, tourist and cultural haven. Contents. About Tawasol Emirates Media L.L.C Overview Abu DhabiLand information - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Commercial,  Tourist  &  Cultural Directory

Commercial, Tourist & Cultural Directory

Page 2: Commercial,  Tourist  &  Cultural Directory

The President His Highness Sheikh Khalifa Bin Zayed Al NahyanRuler of Abu Dhabi, keenly gears the UAE up to be a thriving commercial, tourist and cultural haven.

Page 3: Commercial,  Tourist  &  Cultural Directory

Contents

About Tawasol Emirates Media L.L.C

Overview

Abu DhabiLand information

Facts about Abu DhabiLand

Where you can find Abu DhabiLand

They are supporting Abu DhabiLand

Media campaigns for Abu DhabiLand

Abu DhabiLand Rate Card

Media Sponsorship

Our Advertisers

Contact us

Page 4: Commercial,  Tourist  &  Cultural Directory

Tawasol Emirates Media“All Media organs in one”

Tawasol Emirates Media is a national company that boasts a team of professional personnel enjoying a long experience in the media industry

Tawasol covers divergent media activities including publishing & distribution of directories, entertainment magazines, designing printed materials, advertising and Radio&TV broadcasting

In order to achieve its paramount goals, Tawasol has pledged to maintain the code of ethics and abide by standards of quality and excellence in a bid to reflect the bright image of the UAE

Page 5: Commercial,  Tourist  &  Cultural Directory

Overview

Explore Abu Dhabi through Abu DhabiLand, a one-of-a-kind directory that gives a thorough coverage on the exotic capital of the UAE. Published in two separate issues in English and Arabic, the directory sheds extensive light on the economic boom now witnessed in Abu Dhabi by spotlighting the all-out development schemes, adopted by the government.

Readers interested in knowing more about the affluent emirate, will keep abreast, through Abu DhabiLand, of the amazing strides, taken by the capital to attain an enviable cultural and economic development. The directory explores the historical background of Abu Dhabi, its time-honored traditions and values, and current hospitality potential. Abu DhabiLand provides potential investors with high-profile coverage of the emirate's investment jewels that have rendered the UAE capital a sought-after global business hub all year round.

The directory will be divided into eight sections covering sectors of trade, commerce, industry, exhibitions, health, leisure & tourism, culture, education, real-estate, industrial zones, etc. It will feature stunning, high-resolution photos, graphs and illustrative maps.

Abu DhabiLand is to take its reader in an enthralling exploratory tour around the UAE Capital.

Page 6: Commercial,  Tourist  &  Cultural Directory

If you look for the following

Getting recent information about Abu Dhabi

Surfing into Abu Dhabi historical background, keeping abreast with its cultural, legal and trade systems

Exploring business opportunities

How to get governmental licenses & official papers

Making a tour across papers along cities & districts affiliated to Abu Dhabi

Reaching specific destination

What to buy and where to go

Buying or renting property units, cars.. etc Where to stay .. Hotels, residential apartments,

condominiums

Facilities and amenities Cinemas and clubs Practicing sports Visiting museums.. Historical & tourist

sites Restaurants, café Useful & General Data about Abu Dhabi Abu Dhabi map Useful addresses &telephone numbers

You will find it in Abu DhabiLand….

Page 7: Commercial,  Tourist  &  Cultural Directory

What kind of information & services you can get in Abu DhabiLand ..?

Information and services are divided into 8 sections as follows:

Historical and political background Discover Abu Dhabi Tourism & Shopping Culture & Education Economy (money & business, real estate, free & industrial zones, oil and gas ventures extra…) Society & Sports Fairs & Exhibitions Maps & Data

Page 8: Commercial,  Tourist  &  Cultural Directory

Facts about every new edition of Abu DhabiLand

Quantity 50,000 Copies per edition 26.000 Free (both Arabic & English)

Pages 400 - 500 A5 Pages

Colors Applying 4-color technique

Languages Two separate issues English & Arabic Retail Price AED 40

Scheduled To be published twice a year; April & October

Sections Eight Sections

Distribution UAE, G.C.C & Other Arab Countries

Page 9: Commercial,  Tourist  &  Cultural Directory

Where you can find Abu DhabiLand..?

Petrol Stations (Emarat, Eppco/Enoc, Adnoc ..) Hypermarkets (Spinneyes, Carrefour, Union & Emirates Co-operative Society and all

other main supermarkets) 5 & 4 Stars Hotels Book Stores all over UAE Exhibitions Public libraries Airports, airlines bureaus& Free Markets Tecom & UAE Free Zones Chambers of commerce Foreign Embassies& consulate bureaus in UAE Governmental institutions and state-run offices Cafes, Clinics, Saloons, Gym centers… Chambers of Commerce in GCC states and other Arab Countries Leading Private Companies in GCC states and other Arab Countries Everywhere else …

Page 10: Commercial,  Tourist  &  Cultural Directory

Distribution Map

17200

26000

900 650 700 600 2150 1300

UAE UAE Free Copies Kuwait Oman Bahrain Qater KSA Other Arab Countries

Page 11: Commercial,  Tourist  &  Cultural Directory

Tawasol Media Campaign For Abu DhabiLand

Page 12: Commercial,  Tourist  &  Cultural Directory
Page 13: Commercial,  Tourist  &  Cultural Directory

Special Offer

When accessing Abu DhabiLand 2008, just wait for the surprises in store for you:

“Tawasol Al-Mutakamel” membership

Having Tawasol Al-Mutakamel Membership allows subscribers to enjoy an attractive package of privileges on choosing an advertorial space inside AbuDhabi Land.

When requesting an advertorial page or space in AbuDhabi Land, the client will enjoy our generous offer: One page equals an avalanche of attractive advantages which include the following privileges:

- Having a full editorial page (in both Ar. & Eng. Edition)- Having a distinguished advertorial space in the company website- Sponsoring one of Abu DhabiLand sub-divisions, to be determined according to the

advertiser’s specialization.- Getting three strip banners.

Your Ad Promotes Abu Dhabi . . . Apply & Join Now !!

Page 14: Commercial,  Tourist  &  Cultural Directory

Abu DhabiLand Rate Card

Position  Code Total Price In USD Total Price In AED

Front Cover Folded FCF 10,900 40,000

Back Cover Folded BCF 10,350 38,000

Inside Front Cover IFC 8,165 30,000

Inside Back Cover IBC 7,620 28,000

First Page FP 7,350 27,000

Last page LP 6,800 25,000

Cutter Sided Page CSP 4,355 16,000

Double-Spread Pages DSP 4,355 16,000

First 10 Pages FP 10 4,100 15,000

Full Page FPC 3,270 12,000

Index Strips IS 550 2,000

Book Mark BM 6,800 25,000

Page 15: Commercial,  Tourist  &  Cultural Directory

Media Sponsorship

Clients get access to wider range of choice through threecategories of sponsorship:

Page 16: Commercial,  Tourist  &  Cultural Directory

Platinum Sponsor

Platinum sponsor will enjoy the following privileges:-

Getting the company's logo on one third of the total area allocated for the sponsors' logos on the cover

Premiere page 2 FPCs of the first ten pages. 4 Stick FPCs 2 full editorial pages. Getting the sponsor’s name & Logo on one of the four sides of the directory’s

luxurious holder bag. Having 40 strip banners stuck at the bottom of inside pages. Allocating remarkable space for the sponsor's logo on Abu Dhabi map. Putting the sponsor's logo on the directory’s promotional items and other

advertising campaigns to be held by company. Giving a speech during the ceremony marketing the directory’s launch. Having a distinguished advertorial space in the company website.

Page 17: Commercial,  Tourist  &  Cultural Directory

Platinum Sponsor … Cont.

A premium package of benefits:

(Platinum Sponsorship of Tawasol Al-Mutakamel Membership)

Platinum sponsor will enjoy benefits as follows:-

• Sponsoring five of Abu DhabiLand eight main sections.

• Getting 60 radio commercial ads transmitted either in Arabic or English or

Urdu via FM Radio Channel 4.

Total Cost is AED 150,000

Page 18: Commercial,  Tourist  &  Cultural Directory

Golden Sponsor

Golden sponsor will enjoy the following privileges:-

Placing the company's logo on one third of the total space allocated for the

sponsors' logos on the cover

2 FPCs of the first ten pages

2 Stick FPCs

2 full editorial pages Getting the sponsor’s name & Logo on one of the four sides of the directory’s

luxurious holder bag.

Having 25 strip banners stuck at the bottom of inside pages

Allocating remarkable space for the sponsor's logo on Abu DhabiLand map

Placing the sponsor's logo on all advertising campaigns to be held by the

company

Giving a speech during the ceremony marketing the directory’s launch Having a distinguished advertorial space in the company website.

Page 19: Commercial,  Tourist  &  Cultural Directory

Golden Sponsor … Cont.

An Attractive package of benefits:

(Golden Sponsorship of Tawasol Al-Mutakamel Membership)

Golden sponsor will enjoy benefits as follows:-

• Sponsoring three of Abu DhabiLand eight main sections.

• Getting 40 radio commercial ads transmitted either in Arabic or English

or Urdu via FM Radio Channel 4.

Total Cost is AED 90,000

Page 20: Commercial,  Tourist  &  Cultural Directory

Silver sponsor will enjoy the following benefits :-

Placing the company's logo on one third of the total space allocated for the

sponsors' logos on the cover.

FPCs of the first ten pages

1 Stick FPC

2 full editorial pages

Getting the sponsor’s name & Logo on one of the four sides of the directory’s luxurious holder bag.

Having 15 strip banners stuck at the bottom of inside pages

Allocating remarkable space for the sponsor's logo on Abu DhabiLand map

Placing the sponsor's logo on all advertising campaigns to be held by company

Having an advertorial space on the company's website

Silver Sponsor

Page 21: Commercial,  Tourist  &  Cultural Directory

Silver Sponsor … Cont.

A special package of benefits:

(Silver Sponsorship of Tawasol Al-Mutakamel Membership)

Silver sponsor will enjoy benefits as follows:-

• Sponsoring a main section of Abu DhabiLand.

• Getting 25 radio commercial ads transmitted either in Arabic or English

or Urdu via FM Radio Channel 4.

Total Cost is AED 60,000

Page 22: Commercial,  Tourist  &  Cultural Directory

Some of our Advertisers

Page 23: Commercial,  Tourist  &  Cultural Directory

….. Some of our Advertisers

Page 24: Commercial,  Tourist  &  Cultural Directory

Contact us

Head Office – SharjahTel. +971 6 5541218Fax +971 6 5541216P.O. Box 30039 Sharjah, UAE

Dubai BranchTel.+971 4 3297672Fax+971 4 3297671P.O. Box 126727 Dubai,

UAE

TOLL FREE : 800 TAWASOL w w w . t a w a s o l m e d i a . c o mi n f o @ t a w a s o l m e d i a . c o m

Tawasol Emirates Media L.L.C.