© 2006 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change without notice

Commercial Notebooks Accessories3-in-1 NAS Docking Station

HP Confidential 2

Dock

Store

Share

• HP 3-in-1 NAS Docking Station• What?:− It is a HP Advanced Docking Station with an integrated

160GB hard drive and a Network Attached Storage (NAS) chipset that allows users to backup, restore and access data remotely and via the integrated 2 USB network ports, you can share everything in a network (printers, scanners, additional HDD)

• Why?:− Expand further the already successful docking portfolio− Penetrate SMB market− Offer dedicated workgroup solution− Enter a new product segment (NAS)

3-in-1 NAS Docking StationExecutive summary (1/4)

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Dock

Store

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Dock1 Backup Share2 33-in-1 NAS Docking StationExecutive summary (2/4)

Dock• Increase productivity with desktop computing and ergonomics• One step hot docking with full port replication and cable

management

Backup data• Prevent data loss and reduce down-time with regular system

backups from anywhere you have access to the network• Perform either automatic or manual backups for ease and

convenience, by the simple press of a button

Share files and devices•Have secure, uninterrupted global access to data while away from the Office•Enhance work group collaboration,even with remote employees•Share any devices such as printers and scanners across a workgroup

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Dock

Store

Share

Dock1 Backup Share

• Business objectives − Grow highly-profitable docking business by offering a third “common”

docking station− Provide an innovative “all-in-one” solution combining advanced docking

capabilities with the benefits of Network Attached Storage (NAS)− Provide a practical, innovative solution that helps to differentiate our

products from the competition

• Customer Requirements− Docking station for HP Business notebook− Data backup and recovery solution − Network drive for file storage and sharing− Print server

2 33-in-1 NAS Docking StationExecutive summary (3/4)

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Dock

Store

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Dock1 Backup Share2 33-in-1 NAS Docking StationExecutive summary (4/4)

• Target Markets− SMB type of businesses

• Product Features − HP Advanced Docking Station, plus…− Integrated 160GB SATA hard drive− Broadcom BCM4781 NASoC chip− HP Backup and Recovery Manager software

• No Competitors• Price Point− US$399 Recommended Street Price (exc. VAT)− Great value for investment

• For US$399 you get single solution that combines several devices with a value of over US$600

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Backup

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Desktop convenience− Desktop-equivalent ergonomics with HP Monitor Stand or

HP Adjustable Notebook Stand and external keyboard & mouse

− Port replication and cable management for easy docking and undocking of notebook

Expandability− Integrated MultiBay II enables the use of optical drives or hard drives for convenient local backup solution− Six (6) USB 2.0 ports for attaching productivity-enhancing peripherals− Future expandability throughExpressCard

3-in-1 NAS Docking StationDocking capabilities

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Easy and convenient data backup− Robust 160GB SATA hard drive provides ample storage

for complete system backup− Network Attached Storage (NAS) enables convenient

system backups from anywhere the drive is accessible− HP Backup and Recovery Manager software allows either

automatic or manual backups for ease and convenience

Data recovery• Ability to recover from a system problem and to retrieve files from backup are essential to data security• HP Backup and Recovery Manager restores files, folders, or an entire PC hard drive to prevent data loss and reduce down time

3-in-1 NAS Docking StationData backup & recovery

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3-in-1 NAS Docking StationFile sharing

Secure access to information− Embedded NAS Configuration Utility allows administrator to set

up and manage access to the network− Administrator can subdivide disk space into pools for individual

users and can secure pools by creating encryption passwords

Enhanced collaboration− Uninterrupted global access to a dedicated workgroup shared

drive with public folders and files− Real-time creation, uploading/downloading andsharing of information for remote and traveling workgroup members

Network print server capability− Ability to connect an HP printer to one of the two network USB ports and offera convenient, readily-accessible network printer

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•Port replication & cable management

•Six standard USB 2.0 ports (one powered)

•MultiBay II & ExpressCard slots

•160GB 3.5” SATA hard drive•Broadcom BCM4781 NASoC

chip•HP Backup and Recovery

Manager•2 network USB ports

•HP Backup and Recover Manager

•NAS Configuration Utility

•Increase productivity with desktop computing and ergonomics

•Attach productivity-enhancing peripherals

•Enable future expansion

•Prevent data loss and reduce down-time with system backups

•Have secure, uninterrupted global access to data

•Enhance work group collaboration

•Connect a network printer

•Perform either automatic or manual backups for ease and convenience

•Set up and manage secure access to the network

Key component Features Customer benefit

HP 3-in-1 NAS Docking Station

Advanced docking capabilities

Network Attached Storage

Software components

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3-in-1 NAS Docking StationExecutive summary

Launch date & level

Compelling reason to buy

HP differentiators

Target Markets Lifecycle

Category & productreplaced

Key Competition

What’s new

Retail PriceMaterial Cost

Launch : June 2006Ramp Date: July 2006

Product name: 3-in-1 NAS Docking StationCode Name: K2, No product replacements

Target Markets: 100% SMB, Estimated obsolescence date: April 2008Category: Best (under the good, better, best classification) Unique docking station with NAS, Network USB ports (print server or USB devices sharing, automated backup functionality)Great value for money. Gives the benefit of the HP reliability in a multifunctional device (Dock – Share – Store)US$399 US$199

HP proprietary solution, no direct competition

HP proprietary solution, no direct competition

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3-in-1 NAS Docking StationKey dates and geographical coverage

Launch Date: June 6th, 2006

6th June 2006

Blind CPL: May 2006Full CPL: June 2006

April 2008

6th June 2006

February 2008 (date can still change as EOL date is not available yet)

EM537AA#AB0 EM537AA#AB1 EM537AA#AB2 EM537AA#ABGEM537AA#ABJ EM537AA#UUF

Launch date

Expected obsolescence date

hp.com recom. publishing date

hp.com retirement date

Blind CPLFull CPL

FCS (First customer ship – out from factory) date

SKU numbers

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• Can help prevent data loss and reduce down-time

• Offers either automatic or manual backups for ease and convenience

• Create factory software recovery CDs or DVDs

• Backup and recover your system• Backup and recover individual files

and folders• Create or manage restore points• Schedule recovery snapshots• Backup to and recover from secondary

drives

HP Backup and Recovery Manager

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Hardware security:• Using the integrated Kensington

lock cavity, the lock secures…• Docking station• Notebook to docking station• Optional integrated MultiBay II

drive• Internal 160GB hard drive

Software security:• Administrator-managed user

access

• Password-protected files

• 128 bit data encryption

HP 3-in-1 NAS Docking Station Security Features