comm 3353: communication web technologies i chapter 5: news and sports on the web chapter 5: news...

COMM 3353:Communication Web Technologies I

COMM 3353:Communication Web Technologies I

Chapter 5:News and Sports on the Web

Chapter 5:News and Sports on the Web

www.class.uh.edu/comm/classes/comm3353/ppt/_Pres5a.html

News and Sports on the WebNews and Sports on the Web

News on the Web News Sources Delivering News on the Web History of News Delivery

News on the Web News Sources Delivering News on the Web History of News Delivery

News on the WebNews on the Web

The WWW has opened the door to new methods of news distribution. Web technology has paved the way for 24-

Hour, personalized news reports delivered directly to PCs.

Web News bridges the “time-delivery” gap created by conventional printed news delivery.

The WWW has opened the door to new methods of news distribution. Web technology has paved the way for 24-

Hour, personalized news reports delivered directly to PCs.

Web News bridges the “time-delivery” gap created by conventional printed news delivery.

News on the Web, Continued…News on the Web, Continued…

Electronically delivered news has one fundamental advantage over printed media: It’s available NOW! Newspapers, Magazines, and other classical print

methods have production deadlines and schedules which are strictly enforced.

The Web almost negates that entire process through the idea of “Information-on-Demand.” Ex. Weather.com vs. The Weather Channel

Local Forecast

Electronically delivered news has one fundamental advantage over printed media: It’s available NOW! Newspapers, Magazines, and other classical print

methods have production deadlines and schedules which are strictly enforced.

The Web almost negates that entire process through the idea of “Information-on-Demand.” Ex. Weather.com vs. The Weather Channel

Local Forecast

With Web and Push Technologies, we have immediate access to most of today’s news reporting agencies and their top stories.

Push Technology: Special online software that delivers Web Information, initiated on the Server side, rather than by the client (user).

With Web and Push Technologies, we have immediate access to most of today’s news reporting agencies and their top stories.

Push Technology: Special online software that delivers Web Information, initiated on the Server side, rather than by the client (user).

News on the Web, Continued…News on the Web, Continued…

News SourcesNews Sources

Traditional Models of Mass Communication A composite of:

Source / Sender Medium / Channel Receiver / Audience

Traditional Models of Mass Communication A composite of:

Source / Sender Medium / Channel Receiver / Audience

“Gatekeepers” “Receiver” “Sender”

News Sources, Continued...News Sources, Continued...

When it comes to “Source,” The traditional model has been tainted by technology and, because of the Web, is no longer valid in today’s society.

Viewer perception of “Source” is vital to the credibility of a news story News Anchor Phenomena

Story believability based on the “friend” principle. But…the news agency itself is seen as distrustful.

When it comes to “Source,” The traditional model has been tainted by technology and, because of the Web, is no longer valid in today’s society.

Viewer perception of “Source” is vital to the credibility of a news story News Anchor Phenomena

Story believability based on the “friend” principle. But…the news agency itself is seen as distrustful.

The Web is certainly no exception when it comes to believability. . . In addition to the “News Editor” who

typically manages site content, the Web offers three additional news sources: Technology The Individual Other users

The Web is certainly no exception when it comes to believability. . . In addition to the “News Editor” who

typically manages site content, the Web offers three additional news sources: Technology The Individual Other users


Definition of typical Web sources: Technology: increased choices, interactivity, and

advanced features which can be viewed as a source of news.

Individuals: receivers of news sources who, in turn, pass that news on to other people become unintentional sources.

Other Users: receiving news from other users can sometimes appear more credible than that which is received through the normal channels.

Definition of typical Web sources: Technology: increased choices, interactivity, and

advanced features which can be viewed as a source of news.

Individuals: receivers of news sources who, in turn, pass that news on to other people become unintentional sources.

Other Users: receiving news from other users can sometimes appear more credible than that which is received through the normal channels.


Using the Web as an avenue for news distribution has been in existence since the Internet’s inception. Editors and publishers have promoted the

Web’s use for mass media since it’s beginning. Most have been in support of quick, technological

advancement Some have been hesitant, fearing subscription loss

of conventional, printed and broadcast news.

Using the Web as an avenue for news distribution has been in existence since the Internet’s inception. Editors and publishers have promoted the

Web’s use for mass media since it’s beginning. Most have been in support of quick, technological

advancement Some have been hesitant, fearing subscription loss

of conventional, printed and broadcast news.

Delivering News on the WebDelivering News on the Web

Delivering News on the Web, Continued…


Most agree that Web media sources should supplement and not replace conventional media sources.

The biggest driving force behind Web News expansion is the advantage of a global market.

Most agree that Web media sources should supplement and not replace conventional media sources.

The biggest driving force behind Web News expansion is the advantage of a global market.

Advantages of Online Delivery Time

It’s just quicker. . .

Space volumes and volumes of news articles and

digital stories can be stored in the amount of space taken up by just one printed newspaper.

Advantages of Online Delivery Time

It’s just quicker. . .

Space volumes and volumes of news articles and

digital stories can be stored in the amount of space taken up by just one printed newspaper.



Advantages of Online Delivery, Cont. Cost

You don’t need a printing press, chemicals, or storage space for online data

Efficiency Stories can be summarized and linked to the

“full” version, allowing a reader to skim the headlines without turning pages.

Advantages of Online Delivery, Cont. Cost

You don’t need a printing press, chemicals, or storage space for online data

Efficiency Stories can be summarized and linked to the

“full” version, allowing a reader to skim the headlines without turning pages.



Advantages of Online Delivery, Cont. The Web is a global venue for local news.

Information can be retrieved anywhere The Web offers expatriates and others

hometown news no matter where in the world they are living.

Late-breaking news can be added to the web almost instantaneously.

Advantages of Online Delivery, Cont. The Web is a global venue for local news.

Information can be retrieved anywhere The Web offers expatriates and others

hometown news no matter where in the world they are living.

Late-breaking news can be added to the web almost instantaneously.



Disadvantages of Online Delivery Lacks convenience in some cases

On the beach

Lacks pleasantness associated with traditional, conventional news sources Sitting back in the living room reading the daily

paper or watching the TV.

Lacks portability (newspaper, magazines)

Disadvantages of Online Delivery Lacks convenience in some cases

On the beach

Lacks pleasantness associated with traditional, conventional news sources Sitting back in the living room reading the daily

paper or watching the TV.

Lacks portability (newspaper, magazines)



Disadvantages of Online Delivery, Cont. Web content is considered by many to be

“repurposed” news Originating in newsprint or broadcast and

recreated for the Web

Writing styles for Web news differ from that of broadcast or printed news. Some find it difficult to traverse the different

styles.

Disadvantages of Online Delivery, Cont. Web content is considered by many to be

“repurposed” news Originating in newsprint or broadcast and

recreated for the Web

Writing styles for Web news differ from that of broadcast or printed news. Some find it difficult to traverse the different

styles.



From Newspapers to Netpapers In the Beginning. . .

The oldest and worst possible method of disseminating news: Word of mouth

Chinese Block Printing First mass print reproduction

Gutenberg’s Printing Press (1455) 200 copies of a 42-line Bible Led to growth and expansion of printed text and led the

way to the Newspaper.

From Newspapers to Netpapers In the Beginning. . .

The oldest and worst possible method of disseminating news: Word of mouth

Chinese Block Printing First mass print reproduction

Gutenberg’s Printing Press (1455) 200 copies of a 42-line Bible Led to growth and expansion of printed text and led the

way to the Newspaper.

History of News DeliveryHistory of News Delivery

History of News Delivery, Continued…History of News Delivery, Continued…

From Newspapers to Netpapers, Cont. The Penny Press (1800s)

Cost a penny Single-most cause for expanded readership More daily newspapers existed at the open of

the 1900s than exist now at the close. Searching for Accuracy (mid 1900s)

Readership more cautious about credibility Led to formal training in journalism

From Newspapers to Netpapers, Cont. The Penny Press (1800s)

Cost a penny Single-most cause for expanded readership More daily newspapers existed at the open of

the 1900s than exist now at the close. Searching for Accuracy (mid 1900s)

Readership more cautious about credibility Led to formal training in journalism

From Newspapers to Netpapers, Cont. Today’s Paper

Considered reliable Provides in-depth coverage Visually stimulating and comfortable

But. . . Increasing costs Technological Advances Number of Papers dropped from approx. 2600 in 1920 to

approx. 1500 today.

From Newspapers to Netpapers, Cont. Today’s Paper

Considered reliable Provides in-depth coverage Visually stimulating and comfortable

But. . . Increasing costs Technological Advances Number of Papers dropped from approx. 2600 in 1920 to

approx. 1500 today.


Netpapers Some recent statistics:

40 to 60 percent of all major newspapers now have a web presence.

Up 400 percent from 1995

Many people envision a time when ALL newsprint will be delivered electronically.

In addition to delivering news, Netpapers serve as promotional vehicles for the newspaper itself.

A modern site improves the Newspaper’s image.

Netpapers Some recent statistics:

40 to 60 percent of all major newspapers now have a web presence.

Up 400 percent from 1995

Many people envision a time when ALL newsprint will be delivered electronically.

In addition to delivering news, Netpapers serve as promotional vehicles for the newspaper itself.

A modern site improves the Newspaper’s image.


Fee-For-Service Netpapers Charging the consumer (user) for access

to articles and information. Readers are not willing to pay for general

news but are willing to pay for premium information.

Business and Analysis Netpapers are commonly accessed as fee-for-service

Fee-For-Service Netpapers Charging the consumer (user) for access

to articles and information. Readers are not willing to pay for general

news but are willing to pay for premium information.

Business and Analysis Netpapers are commonly accessed as fee-for-service


Print Journalists in an Online World Can be a complicated transition Catchy phrases are being replaced by

impressive graphics Increase in computer literacy a must Lack of monetary and human resources in the

field (24/7). More than half of Netpaper material is from the

wire, versus 10 percent in local newspapers.

Print Journalists in an Online World Can be a complicated transition Catchy phrases are being replaced by

impressive graphics Increase in computer literacy a must Lack of monetary and human resources in the

field (24/7). More than half of Netpaper material is from the

wire, versus 10 percent in local newspapers.


Printed to Online News Magazines “News Magazine” (1923, Henry Luce)

Time Publish in-depth reports on news items Provide many different points of view Research lasting and political effects and fallout of a

particular event

Like Newspapers, Magazines are searching for innovative ways to promote themselves on the Web.

Printed to Online News Magazines “News Magazine” (1923, Henry Luce)

Time Publish in-depth reports on news items Provide many different points of view Research lasting and political effects and fallout of a

particular event

Like Newspapers, Magazines are searching for innovative ways to promote themselves on the Web.


Over-the-Air to Net Radio Radio was unregulated until 1927 FM Radio accounts for 75 - 80 percent of all

listeners, while AM Radio assumes the rest. Web radio allows programmers to circumvent high

costs, licensing, and regulation Web Radio is considered by most to be “Radio of

the Future.”

Over-the-Air to Net Radio Radio was unregulated until 1927 FM Radio accounts for 75 - 80 percent of all

listeners, while AM Radio assumes the rest. Web radio allows programmers to circumvent high

costs, licensing, and regulation Web Radio is considered by most to be “Radio of

the Future.”


The Internet and theWorld Wide Web

The Internet and theWorld Wide Web

• End Chapter 5, Part I.

• End Chapter 5, Part I.

comm 3353: communication web technologies i chapter 5: news and sports on the web chapter 5: news...

Documents

web news sources

web news bridges

web technology

web information

web chapter

personalized news reports

butthe news agency

todays news reporting