WHAT WILL THE COMMUNICATION

TECHNOLOGY LANDSCAPE LOOK LIKE IN 2025 A.D.

By: Kyle Bolin

Communication Technology

Past – The lack of technology made it very difficult for people to communicate. (Ex. smoke signals, letter writing, telegraph, etc.)

Present – As technology has innovated in our society, we are able to communicate with people all around the world. (Ex. e-mail, phone calls, video chat)

Future – In 2025, I believe that people can put chips in their body and it will allow them to call and text without an actual phone.

Uses and Gratifications Theory

Definition: Explains how people use media for their need and gratification. Affective Needs – emotions, pleasures, and

other moods. Personal Integrative Needs – self-esteem. Social Integrative Needs – need to socialize

with family, friends, and relations in society. Tension Free Needs - means of stress relief.

Examples of Uses and Gratifications Theory in 2025

Video Games Interactive video game experience.

Cell Phones Invisible earpiece that connects to a watch that has all the capabilitiesof a smart phone.

Tablets Will allow holographic chat withothers.

Media Dependency Theory

Definition: An internal link between media, audience, and a large social system. Individual – the media has the ability to satisfy

the audience’s needs. Social Stability – the audience reconsider their

beliefs, practice, and behaviors when strong social change, conflicts, riot, or election which will force to re-evaluate and make new decisions.

Active Audience – chooses the media dependence on their individual needs and other factors such as economic conditions, society, and culture.

Examples of Media Dependency Theory in 2025

Twitter Will become the #1 sourcefor all news.

Instagram Will be the #1 source for all photo galleries.

Facebook Will take the place of allbusiness websites and virtualadvertisement.

Social Learning Theory

Definition: People learn from one another, via observation, imitation, and modeling. Attention – various factors increase or

decrease the amount of attention paid. Retention – remembering what you paid

attention to. Reproduction – reproducing the image. Motivation – having a good reason to imitate.

Examples of Social Learning Theory in 2025

The Classroom All textbooks will be replaced withsmart tablets for interactive learning.

Film Study in Football Players will be able to study filmthrough virtual reality goggles.

Driver’s Education All classes will have driving experience simulators for virtuallearning.

Works Cited

Cherry, K. (n.d.). Albert Bandura's Social Learning Theory. Retrieved August 9, 2015, from http:// psychology.about.com/od/developmentalpsychology/a/ sociallearning.htm

Media Dependency Theory. (n.d.). Retrieved August 9, 2015, from http://communicationtheory.org/media- dependency-theory

Uses and Gratification Theory. (n.d.). Retrieved August 9, 2015, from http://

communicationtheory.org/uses-and-gratification-theory/