comcast xfinity - amherst, ma

Submitted to:

Comcast

676 Island Pond Road Manchester, NH 03109

Submitted by:

RKM Research and Communications, Inc.

December 21, 2015

Comcast xfinity

2015 Community Ascertainment

Survey

Amherst, MA

Table of Contents

Page

Project Summary ............................................................................................................. i

Situation Analysis ........................................................................................................ i

Methodology ................................................................................................................. i

Margin of Error ............................................................................................................ ii

Organization of this Report ......................................................................................... ii

Comcast Customer Satisfaction .................................................................................... 1

Customer Service Quality Audit ..................................................................................... 4

Comcast Website ............................................................................................................ 5

Comcast Services ........................................................................................................... 7

Future Subscription Intent ............................................................................................. 9

Cable-Related Community Needs ................................................................................. 10

Public Access Programming ........................................................................................ 11

Franchise-Related Activities ........................................................................................ 14

Online Services ............................................................................................................. 17

HD Programming ........................................................................................................... 18

Appendix A: Graphic Presentation

Appendix B: Detailed Cross-Tabulations

Appendix C: Questionnaire Used in the Study

© 2015 RKM Research and Communications, Inc.

Page i

Project Summary

Situation Analysis

The purpose of the research is to provide systematic information that can be used to understand the views of Amherst, MA, franchise cable customers toward Comcast and the services it provides. More specifically, the research aims to:

Measure overall satisfaction with the quality of service provided by Comcast.

Identify how cable subscribers evaluate picture quality, the number of available channels, channel programming and service reliability.

Determine how many customers evaluate the quality of service provided by

customer service representatives, field service representative and local service center representatives.

Measure utilization of the Comcast xfinity website.

Determine the level of support for selected franchise-related initiatives.

Identify cable-related needs and interests.

Determine likely future subscription intent.

Methodology

The results of this report are based on a telephone survey commissioned by Comcast. The survey was conducted by RKM Research and Communications, Inc., November 10 - December 1, 2015. A random probabilistic technique was used to select respondents from a complete list of Comcast subscriber households in the Amherst, MA, franchise. The survey was administered using a computer-assisted telephone interviewing (CATI) system. The CATI system allows data to be entered directly into a computerized database as interviews are conducted, providing a highly reliable system of data collection. All interviews were conducted by paid, trained and professionally supervised interviewers. Screening questions at the beginning of the survey were used to exclude respondents who work for a market research firm, an advertising agency or a cable television company.


Page ii

Margin of Error

A total of 301 subscribers were interviewed as part of the study. The sampling margin of error for a survey of 301 respondents is +/- 5.6 percent. That means, in theory, in 19 times out of 20, the results found in the sample will differ by no more than 5.6 percentage points in either direction from what would be obtained by interviewing all eligible respondents in the region under investigation. In addition to sampling error, all surveys have other potential sources of non-sampling error including question wording effects, question order effects and non-response.

Organization of this Report

One of the most important goals of this project is to ensure that the data are accessible to everyone interested in the results of the study. The first step in understanding the data is to review the questionnaire used to conduct the survey, since it is through this tool that the results are gathered. This instrument can be found in Appendix C. This report presents the results of the study in three ways. First, the report includes a descriptive narration of substantive findings organized into chapters. Second, a graphic presentation can be found in Appendix A. Finally, the advanced analyst can find detailed cross-tabulation tables with appropriate statistical tests in Appendix B. Because the specific questions found in the questionnaire are often abbreviated or paraphrased in the narrative, graphic and cross-tabulation sections of the report, it is particularly important to reference the actual questionnaire wording when analyzing the results.


Page 1

Comcast Customer Satisfaction

The majority of Comcast customers are satisfied with Comcast.

Comcast customers were asked to rate their overall satisfaction with Comcast. Seventy percent of customers are moderately (36%), very (24%) or completely (10%) satisfied with Comcast. Ten percent of customers are not satisfied.

How would you rate your overall satisfaction with Comcast cable television service?

Comcast xfinity2015 Charles County Community Ascertainment Study (2 of 35)

How would you rate your overall satisfaction with Comcast?

Among: all respondents

Completely satisfied

10%

Very satisfied24%

Moderately satisfied

36%

Somewhat satisfied

21%

Not satisfied10%

Unsure0%


Page 2

Comcast customers expressed satisfaction with technical quality and cable

programming. The quality of picture service receives the highest rating.

Comcast customers were asked to rate Comcast in regard to four specific areas of cable television service: 1) the quality of picture service; 2) the reliability of service; 3) the number of channels in their cable line-up; and 4) the variety of programming in their line-up. Comcast customers rated the quality of picture service that they receive from Comcast highest.

Quality of Picture Service The majority of Comcast customers (89%) rated the quality of picture service that they receive from Comcast as good (27%), very good (31%) or excellent (31%), while 10 percent rated it as fair, and one percent rated Comcast’s quality of picture service as poor.

Reliability of Service

Eighty percent of customers rated the reliability of service they receive from Comcast as good (27%), very good (31%) or excellent (22%), while 17 percent rated it as fair, and three percent rated it as poor.

Number of Channels in Cable Line-up Sixty-seven percent of customers rated the number of channels they receive in their line-up as good (25%), very good (23%) or excellent (19%), while 19 percent rated it as fair, and 11 percent rated it as poor.

Variety of Programming Sixty-six percent of customers rated the variety of programming in their line-up as good (26%), very good (23%) or excellent (17%), while 23 percent rated it as fair, and 11 percent rated it as poor.


Page 3

The majority of Comcast customers who experienced an outage rated the job that

Comcast does restoring service highly.

Forty-four percent of customers said that they experienced at least one cable outage in the past 12 months. Customers who experienced an outage were asked to rate the job their cable company does restoring service after an outage. The majority of customers (62%) said that their cable company does a good (22%), very good (23%) or excellent (17%) job of restoring service after an outage, while 30 percent said that Comcast does a fair job, and six percent said that Comcast does a poor job.

Service reliability: cable outages/interruptions:




Have you experienced any cable outages in the past 12

months?Comcast’s ability to restore service after an interruption?

Yes44%

No54%

Unsure2%

Excellent17%

Very good23%

Good22%

Fair30%

Poor6%

Unsure2%

[Among respondents who reported cable outages (44%)]


Page 4

Customer Service Quality Audit

Customer service audit results are positive.

Comcast customers were asked to rate Comcast in terms of four areas of customer service: 1) telephone customer service; 2) the local office or payment center; 3) in-home installation or repair service; and 4) billing. Comcast customers generally rated Comcast highly in regard to each of the customer service areas.

Telephone Customer Service Center

Sixty-six percent of Comcast customers contacted a customer service representative by telephone about their cable TV service in the past 12 months. Among these customers, 73 percent rated the quality of service provided by the customer service representative as good (27%), very good (23%) or excellent (23%), while 14 percent of these customers rated the quality of customer service as fair, and 11 percent rated it as poor.

Local Office or Payment Center

Forty-five percent of Comcast customers visited a local service center in the past 12 months. Among these customers, 79 percent rated the quality of service provided by the representative at the local service center as good (26%), very good (21%) or excellent (32%), while 14 percent of these customers rated the quality of service as fair and six percent rated it as poor.

In-home Installation / Repair Service

Forty percent of Comcast customers had a field service representative from Comcast install, repair or upgrade their cable TV service in the past 12 months. Among these customers, 83 percent rated the quality of service provided by the field service representative as good (21%), very good (23%) or excellent (39%), while 12 percent of these customers rated the quality of service as fair, and six percent rated it as poor.

Billing Comcast customers were asked how they usually pay their monthly cable bill. Customers were most likely to say that they paid their bill online through the bank (32%), by mail (28%) or through the xfinity website (27%), while others said at a local payment center (6%) or over the phone (3%). Customers were then asked to rate the quality of the payment process. Eighty-three percent of customers rated the quality of the payment process as good (28%), very good (21%) or excellent (34%), while eight percent rated it as fair, and five percent rated it as poor.


Page 5

Comcast Website

Customers were most likely to visit the Comcast or xfinity website to pay a bill.

Fifty percent of customers visited the Comcast.com or xfinity.com website in the past 12 months. These customers mentioned visiting the website to pay a bill (49%), check account balance (23%), manage account (20%), get customer service (16%), check the channel line-up (12%), change service, package or bundle (11%), check for special offers and deals (10%), find a local office (2%), purchase a pay channel (2%), move or transfer services (2%), cancel xfinity cable service (2%) or look for a job (0%).

Use of Website:


Website:


How many times have you visited Comcast.com or xfinity.com in

the past 12 months?

None50%

1-2 times21%

3-5 times12%

6 or more times18%

1

7

0

2

2

2

2

10

11

12

16

20

23

49

0 100

Unsure

Other

Look for a job

Cancel xfinity cable service

Move or transfer services

Purchase a pay channel

Find a local office

Check for special offers and deals

Change service, package or bundle

Check the channel line-up

Get customer service

Manage account

Check account balance

Pay a bill

Percent

What were you trying to accomplish by visiting the website? (50%) | total mentioned


Page 6

The majority of Comcast customers who used the website rated its quality highly.

Customers who visited the website were asked to rate the quality of the website. Seventy-five percent of these customers rated the quality of the website as good (28%), very good (31%) or excellent (16%). Twenty-five percent of customers who used the website rated its quality as fair (16%) or poor (9%). Customers who used the website were also asked if they were able to find the information they were looking for, or complete their transaction, the most recent time they used the website. Eighty-three percent of these customers said that they were able to find the information that they were looking for, while 16 percent said that they were not able to find the information that they were looking for.

Evaluation of Website:


Website:

Among: customers who used the website

How would you rate the quality of the website?Did you find the information you were looking for, or complete

your transaction?

Yes83%

No16%

Unsure1%

Excellent16%

Very good31%

Good28%

Fair16%

Poor9%


Page 7

Comcast Services

Most customers who used On Demand services rated those services highly.

Fifty-four percent of Comcast customers said that they used On Demand services in the past 12 months. These customers were asked to rate the quality of the On Demand services that they received. The majority of these customers (77%) rated the quality of On Demand services as good (28%), very good (30%) or excellent (19%). Fewer rated the quality of On Demand services as fair (15%) or poor (7%).

Use and evaluation On Demand:


On Demand:


Have you used any On Demand services in the past 12 months?

Yes54%

No45%

Unsure1% Excellent

19%

Very good30%

Good28%

Fair15%

Poor7%

Unsure1%

How would you rate the quality of On Demand services you receive? (54%)

Many Comcast customers report that it is very important to them to be able to watch

movies and sports On Demand.

Comcast customers were asked how important it is to watch certain types of programming On Demand. Respondents were most likely to say that On Demand viewing of movies (42%) is very important, while fewer said that On Demand viewing of nature or science programming (21%), local news programming (17%), sports (16%) or PEG access programming (8%) is very important.


Page 8

Customers who used Comcast’s DVR services generally rated those services highly.

Twenty percent of Comcast customers used DVR services in the past 12 months. Customers who used DVR services were asked to rate the quality of the DVR services that they receive. The majority of these customers (87%) rated the quality of DVR services as good (18%), very good (36%) or excellent (33%). Fewer customers rated the quality of DVR services as fair (11%) or poor (2%).

Use and evaluation of DVR:


DVR:


Have you used any DVR services in the past 12 months?

Yes20%

No79%

Unsure1%

Excellent33%

Very good36%

Good18%

Fair11%

Poor2%

How would you rate the quality of DVR services you receive? (20%)


Page 9

Future Subscription Intent

A majority of customers will continue to subscribe to Comcast for their cable

television service in the next six months.

When asked whether they would continue to subscribe to cable television service with Comcast in the next six months, 51 percent of Comcast customers reported that they definitely will, while an additional 41 percent stated that they probably will continue to subscribe to cable television with Comcast. Five percent of customers reported that they will not continue to subscribe to cable television with Comcast in the next six months. Three percent of Comcast customers are unsure if they will continue to subscribe to Comcast.

Comcast customers who would leave Comcast are most likely to say that they would

just drop cable.

Comcast customers who probably or definitely will not continue to subscribe to Comcast for cable television were asked if they plan to switch to a different cable provider, switch to satellite, move or just drop the service. Many respondents reported that they would switch to satellite service (20%) or switch to another cable provider (20%), while 40 percent would just drop cable.

Future subscription intent:




How likely is it that you will continue to subscribe to

Comcast in the next six months?

Definitely will51%

Probably will41%

Probably will not4%

Definitely will not1%

Unsure3%

13

0

40

7

20

20

0 100

Unsure

Other

Just drop cable

Move

Switch to satellite service

Switch to another cable provider

Percent

What do you plan to do? (5%)


Page 10

Cable-Related Community Needs

Most respondents cannot identify any specific cable-related community needs that

are not currently being met.

Respondents were asked to identify any unmet cable-related community needs or interests in their community. Nineteen percent of respondents can identify cable-related needs that are not being met. Among these respondents, 16 percent want better local programming, 14 percent want lower prices / improved affordability, 13 percent want fiber optics / improve internet and 13 percent want more channels / variety.

Can you identify any cable-related community needs in your community?




Yes19%

No77%

Unsure5%

2

2

4

4

7

9

9

9

13

13

14

16

0 100

Other

Add a specific channel

Expanded availability of services

More sports

More community support

Improved quality / reliability of services

A la carte / flexible choices

More competition

More channels / variety

Fiber optics / improve Internet

Lower prices / Improved affordability

Better local programming

Percent

Identify the specific cable-related community needs? (19%)


Page 11

Public Access Programming

Awareness of PEG access programming is high in Amherst, MA.

After listening to a detailed description of PEG access programming, Comcast customers were asked if they were aware of PEG access programming in Amherst, MA prior to taking the survey. A majority of Comcast customers (70%) reported that they are aware of PEG access programming.

Many Comcast Customers in Amherst, MA, have watched Channel 12 at least once in

the past month.

Customers were asked if they are aware of Channel 12, the Public Access Channel. Seventy-seven percent of customers are aware of Channel 12. Forty-five percent of customers who are aware of Channel 12 have watched it at least once in the past 30 days. When asked if their satisfaction would change if Channel 12 were no longer on the air, 39 percent said that their satisfaction would decrease and 59 percent said that it would stay the same.

PEG programming – Channel 12:



How often have you watched this channel in the past 30 days?

Yes77%

No22%

Unsure1%

Are you aware of Channel 12?

Have not watched55%

One to two times24%

Three to four times

8%

Five or more times13%

[Among respondents aware of Channel 12 (77%)]

PEG programming – Public Access


Page 12

Many customers in Amherst, MA, have watched Channel 15 at least once in the past

month.

Comcast customers were asked if they are aware of Channel 15, the Educational Access Channel. Fifty-four percent of customers are aware of Channel 15. Customers who are aware of Channel 15 were asked how often they watched the channel in the past 30 days. Fifty-one percent of Comcast customers who are aware of Channel 15 have watched it at least once in the past 30 days. When asked if their satisfaction would change if Channel 15 were no longer on the air, 37 percent of customers said that their satisfaction would decrease and 60 percent said that their satisfaction would stay the same.





Yes54%

No45%

Unsure1%


Have not watched49%

One to two times23%

Three to four times

7%



PEG programming – Educational Access


Page 13

Many customers in Amherst, MA, have watched Channel 17 at least once in the past

month.

Comcast customers were asked if they are aware of Channel 17, the Government Access Channel. Fifty-three percent of customers are aware of Channel 17. Customers who are aware of Channel 17 were asked how often they watched the channel in the past 30 days. Forty-eight percent of Comcast customers who are aware of Channel 17 have watched it at least once in the past 30 days. When asked if their satisfaction would change if Channel 17 were no longer on the air, 36 percent of customers said that their satisfaction would decrease and 62 percent said that their satisfaction would stay the same.


Comcast xfinity2015 Amherst Community Ascertainment Study (21 of 34)



Yes53%No

44%

Unsure2%


PEG programming – Government Access

Have not watched52%

One to two times27%

Three to four times8%




Page 14

Franchise-Related Activities

Comcast customers generally oppose any type of rate increase.

Comcast customers were asked if they would support or oppose an increase in their monthly cable bill in order to fund several local initiatives, including: 1) providing funding for the local PEG access production facility in Amherst, MA; 2) providing funding for a local access corporation; 3) providing funding for television equipment and services for public schools; 4) providing support for the current franchise fee; and 5) providing support for the current franchise-related cost. Customers were then asked how much they would be willing to pay per month to provide support for each of these initiatives. For the purposes of analysis, it is assumed that customers who support paying a higher amount each month would also support paying a lower amount.

Local Production Facility / Access Corporation

Comcast customers were asked if they would support or oppose an increase in their monthly cable bill in order to provide funding for thelocal production facility and access corporation in Amherst, MA. Fifty-five percent of customers said that they would either moderately (24%) or strongly (31%) oppose an increase in their monthly cable bill to pay for the public access facility and access corporation. Thirty-nine percent of customers would support an increase, while six percent did not express an opinion. When asked how much they would be willing to pay each month to provide funding for the local production facility and access corporation, 36 percent of Comcast customers reported that they would not be willing to pay anything, while 60 percent of customers would be willing to pay at least 10 cents more per month for this purpose.


Page 15

Public Schools

Comcast customers were asked if they would support or oppose an increase in their monthly cable bill in order to pay for television production equipment and services for public schools in the community. Forty-eight percent of customers said that they would either moderately (17%) or strongly (31%) oppose an increase in their monthly cable bill in order to pay for television production equipment and services for public schools. Forty-nine percent of Comcast customers said that they would support an increase in their monthly cable bill to provide television equipment and services for public schools. When asked how much they would be willing to pay each month in order to provide funding for public schools, 38 percent of Comcast customers stated that they would not be willing to pay anything, while 58 percent of Comcast customers would be willing to pay at least 10 cents more per month.

Institutional Network

After listening to a detailed description of an I-Net, 66 percent of Comcast customers said that they would moderately (23%) or strongly (43%) oppose an increase in their monthly cable bill in order to construct, upgrade or maintain an I-Net in the community. Twenty-four percent of Comcast customers said that they would support an increase, and 10 percent did not express an opinion. When asked how much they would be willing to pay each month in order to construct, upgrade or maintain an I-Net, 55 percent of Comcast customers stated that they would not be willing to pay anything, while 38 percent of Comcast customers would be willing to pay at least 10 cents more per month for this purpose.

Franchise fee

Comcast customers were asked if they support or oppose paying the current franchise fee as part of their monthly cable bill. Forty-one percent of customers said that they moderately (16%) or strongly (25%) oppose the current monthly franchise fee in their monthly cable bill. Fifty-five percent of customers support the fee, while four percent did not express an opinion. Comcast customers were asked if they support or oppose an increase in the current franchise fee as part of their monthly cable bill. Forty-two percent of customers said that they moderately (19%) or strongly (23%) oppose an increase in the franchise fee. Fifty percent of customers support an increase in the fee, while eight percent did not express an opinion.


Page 16

Franchise-Related Cost

Comcast customers were asked if they would support or oppose paying the current franchise-related cost as part of their monthly cable bill. Sixty-three percent of customers either moderately (43%) or strongly (20%) support paying the franchise-related cost. Thirty-five percent of customers oppose the current franchise-related cost, while three percent did not express an opinion. Comcast customers were asked if they would support or oppose paying a new franchise related cost as part of their monthly cable bill. Thirty-six percent of customers either moderately (15%) or strongly (21%) oppose paying the franchise-related cost.

When asked how much they would be willing to pay each month for the franchise-related cost, 32 percent said that they would not be willing to pay anything, while 60 percent of customers would be willing to pay at least 10 cents more per month for this purpose.


Page 17

Many Comcast customers think that cable-related community needs and interests

should be paid by all tax payers.

Comcast customers were asked who they think should be responsible for funding cable-related community needs and interests in Amherst, MA. Fifty-eight percent of customers said that cable-related needs and interests should be paid by all tax payers, while 25 percent of customers said that they should be paid by the cable company.

Who should fund cable-related community needs and interests in your town?




Should be paid by cable company

25%

Should be paid by all tax payers

58%

Unsure17%


Page 18

Online Services

Many Comcast customers watch amateur videos on, or create and post videos to,

online services.

Comcast customers were asked how many amateur videos they have watched on an online service, such as YouTube or Facebook, in the past 30 days. Forty-four percent of customers have not watched amateur videos in the past 30 days, while 56 percent watched 1 to 5 (35%), 6 to 10 (6%), 11 to 20 (7%) or more than 20 (8%) videos. Comcast customers were then asked how many videos they have created and posted to an online service in the past 30 days. Eighty-eight percent of customers have not posted videos to an online service in the past 30 days, while 12 percent of customers posted 1 to 2 (8%), 3 to 5 (2%), or more than 6 videos (2%).

Online Services:


Online services:


How many amateur videos have you watched in the past 30 days? How many videos have you created an posted in the past 30 days?

None44%

1-5 videos35%

6-10 videos6%

11-20 videos7%

More than 20 videos

8%

None88%

1-2 videos8%

3-5 videos2%

6-10 videos0%

11-20 videos1%

More than 20 videos

1%

Most customers think that the number of videos that they create and post to online

services will stay the same in the next 12 months.

Comcast customers were also asked if they think the number of videos that they create and post to an online service will, increase, decrease or stay about the same over the next 12 months. Eighty-one percent think that the number of videos that they post will stay about the same, zero percent think that the number of videos that they post will decrease, 14 percent think that the number of videos will increase and five percent are unsure.


Page 19

HD Programming

Many Comcast customers report that it is very important to them to be able to watch

movies and sports in high definition.

Comcast customers were asked how important it is to watch certain types of programming in high definition. Customers were most likely to say that HD viewing of movies (40%) and sports (36%) is very important, while fewer said that HD viewing of nature or science programming (32%), local news programming (17%) or PEG access programming (5%) is very important.

Importance of HD programming:


Importance of High Definition programming:

Moderately important Not importantVery important Somewhat important


17

5

32

36

40

24

18

28

13

20

13

15

12

6

10

45

61

28

44

29

0 100

Local news programming

PEG access programming

Nature or science programming

Sports

Movies

The majority of Comcast customers subscribe to high definition services.

Comcast customers were asked if any of the televisions in their home are capable of showing programming in high definition, and if their household currently subscribes to HD services from Comcast. Seventy-eight percent of customers have HD capable televisions in their home, and 60 percent of customers currently subscribe to HD services from Comcast.

Appendix A: Graphic Presentation


Research Design

Systematic telephone survey of 301 Comcast cable customers in Amherst, Massachusetts

Purpose

Measure satisfaction with the quality and reliability of Comcast service

Conduct a quality audit in key areas of service delivery

Measure usage of the website and other xfinity services

Determine customer support of franchise-related initiatives

Identify cable-related community needs

Identify future subscription intent

Survey administration

CATI telephone administration

All interviews conducted by paid, trained, and professionally supervised interviewers

Survey administered: November 10 – December 1, 2015


How would you rate your overall satisfaction with Comcast?


Completely satisfied

10%

Very satisfied24%

Moderately satisfied

36%

Somewhat satisfied

21%

Not satisfied10%

Unsure0%


Satisfaction with technical quality:


Reliability of service?Quality of picture service?

Excellent31%

Very good31%

Good27%

Fair10%

Poor1%

Unsure0%

Excellent22%

Very good31%

Good27%

Fair17%

Poor3%

Unsure1%


Satisfaction with programming:


Variety of programming you receive?Number of channels in line-up?

Excellent19%

Very good23%

Good25%

Fair19%

Poor11%

Unsure3%

Excellent17%

Very good23%

Good26%

Fair23%

Poor11%

Unsure1%




Have you experienced any cable outages in the past 12

months?Comcast’s ability to restore service after an interruption?

Yes44%

No54%

Unsure2%

Excellent17%

Very good23%

Good22%

Fair30%

Poor6%

Unsure2%

[Among respondents who reported cable outages (44%)]


Telephone customer service center:


Contacted Comcast by telephone? Telephone customer service quality rating:

Yes66%

No33%

Unsure1%

Excellent23%

Very good23%

Good27%

Fair14%

Poor11%

Unsure2%

[Among customers who contacted Comcast by telephone (66%)]


Local office or payment center:


Visited local office? Office customer service quality rating:

Yes45%

No54%

Unsure1%

Excellent32%

Very good21%

Good26%

Fair14%

Poor6%

Unsure1%

[Among customers who visited the local office (45%)]


In-home service:


Received in-home service? In-home service quality rating:

Yes40%

No59%

Unsure1%

Excellent39%

Very good23%

Good21%

Fair12%

Poor6%

[Among customers who had in-home service (40%)]


Billing:


How would you rate the quality of the payment process?

How do you usually pay your monthly cable bill?

2

2

3

6

27

28

32

0 100

Unsure

Other

Over the phone

At a local payment center

Through the xfinity website

By mail

Online through the bank

Percent

Excellent34%

Very good21%

Good28%

Fair8%

Poor5%

Unsure5%


Website:


How many times have you visited Comcast.com or xfinity.com in

the past 12 months?

None50%

1-2 times21%

3-5 times12%

6 or more times18%

1

7

0

2

2

2

2

10

11

12

16

20

23

49

0 100

Unsure

Other

Look for a job

Cancel xfinity cable service

Move or transfer services

Purchase a pay channel

Find a local office

Check for special offers and deals

Change service, package or bundle

Check the channel line-up

Get customer service

Manage account

Check account balance

Pay a bill

Percent

What were you trying to accomplish by visiting the website? (50%) | total mentioned


Website:

Among: customers who used the website

How would you rate the quality of the website?Did you find the information you were looking for, or complete

your transaction?

Yes83%

No16%

Unsure1%

Excellent16%

Very good31%

Good28%

Fair16%

Poor9%


On Demand:


Have you used any On Demand services in the past 12 months?

Yes54%

No45%

Unsure1% Excellent

19%

Very good30%

Good28%

Fair15%

Poor7%

Unsure1%

How would you rate the quality of On Demand services you receive? (54%)


DVR:


Have you used any DVR services in the past 12 months?

Yes20%

No79%

Unsure1%

Excellent33%

Very good36%

Good18%

Fair11%

Poor2%

How would you rate the quality of DVR services you receive? (20%)




How likely is it that you will continue to subscribe to

Comcast in the next six months?

Definitely will51%

Probably will41%

Probably will not4%

Definitely will not1%

Unsure3%

13

0

40

7

20

20

0 100

Unsure

Other

Just drop cable

Move

Switch to satellite service

Switch to another cable provider

Percent

What do you plan to do? (5%)




Yes19%

No77%

Unsure5%

2

2

4

4

7

9

9

9

13

13

14

16

0 100

Other

Add a specific channel

Expanded availability of services

More sports

More community support

Improved quality / reliability of services

A la carte / flexible choices

More competition

More channels / variety

Fiber optics / improve Internet

Lower prices / Improved affordability

Better local programming

Percent

Identify the specific cable-related community needs? (19%)


Are you aware of PEG access programming?


Yes70%

No30%




Yes77%

No22%

Unsure1%


Have not watched55%

One to two times24%

Three to four times

8%



PEG programming – Public Access



Increase0%

Stay the same59%

Decrease39%

Unsure2%

If Channel 12 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast …




Yes54%

No45%

Unsure1%


Have not watched49%

One to two times23%

Three to four times

7%



PEG programming – Educational Access



Increase1%

Stay the same60%

Decrease37%

Unsure2%





Yes53%No

44%

Unsure2%


PEG programming – Government Access

Have not watched52%

One to two times27%

Three to four times8%





Increase0%

Stay the same62%

Decrease36%

Unsure2%



Paying fee in cable bill to provide funding for facility?

How much would you be willing to pay?


Strongly support13%

Moderately support

26%

Moderately oppose

24%

Strongly oppose31%

Unsure6%

4

36

10

24

2

8

7

9

0 100

Unsure

Nothing at all

Over $1.00

76 cents to $1.00

51 to 75 cents

26 to 50 cents

11 to 25 cents

Up to 10 cents

Percent

Position on funding for local access corporation:


Paying fee in cable bill to support local schools?


Position on funding for equipment for local schools:


Strongly support18%

Moderately support

31%

Moderately oppose

17%

Strongly oppose31%

Unsure4%

4

38

10

22

4

8

5

9

0 100

Unsure

Nothing at all

Over $1.00

76 cents to $1.00

51 to 75 cents

26 to 50 cents

11 to 25 cents

Up to 10 cents

Percent


Position on funding for I-Net:


Paying fee in cable bill to support I-Net?


Strongly support4%

Moderately support

20%

Moderately oppose

23%

Strongly oppose43%

Unsure10%

8

55

3

7

2

9

5

12

0 100

Unsure

Nothing at all

Over $1.00

76 cents to $1.00

51 to 75 cents

26 to 50 cents

11 to 25 cents

Up to 10 cents

Percent



Franchise fee:

Strongly support13%

Moderately support

42%Moderately oppose

16%

Strongly oppose25%

Unsure4%

Do you support or oppose the current franchise fee?

Strongly support14%

Moderately support

36%

Moderately oppose

19%

Strongly oppose23%

Unsure8%

Do you support or oppose an increase in the franchise fee?


Do you support or oppose paying the current franchise-related cost?


Strongly support20%

Moderately support

43%

Moderately oppose

13%

Strongly oppose22%

Unsure3%


Franchise-related cost:


Paying new franchise-related cost in cable bill?


Strongly support18%

Moderately support

41%

Moderately oppose

15%

Strongly oppose21%

Unsure6%

8

32

3

28

5

10

4

10

0 100

Unsure

Nothing at all

Over $1.00

76 cents to $1.00

51 to 75 cents

26 to 50 cents

11 to 25 cents

Up to 10 cents

Percent




Should be paid by cable company

25%

Should be paid by all tax payers

58%

Unsure17%


Online services:


How many amateur videos have you watched in the past 30 days? How many videos have you created an posted in the past 30 days?

None44%

1-5 videos35%

6-10 videos6%

11-20 videos7%

More than 20 videos

8%

None88%

1-2 videos8%

3-5 videos2%

6-10 videos0%

11-20 videos1%

More than 20 videos

1%


Do you think that the number of videos that you create and post to an online service will …?


Increase14%

Stay about the same81%

Decrease0%

Unsure5%



Does your household currently subscribe to HD services from Comcast?Are any of the televisions in your home capable of showing

programming in High Definition?

HD Programming:

Yes78%

No19%

Unsure2%

Yes60%

No35%

Unsure5%


Importance of High Definition programming:



17

5

32

36

40

24

18

28

13

20

13

15

12

6

10

45

61

28

44

29

0 100




Sports

Movies


Importance of On-Demand programming:



17

8

21

16

42

16

15

25

19

20

14

19

19

9

12

51

56

34

55

25

0 100




Sports

Movies

Appendix B: Detailed Cross-Tabulations

Data Analysis

The results presented in the cross-tabulation tables include univariate and bivariate analyses of the data. A frequency distribution for each individual item, or descriptive statistic, is shown in the “total” column. Frequency distributions for each item included on the questionnaire are shown in the tables. In all cases, cross-tabulation results are also shown. This type of bivariate analysis examines differences between subgroups of the overall population. In cases where cross-tabulation results are presented, a chi-square test, an independent t-test for means, or a Z-test for independent percentages is shown. In most cases, a chi-square test is used where comparisons are made for categorical and ordinal variables. A t-test (or means test) is used in cases where comparisons are made for measurement variables. A Z-test is used in cases where comparisons are made between independent population percentages (i.e., multiple response options). The purpose of these statistical tests is to determine whether or not the observed difference between sub-groups in the sample is due to sampling error or whether it is due to a real difference in the population. When the results are statistically significant, it strongly suggests that the observed difference between sub-groups is due to a real difference in the population, and not due to sampling error. A chi-square significance level of .05 indicates significance at the 95 percent level. In other words, it is 95 percent likely that the results are due to a real difference between comparison subgroups. A chi-square significance level of .01 indicates significance at the 99 percent level. When a t-test or a Z-test is shown, lower- and upper-case letters indicate significance at the 90 and 95 percent levels, respectively.

RKM RESEARCH AND COMMUNICATIONS, INC. (Comcast: 2015 Amherst, MA Community Ascertainment Survey)

TABLE OF CONTENTS

Compared by Selected Characteristics

Table Q01 Page 1.........Q01: How would you rate your overall satisfaction with Comcast?


Table Q02 Page 2.........Q02: How would you rate Comcast in each of the following areas:

Quality of picture service?



Number of channels you receive in your line-up?



Variety of programming you receive in your line-up?



Reliability of service you receive?


Table Q06 Page 6.........Q06: Have you had contact with a customer service representative from Comcast by telephone about your cable TV service

for any reason in the past 12 months?


Table Q07 Page 7.........Q07: How would you rate the quality of service provided by the customer service representative?


Table Q08 Page 8.........Q08: Has a field service representative from Comcast been to your home to install, repair or upgrade your cable TV

service at any time in the past 12 months?


Table Q09 Page 9.........Q09: How would you rate the quality of service provided by the field service representative?


Table Q10 Page 10........Q10: Have you visited a local service center located at 160 Old Farm Road in Amherst for any reason in the past 12

months?


Table Q11 Page 11........Q11: How would you rate the quality of service provided by the representative at the local service center?


Table Q12 Page 12........Q12: How do you usually pay your monthly cable bill?


Table Q13 Page 13........Q13: How would you rate the quality of the payment process?


Table Q14 Page 14........Q14: How many times have you visited the Comcast.com or xfinity.com website for any reason related to your cable TV

service in the past 12 months?


Table Q15_T Page 15......Q15_T: Which of the following best describes what you were trying to accomplish by visiting the website the most recent

time you used it?

TOTAL MENTIONED


Table Q16 Page 17........Q16: Were you able to find the information you were looking for, or complete your transaction, the most recent time you

used the website?


Table Q17 Page 18........Q17: How would you rate the quality of the website?


Table Q18 Page 19........Q18: Have you used any On Demand services from Comcast in the past 12 months?



TABLE OF CONTENTS

Table Q19 Page 20........Q19: How would you rate the quality of On Demand services you receive?


Table Q20 Page 21........Q20: Have you used any DVR services from Comcast in the past 12 months?


Table Q21 Page 22........Q21: How would you rate the quality of DVR services you receive?


Table Q22 Page 23........Q22: How likely is it that you will continue to subscribe to Comcast for your cable TV service in the next six months?


Table Q23 Page 24........Q23: Do you plan to subscribe to cable television service with another cable provider, switch to satellite service,

move or just drop your cable service?


Table Q24 Page 25........Q24: Are you aware of PEG access?


Table Q25 Page 26........Q25: Are you aware of Channel 12, the Public Access Channel?


Table Q26 Page 27........Q26: How many times did you watch programming on Channel 12 for at least 10 minutes during the past 30 days?


Table Q27 Page 28........Q27: If Channel 12 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,

decrease, or would it have no effect?


Table Q28 Page 29........Q28: Are you aware of Channel 15, the Educational Access Channel?







Table Q31 Page 32........Q31. Are you aware of Channel 17, the Government Access Channel?


Table Q32 Page 33........Q32. How many times did you watch programming on Channel 17 for at least 10 minutes during the past 30 days?


Table Q33 Page 34........Q33. If Channel 17 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,



Table Q34 Page 35........Q34: Would you support or oppose paying a fee in your monthly cable bill to provide funding for equipment and operating

expenses for a public access production facility and access corporation in Amherst?


Table Q35 Page 36........Q35: What amount would you be willing to pay each month?


Table Q38 Page 37........Q38: Would you support or oppose paying a fee in your monthly cable bill in order to pay for television production

equipment and services for public schools in your community? Do you feel that strongly or moderately?




Table Q42 Page 39........Q42: Would you support or oppose paying a fee in your monthly cable bill in order to construct, upgrade or maintain an

Institutional Network in Amherst?



TABLE OF CONTENTS



Table Q44 Page 41........Q44: What is your view: do you support or oppose the current franchise fee of $3.00 that is paid by cable subscribers

today?


Table Q45 Page 42........Q45: Do you support or oppose an increase the continuation of the franchise fee of about $3.00 that is paid by cable

subscribers?


Table Q46 Page 43........Q46: Do you support or oppose paying the current franchise-related cost of $0.87 as part of your monthly cable bill?


Table Q47 Page 44........Q47: What is your view: would you support or oppose paying the continuation of the franchise-related cost as part of

your monthly cable bill?




Table Q49 Page 46........Q49: Can you identify any specific cable-related community needs or interests that are not currently available in your

community?


Table Q50 Page 47........Q50: Please tell me the specific cable-related community needs or interests that are not currently available?


Table Q51 Page 49........Q51: Do you think that the total amount of money used to fund cable-related community needs and interests in Amerst

should be paid for by Comcast customers, or should it be paid by all of the tax payers in your community?


Table Q52 Page 50........Q52: Apart from any electric service outages or interruptions, have you experienced any cable outages in the past 12

months?


Table Q53 Page 51........Q53: How would you rate the job your cable company does restoring service after an outage?


Table Q54 Page 52........Q54: How many amateur videos have you watched on an online service in the past 30 days?


Table Q55 Page 53........Q55: How many videos have you created and posted to an online service in the past 30 days?


Table Q56 Page 54........Q56: Do you think that the number of videos that you create and post to an online service will increase, decrease or

stay about the same in the next 12 months?


Table Q57 Page 55........Q57: Thinking about the TV sets in your home, are any of those TV sets HDTV sets, which means they are capable of

showing programming in High Definition, or High Definition quality?


Table Q58 Page 56........Q58: As you may know, Comcast currently offers its customers the ability to subscribe to HD or High Definition

programming. Does your household currently subscribe to HD services from Comcast?


Table Q59 Page 57........Q59: Please tell me if it is very important to you to be able to watch the following in High Definition: Movies?


Table Q60 Page 58........Q60: Please tell me if it is very important to you to be able to watch the following in High Definition: Sports?


Table Q61 Page 59........Q61: Please tell me if it is very important to you to be able to watch the following in High Definition: Nature or

science programming?



TABLE OF CONTENTS

Table Q62 Page 60........Q62: Please tell me if it is very important to you to be able to watch the following in High Definition: PEG Access

programming like government meetings, school committee meetings, or locally produced programs?


Table Q63 Page 61........Q63: Please tell me if it is very important to you to be able to watch the following in High Definition: Local news

programming?


Table Q64 Page 62........Q64: Please tell me if it is very important to you to be able to watch the following On-Demand: Movies?


Table Q65 ........Q65: Please tell me if it is very important to you to be able to watch the following On-Demand: Sports?


Table Q66 Page 64........Q66: Please tell me if it is very important to you to be able to watch the following On-Demand: Nature or science

programming?


Table Q67 Page 65........Q67: Please tell me if it is very important to you to be able to watch the following On-Demand: PEG Access programming

like government meetings, school committee meetings, or locally produced programs?


Table Q68 Page 66........Q68: Please tell me if it is very important to you to be able to watch the following On-Demand: Local news programming?



TABLE OF CONTENTS

Compared by Selected Demographics

Table Q01 Page 67........Q01: How would you rate your overall satisfaction with Comcast?


Table Q02 Page 68........Q02: How would you rate Comcast in each of the following areas:












Table Q06 Page 72........Q06: Have you had contact with a customer service representative from Comcast by telephone about your cable TV service



Table Q07 Page 73........Q07: How would you rate the quality of service provided by the customer service representative?


Table Q08 Page 74........Q08: Has a field service representative from Comcast been to your home to install, repair or upgrade your cable TV



Table Q09 Page 75........Q09: How would you rate the quality of service provided by the field service representative?


Table Q10 Page 76........Q10: Have you visited a local service center located at 160 Old Farm Road in Amherst for any reason in the past 12

months?


Table Q11 Page 77........Q11: How would you rate the quality of service provided by the representative at the local service center?


Table Q12 Page 78........Q12: How do you usually pay your monthly cable bill?


Table Q13 Page 79........Q13: How would you rate the quality of the payment process?


Table Q14 Page 80........Q14: How many times have you visited the Comcast.com or xfinity.com website for any reason related to your cable TV



Table Q15_T Page 81......Q15_T: Which of the following best describes what you were trying to accomplish by visiting the website the most recent

time you used it?

TOTAL MENTIONED


Table Q16 Page 83........Q16: Were you able to find the information you were looking for, or complete your transaction, the most recent time you

used the website?


Table Q17 Page 84........Q17: How would you rate the quality of the website?


Table Q18 Page 85........Q18: Have you used any On Demand services from Comcast in the past 12 months?



TABLE OF CONTENTS

Table Q19 Page 86........Q19: How would you rate the quality of On Demand services you receive?


Table Q20 Page 87........Q20: Have you used any DVR services from Comcast in the past 12 months?


Table Q21 Page 88........Q21: How would you rate the quality of DVR services you receive?


Table Q22 Page 89........Q22: How likely is it that you will continue to subscribe to Comcast for your cable TV service in the next six months?


Table Q23 Page 90........Q23: Do you plan to subscribe to cable television service with another cable provider, switch to satellite service,



Table Q24 Page 91........Q24: Are you aware of PEG access?


Table Q25 Page 92........Q25: Are you aware of Channel 12, the Public Access Channel?







Table Q28 Page 95........Q28: Are you aware of Channel 15, the Educational Access Channel?







Table Q31 Page 98........Q31. Are you aware of Channel 17, the Government Access Channel?


Table Q32 Page 99........Q32. How many times did you watch programming on Channel 17 for at least 10 minutes during the past 30 days?


Table Q33 Page 100.......Q33. If Channel 17 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,



Table Q34 Page 101.......Q34: Would you support or oppose paying a fee in your monthly cable bill to provide funding for equipment and operating



Table Q35 Page 102.......Q35: What amount would you be willing to pay each month?


Table Q38 Page 103.......Q38: Would you support or oppose paying a fee in your monthly cable bill in order to pay for television production





Table Q42 Page 105.......Q42: Would you support or oppose paying a fee in your monthly cable bill in order to construct, upgrade or maintain an




TABLE OF CONTENTS



Table Q44 Page 107.......Q44: What is your view: do you support or oppose the current franchise fee of $3.00 that is paid by cable subscribers

today?


Table Q45 Page 108.......Q45: Do you support or oppose an increase the continuation of the franchise fee of about $3.00 that is paid by cable

subscribers?


Table Q46 Page 109.......Q46: Do you support or oppose paying the current franchise-related cost of $0.87 as part of your monthly cable bill?


Table Q47 Page 110.......Q47: What is your view: would you support or oppose paying the continuation of the franchise-related cost as part of





Table Q49 Page 112.......Q49: Can you identify any specific cable-related community needs or interests that are not currently available in your

community?


Table Q50 Page 113.......Q50: Please tell me the specific cable-related community needs or interests that are not currently available?


Table Q51 Page 115.......Q51: Do you think that the total amount of money used to fund cable-related community needs and interests in Amerst



Table Q52 Page 116.......Q52: Apart from any electric service outages or interruptions, have you experienced any cable outages in the past 12

months?


Table Q53 Page 117.......Q53: How would you rate the job your cable company does restoring service after an outage?


Table Q54 Page 118.......Q54: How many amateur videos have you watched on an online service in the past 30 days?


Table Q55 Page 119.......Q55: How many videos have you created and posted to an online service in the past 30 days?


Table Q56 Page 120.......Q56: Do you think that the number of videos that you create and post to an online service will increase, decrease or



Table Q57 Page 121.......Q57: Thinking about the TV sets in your home, are any of those TV sets HDTV sets, which means they are capable of



Table Q58 Page 122.......Q58: As you may know, Comcast currently offers its customers the ability to subscribe to HD or High Definition



Table Q59 Page 123.......Q59: Please tell me if it is very important to you to be able to watch the following in High Definition: Movies?


Table Q60 Page 124.......Q60: Please tell me if it is very important to you to be able to watch the following in High Definition: Sports?


Table Q61 Page 125.......Q61: Please tell me if it is very important to you to be able to watch the following in High Definition: Nature or




TABLE OF CONTENTS

Table Q62 Page 126.......Q62: Please tell me if it is very important to you to be able to watch the following in High Definition: PEG Access



Table Q63 Page 127.......Q63: Please tell me if it is very important to you to be able to watch the following in High Definition: Local news

programming?


Table Q64 Page 128.......Q64: Please tell me if it is very important to you to be able to watch the following On-Demand: Movies?


Table Q65 Page 129.......Q65: Please tell me if it is very important to you to be able to watch the following On-Demand: Sports?


Table Q66 Page 130.......Q66: Please tell me if it is very important to you to be able to watch the following On-Demand: Nature or science

programming?


Table Q67 Page 131.......Q67: Please tell me if it is very important to you to be able to watch the following On-Demand: PEG Access programming



Table Q68 Page 132.......Q68: Please tell me if it is very important to you to be able to watch the following On-Demand: Local news programming?


Table Q01 Page 1


Q01: How would you rate your overall satisfaction with Comcast?


SATISFACTION WITH COMCAST SERVICE INTERRUPTION? CONTACT W/ CUST SERV

______________________________________________________ _____________________ _____________________

Completely Very Moderately Somewhat Not

TOTAL satisfied satisfied satisfied satisfied satisfied Yes No Yes No

---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Completely satisfied 29 29 - - - - 8 21 16 13

9.6% 100.0% 6.0% 13.0% 8.0% 13.1%

Very satisfied 72 - 72 - - - 22 49 45 27

23.9% 100.0% 16.5% 30.2% 22.6% 27.3%

Moderately satisfied 107 - - 107 - - 50 54 72 33

35.5% 100.0% 37.6% 33.3% 36.2% 33.3%

Only somewhat satisfied 63 - - - 63 - 36 25 42 20

20.9% 100.0% 27.1% 15.4% 21.1% 20.2%

Not satisfied 29 - - - - 29 16 13 23 6

9.6% 100.0% 12.0% 8.0% 11.6% 6.1%

Unsure 1 - - - - - 1 - 1 -

0.3% 0.8% 0.5%

Chi-Square <-----------------------1200.0-----------------------> <-------16.86-------> <--------5.08------->

Significance 0* .0048* .4058*

Comparison Groups: BCDEF/GH/IJ

"*" Denotes Chi-Square where at least one cell has an expected value of less than 1

or more than 20% of the cells have an expected value of less than 5.

November 10 - December 1, 2015

Table Q02 Page 2


Q02: How would you rate Comcast in each of the following areas:




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 93 20 37 24 9 3 29 62 59 33

30.9% 69.0% 51.4% 22.4% 14.3% 10.3% 21.8% 38.3% 29.6% 33.3%

Very good 93 7 20 42 15 9 44 48 66 26

30.9% 24.1% 27.8% 39.3% 23.8% 31.0% 33.1% 29.6% 33.2% 26.3%

Good 81 2 11 32 25 10 40 39 53 28

26.9% 6.9% 15.3% 29.9% 39.7% 34.5% 30.1% 24.1% 26.6% 28.3%

Fair 31 - 3 8 14 6 18 12 19 11

10.3% 4.2% 7.5% 22.2% 20.7% 13.5% 7.4% 9.5% 11.1%

Poor 2 - - 1 - 1 1 1 2 -

0.7% 0.9% 3.4% 0.8% 0.6% 1.0%

Unsure 1 - 1 - - - 1 - - 1

0.3% 1.4% 0.8% 1.0%

Chi-Square <------------------------78.13-----------------------> <-------11.62-------> <--------4.54------->






Table Q03 Page 3






______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 57 12 23 12 6 4 23 34 41 16

18.9% 41.4% 31.9% 11.2% 9.5% 13.8% 17.3% 21.0% 20.6% 16.2%

Very good 70 10 26 21 11 2 30 39 48 22

23.3% 34.5% 36.1% 19.6% 17.5% 6.9% 22.6% 24.1% 24.1% 22.2%

Good 75 6 12 33 19 5 29 43 45 30

24.9% 20.7% 16.7% 30.8% 30.2% 17.2% 21.8% 26.5% 22.6% 30.3%

Fair 58 - 9 27 17 5 28 29 35 20

19.3% 12.5% 25.2% 27.0% 17.2% 21.1% 17.9% 17.6% 20.2%

Poor 33 - 1 10 9 13 18 14 24 9

11.0% 1.4% 9.3% 14.3% 44.8% 13.5% 8.6% 12.1% 9.1%

Unsure 8 1 1 4 1 - 5 3 6 2

2.7% 3.4% 1.4% 3.7% 1.6% 3.8% 1.9% 3.0% 2.0%

Chi-Square <------------------------91.04-----------------------> <--------4.23-------> <--------3.35------->

Significance 0* .5173 .646





Table Q04 Page 4






______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 51 13 21 12 4 1 20 31 38 13

16.9% 44.8% 29.2% 11.2% 6.3% 3.4% 15.0% 19.1% 19.1% 13.1%

Very good 68 8 26 19 11 4 33 34 48 20

22.6% 27.6% 36.1% 17.8% 17.5% 13.8% 24.8% 21.0% 24.1% 20.2%

Good 77 7 19 32 14 5 29 46 47 29

25.6% 24.1% 26.4% 29.9% 22.2% 17.2% 21.8% 28.4% 23.6% 29.3%

Fair 69 1 3 31 27 7 36 32 47 20

22.9% 3.4% 4.2% 29.0% 42.9% 24.1% 27.1% 19.8% 23.6% 20.2%

Poor 34 - 3 13 6 11 13 19 19 15

11.3% 4.2% 12.1% 9.5% 37.9% 9.8% 11.7% 9.5% 15.2%

Unsure 2 - - - 1 1 2 - - 2

0.7% 1.6% 3.4% 1.5% 2.0%

Chi-Square <------------------------99.33-----------------------> <--------6.82-------> <--------8.84------->






Table Q05 Page 5






______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 65 18 23 17 4 3 14 51 40 24

21.6% 62.1% 31.9% 15.9% 6.3% 10.3% 10.5% 31.5% 20.1% 24.2%

Very good 92 7 32 27 19 6 34 58 60 32

30.6% 24.1% 44.4% 25.2% 30.2% 20.7% 25.6% 35.8% 30.2% 32.3%

Good 81 2 14 38 18 9 43 34 54 26

26.9% 6.9% 19.4% 35.5% 28.6% 31.0% 32.3% 21.0% 27.1% 26.3%

Fair 51 1 3 20 18 9 33 16 39 11

16.9% 3.4% 4.2% 18.7% 28.6% 31.0% 24.8% 9.9% 19.6% 11.1%

Poor 10 - - 4 4 2 8 2 6 4

3.3% 3.7% 6.3% 6.9% 6.0% 1.2% 3.0% 4.0%

Unsure 2 1 - 1 - - 1 1 - 2

0.7% 3.4% 0.9% 0.8% 0.6% 2.0%

Chi-Square <------------------------80.84-----------------------> <-------35.36-------> <--------7.71------->

Significance 0* 0* .1728*





Table Q06 Page 6


Q06: Have you had contact with a customer service representative from Comcast by telephone about your cable TV service




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 199 16 45 72 42 23 101 95 199 -

66.1% 55.2% 62.5% 67.3% 66.7% 79.3% 75.9% 58.6% 100.0%

No 99 13 27 33 20 6 30 67 - 99

32.9% 44.8% 37.5% 30.8% 31.7% 20.7% 22.6% 41.4% 100.0%

Unsure 3 - - 2 1 - 2 - - -

1.0% 1.9% 1.6% 1.5%

Chi-Square <------------------------6.97------------------------> <-------13.58-------> <-------298.0------->

Significance .5401* .0011* 0*





Table Q07 Page 7


Q07: How would you rate the quality of service provided by the customer service representative?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 102 13 27 35 21 6 32 67 - 99

33.9% 44.8% 37.5% 32.7% 33.3% 20.7% 24.1% 41.4% 100.0%

TOTAL ANSWERED 199 16 45 72 42 23 101 95 199 -

66.1% 55.2% 62.5% 67.3% 66.7% 79.3% 75.9% 58.6% 100.0%

Excellent 46 9 21 10 3 3 22 24 46 -

23.1% 56.3% 46.7% 13.9% 7.1% 13.0% 21.8% 25.3% 23.1%

Very good 46 5 13 19 6 3 20 25 46 -

23.1% 31.3% 28.9% 26.4% 14.3% 13.0% 19.8% 26.3% 23.1%

Good 54 1 6 30 11 5 27 26 54 -

27.1% 6.3% 13.3% 41.7% 26.2% 21.7% 26.7% 27.4% 27.1%

Fair 27 1 4 10 7 5 15 11 27 -

13.6% 6.3% 8.9% 13.9% 16.7% 21.7% 14.9% 11.6% 13.6%

Poor 22 - - 2 13 7 15 7 22 -

11.1% 2.8% 31.0% 30.4% 14.9% 7.4% 11.1%

Unsure 4 - 1 1 2 - 2 2 4 -

2.0% 2.2% 1.4% 4.8% 2.0% 2.1% 2.0%

Chi-Square <------------------------81.32-----------------------> <--------4.01-------> <---------.0-------->

Significance 0* .5486 1*





Table Q08 Page 8


Q08: Has a field service representative from Comcast been to your home to install, repair or upgrade your cable TV




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 120 15 29 40 18 17 53 66 99 21

39.9% 51.7% 40.3% 37.4% 28.6% 58.6% 39.8% 40.7% 49.7% 21.2%

No 177 14 42 66 43 12 77 95 97 77

58.8% 48.3% 58.3% 61.7% 68.3% 41.4% 57.9% 58.6% 48.7% 77.8%

Unsure 4 - 1 1 2 - 3 1 3 1

1.3% 1.4% 0.9% 3.2% 2.3% 0.6% 1.5% 1.0%

Chi-Square <------------------------11.44-----------------------> <--------1.47-------> <-------23.04------->

Significance .1781* .4802* 0*





Table Q09 Page 9


Q09: How would you rate the quality of service provided by the field service representative?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 181 14 43 67 45 12 80 96 100 78

60.1% 48.3% 59.7% 62.6% 71.4% 41.4% 60.2% 59.3% 50.3% 78.8%

TOTAL ANSWERED 120 15 29 40 18 17 53 66 99 21

39.9% 51.7% 40.3% 37.4% 28.6% 58.6% 39.8% 40.7% 49.7% 21.2%

Excellent 47 12 18 11 4 2 16 31 34 13

39.2% 80.0% 62.1% 27.5% 22.2% 11.8% 30.2% 47.0% 34.3% 61.9%

Very good 27 3 4 13 2 4 11 15 21 6

22.5% 20.0% 13.8% 32.5% 11.1% 23.5% 20.8% 22.7% 21.2% 28.6%

Good 25 - 6 8 5 6 12 13 23 2

20.8% 20.7% 20.0% 27.8% 35.3% 22.6% 19.7% 23.2% 9.5%

Fair 14 - 1 6 4 3 10 4 14 -

11.7% 3.4% 15.0% 22.2% 17.6% 18.9% 6.1% 14.1%

Poor 7 - - 2 3 2 4 3 7 -

5.8% 5.0% 16.7% 11.8% 7.5% 4.5% 7.1%

Unsure - - - - - - - - - -

Chi-Square <------------------------38.45-----------------------> <--------6.82-------> <--------9.79------->

Significance .0013* .1458* .044*





Table Q10 Page 10


Q10: Have you visited a local service center located at 160 Old Farm Road in Amherst for any reason in the past 12

months?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 134 14 33 45 27 15 54 76 91 42

44.5% 48.3% 45.8% 42.1% 42.9% 51.7% 40.6% 46.9% 45.7% 42.4%

No 164 15 38 61 35 14 78 84 107 55

54.5% 51.7% 52.8% 57.0% 55.6% 48.3% 58.6% 51.9% 53.8% 55.6%

Unsure 3 - 1 1 1 - 1 2 1 2

1.0% 1.4% 0.9% 1.6% 0.8% 1.2% 0.5% 2.0%

Chi-Square <------------------------1.97------------------------> <--------1.44-------> <--------1.71------->

Significance .9818* .4863* .4246*





Table Q11 Page 11


Q11: How would you rate the quality of service provided by the representative at the local service center?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 167 15 39 62 36 14 79 86 108 57

55.5% 51.7% 54.2% 57.9% 57.1% 48.3% 59.4% 53.1% 54.3% 57.6%

TOTAL ANSWERED 134 14 33 45 27 15 54 76 91 42

44.5% 48.3% 45.8% 42.1% 42.9% 51.7% 40.6% 46.9% 45.7% 42.4%

Excellent 43 7 13 14 5 4 18 25 26 17

32.1% 50.0% 39.4% 31.1% 18.5% 26.7% 33.3% 32.9% 28.6% 40.5%

Very good 28 3 8 8 8 1 7 18 18 9

20.9% 21.4% 24.2% 17.8% 29.6% 6.7% 13.0% 23.7% 19.8% 21.4%

Good 35 2 7 14 8 4 18 17 26 9

26.1% 14.3% 21.2% 31.1% 29.6% 26.7% 33.3% 22.4% 28.6% 21.4%

Fair 19 1 5 6 3 4 7 11 16 3

14.2% 7.1% 15.2% 13.3% 11.1% 26.7% 13.0% 14.5% 17.6% 7.1%

Poor 8 - - 3 3 2 4 4 5 3

6.0% 6.7% 11.1% 13.3% 7.4% 5.3% 5.5% 7.1%

Unsure 1 1 - - - - - 1 - 1

0.7% 7.1% 1.3% 2.4%

Chi-Square <------------------------24.42-----------------------> <--------4.3--------> <--------6.34------->

Significance .2244* .5075* .2742*





Table Q12 Page 12


Q12: How do you usually pay your monthly cable bill?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

By mail 84 8 21 23 22 9 44 37 52 31

27.9% 27.6% 29.2% 21.5% 34.9% 31.0% 33.1% 22.8% 26.1% 31.3%

Over the phone 10 1 2 3 2 2 7 3 6 4

3.3% 3.4% 2.8% 2.8% 3.2% 6.9% 5.3% 1.9% 3.0% 4.0%

At a local payment 19 2 6 5 3 3 5 14 10 9

center 6.3% 6.9% 8.3% 4.7% 4.8% 10.3% 3.8% 8.6% 5.0% 9.1%

Online through the bank 97 8 21 39 22 7 39 56 63 32

32.2% 27.6% 29.2% 36.4% 34.9% 24.1% 29.3% 34.6% 31.7% 32.3%

Online through the 81 7 20 34 13 7 37 44 62 19

xfinity website 26.9% 24.1% 27.8% 31.8% 20.6% 24.1% 27.8% 27.2% 31.2% 19.2%

Other 5 1 2 1 - 1 - 5 5 -

1.7% 3.4% 2.8% 0.9% 3.4% 3.1% 2.5%

Unsure 5 2 - 2 1 - 1 3 1 4

1.7% 6.9% 1.9% 1.6% 0.8% 1.9% 0.5% 4.0%

Chi-Square <------------------------19.3------------------------> <-------13.39-------> <-------13.47------->

Significance .736* .0372* .0362*





Table Q13 Page 13


Q13: How would you rate the quality of the payment process?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 101 16 38 32 12 3 36 63 64 37

33.6% 55.2% 52.8% 29.9% 19.0% 10.3% 27.1% 38.9% 32.2% 37.4%

Very good 62 2 14 27 13 6 29 32 43 18

20.6% 6.9% 19.4% 25.2% 20.6% 20.7% 21.8% 19.8% 21.6% 18.2%

Good 84 8 14 33 21 8 42 41 57 25

27.9% 27.6% 19.4% 30.8% 33.3% 27.6% 31.6% 25.3% 28.6% 25.3%

Fair 24 1 4 8 5 6 13 10 15 9

8.0% 3.4% 5.6% 7.5% 7.9% 20.7% 9.8% 6.2% 7.5% 9.1%

Poor 14 - - 2 6 6 5 9 11 3

4.7% 1.9% 9.5% 20.7% 3.8% 5.6% 5.5% 3.0%

Unsure 16 2 2 5 6 - 8 7 9 7

5.3% 6.9% 2.8% 4.7% 9.5% 6.0% 4.3% 4.5% 7.1%

Chi-Square <------------------------65.34-----------------------> <--------6.33-------> <--------3.06------->

Significance 0* .275 .6907





Table Q14 Page 14


Q14: How many times have you visited the Comcast.com or xfinity.com website for any reason related to your cable TV




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 149 16 31 53 32 16 68 77 91 57

49.5% 55.2% 43.1% 49.5% 50.8% 55.2% 51.1% 47.5% 45.7% 57.6%

1-2 times 63 7 13 24 13 6 30 31 43 18

20.9% 24.1% 18.1% 22.4% 20.6% 20.7% 22.6% 19.1% 21.6% 18.2%

3-5 times 36 2 12 13 9 - 17 19 28 8

12.0% 6.9% 16.7% 12.1% 14.3% 12.8% 11.7% 14.1% 8.1%

6 or more times 53 4 16 17 9 7 18 35 37 16

17.6% 13.8% 22.2% 15.9% 14.3% 24.1% 13.5% 21.6% 18.6% 16.2%

Chi-Square <------------------------9.62------------------------> <--------3.32-------> <--------4.43------->

Significance .6494 .3448 .2186



Table Q15_T Page 15


Q15_T: Which of the following best describes what you were trying to accomplish by visiting the website the most recent

time you used it?

TOTAL MENTIONED



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 149 16 31 53 32 16 68 77 91 57

49.5% 55.2% 43.1% 49.5% 50.8% 55.2% 51.1% 47.5% 45.7% 57.6%

i

TOTAL ANSWERED 152 13 41 54 31 13 65 85 108 42

50.5% 44.8% 56.9% 50.5% 49.2% 44.8% 48.9% 52.5% 54.3% 42.4%

j

Pay a bill 75 7 19 29 12 8 29 45 55 20

49.3% 53.8% 46.3% 53.7% 38.7% 61.5% 44.6% 52.9% 50.9% 47.6%

Get customer service 25 1 6 9 6 3 13 12 22 3

16.4% 7.7% 14.6% 16.7% 19.4% 23.1% 20.0% 14.1% 20.4% 7.1%

J

Check account balance 35 2 11 13 6 3 12 23 23 12

23.0% 15.4% 26.8% 24.1% 19.4% 23.1% 18.5% 27.1% 21.3% 28.6%

Find a local office 3 - 1 1 1 - - 3 2 1

2.0% 2.4% 1.9% 3.2% 3.5% 1.9% 2.4%

Manage account 30 - 11 12 4 3 13 17 24 6

19.7% 26.8% 22.2% 12.9% 23.1% 20.0% 20.0% 22.2% 14.3%

Change service, package 16 3 3 5 3 2 6 10 12 3

or bundle 10.5% 23.1% 7.3% 9.3% 9.7% 15.4% 9.2% 11.8% 11.1% 7.1%

Purchase a pay channel 3 - 1 1 1 - 3 - 3 -

2.0% 2.4% 1.9% 3.2% 4.6% 2.8%

Move or transfer 3 - - 2 1 - - 3 3 -

services 2.0% 3.7% 3.2% 3.5% 2.8%

Cancel xfinity cable 3 - - 1 1 1 2 1 3 -

service 2.0% 1.9% 3.2% 7.7% 3.1% 1.2% 2.8%

Check channel line-up 18 1 5 9 2 1 10 8 10 7

11.8% 7.7% 12.2% 16.7% 6.5% 7.7% 15.4% 9.4% 9.3% 16.7%

Check for special offers 15 - 3 8 3 1 7 8 12 2

and deals 9.9% 7.3% 14.8% 9.7% 7.7% 10.8% 9.4% 11.1% 4.8%


Independent Z-Test for Percentages (unpooled proportions)

Uppercase letters indicate significance at the 95% level.

Lowercase letters indicate significance at the 90% level.


Table Q15_T Page 16

(Continued)



time you used it?

TOTAL MENTIONED



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

Look for a job - - - - - - - - - -

Other 10 - 2 5 3 - 4 5 4 6

6.6% 4.9% 9.3% 9.7% 6.2% 5.9% 3.7% 14.3%

i

Unsure 1 1 - - - - - 1 - 1

0.7% 7.7% 1.2% 2.4%






Table Q16 Page 17


Q16: Were you able to find the information you were looking for, or complete your transaction, the most recent time you

used the website?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 149 16 31 53 32 16 68 77 91 57

49.5% 55.2% 43.1% 49.5% 50.8% 55.2% 51.1% 47.5% 45.7% 57.6%

TOTAL ANSWERED 152 13 41 54 31 13 65 85 108 42

50.5% 44.8% 56.9% 50.5% 49.2% 44.8% 48.9% 52.5% 54.3% 42.4%

Yes 126 12 38 46 23 7 50 75 88 37

82.9% 92.3% 92.7% 85.2% 74.2% 53.8% 76.9% 88.2% 81.5% 88.1%

No 24 - 3 8 8 5 14 9 19 4

15.8% 7.3% 14.8% 25.8% 38.5% 21.5% 10.6% 17.6% 9.5%

Unsure 2 1 - - - 1 1 1 1 1

1.3% 7.7% 7.7% 1.5% 1.2% 0.9% 2.4%

Chi-Square <------------------------22.1------------------------> <--------3.48-------> <--------1.92------->

Significance .0047* .1753* .3823*





Table Q17 Page 18


Q17: How would you rate the quality of the website?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 149 16 31 53 32 16 68 77 91 57

49.5% 55.2% 43.1% 49.5% 50.8% 55.2% 51.1% 47.5% 45.7% 57.6%

TOTAL ANSWERED 152 13 41 54 31 13 65 85 108 42

50.5% 44.8% 56.9% 50.5% 49.2% 44.8% 48.9% 52.5% 54.3% 42.4%

Excellent 24 6 8 9 1 - 7 17 17 7

15.8% 46.2% 19.5% 16.7% 3.2% 10.8% 20.0% 15.7% 16.7%

Very good 47 6 17 15 5 4 16 31 32 15

30.9% 46.2% 41.5% 27.8% 16.1% 30.8% 24.6% 36.5% 29.6% 35.7%

Good 43 1 12 20 8 2 22 20 28 14

28.3% 7.7% 29.3% 37.0% 25.8% 15.4% 33.8% 23.5% 25.9% 33.3%

Fair 25 - 4 9 9 3 13 12 22 2

16.4% 9.8% 16.7% 29.0% 23.1% 20.0% 14.1% 20.4% 4.8%

Poor 13 - - 1 8 4 7 5 9 4

8.6% 1.9% 25.8% 30.8% 10.8% 5.9% 8.3% 9.5%

Unsure - - - - - - - - - -

Chi-Square <------------------------54.54-----------------------> <--------6.88-------> <--------5.62------->






Table Q18 Page 19


Q18: Have you used any On Demand services from Comcast in the past 12 months?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 163 15 36 64 33 15 76 83 118 45

54.2% 51.7% 50.0% 59.8% 52.4% 51.7% 57.1% 51.2% 59.3% 45.5%

No 134 12 35 43 30 13 57 75 77 54

44.5% 41.4% 48.6% 40.2% 47.6% 44.8% 42.9% 46.3% 38.7% 54.5%

Unsure 4 2 1 - - 1 - 4 4 -

1.3% 6.9% 1.4% 3.4% 2.5% 2.0%

Chi-Square <------------------------11.85-----------------------> <--------3.95-------> <--------8.08------->

Significance .1578* .1388* .0176*





Table Q19 Page 20


Q19: How would you rate the quality of On Demand services you receive?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 138 14 36 43 30 14 57 79 81 54

45.8% 48.3% 50.0% 40.2% 47.6% 48.3% 42.9% 48.8% 40.7% 54.5%

TOTAL ANSWERED 163 15 36 64 33 15 76 83 118 45

54.2% 51.7% 50.0% 59.8% 52.4% 51.7% 57.1% 51.2% 59.3% 45.5%

Excellent 31 8 10 12 1 - 8 23 21 10

19.0% 53.3% 27.8% 18.8% 3.0% 10.5% 27.7% 17.8% 22.2%

Very good 49 5 15 18 9 2 26 21 35 14

30.1% 33.3% 41.7% 28.1% 27.3% 13.3% 34.2% 25.3% 29.7% 31.1%

Good 45 - 9 20 11 5 21 22 31 14

27.6% 25.0% 31.3% 33.3% 33.3% 27.6% 26.5% 26.3% 31.1%

Fair 25 1 1 11 9 3 13 12 20 5

15.3% 6.7% 2.8% 17.2% 27.3% 20.0% 17.1% 14.5% 16.9% 11.1%

Poor 11 1 - 3 2 5 7 4 10 1

6.7% 6.7% 4.7% 6.1% 33.3% 9.2% 4.8% 8.5% 2.2%

Unsure 2 - 1 - 1 - 1 1 1 1

1.2% 2.8% 3.0% 1.3% 1.2% 0.8% 2.2%

Chi-Square <------------------------55.52-----------------------> <--------8.38-------> <--------3.75------->






Table Q20 Page 21


Q20: Have you used any DVR services from Comcast in the past 12 months?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 61 8 14 17 12 10 27 32 48 12

20.3% 27.6% 19.4% 15.9% 19.0% 34.5% 20.3% 19.8% 24.1% 12.1%

No 237 21 58 88 51 18 104 129 148 87

78.7% 72.4% 80.6% 82.2% 81.0% 62.1% 78.2% 79.6% 74.4% 87.9%

Unsure 3 - - 2 - 1 2 1 3 -

1.0% 1.9% 3.4% 1.5% 0.6% 1.5%

Chi-Square <------------------------10.32-----------------------> <--------.59--------> <--------7.75------->

Significance .2433* .7429* .0208*





Table Q21 Page 22


Q21: How would you rate the quality of DVR services you receive?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 240 21 58 90 51 19 106 130 151 87

79.7% 72.4% 80.6% 84.1% 81.0% 65.5% 79.7% 80.2% 75.9% 87.9%

TOTAL ANSWERED 61 8 14 17 12 10 27 32 48 12

20.3% 27.6% 19.4% 15.9% 19.0% 34.5% 20.3% 19.8% 24.1% 12.1%

Excellent 20 6 5 5 2 2 3 16 13 7

32.8% 75.0% 35.7% 29.4% 16.7% 20.0% 11.1% 50.0% 27.1% 58.3%

Very good 22 1 8 7 4 2 10 11 17 4

36.1% 12.5% 57.1% 41.2% 33.3% 20.0% 37.0% 34.4% 35.4% 33.3%

Good 11 - 1 3 4 3 7 4 10 1

18.0% 7.1% 17.6% 33.3% 30.0% 25.9% 12.5% 20.8% 8.3%

Fair 7 1 - 2 2 2 7 - 7 -

11.5% 12.5% 11.8% 16.7% 20.0% 25.9% 14.6%

Poor 1 - - - - 1 - 1 1 -

1.6% 10.0% 3.1% 2.1%

Unsure - - - - - - - - - -

Chi-Square <------------------------22.06-----------------------> <-------17.46-------> <--------5.64------->

Significance .1413* .0016* .2275*





Table Q22 Page 23


Q22: How likely is it that you will continue to subscribe to Comcast for your cable TV service in the next six months?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Definitely will 154 23 53 51 19 8 63 87 100 52

51.2% 79.3% 73.6% 47.7% 30.2% 27.6% 47.4% 53.7% 50.3% 52.5%

Probably will 123 3 17 49 35 18 56 65 80 42

40.9% 10.3% 23.6% 45.8% 55.6% 62.1% 42.1% 40.1% 40.2% 42.4%

Probably will not 11 1 1 4 3 2 6 5 10 1

3.7% 3.4% 1.4% 3.7% 4.8% 6.9% 4.5% 3.1% 5.0% 1.0%

Definitely will not 4 - 1 1 1 1 1 3 3 1

1.3% 1.4% 0.9% 1.6% 3.4% 0.8% 1.9% 1.5% 1.0%

Unsure 9 2 - 2 5 - 7 2 6 3

3.0% 6.9% 1.9% 7.9% 5.3% 1.2% 3.0% 3.0%

Chi-Square <------------------------53.1------------------------> <--------5.58-------> <--------3.16------->






Table Q23 Page 24


Q23: Do you plan to subscribe to cable television service with another cable provider, switch to satellite service,




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 286 28 70 102 59 26 126 154 186 97

95.0% 96.6% 97.2% 95.3% 93.7% 89.7% 94.7% 95.1% 93.5% 98.0%

TOTAL ANSWERED 15 1 2 5 4 3 7 8 13 2

5.0% 3.4% 2.8% 4.7% 6.3% 10.3% 5.3% 4.9% 6.5% 2.0%

Switch to another cable 3 1 - 1 1 - 2 1 2 1

provider 20.0% 100.0% 20.0% 25.0% 28.6% 12.5% 15.4% 50.0%

Switch to satellite 3 - - 2 1 - 1 2 3 -

service 20.0% 40.0% 25.0% 14.3% 25.0% 23.1%

Move 1 - - - - 1 1 - 1 -

6.7% 33.3% 14.3% 7.7%

Just drop cable 6 - 2 1 1 2 3 3 6 -

40.0% 100.0% 20.0% 25.0% 66.7% 42.9% 37.5% 46.2%

Other - - - - - - - - - -

Unsure 2 - - 1 1 - - 2 1 1

13.3% 20.0% 25.0% 25.0% 7.7% 50.0%

Chi-Square <------------------------15.33-----------------------> <--------3.62-------> <--------4.9-------->

Significance .5004* .4605* .2973*





Table Q24 Page 25


Q24: Are you aware of PEG access?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 210 16 39 78 50 26 103 101 139 68

69.8% 55.2% 54.2% 72.9% 79.4% 89.7% 77.4% 62.3% 69.8% 68.7%

No 91 13 33 29 13 3 30 61 60 31

30.2% 44.8% 45.8% 27.1% 20.6% 10.3% 22.6% 37.7% 30.2% 31.3%

Unsure - - - - - - - - - -

Chi-Square <------------------------19.88-----------------------> <--------7.8--------> <--------.04-------->

Significance .0005* .0052* .8374*





Table Q25 Page 26


Q25: Are you aware of Channel 12, the Public Access Channel?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 232 20 53 83 51 25 107 119 151 78

77.1% 69.0% 73.6% 77.6% 81.0% 86.2% 80.5% 73.5% 75.9% 78.8%

No 65 9 17 24 12 3 25 40 44 21

21.6% 31.0% 23.6% 22.4% 19.0% 10.3% 18.8% 24.7% 22.1% 21.2%

Unsure 4 - 2 - - 1 1 3 4 -

1.3% 2.8% 3.4% 0.8% 1.9% 2.0%

Chi-Square <------------------------10.04-----------------------> <--------2.27-------> <--------2.09------->

Significance .2621* .3215* .3522*





Table Q26 Page 27


Q26: How many times did you watch programming on Channel 12 for at least 10 minutes during the past 30 days?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 69 9 19 24 12 4 26 43 48 21

22.9% 31.0% 26.4% 22.4% 19.0% 13.8% 19.5% 26.5% 24.1% 21.2%

TOTAL ANSWERED 232 20 53 83 51 25 107 119 151 78

77.1% 69.0% 73.6% 77.6% 81.0% 86.2% 80.5% 73.5% 75.9% 78.8%

Have not watched 128 10 29 49 25 15 60 66 83 44

55.2% 50.0% 54.7% 59.0% 49.0% 60.0% 56.1% 55.5% 55.0% 56.4%

One to two times 56 6 15 18 13 4 22 30 33 22

24.1% 30.0% 28.3% 21.7% 25.5% 16.0% 20.6% 25.2% 21.9% 28.2%

Three to four times 19 1 3 6 7 2 11 8 16 2

8.2% 5.0% 5.7% 7.2% 13.7% 8.0% 10.3% 6.7% 10.6% 2.6%

Five or more times 29 3 6 10 6 4 14 15 19 10

12.5% 15.0% 11.3% 12.0% 11.8% 16.0% 13.1% 12.6% 12.6% 12.8%

Chi-Square <------------------------5.48------------------------> <--------1.39-------> <--------5.11------->

Significance .94* .7076 .1642





Table Q27 Page 28


Q27: If Channel 12 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 1 - - - 1 - 1 - 1 -

0.3% 1.6% 0.8% 0.5%

Stay the same 178 25 46 62 34 11 70 105 112 63

59.1% 86.2% 63.9% 57.9% 54.0% 37.9% 52.6% 64.8% 56.3% 63.6%

Decrease 116 4 25 44 26 17 57 56 84 32

38.5% 13.8% 34.7% 41.1% 41.3% 58.6% 42.9% 34.6% 42.2% 32.3%

Unsure 6 - 1 1 2 1 5 1 2 4

2.0% 1.4% 0.9% 3.2% 3.4% 3.8% 0.6% 1.0% 4.0%

Chi-Square <------------------------20.59-----------------------> <--------7.9--------> <--------5.79------->

Significance .0567* .0481* .1222*





Table Q28 Page 29


Q28: Are you aware of Channel 15, the Educational Access Channel?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 162 16 36 58 37 15 79 78 109 52

53.8% 55.2% 50.0% 54.2% 58.7% 51.7% 59.4% 48.1% 54.8% 52.5%

No 135 12 33 49 26 14 53 81 87 46

44.9% 41.4% 45.8% 45.8% 41.3% 48.3% 39.8% 50.0% 43.7% 46.5%

Unsure 4 1 3 - - - 1 3 3 1

1.3% 3.4% 4.2% 0.8% 1.9% 1.5% 1.0%

Chi-Square <------------------------8.84------------------------> <--------4.05-------> <---------.3-------->

Significance .3558* .1323* .8627*





Table Q29 Page 30





______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 139 13 36 49 26 14 54 84 90 47

46.2% 44.8% 50.0% 45.8% 41.3% 48.3% 40.6% 51.9% 45.2% 47.5%

TOTAL ANSWERED 162 16 36 58 37 15 79 78 109 52

53.8% 55.2% 50.0% 54.2% 58.7% 51.7% 59.4% 48.1% 54.8% 52.5%

Have not watched 80 6 21 29 18 6 35 41 50 30

49.4% 37.5% 58.3% 50.0% 48.6% 40.0% 44.3% 52.6% 45.9% 57.7%

One to two times 37 5 6 14 9 3 22 14 26 11

22.8% 31.3% 16.7% 24.1% 24.3% 20.0% 27.8% 17.9% 23.9% 21.2%

Three to four times 11 2 3 2 3 1 3 8 7 3

6.8% 12.5% 8.3% 3.4% 8.1% 6.7% 3.8% 10.3% 6.4% 5.8%


21.0% 18.8% 16.7% 22.4% 18.9% 33.3% 24.1% 19.2% 23.9% 15.4%

Chi-Square <------------------------6.07------------------------> <--------4.99-------> <--------2.32------->

Significance .9126* .1726 .5084





Table Q30 Page 31






______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 2 - 1 - 1 - 1 1 2 -

0.7% 1.4% 1.6% 0.8% 0.6% 1.0%

Stay the same 182 22 50 62 33 14 68 109 117 63

60.5% 75.9% 69.4% 57.9% 52.4% 48.3% 51.1% 67.3% 58.8% 63.6%

Decrease 110 7 18 43 27 15 62 47 76 33

36.5% 24.1% 25.0% 40.2% 42.9% 51.7% 46.6% 29.0% 38.2% 33.3%

Unsure 7 - 3 2 2 - 2 5 4 3

2.3% 4.2% 1.9% 3.2% 1.5% 3.1% 2.0% 3.0%

Chi-Square <------------------------15.48-----------------------> <-------10.09-------> <--------1.97------->

Significance .2161* .0178* .5784*





Table Q31 Page 32


Q31. Are you aware of Channel 17, the Government Access Channel?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 161 16 43 48 38 16 77 79 111 50

53.5% 55.2% 59.7% 44.9% 60.3% 55.2% 57.9% 48.8% 55.8% 50.5%

No 133 13 29 55 23 12 52 80 86 44

44.2% 44.8% 40.3% 51.4% 36.5% 41.4% 39.1% 49.4% 43.2% 44.4%

Unsure 7 - - 4 2 1 4 3 2 5

2.3% 3.7% 3.2% 3.4% 3.0% 1.9% 1.0% 5.1%

Chi-Square <-------------------------8.6------------------------> <--------3.29-------> <--------4.97------->

Significance .377* .1931* .0834*





Table Q32 Page 33


Q32. How many times did you watch programming on Channel 17 for at least 10 minutes during the past 30 days?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 140 13 29 59 25 13 56 83 88 49

46.5% 44.8% 40.3% 55.1% 39.7% 44.8% 42.1% 51.2% 44.2% 49.5%

TOTAL ANSWERED 161 16 43 48 38 16 77 79 111 50

53.5% 55.2% 59.7% 44.9% 60.3% 55.2% 57.9% 48.8% 55.8% 50.5%

Have not watched 84 11 19 28 18 8 37 42 58 26

52.2% 68.8% 44.2% 58.3% 47.4% 50.0% 48.1% 53.2% 52.3% 52.0%

One to two times 43 2 15 9 14 3 22 21 27 16

26.7% 12.5% 34.9% 18.8% 36.8% 18.8% 28.6% 26.6% 24.3% 32.0%

Three to four times 13 - 5 2 4 2 7 6 8 5

8.1% 11.6% 4.2% 10.5% 12.5% 9.1% 7.6% 7.2% 10.0%


13.0% 18.8% 9.3% 18.8% 5.3% 18.8% 14.3% 12.7% 16.2% 6.0%

Chi-Square <------------------------14.93-----------------------> <--------.44--------> <--------3.85------->

Significance .2453* .9321 .2779





Table Q33 Page 34


Q33. If Channel 17 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 1 - - 1 - - 1 - 1 -

0.3% 0.9% 0.8% 0.5%

Stay the same 186 25 46 67 35 12 70 113 122 62

61.8% 86.2% 63.9% 62.6% 55.6% 41.4% 52.6% 69.8% 61.3% 62.6%

Decrease 107 4 25 37 24 17 57 47 72 35

35.5% 13.8% 34.7% 34.6% 38.1% 58.6% 42.9% 29.0% 36.2% 35.4%

Unsure 7 - 1 2 4 - 5 2 4 2

2.3% 1.4% 1.9% 6.3% 3.8% 1.2% 2.0% 2.0%

Chi-Square <------------------------21.44-----------------------> <--------10.6-------> <--------.53-------->

Significance .0443* .0141* .9125*





Table Q34 Page 35


Q34: Would you support or oppose paying a fee in your monthly cable bill to provide funding for equipment and operating




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Strongly support 38 3 9 15 7 4 22 15 23 14

12.6% 10.3% 12.5% 14.0% 11.1% 13.8% 16.5% 9.3% 11.6% 14.1%

Moderately support 79 8 24 25 13 9 32 45 56 23

26.2% 27.6% 33.3% 23.4% 20.6% 31.0% 24.1% 27.8% 28.1% 23.2%

Moderately oppose 73 6 19 25 16 7 29 42 45 27

24.3% 20.7% 26.4% 23.4% 25.4% 24.1% 21.8% 25.9% 22.6% 27.3%

Strongly oppose 92 9 17 32 25 9 44 47 64 27

30.6% 31.0% 23.6% 29.9% 39.7% 31.0% 33.1% 29.0% 32.2% 27.3%

Unsure 19 3 3 10 2 - 6 13 11 8

6.3% 10.3% 4.2% 9.3% 3.2% 4.5% 8.0% 5.5% 8.1%

Chi-Square <------------------------12.27-----------------------> <--------5.78-------> <--------2.74------->






Table Q35 Page 36


Q35: What amount would you be willing to pay each month?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 27 2 6 12 4 3 13 13 21 6

9.0% 6.9% 8.3% 11.2% 6.3% 10.3% 9.8% 8.0% 10.6% 6.1%

11 to 25 cents 20 2 5 7 6 - 10 10 13 7

6.6% 6.9% 6.9% 6.5% 9.5% 7.5% 6.2% 6.5% 7.1%

26 to 50 cents 25 2 11 8 2 1 11 13 19 6

8.3% 6.9% 15.3% 7.5% 3.2% 3.4% 8.3% 8.0% 9.5% 6.1%

51 to 75 cents 7 1 1 3 1 1 2 5 5 2

2.3% 3.4% 1.4% 2.8% 1.6% 3.4% 1.5% 3.1% 2.5% 2.0%

76 cents to $1.00 71 5 21 22 15 8 32 39 40 31

23.6% 17.2% 29.2% 20.6% 23.8% 27.6% 24.1% 24.1% 20.1% 31.3%

Over $1.00 31 3 5 13 6 4 16 15 24 6

10.3% 10.3% 6.9% 12.1% 9.5% 13.8% 12.0% 9.3% 12.1% 6.1%

Or nothing at all 107 12 20 38 28 9 44 59 71 34

35.5% 41.4% 27.8% 35.5% 44.4% 31.0% 33.1% 36.4% 35.7% 34.3%

Unsure 13 2 3 4 1 3 5 8 6 7

4.3% 6.9% 4.2% 3.7% 1.6% 10.3% 3.8% 4.9% 3.0% 7.1%

Chi-Square <------------------------22.97-----------------------> <--------2.22-------> <-------10.91------->

Significance .7345* .9465 .1428





Table Q38 Page 37


Q38: Would you support or oppose paying a fee in your monthly cable bill in order to pay for television production




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


17.6% 27.6% 11.1% 17.8% 20.6% 17.2% 23.3% 13.0% 19.6% 13.1%


30.9% 27.6% 41.7% 31.8% 19.0% 31.0% 31.6% 30.9% 30.7% 32.3%


16.9% 3.4% 15.3% 16.8% 22.2% 24.1% 13.5% 19.8% 15.6% 20.2%

Strongly oppose 93 11 22 31 21 8 38 53 61 30

30.9% 37.9% 30.6% 29.0% 33.3% 27.6% 28.6% 32.7% 30.7% 30.3%

Don't know / unsure 11 1 1 5 3 - 4 6 7 4

3.7% 3.4% 1.4% 4.7% 4.8% 3.0% 3.7% 3.5% 4.0%

Chi-Square <------------------------18.06-----------------------> <--------6.62-------> <--------2.52------->

Significance .3203* .1571 .6409





Table Q39 Page 38





______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 27 2 9 9 4 3 10 15 16 11

9.0% 6.9% 12.5% 8.4% 6.3% 10.3% 7.5% 9.3% 8.0% 11.1%

11 to 25 cents 15 3 3 3 4 2 7 8 10 5

5.0% 10.3% 4.2% 2.8% 6.3% 6.9% 5.3% 4.9% 5.0% 5.1%

26 to 50 cents 25 1 10 8 5 1 11 14 20 5

8.3% 3.4% 13.9% 7.5% 7.9% 3.4% 8.3% 8.6% 10.1% 5.1%

51 to 75 cents 11 2 3 5 1 - 5 6 7 4

3.7% 6.9% 4.2% 4.7% 1.6% 3.8% 3.7% 3.5% 4.0%

76 cents to $1.00 66 2 21 24 12 7 31 35 38 28

21.9% 6.9% 29.2% 22.4% 19.0% 24.1% 23.3% 21.6% 19.1% 28.3%

Over $1.00 30 6 3 11 8 2 17 13 24 5

10.0% 20.7% 4.2% 10.3% 12.7% 6.9% 12.8% 8.0% 12.1% 5.1%

Or nothing at all 114 11 21 41 27 14 46 65 77 35

37.9% 37.9% 29.2% 38.3% 42.9% 48.3% 34.6% 40.1% 38.7% 35.4%

Don't know / unsure 13 2 2 6 2 - 6 6 7 6

4.3% 6.9% 2.8% 5.6% 3.2% 4.5% 3.7% 3.5% 6.1%

Chi-Square <------------------------29.38-----------------------> <--------2.72-------> <--------9.74------->

Significance .3934* .9096 .2037





Table Q42 Page 39


Q42: Would you support or oppose paying a fee in your monthly cable bill in order to construct, upgrade or maintain an




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

Strongly support 11 2 2 3 4 - 5 6 9 2

3.7 6.9 2.8 2.8 6.3 3.8 3.7 4.5 2.0

Moderately support 59 7 19 22 10 - 29 29 40 19

19.6 24.1 26.4 20.6 15.9 21.8 17.9 20.1 19.2


23.3 17.2 26.4 23.4 12.7 44.8 22.6 24.1 21.6 27.3

Strongly oppose 131 14 24 46 34 13 59 70 91 38

43.5 48.3 33.3 43.0 54.0 44.8 44.4 43.2 45.7 38.4

Unsure 30 1 8 11 7 3 10 18 16 13

10.0 3.4 11.1 10.3 11.1 10.3 7.5 11.1 8.0 13.1

Chi-Square <------------------------26.2------------------------> <--------1.65-------> <--------4.64------->

Significance .0513* .7991 .3266





Table Q43 Page 40





______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

Up to 10 cents 35 2 13 13 5 2 17 17 21 14

11.6 6.9 18.1 12.1 7.9 6.9 12.8 10.5 10.6 14.1

11 to 25 cents 14 2 4 6 2 - 6 8 10 4

4.7 6.9 5.6 5.6 3.2 4.5 4.9 5.0 4.0

26 to 50 cents 26 2 10 8 3 3 9 17 16 10

8.6 6.9 13.9 7.5 4.8 10.3 6.8 10.5 8.0 10.1

51 to 75 cents 7 1 3 1 2 - 4 3 5 2

2.3 3.4 4.2 0.9 3.2 3.0 1.9 2.5 2.0

76 cents to $1.00 21 1 5 9 5 1 11 10 13 8

7.0 3.4 6.9 8.4 7.9 3.4 8.3 6.2 6.5 8.1

Over $1.00 9 3 - 2 4 - 4 5 8 1

3.0 10.3 1.9 6.3 3.0 3.1 4.0 1.0

Or nothing at all 166 16 32 61 37 20 73 89 113 51

55.1 55.2 44.4 57.0 58.7 69.0 54.9 54.9 56.8 51.5

Unsure 23 2 5 7 5 3 9 13 13 9

7.6 6.9 6.9 6.5 7.9 10.3 6.8 8.0 6.5 9.1

Chi-Square <------------------------29.11-----------------------> <--------2.53-------> <--------4.38------->

Significance .4071* .9248* .7352*





Table Q44 Page 41


Q44: What is your view: do you support or oppose the current franchise fee of $3.00 that is paid by cable subscribers

today?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


13.3% 17.2% 12.5% 11.2% 19.0% 6.9% 15.8% 11.7% 14.1% 12.1%


41.5% 44.8% 54.2% 41.1% 33.3% 27.6% 41.4% 42.6% 42.2% 40.4%


16.3% 13.8% 9.7% 21.5% 12.7% 24.1% 15.8% 16.0% 15.6% 17.2%

Strongly oppose 74 7 14 24 20 9 31 41 47 26

24.6% 24.1% 19.4% 22.4% 31.7% 31.0% 23.3% 25.3% 23.6% 26.3%

Don't know / unsure 13 - 3 4 2 3 5 7 9 4

4.3% 4.2% 3.7% 3.2% 10.3% 3.8% 4.3% 4.5% 4.0%


Table Q45 Page 42


Q45: Do you support or oppose an increase the continuation of the franchise fee of about $3.00 that is paid by cable

subscribers?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


13.6% 20.7% 13.9% 12.1% 17.5% 3.4% 16.5% 11.7% 14.6% 12.1%


36.5% 41.4% 47.2% 40.2% 22.2% 24.1% 35.3% 37.7% 38.2% 34.3%


18.9% 17.2% 12.5% 22.4% 12.7% 34.5% 22.6% 16.7% 17.6% 21.2%

Strongly oppose 70 4 15 22 22 7 27 41 45 24

23.3% 13.8% 20.8% 20.6% 34.9% 24.1% 20.3% 25.3% 22.6% 24.2%

Don't know / unsure 23 2 4 5 8 4 7 14 14 8

7.6% 6.9% 5.6% 4.7% 12.7% 13.8% 5.3% 8.6% 7.0% 8.1%

Chi-Square <------------------------29.56-----------------------> <--------4.6--------> <--------1.19------->




Table Q46 Page 43


Q46: Do you support or oppose paying the current franchise-related cost of $0.87 as part of your monthly cable bill?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


19.6% 31.0% 18.1% 18.7% 17.5% 20.7% 22.6% 17.9% 19.6% 20.2%


42.9% 37.9% 48.6% 45.8% 39.7% 31.0% 42.1% 43.2% 43.7% 41.4%


12.6% 13.8% 8.3% 15.0% 11.1% 17.2% 15.0% 11.1% 12.6% 12.1%

Strongly oppose 65 4 16 18 19 8 24 39 39 25

21.6% 13.8% 22.2% 16.8% 30.2% 27.6% 18.0% 24.1% 19.6% 25.3%

Don't know / unsure 10 1 2 4 1 1 3 6 9 1

3.3% 3.4% 2.8% 3.7% 1.6% 3.4% 2.3% 3.7% 4.5% 1.0%

Chi-Square <------------------------11.61-----------------------> <--------3.43-------> <--------3.52------->






Table Q47 Page 44


Q47: What is your view: would you support or oppose paying the continuation of the franchise-related cost as part of




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


17.9% 27.6% 15.3% 18.7% 17.5% 13.8% 21.8% 15.4% 18.6% 17.2%


40.9% 34.5% 48.6% 44.9% 34.9% 27.6% 41.4% 40.1% 41.2% 41.4%


14.6% 13.8% 11.1% 15.9% 12.7% 24.1% 14.3% 15.4% 14.6% 14.1%

Strongly oppose 62 4 14 18 18 8 23 37 38 23

20.6% 13.8% 19.4% 16.8% 28.6% 27.6% 17.3% 22.8% 19.1% 23.2%

Don't know / unsure 18 3 4 4 4 2 7 10 13 4

6.0% 10.3% 5.6% 3.7% 6.3% 6.9% 5.3% 6.2% 6.5% 4.0%

Chi-Square <------------------------14.34-----------------------> <--------2.92-------> <--------1.36------->

Significance .5732* .5711 .8519





Table Q48 Page 45





______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 29 4 8 10 6 1 15 14 19 10

9.6% 13.8% 11.1% 9.3% 9.5% 3.4% 11.3% 8.6% 9.5% 10.1%

11 to 25 cents 13 2 2 4 2 3 6 7 10 3

4.3% 6.9% 2.8% 3.7% 3.2% 10.3% 4.5% 4.3% 5.0% 3.0%

26 to 50 cents 31 2 8 12 5 4 14 17 21 10

10.3% 6.9% 11.1% 11.2% 7.9% 13.8% 10.5% 10.5% 10.6% 10.1%

51 to 75 cents 16 1 5 5 4 1 7 9 12 4

5.3% 3.4% 6.9% 4.7% 6.3% 3.4% 5.3% 5.6% 6.0% 4.0%

76 cents to $1.00 83 8 21 33 15 6 37 44 57 26

27.6% 27.6% 29.2% 30.8% 23.8% 20.7% 27.8% 27.2% 28.6% 26.3%

Over $1.00 9 2 1 2 4 - 6 3 6 3

3.0% 6.9% 1.4% 1.9% 6.3% 4.5% 1.9% 3.0% 3.0%

Or nothing at all 97 8 24 34 20 11 39 55 63 32

32.2% 27.6% 33.3% 31.8% 31.7% 37.9% 29.3% 34.0% 31.7% 32.3%

Don't know / unsure 23 2 3 7 7 3 9 13 11 11

7.6% 6.9% 4.2% 6.5% 11.1% 10.3% 6.8% 8.0% 5.5% 11.1%

Chi-Square <------------------------17.73-----------------------> <--------2.88-------> <--------4.06------->

Significance .9328* .8955 .7729





Table Q49 Page 46


Q49: Can you identify any specific cable-related community needs or interests that are not currently available in your

community?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 56 3 9 19 17 8 32 23 37 18

18.6% 10.3% 12.5% 17.8% 27.0% 27.6% 24.1% 14.2% 18.6% 18.2%

No 231 25 57 86 43 19 95 132 154 75

76.7% 86.2% 79.2% 80.4% 68.3% 65.5% 71.4% 81.5% 77.4% 75.8%

Unsure 14 1 6 2 3 2 6 7 8 6

4.7% 3.4% 8.3% 1.9% 4.8% 6.9% 4.5% 4.3% 4.0% 6.1%

Chi-Square <------------------------12.08-----------------------> <--------4.78-------> <--------.61-------->

Significance .1477* .0918 .7354





Table Q50 Page 47


Q50: Please tell me the specific cable-related community needs or interests that are not currently available?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 245 26 63 88 46 21 101 139 162 81

81.4% 89.7% 87.5% 82.2% 73.0% 72.4% 75.9% 85.8% 81.4% 81.8%

TOTAL ANSWERED 56 3 9 19 17 8 32 23 37 18

18.6% 10.3% 12.5% 17.8% 27.0% 27.6% 24.1% 14.2% 18.6% 18.2%

More competition 5 - 1 1 1 2 2 3 3 2

8.9% 11.1% 5.3% 5.9% 25.0% 6.3% 13.0% 8.1% 11.1%

Add specific channel / 1 - 1 - - - 1 - 1 -

programming type 1.8% 11.1% 3.1% 2.7%

A la carte / flexible 5 - - 2 3 - 2 3 3 1

choices 8.9% 10.5% 17.6% 6.3% 13.0% 8.1% 5.6%

Better local programming 9 - 2 6 1 - 5 4 5 4

16.1% 22.2% 31.6% 5.9% 15.6% 17.4% 13.5% 22.2%

More HDTV - - - - - - - - - -

Improved telephone - - - - - - - - - -

service

Verizon products / - - - - - - - - - -

services

Lower prices / Improved 8 1 - 3 1 3 4 4 7 1

affordability 14.3% 33.3% 15.8% 5.9% 37.5% 12.5% 17.4% 18.9% 5.6%

Re-add a discontinued - - - - - - - - - -

channel

Fiber optics / improve 7 - 1 1 4 1 3 3 3 4

Internet 12.5% 11.1% 5.3% 23.5% 12.5% 9.4% 13.0% 8.1% 22.2%

More channels / variety 7 - 2 1 4 - 5 2 4 3

12.5% 22.2% 5.3% 23.5% 15.6% 8.7% 10.8% 16.7%

More community support / 4 - 1 2 - 1 3 1 3 1

public school or public 7.1% 11.1% 10.5% 12.5% 9.4% 4.3% 8.1% 5.6%

access funding

More sports 2 - 1 1 - - 2 - 2 -

3.6% 11.1% 5.3% 6.3% 5.4%



Table Q50 Page 48

(Continued)





______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

Improved quality / 5 - - 2 2 1 3 2 3 2

reliability of services 8.9% 10.5% 11.8% 12.5% 9.4% 8.7% 8.1% 11.1%

Improved customer - - - - - - - - - -

service

Expanded availability of 2 1 - - 1 - 1 1 2 -

services 3.6% 33.3% 5.9% 3.1% 4.3% 5.4%

Services channel - - - - - - - - - -

Other 1 1 - - - - 1 - 1 -

1.8% 33.3% 3.1% 2.7%

Chi-Square <------------------------63.68-----------------------> <--------5.68-------> <--------7.65------->

Significance .0276* .8941* .7447*





Table Q51 Page 49


Q51: Do you think that the total amount of money used to fund cable-related community needs and interests in Amerst




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Should be paid by 76 5 27 24 12 8 32 43 47 29

Comcast customers 25.2% 17.2% 37.5% 22.4% 19.0% 27.6% 24.1% 26.5% 23.6% 29.3%

Should be paid by all 175 20 35 69 39 12 75 95 117 56

tax payers 58.1% 69.0% 48.6% 64.5% 61.9% 41.4% 56.4% 58.6% 58.8% 56.6%

Unsure 50 4 10 14 12 9 26 24 35 14

16.6% 13.8% 13.9% 13.1% 19.0% 31.0% 19.5% 14.8% 17.6% 14.1%

Chi-Square <------------------------15.53-----------------------> <--------1.21-------> <--------1.37------->




Table Q52 Page 50


Q52: Apart from any electric service outages or interruptions, have you experienced any cable outages in the past 12

months?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 133 8 22 50 36 16 133 - 101 30

44.2% 27.6% 30.6% 46.7% 57.1% 55.2% 100.0% 50.8% 30.3%

No 162 21 49 54 25 13 - 162 95 67

53.8% 72.4% 68.1% 50.5% 39.7% 44.8% 100.0% 47.7% 67.7%

Unsure 6 - 1 3 2 - - - 3 2

2.0% 1.4% 2.8% 3.2% 1.5% 2.0%

Chi-Square <------------------------17.83-----------------------> <-------295.0-------> <-------11.23------->

Significance .0225* 0* .0036*





Table Q53 Page 51


Q53: How would you rate the job your cable company does restoring service after an outage?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER 168 21 50 57 27 13 - 162 98 69

55.8% 72.4% 69.4% 53.3% 42.9% 44.8% 100.0% 49.2% 69.7%

TOTAL ANSWERED 133 8 22 50 36 16 133 - 101 30

44.2% 27.6% 30.6% 46.7% 57.1% 55.2% 100.0% 50.8% 30.3%

Excellent 22 3 7 7 4 1 22 - 15 5

16.5% 37.5% 31.8% 14.0% 11.1% 6.3% 16.5% 14.9% 16.7%

Very good 31 3 10 8 4 6 31 - 25 6

23.3% 37.5% 45.5% 16.0% 11.1% 37.5% 23.3% 24.8% 20.0%

Good 29 1 2 16 6 3 29 - 21 8

21.8% 12.5% 9.1% 32.0% 16.7% 18.8% 21.8% 20.8% 26.7%

Fair 40 - 3 16 19 2 40 - 31 9

30.1% 13.6% 32.0% 52.8% 12.5% 30.1% 30.7% 30.0%

Poor 8 - - 2 3 3 8 - 6 2

6.0% 4.0% 8.3% 18.8% 6.0% 5.9% 6.7%

Unsure 3 1 - 1 - 1 3 - 3 -

2.3% 12.5% 2.0% 6.3% 2.3% 3.0%

Chi-Square <------------------------47.07-----------------------> <---------.0--------> <--------1.55------->






Table Q54 Page 52


Q54: How many amateur videos have you watched on an online service in the past 30 days?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 132 20 30 43 23 15 56 74 83 47

43.9% 69.0% 41.7% 40.2% 36.5% 51.7% 42.1% 45.7% 41.7% 47.5%

1-5 videos 105 7 26 38 25 9 49 52 71 33

34.9% 24.1% 36.1% 35.5% 39.7% 31.0% 36.8% 32.1% 35.7% 33.3%

6-10 videos 17 1 2 7 7 - 8 9 12 5

5.6% 3.4% 2.8% 6.5% 11.1% 6.0% 5.6% 6.0% 5.1%

11-20 videos 22 - 9 8 4 1 11 11 16 6

7.3% 12.5% 7.5% 6.3% 3.4% 8.3% 6.8% 8.0% 6.1%

More than 20 videos 25 1 5 11 4 4 9 16 17 8

8.3% 3.4% 6.9% 10.3% 6.3% 13.8% 6.8% 9.9% 8.5% 8.1%

Chi-Square <------------------------21.97-----------------------> <--------1.77-------> <--------1.09------->

Significance .1443* .7786 .8963





Table Q55 Page 53


Q55: How many videos have you created and posted to an online service in the past 30 days?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 266 27 66 95 51 26 117 143 176 87

88.4% 93.1% 91.7% 88.8% 81.0% 89.7% 88.0% 88.3% 88.4% 87.9%

1-2 videos 23 - 4 9 8 2 11 12 14 9

7.6% 5.6% 8.4% 12.7% 6.9% 8.3% 7.4% 7.0% 9.1%

3-5 videos 6 - 1 3 2 - 2 4 5 1

2.0% 1.4% 2.8% 3.2% 1.5% 2.5% 2.5% 1.0%

6-10 videos 1 - - - 1 - 1 - - 1

0.3% 1.6% 0.8% 1.0%

11-20 videos 3 1 - - 1 1 2 1 2 1

1.0% 3.4% 1.6% 3.4% 1.5% 0.6% 1.0% 1.0%

More than 20 videos 2 1 1 - - - - 2 2 -

0.7% 3.4% 1.4% 1.2% 1.0%

Chi-Square <------------------------21.96-----------------------> <--------3.83-------> <--------4.11------->

Significance .3427* .5742* .5336*





Table Q56 Page 54


Q56: Do you think that the number of videos that you create and post to an online service will increase, decrease or




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 41 2 13 10 8 8 19 21 20 21

13.6% 6.9% 18.1% 9.3% 12.7% 27.6% 14.3% 13.0% 10.1% 21.2%

Stay about the same 244 24 55 91 53 20 106 133 169 72

81.1% 82.8% 76.4% 85.0% 84.1% 69.0% 79.7% 82.1% 84.9% 72.7%

Decrease 1 - - 1 - - 1 - 1 -

0.3% 0.9% 0.8% 0.5%

Unsure 15 3 4 5 2 1 7 8 9 6

5.0% 10.3% 5.6% 4.7% 3.2% 3.4% 5.3% 4.9% 4.5% 6.1%

Chi-Square <------------------------12.7------------------------> <--------1.38-------> <--------8.01------->

Significance .3911* .7104* .0458*





Table Q57 Page 55


Q57: Thinking about the TV sets in your home, are any of those TV sets HDTV sets, which means they are capable of




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 236 26 56 88 47 19 102 130 158 75

78.4% 89.7% 77.8% 82.2% 74.6% 65.5% 76.7% 80.2% 79.4% 75.8%

No 58 2 14 17 15 9 27 29 38 20

19.3% 6.9% 19.4% 15.9% 23.8% 31.0% 20.3% 17.9% 19.1% 20.2%

Unsure 7 1 2 2 1 1 4 3 3 4

2.3% 3.4% 2.8% 1.9% 1.6% 3.4% 3.0% 1.9% 1.5% 4.0%

Chi-Square <------------------------7.78------------------------> <--------.75--------> <--------1.96------->

Significance .4551* .6873* .3755*





Table Q58 Page 56


Q58: As you may know, Comcast currently offers its customers the ability to subscribe to HD or High Definition




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 181 22 45 65 34 15 82 97 126 54

60.1% 75.9% 62.5% 60.7% 54.0% 51.7% 61.7% 59.9% 63.3% 54.5%

No 105 5 25 35 28 11 43 58 62 41

34.9% 17.2% 34.7% 32.7% 44.4% 37.9% 32.3% 35.8% 31.2% 41.4%

Unsure 15 2 2 7 1 3 8 7 11 4

5.0% 6.9% 2.8% 6.5% 1.6% 10.3% 6.0% 4.3% 5.5% 4.0%

Chi-Square <------------------------11.04-----------------------> <--------.71--------> <--------3.15------->

Significance .1997* .7021 .2075





Table Q59 Page 57


Q59: Please tell me if it is very important to you to be able to watch the following in High Definition: Movies?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 119 10 32 45 25 7 50 67 80 39

39.5% 34.5% 44.4% 42.1% 39.7% 24.1% 37.6% 41.4% 40.2% 39.4%

Moderately important 59 6 14 26 6 7 28 30 43 15

19.6% 20.7% 19.4% 24.3% 9.5% 24.1% 21.1% 18.5% 21.6% 15.2%

Only somewhat important 29 3 10 6 7 2 12 16 16 13

9.6% 10.3% 13.9% 5.6% 11.1% 6.9% 9.0% 9.9% 8.0% 13.1%

Not important 88 9 15 29 24 11 38 48 57 29

29.2% 31.0% 20.8% 27.1% 38.1% 37.9% 28.6% 29.6% 28.6% 29.3%

Unsure 6 1 1 1 1 2 5 1 3 3

2.0% 3.4% 1.4% 0.9% 1.6% 6.9% 3.8% 0.6% 1.5% 3.0%

Chi-Square <------------------------19.86-----------------------> <--------4.13-------> <--------3.96------->

Significance .2264* .3888 .4116





Table Q60 Page 58


Q60: Please tell me if it is very important to you to be able to watch the following in High Definition: Sports?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 109 11 31 39 20 8 50 58 77 32

36.2% 37.9% 43.1% 36.4% 31.7% 27.6% 37.6% 35.8% 38.7% 32.3%


13.0% 13.8% 15.3% 12.1% 12.7% 10.3% 9.0% 14.8% 12.6% 14.1%


6.3% 13.8% 5.6% 4.7% 4.8% 10.3% 6.0% 6.8% 5.5% 7.1%

Not important 132 10 25 50 32 14 61 69 84 46

43.9% 34.5% 34.7% 46.7% 50.8% 48.3% 45.9% 42.6% 42.2% 46.5%

Unsure 2 - 1 - - 1 2 - 2 -

0.7% 1.4% 3.4% 1.5% 1.0%

Chi-Square <------------------------14.72-----------------------> <--------4.75-------> <--------2.39------->

Significance .5454* .3135* .6646*





Table Q61 Page 59


Q61: Please tell me if it is very important to you to be able to watch the following in High Definition: Nature or




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 97 10 26 35 19 7 45 51 68 28

32.2% 34.5% 36.1% 32.7% 30.2% 24.1% 33.8% 31.5% 34.2% 28.3%


27.6% 31.0% 25.0% 33.6% 17.5% 31.0% 28.6% 26.5% 28.1% 27.3%


11.6% 6.9% 16.7% 5.6% 17.5% 10.3% 11.3% 11.7% 10.6% 14.1%

Not important 83 8 15 29 22 9 33 48 52 29

27.6% 27.6% 20.8% 27.1% 34.9% 31.0% 24.8% 29.6% 26.1% 29.3%

Unsure 3 - 1 1 - 1 2 1 2 1

1.0% 1.4% 0.9% 3.4% 1.5% 0.6% 1.0% 1.0%

Chi-Square <------------------------18.07-----------------------> <--------1.43-------> <--------1.7-------->

Significance .3198* .8393 .7912*





Table Q62 Page 60


Q62: Please tell me if it is very important to you to be able to watch the following in High Definition: PEG Access




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 16 - 4 8 4 - 9 6 12 4

5.3% 5.6% 7.5% 6.3% 6.8% 3.7% 6.0% 4.0%


17.6% 27.6% 18.1% 19.6% 6.3% 24.1% 16.5% 18.5% 18.6% 16.2%


15.0% 3.4% 20.8% 13.1% 20.6% 3.4% 14.3% 16.0% 14.1% 17.2%

Not important 183 20 39 63 41 20 79 100 118 62

60.8% 69.0% 54.2% 58.9% 65.1% 69.0% 59.4% 61.7% 59.3% 62.6%

Unsure 4 - 1 1 1 1 4 - 4 -

1.3% 1.4% 0.9% 1.6% 3.4% 3.0% 2.0%

Chi-Square <------------------------22.73-----------------------> <--------6.6--------> <--------3.24------->






Table Q63 Page 61


Q63: Please tell me if it is very important to you to be able to watch the following in High Definition: Local news

programming?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 50 5 13 19 11 2 28 20 36 14

16.6% 17.2% 18.1% 17.8% 17.5% 6.9% 21.1% 12.3% 18.1% 14.1%


23.6% 31.0% 22.2% 29.0% 12.7% 24.1% 25.6% 22.8% 23.6% 23.2%


13.0% 10.3% 19.4% 9.3% 12.7% 13.8% 9.8% 16.0% 11.6% 16.2%

Not important 136 12 28 46 34 15 54 78 88 46

45.2% 41.4% 38.9% 43.0% 54.0% 51.7% 40.6% 48.1% 44.2% 46.5%

Unsure 5 - 1 1 2 1 4 1 5 -

1.7% 1.4% 0.9% 3.2% 3.4% 3.0% 0.6% 2.5%

Chi-Square <------------------------15.1------------------------> <--------9.2--------> <--------4.25------->

Significance .5174* .0564 .3731





Table Q64 Page 62


Q64: Please tell me if it is very important to you to be able to watch the following On-Demand: Movies?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 127 12 31 52 24 8 59 66 100 26

42.2% 41.4% 43.1% 48.6% 38.1% 27.6% 44.4% 40.7% 50.3% 26.3%


19.9% 13.8% 22.2% 21.5% 19.0% 17.2% 18.0% 21.0% 17.1% 25.3%


11.6% 6.9% 16.7% 10.3% 12.7% 3.4% 11.3% 11.1% 9.0% 17.2%

Not important 75 9 13 20 19 14 33 42 45 29

24.9% 31.0% 18.1% 18.7% 30.2% 48.3% 24.8% 25.9% 22.6% 29.3%

Unsure 4 2 - 1 - 1 2 2 2 2

1.3% 6.9% 0.9% 3.4% 1.5% 1.2% 1.0% 2.0%

Chi-Square <------------------------27.97-----------------------> <--------.62--------> <-------16.64------->

Significance .0319* .9604 .0023





Table Q65 Page 63


Q65: Please tell me if it is very important to you to be able to watch the following On-Demand: Sports?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 48 8 12 16 9 3 19 28 35 13

15.9% 27.6% 16.7% 15.0% 14.3% 10.3% 14.3% 17.3% 17.6% 13.1%


18.6% 20.7% 16.7% 19.6% 17.5% 20.7% 15.8% 20.4% 18.1% 20.2%


9.0% 3.4% 12.5% 7.5% 6.3% 17.2% 12.8% 6.2% 10.6% 6.1%

Not important 165 12 39 60 39 14 74 88 105 57

54.8% 41.4% 54.2% 56.1% 61.9% 48.3% 55.6% 54.3% 52.8% 57.6%

Unsure 5 2 - 2 - 1 2 3 2 3

1.7% 6.9% 1.9% 3.4% 1.5% 1.9% 1.0% 3.0%

Chi-Square <------------------------17.92-----------------------> <--------4.81-------> <--------4.34------->

Significance .3285* .3073 .3617





Table Q66 Page 64


Q66: Please tell me if it is very important to you to be able to watch the following On-Demand: Nature or science

programming?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 64 6 13 25 15 5 28 35 49 15

21.3% 20.7% 18.1% 23.4% 23.8% 17.2% 21.1% 21.6% 24.6% 15.2%


24.6% 24.1% 22.2% 28.0% 20.6% 27.6% 26.3% 22.8% 26.6% 21.2%


18.9% 10.3% 26.4% 17.8% 17.5% 13.8% 20.3% 16.7% 18.1% 19.2%

Not important 101 11 24 32 24 10 40 61 58 42

33.6% 37.9% 33.3% 29.9% 38.1% 34.5% 30.1% 37.7% 29.1% 42.4%

Unsure 5 2 - 1 - 2 3 2 3 2

1.7% 6.9% 0.9% 6.9% 2.3% 1.2% 1.5% 2.0%

Chi-Square <------------------------19.1------------------------> <--------2.57-------> <--------7.16------->

Significance .2633* .6315 .1274





Table Q67 Page 65


Q67: Please tell me if it is very important to you to be able to watch the following On-Demand: PEG Access programming




______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 25 1 3 9 9 3 13 12 20 5

8.3% 3.4% 4.2% 8.4% 14.3% 10.3% 9.8% 7.4% 10.1% 5.1%


15.0% 20.7% 19.4% 15.9% 9.5% 6.9% 15.8% 13.6% 16.1% 13.1%


18.6% 13.8% 23.6% 15.9% 20.6% 13.8% 17.3% 19.8% 19.1% 17.2%

Not important 169 16 38 61 35 19 73 93 105 62

56.1% 55.2% 52.8% 57.0% 55.6% 65.5% 54.9% 57.4% 52.8% 62.6%

Unsure 6 2 - 3 - 1 3 3 4 2

2.0% 6.9% 2.8% 3.4% 2.3% 1.9% 2.0% 2.0%

Chi-Square <------------------------19.03-----------------------> <--------1.11-------> <--------3.63------->






Table Q68 Page 66


Q68: Please tell me if it is very important to you to be able to watch the following On-Demand: Local news programming?



______________________________________________________ _____________________ _____________________



---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ---------- ----------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J)

TOTAL 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 9.6% 23.9% 35.5% 20.9% 9.6% 44.2% 53.8% 66.1% 32.9%

NO ANSWER - - - - - - - - - -

TOTAL ANSWERED 301 29 72 107 63 29 133 162 199 99

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 50 8 12 16 10 4 25 23 35 15

16.6% 27.6% 16.7% 15.0% 15.9% 13.8% 18.8% 14.2% 17.6% 15.2%


16.3% 6.9% 16.7% 19.6% 15.9% 13.8% 18.0% 15.4% 18.6% 12.1%


14.3% 6.9% 19.4% 13.1% 14.3% 13.8% 11.3% 17.3% 14.6% 13.1%

Not important 154 15 34 55 34 15 66 84 95 57

51.2% 51.7% 47.2% 51.4% 54.0% 51.7% 49.6% 51.9% 47.7% 57.6%

Unsure 5 2 - 1 - 2 3 2 3 2

1.7% 6.9% 0.9% 6.9% 2.3% 1.2% 1.5% 2.0%

Chi-Square <------------------------19.84-----------------------> <--------3.58-------> <--------3.37------->

Significance .2277* .4662 .4974





Table Q01 Page 67


Q01: How would you rate your overall satisfaction with Comcast?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-

TOTAL Male Female 18-24 25-34 35-44 45-54 55-64 65+ <$25K $35K $50K $75K $100K $150K >$150K

-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------

(A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P)

TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Completely satisfied 29 11 18 2 2 3 2 3 17 5 4 5 6 2 2 2

9.6% 8.7% 10.3% 5.1% 8.7% 10.3% 5.3% 5.0% 15.7% 10.6% 14.3% 13.9% 7.6% 6.5% 10.0% 8.7%

Very satisfied 72 37 35 15 7 7 8 12 22 17 8 8 13 8 4 6

23.9% 29.4% 20.0% 38.5% 30.4% 24.1% 21.1% 20.0% 20.4% 36.2% 28.6% 22.2% 16.5% 25.8% 20.0% 26.1%

Moderately satisfied 107 38 69 13 12 11 13 20 36 17 7 14 29 9 8 10

35.5% 30.2% 39.4% 33.3% 52.2% 37.9% 34.2% 33.3% 33.3% 36.2% 25.0% 38.9% 36.7% 29.0% 40.0% 43.5%

Only somewhat satisfied 63 31 32 8 2 5 12 18 17 5 8 7 17 8 5 4

20.9% 24.6% 18.3% 20.5% 8.7% 17.2% 31.6% 30.0% 15.7% 10.6% 28.6% 19.4% 21.5% 25.8% 25.0% 17.4%

Not satisfied 29 8 21 1 - 3 3 7 15 3 1 2 13 4 1 1

9.6% 6.3% 12.0% 2.6% 10.3% 7.9% 11.7% 13.9% 6.4% 3.6% 5.6% 16.5% 12.9% 5.0% 4.3%

Unsure 1 1 - - - - - - 1 - - - 1 - - -

0.3% 0.8% 0.9% 1.3%

Chi-Square <------9.85-----> <------------------------30.1-----------------------> <----------------------------22.98--------------------------->

Significance .0795* .2205* .816*

Comparison Groups: BC/DEFGHI/JKLMNOP




Table Q02 Page 68





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 93 33 60 12 10 8 11 22 29 14 8 15 29 5 5 7

30.9% 26.2% 34.3% 30.8% 43.5% 27.6% 28.9% 36.7% 26.9% 29.8% 28.6% 41.7% 36.7% 16.1% 25.0% 30.4%

Very good 93 40 53 9 7 11 9 16 39 16 5 14 23 8 7 6

30.9% 31.7% 30.3% 23.1% 30.4% 37.9% 23.7% 26.7% 36.1% 34.0% 17.9% 38.9% 29.1% 25.8% 35.0% 26.1%

Good 81 36 45 14 3 7 12 16 28 11 8 5 21 12 8 7

26.9% 28.6% 25.7% 35.9% 13.0% 24.1% 31.6% 26.7% 25.9% 23.4% 28.6% 13.9% 26.6% 38.7% 40.0% 30.4%

Fair 31 15 16 4 1 3 5 6 12 6 7 2 5 5 - 3

10.3% 11.9% 9.1% 10.3% 4.3% 10.3% 13.2% 10.0% 11.1% 12.8% 25.0% 5.6% 6.3% 16.1% 13.0%

Poor 2 1 1 - 1 - 1 - - - - - 1 1 - -

0.7% 0.8% 0.6% 4.3% 2.6% 1.3% 3.2%

Unsure 1 1 - - 1 - - - - - - - - - - -

0.3% 0.8% 4.3%

Chi-Square <------3.81-----> <------------------------30.4-----------------------> <----------------------------28.05--------------------------->

Significance .5767* .2096* .2578*





Table Q03 Page 69





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 57 21 36 7 6 6 10 11 16 11 4 6 19 4 3 5

18.9% 16.7% 20.6% 17.9% 26.1% 20.7% 26.3% 18.3% 14.8% 23.4% 14.3% 16.7% 24.1% 12.9% 15.0% 21.7%

Very good 70 34 36 9 3 6 10 11 30 7 7 9 19 9 5 5

23.3% 27.0% 20.6% 23.1% 13.0% 20.7% 26.3% 18.3% 27.8% 14.9% 25.0% 25.0% 24.1% 29.0% 25.0% 21.7%

Good 75 32 43 9 9 5 11 12 28 9 9 10 16 8 6 9

24.9% 25.4% 24.6% 23.1% 39.1% 17.2% 28.9% 20.0% 25.9% 19.1% 32.1% 27.8% 20.3% 25.8% 30.0% 39.1%

Fair 58 20 38 9 2 9 5 15 17 11 3 7 17 6 4 1

19.3% 15.9% 21.7% 23.1% 8.7% 31.0% 13.2% 25.0% 15.7% 23.4% 10.7% 19.4% 21.5% 19.4% 20.0% 4.3%

Poor 33 14 19 5 2 3 2 9 12 9 5 3 6 3 2 -

11.0% 11.1% 10.9% 12.8% 8.7% 10.3% 5.3% 15.0% 11.1% 19.1% 17.9% 8.3% 7.6% 9.7% 10.0%

Unsure 8 5 3 - 1 - - 2 5 - - 1 2 1 - 3

2.7% 4.0% 1.7% 4.3% 3.3% 4.6% 2.8% 2.5% 3.2% 13.0%

Chi-Square <------4.61-----> <-----------------------22.19-----------------------> <----------------------------33.02--------------------------->

Significance .4657 .6245* .3215*





Table Q04 Page 70





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 51 20 31 10 5 5 8 9 13 9 5 5 14 5 3 4

16.9% 15.9% 17.7% 25.6% 21.7% 17.2% 21.1% 15.0% 12.0% 19.1% 17.9% 13.9% 17.7% 16.1% 15.0% 17.4%

Very good 68 31 37 9 2 7 10 10 30 9 4 12 16 7 5 6

22.6% 24.6% 21.1% 23.1% 8.7% 24.1% 26.3% 16.7% 27.8% 19.1% 14.3% 33.3% 20.3% 22.6% 25.0% 26.1%

Good 77 35 42 10 12 6 11 15 22 14 11 9 17 10 5 5

25.6% 27.8% 24.0% 25.6% 52.2% 20.7% 28.9% 25.0% 20.4% 29.8% 39.3% 25.0% 21.5% 32.3% 25.0% 21.7%

Fair 69 20 49 6 3 11 8 16 23 6 7 8 23 4 6 4

22.9% 15.9% 28.0% 15.4% 13.0% 37.9% 21.1% 26.7% 21.3% 12.8% 25.0% 22.2% 29.1% 12.9% 30.0% 17.4%

Poor 34 18 16 4 1 - 1 10 18 8 1 2 9 5 1 4

11.3% 14.3% 9.1% 10.3% 4.3% 2.6% 16.7% 16.7% 17.0% 3.6% 5.6% 11.4% 16.1% 5.0% 17.4%

Unsure 2 2 - - - - - - 2 1 - - - - - -

0.7% 1.6% 1.9% 2.1%

Chi-Square <-----10.14-----> <-----------------------36.33-----------------------> <----------------------------23.3---------------------------->

Significance .0715* .0668* .8028*





Table Q05 Page 71





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 65 30 35 11 9 9 6 14 16 10 7 11 14 8 3 6

21.6% 23.8% 20.0% 28.2% 39.1% 31.0% 15.8% 23.3% 14.8% 21.3% 25.0% 30.6% 17.7% 25.8% 15.0% 26.1%

Very good 92 42 50 13 7 6 11 18 36 15 6 13 31 2 5 7

30.6% 33.3% 28.6% 33.3% 30.4% 20.7% 28.9% 30.0% 33.3% 31.9% 21.4% 36.1% 39.2% 6.5% 25.0% 30.4%

Good 81 31 50 8 5 10 8 15 34 12 8 10 14 11 7 7

26.9% 24.6% 28.6% 20.5% 21.7% 34.5% 21.1% 25.0% 31.5% 25.5% 28.6% 27.8% 17.7% 35.5% 35.0% 30.4%

Fair 51 19 32 6 2 2 8 13 19 7 6 2 17 8 3 3

16.9% 15.1% 18.3% 15.4% 8.7% 6.9% 21.1% 21.7% 17.6% 14.9% 21.4% 5.6% 21.5% 25.8% 15.0% 13.0%

Poor 10 4 6 1 - 2 4 - 2 3 1 - 2 1 2 -

3.3% 3.2% 3.4% 2.6% 6.9% 10.5% 1.9% 6.4% 3.6% 2.5% 3.2% 10.0%

Unsure 2 - 2 - - - 1 - 1 - - - 1 1 - -

0.7% 1.1% 2.6% 0.9% 1.3% 3.2%

Chi-Square <------3.36-----> <-----------------------31.01-----------------------> <----------------------------31.72--------------------------->

Significance .6442* .1887* .3807*





Table Q06 Page 72


Q06: Have you had contact with a customer service representative from Comcast by telephone about your cable TV service



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 199 70 129 28 13 24 22 41 68 34 18 22 51 19 15 15

66.1% 55.6% 73.7% 71.8% 56.5% 82.8% 57.9% 68.3% 63.0% 72.3% 64.3% 61.1% 64.6% 61.3% 75.0% 65.2%

No 99 56 43 11 10 5 16 17 39 13 9 14 27 12 5 8

32.9% 44.4% 24.6% 28.2% 43.5% 17.2% 42.1% 28.3% 36.1% 27.7% 32.1% 38.9% 34.2% 38.7% 25.0% 34.8%

Unsure 3 - 3 - - - - 2 1 - 1 - 1 - - -

1.0% 1.7% 3.3% 0.9% 3.6% 1.3%

Chi-Square <-----14.61-----> <-----------------------11.73-----------------------> <----------------------------6.71---------------------------->

Significance .0007* .3037* .8763*





Table Q07 Page 73


Q07: How would you rate the quality of service provided by the customer service representative?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 102 56 46 11 10 5 16 19 40 13 10 14 28 12 5 8

33.9% 44.4% 26.3% 28.2% 43.5% 17.2% 42.1% 31.7% 37.0% 27.7% 35.7% 38.9% 35.4% 38.7% 25.0% 34.8%

TOTAL ANSWERED 199 70 129 28 13 24 22 41 68 34 18 22 51 19 15 15

66.1% 55.6% 73.7% 71.8% 56.5% 82.8% 57.9% 68.3% 63.0% 72.3% 64.3% 61.1% 64.6% 61.3% 75.0% 65.2%

Excellent 46 13 33 9 3 5 4 8 16 16 4 6 7 2 3 3

23.1% 18.6% 25.6% 32.1% 23.1% 20.8% 18.2% 19.5% 23.5% 47.1% 22.2% 27.3% 13.7% 10.5% 20.0% 20.0%

Very good 46 20 26 7 2 7 7 7 16 6 7 8 13 2 1 5

23.1% 28.6% 20.2% 25.0% 15.4% 29.2% 31.8% 17.1% 23.5% 17.6% 38.9% 36.4% 25.5% 10.5% 6.7% 33.3%

Good 54 21 33 5 7 6 3 12 20 8 3 4 15 9 6 3

27.1% 30.0% 25.6% 17.9% 53.8% 25.0% 13.6% 29.3% 29.4% 23.5% 16.7% 18.2% 29.4% 47.4% 40.0% 20.0%

Fair 27 7 20 5 1 1 3 10 7 3 2 2 6 3 3 2

13.6% 10.0% 15.5% 17.9% 7.7% 4.2% 13.6% 24.4% 10.3% 8.8% 11.1% 9.1% 11.8% 15.8% 20.0% 13.3%

Poor 22 8 14 2 - 5 5 2 7 - 1 2 9 3 2 2

11.1% 11.4% 10.9% 7.1% 20.8% 22.7% 4.9% 10.3% 5.6% 9.1% 17.6% 15.8% 13.3% 13.3%

Unsure 4 1 3 - - - - 2 2 1 1 - 1 - - -

2.0% 1.4% 2.3% 4.9% 2.9% 2.9% 5.6% 2.0%

Chi-Square <------3.89-----> <-----------------------27.86-----------------------> <----------------------------36.33--------------------------->

Significance .5654 .3144* .1975*





Table Q08 Page 74


Q08: Has a field service representative from Comcast been to your home to install, repair or upgrade your cable TV



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 120 50 70 23 9 11 16 23 38 22 11 14 31 14 8 8

39.9% 39.7% 40.0% 59.0% 39.1% 37.9% 42.1% 38.3% 35.2% 46.8% 39.3% 38.9% 39.2% 45.2% 40.0% 34.8%

No 177 75 102 16 14 17 22 37 68 25 17 21 47 17 11 15

58.8% 59.5% 58.3% 41.0% 60.9% 58.6% 57.9% 61.7% 63.0% 53.2% 60.7% 58.3% 59.5% 54.8% 55.0% 65.2%

Unsure 4 1 3 - - 1 - - 2 - - 1 1 - 1 -

1.3% 0.8% 1.7% 3.4% 1.9% 2.8% 1.3% 5.0%

Chi-Square <------.49------> <-----------------------10.81-----------------------> <----------------------------6.36---------------------------->

Significance .7834* .3727* .8967*





Table Q09 Page 75


Q09: How would you rate the quality of service provided by the field service representative?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 181 76 105 16 14 18 22 37 70 25 17 22 48 17 12 15

60.1% 60.3% 60.0% 41.0% 60.9% 62.1% 57.9% 61.7% 64.8% 53.2% 60.7% 61.1% 60.8% 54.8% 60.0% 65.2%

TOTAL ANSWERED 120 50 70 23 9 11 16 23 38 22 11 14 31 14 8 8

39.9% 39.7% 40.0% 59.0% 39.1% 37.9% 42.1% 38.3% 35.2% 46.8% 39.3% 38.9% 39.2% 45.2% 40.0% 34.8%

Excellent 47 23 24 14 4 3 6 8 12 13 4 5 8 2 5 3

39.2% 46.0% 34.3% 60.9% 44.4% 27.3% 37.5% 34.8% 31.6% 59.1% 36.4% 35.7% 25.8% 14.3% 62.5% 37.5%

Very good 27 8 19 3 2 3 4 4 11 4 2 7 10 3 1 -

22.5% 16.0% 27.1% 13.0% 22.2% 27.3% 25.0% 17.4% 28.9% 18.2% 18.2% 50.0% 32.3% 21.4% 12.5%

Good 25 10 15 2 2 3 3 5 10 3 2 - 4 7 1 4

20.8% 20.0% 21.4% 8.7% 22.2% 27.3% 18.8% 21.7% 26.3% 13.6% 18.2% 12.9% 50.0% 12.5% 50.0%

Fair 14 5 9 3 - 1 2 5 3 1 2 1 6 2 1 1

11.7% 10.0% 12.9% 13.0% 9.1% 12.5% 21.7% 7.9% 4.5% 18.2% 7.1% 19.4% 14.3% 12.5% 12.5%

Poor 7 4 3 1 1 1 1 1 2 1 1 1 3 - - -

5.8% 8.0% 4.3% 4.3% 11.1% 9.1% 6.3% 4.3% 5.3% 4.5% 9.1% 7.1% 9.7%

Unsure - - - - - - - - - - - - - - - -

Chi-Square <------3.55-----> <-----------------------12.85-----------------------> <----------------------------34.97--------------------------->

Significance .4697* .8839* .0688*





Table Q10 Page 76


Q10: Have you visited a local service center located at 160 Old Farm Road in Amherst for any reason in the past 12

months?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 134 59 75 14 11 13 20 25 48 17 15 19 35 13 12 9

44.5% 46.8% 42.9% 35.9% 47.8% 44.8% 52.6% 41.7% 44.4% 36.2% 53.6% 52.8% 44.3% 41.9% 60.0% 39.1%

No 164 65 99 25 11 16 18 35 58 29 13 17 44 18 8 13

54.5% 51.6% 56.6% 64.1% 47.8% 55.2% 47.4% 58.3% 53.7% 61.7% 46.4% 47.2% 55.7% 58.1% 40.0% 56.5%

Unsure 3 2 1 - 1 - - - 2 1 - - - - - 1

1.0% 1.6% 0.6% 4.3% 1.9% 2.1% 4.3%

Chi-Square <------1.35-----> <------------------------7.71-----------------------> <----------------------------11.53--------------------------->

Significance .5087* .6567* .4845*





Table Q11 Page 77


Q11: How would you rate the quality of service provided by the representative at the local service center?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 167 67 100 25 12 16 18 35 60 30 13 17 44 18 8 14

55.5% 53.2% 57.1% 64.1% 52.2% 55.2% 47.4% 58.3% 55.6% 63.8% 46.4% 47.2% 55.7% 58.1% 40.0% 60.9%

TOTAL ANSWERED 134 59 75 14 11 13 20 25 48 17 15 19 35 13 12 9

44.5% 46.8% 42.9% 35.9% 47.8% 44.8% 52.6% 41.7% 44.4% 36.2% 53.6% 52.8% 44.3% 41.9% 60.0% 39.1%

Excellent 43 18 25 6 4 3 8 8 13 11 4 6 10 3 3 1

32.1% 30.5% 33.3% 42.9% 36.4% 23.1% 40.0% 32.0% 27.1% 64.7% 26.7% 31.6% 28.6% 23.1% 25.0% 11.1%

Very good 28 10 18 3 2 2 4 5 11 - 5 8 8 3 1 1

20.9% 16.9% 24.0% 21.4% 18.2% 15.4% 20.0% 20.0% 22.9% 33.3% 42.1% 22.9% 23.1% 8.3% 11.1%

Good 35 18 17 2 2 4 3 4 19 3 4 2 7 6 5 3

26.1% 30.5% 22.7% 14.3% 18.2% 30.8% 15.0% 16.0% 39.6% 17.6% 26.7% 10.5% 20.0% 46.2% 41.7% 33.3%

Fair 19 9 10 3 3 3 2 6 2 3 2 3 4 1 2 3

14.2% 15.3% 13.3% 21.4% 27.3% 23.1% 10.0% 24.0% 4.2% 17.6% 13.3% 15.8% 11.4% 7.7% 16.7% 33.3%

Poor 8 4 4 - - 1 3 2 2 - - - 5 - 1 1

6.0% 6.8% 5.3% 7.7% 15.0% 8.0% 4.2% 14.3% 8.3% 11.1%

Unsure 1 - 1 - - - - - 1 - - - 1 - - -

0.7% 1.3% 2.1% 2.9%

Chi-Square <------2.63-----> <------------------------22.5-----------------------> <----------------------------37.69--------------------------->

Significance .7563* .607* .158*





Table Q12 Page 78


Q12: How do you usually pay your monthly cable bill?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

By mail 84 35 49 4 2 6 11 20 40 14 5 7 20 11 6 10

27.9% 27.8% 28.0% 10.3% 8.7% 20.7% 28.9% 33.3% 37.0% 29.8% 17.9% 19.4% 25.3% 35.5% 30.0% 43.5%

Over the phone 10 5 5 2 1 2 - 2 3 4 - 1 1 1 - -

3.3% 4.0% 2.9% 5.1% 4.3% 6.9% 3.3% 2.8% 8.5% 2.8% 1.3% 3.2%

At a local payment 19 9 10 2 - - 3 2 11 4 2 5 3 - 1 -

center 6.3% 7.1% 5.7% 5.1% 7.9% 3.3% 10.2% 8.5% 7.1% 13.9% 3.8% 5.0%

Online through the bank 97 34 63 7 4 10 13 21 41 8 6 11 31 15 7 7

32.2% 27.0% 36.0% 17.9% 17.4% 34.5% 34.2% 35.0% 38.0% 17.0% 21.4% 30.6% 39.2% 48.4% 35.0% 30.4%

Online through the 81 40 41 23 15 11 10 13 9 15 14 10 21 3 6 6

xfinity website 26.9% 31.7% 23.4% 59.0% 65.2% 37.9% 26.3% 21.7% 8.3% 31.9% 50.0% 27.8% 26.6% 9.7% 30.0% 26.1%

Other 5 3 2 1 1 - - 1 2 2 1 1 1 - - -

1.7% 2.4% 1.1% 2.6% 4.3% 1.7% 1.9% 4.3% 3.6% 2.8% 1.3%

Unsure 5 - 5 - - - 1 1 2 - - 1 2 1 - -

1.7% 2.9% 2.6% 1.7% 1.9% 2.8% 2.5% 3.2%

Chi-Square <------8.52-----> <------------------------74.1-----------------------> <----------------------------45.9---------------------------->






Table Q13 Page 79


Q13: How would you rate the quality of the payment process?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Excellent 101 49 52 19 13 12 10 16 30 21 10 17 17 9 9 6

33.6% 38.9% 29.7% 48.7% 56.5% 41.4% 26.3% 26.7% 27.8% 44.7% 35.7% 47.2% 21.5% 29.0% 45.0% 26.1%

Very good 62 24 38 5 2 10 11 17 17 8 7 6 18 5 4 7

20.6% 19.0% 21.7% 12.8% 8.7% 34.5% 28.9% 28.3% 15.7% 17.0% 25.0% 16.7% 22.8% 16.1% 20.0% 30.4%

Good 84 34 50 5 6 6 12 15 39 9 7 7 25 9 7 8

27.9% 27.0% 28.6% 12.8% 26.1% 20.7% 31.6% 25.0% 36.1% 19.1% 25.0% 19.4% 31.6% 29.0% 35.0% 34.8%

Fair 24 9 15 6 2 - 2 5 8 6 4 2 4 3 - 2

8.0% 7.1% 8.6% 15.4% 8.7% 5.3% 8.3% 7.4% 12.8% 14.3% 5.6% 5.1% 9.7% 8.7%

Poor 14 4 10 3 - 1 - 4 6 1 - 2 8 3 - -

4.7% 3.2% 5.7% 7.7% 3.4% 6.7% 5.6% 2.1% 5.6% 10.1% 9.7%

Unsure 16 6 10 1 - - 3 3 8 2 - 2 7 2 - -

5.3% 4.8% 5.7% 2.6% 7.9% 5.0% 7.4% 4.3% 5.6% 8.9% 6.5%

Chi-Square <------3.49-----> <-----------------------40.39-----------------------> <----------------------------35.4---------------------------->

Significance .6256 .0266* .2284*





Table Q14 Page 80


Q14: How many times have you visited the Comcast.com or xfinity.com website for any reason related to your cable TV



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 149 57 92 7 1 11 18 28 80 23 10 16 43 21 7 11

49.5% 45.2% 52.6% 17.9% 4.3% 37.9% 47.4% 46.7% 74.1% 48.9% 35.7% 44.4% 54.4% 67.7% 35.0% 47.8%

1-2 times 63 29 34 10 7 6 11 14 15 11 5 6 14 3 8 6

20.9% 23.0% 19.4% 25.6% 30.4% 20.7% 28.9% 23.3% 13.9% 23.4% 17.9% 16.7% 17.7% 9.7% 40.0% 26.1%

3-5 times 36 15 21 8 7 6 2 9 4 3 7 6 7 3 3 1

12.0% 11.9% 12.0% 20.5% 30.4% 20.7% 5.3% 15.0% 3.7% 6.4% 25.0% 16.7% 8.9% 9.7% 15.0% 4.3%

6 or more times 53 25 28 14 8 6 7 9 9 10 6 8 15 4 2 5

17.6% 19.8% 16.0% 35.9% 34.8% 20.7% 18.4% 15.0% 8.3% 21.3% 21.4% 22.2% 19.0% 12.9% 10.0% 21.7%

Chi-Square <------1.86-----> <-----------------------72.32-----------------------> <----------------------------21.59--------------------------->

Significance .6018 0* .2508*





Table Q15_T Page 81



time you used it?

TOTAL MENTIONED


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 149 57 92 7 1 11 18 28 80 23 10 16 43 21 7 11

49.5% 45.2% 52.6% 17.9% 4.3% 37.9% 47.4% 46.7% 74.1% 48.9% 35.7% 44.4% 54.4% 67.7% 35.0% 47.8%

e dE DE DE DEFGH k jKLO

TOTAL ANSWERED 152 69 83 32 22 18 20 32 28 24 18 20 36 10 13 12

50.5% 54.8% 47.4% 82.1% 95.7% 62.1% 52.6% 53.3% 25.9% 51.1% 64.3% 55.6% 45.6% 32.3% 65.0% 52.2%

fGHI dFGHI I I I n mN N N

Pay a bill 75 36 39 23 14 8 10 11 9 15 16 12 15 2 3 7

49.3% 52.2% 47.0% 71.9% 63.6% 44.4% 50.0% 34.4% 32.1% 62.5% 88.9% 60.0% 41.7% 20.0% 23.1% 58.3%

fHI HI NO JLMNOp NO No

Get customer service 25 9 16 5 4 3 3 4 6 4 3 2 4 3 3 -

16.4% 13.0% 19.3% 15.6% 18.2% 16.7% 15.0% 12.5% 21.4% 16.7% 16.7% 10.0% 11.1% 30.0% 23.1%

Check account balance 35 17 18 11 7 3 4 4 6 7 4 8 5 4 1 1

23.0% 24.6% 21.7% 34.4% 31.8% 16.7% 20.0% 12.5% 21.4% 29.2% 22.2% 40.0% 13.9% 40.0% 7.7% 8.3%

H h op MOP op

Find a local office 3 1 2 1 - - - 2 - - - 1 - - - 1

2.0% 1.4% 2.4% 3.1% 6.3% 5.0% 8.3%

Manage account 30 11 19 4 8 3 5 2 8 4 2 5 4 2 3 3

19.7% 15.9% 22.9% 12.5% 36.4% 16.7% 25.0% 6.3% 28.6% 16.7% 11.1% 25.0% 11.1% 20.0% 23.1% 25.0%

DH h H

Change service, package 16 5 11 - 3 1 - 7 5 - 2 1 6 1 2 2

or bundle 10.5% 7.2% 13.3% 13.6% 5.6% 21.9% 17.9% 11.1% 5.0% 16.7% 10.0% 15.4% 16.7%

f

Purchase a pay channel 3 2 1 1 1 - 1 - - 1 1 - - - - 1

2.0% 2.9% 1.2% 3.1% 4.5% 5.0% 4.2% 5.6% 8.3%

Move or transfer 3 - 3 1 2 - - - - - - 1 - - - -

services 2.0% 3.6% 3.1% 9.1% 5.0%

Cancel xfinity cable 3 - 3 1 1 - - - 1 1 1 - - 1 - -

service 2.0% 3.6% 3.1% 4.5% 3.6% 4.2% 5.6% 10.0%

Check channel line-up 18 6 12 2 3 1 2 7 3 2 4 3 4 2 1 -

11.8% 8.7% 14.5% 6.3% 13.6% 5.6% 10.0% 21.9% 10.7% 8.3% 22.2% 15.0% 11.1% 20.0% 7.7%

df






Table Q15_T Page 82

(Continued)



time you used it?

TOTAL MENTIONED


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


Check for special offers 15 3 12 1 5 4 1 4 - - 2 3 4 1 2 -

and deals 9.9% 4.3% 14.5% 3.1% 22.7% 22.2% 5.0% 12.5% 11.1% 15.0% 11.1% 10.0% 15.4%

B Dg d

Look for a job - - - - - - - - - - - - - - - -

Other 10 7 3 1 1 2 2 3 1 2 - - 3 2 1 2

6.6% 10.1% 3.6% 3.1% 4.5% 11.1% 10.0% 9.4% 3.6% 8.3% 8.3% 20.0% 7.7% 16.7%

Unsure 1 - 1 - - - - - 1 - - - 1 - - -

0.7% 1.2% 3.6% 2.8%






Table Q16 Page 83


Q16: Were you able to find the information you were looking for, or complete your transaction, the most recent time you

used the website?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 149 57 92 7 1 11 18 28 80 23 10 16 43 21 7 11

49.5% 45.2% 52.6% 17.9% 4.3% 37.9% 47.4% 46.7% 74.1% 48.9% 35.7% 44.4% 54.4% 67.7% 35.0% 47.8%

TOTAL ANSWERED 152 69 83 32 22 18 20 32 28 24 18 20 36 10 13 12

50.5% 54.8% 47.4% 82.1% 95.7% 62.1% 52.6% 53.3% 25.9% 51.1% 64.3% 55.6% 45.6% 32.3% 65.0% 52.2%

Yes 126 61 65 32 19 13 18 21 23 23 16 18 29 8 8 11

82.9% 88.4% 78.3% 100.0% 86.4% 72.2% 90.0% 65.6% 82.1% 95.8% 88.9% 90.0% 80.6% 80.0% 61.5% 91.7%

No 24 7 17 - 3 5 2 10 4 1 2 2 7 1 4 1

15.8% 10.1% 20.5% 13.6% 27.8% 10.0% 31.3% 14.3% 4.2% 11.1% 10.0% 19.4% 10.0% 30.8% 8.3%

Unsure 2 1 1 - - - - 1 1 - - - - 1 1 -

1.3% 1.4% 1.2% 3.1% 3.6% 10.0% 7.7%

Chi-Square <------3.03-----> <-----------------------17.84-----------------------> <----------------------------17.14--------------------------->

Significance .2198* .0578* .1444*





Table Q17 Page 84


Q17: How would you rate the quality of the website?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 149 57 92 7 1 11 18 28 80 23 10 16 43 21 7 11

49.5% 45.2% 52.6% 17.9% 4.3% 37.9% 47.4% 46.7% 74.1% 48.9% 35.7% 44.4% 54.4% 67.7% 35.0% 47.8%

TOTAL ANSWERED 152 69 83 32 22 18 20 32 28 24 18 20 36 10 13 12

50.5% 54.8% 47.4% 82.1% 95.7% 62.1% 52.6% 53.3% 25.9% 51.1% 64.3% 55.6% 45.6% 32.3% 65.0% 52.2%

Excellent 24 9 15 11 4 - 3 3 3 9 1 5 2 - 2 2

15.8% 13.0% 18.1% 34.4% 18.2% 15.0% 9.4% 10.7% 37.5% 5.6% 25.0% 5.6% 15.4% 16.7%

Very good 47 25 22 11 11 8 5 5 7 8 9 7 13 1 2 2

30.9% 36.2% 26.5% 34.4% 50.0% 44.4% 25.0% 15.6% 25.0% 33.3% 50.0% 35.0% 36.1% 10.0% 15.4% 16.7%

Good 43 22 21 4 1 7 6 10 15 4 4 2 11 4 6 7

28.3% 31.9% 25.3% 12.5% 4.5% 38.9% 30.0% 31.3% 53.6% 16.7% 22.2% 10.0% 30.6% 40.0% 46.2% 58.3%

Fair 25 9 16 4 5 3 4 8 1 2 3 4 6 3 2 1

16.4% 13.0% 19.3% 12.5% 22.7% 16.7% 20.0% 25.0% 3.6% 8.3% 16.7% 20.0% 16.7% 30.0% 15.4% 8.3%

Poor 13 4 9 2 1 - 2 6 2 1 1 2 4 2 1 -

8.6% 5.8% 10.8% 6.3% 4.5% 10.0% 18.8% 7.1% 4.2% 5.6% 10.0% 11.1% 20.0% 7.7%

Unsure - - - - - - - - - - - - - - - -

Chi-Square <------4.35-----> <-----------------------43.72-----------------------> <----------------------------35.1---------------------------->

Significance .3613* .0016* .067*





Table Q18 Page 85


Q18: Have you used any On Demand services from Comcast in the past 12 months?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 163 61 102 20 16 19 27 37 42 21 14 19 49 18 11 16

54.2% 48.4% 58.3% 51.3% 69.6% 65.5% 71.1% 61.7% 38.9% 44.7% 50.0% 52.8% 62.0% 58.1% 55.0% 69.6%

No 134 64 70 19 7 10 11 23 62 26 14 16 30 12 9 7

44.5% 50.8% 40.0% 48.7% 30.4% 34.5% 28.9% 38.3% 57.4% 55.3% 50.0% 44.4% 38.0% 38.7% 45.0% 30.4%

Unsure 4 1 3 - - - - - 4 - - 1 - 1 - -

1.3% 0.8% 1.7% 3.7% 2.8% 3.2%

Chi-Square <------3.7------> <-----------------------24.49-----------------------> <----------------------------11.98--------------------------->

Significance .157* .0064* .4475*





Table Q19 Page 86


Q19: How would you rate the quality of On Demand services you receive?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 138 65 73 19 7 10 11 23 66 26 14 17 30 13 9 7

45.8% 51.6% 41.7% 48.7% 30.4% 34.5% 28.9% 38.3% 61.1% 55.3% 50.0% 47.2% 38.0% 41.9% 45.0% 30.4%

TOTAL ANSWERED 163 61 102 20 16 19 27 37 42 21 14 19 49 18 11 16

54.2% 48.4% 58.3% 51.3% 69.6% 65.5% 71.1% 61.7% 38.9% 44.7% 50.0% 52.8% 62.0% 58.1% 55.0% 69.6%

Excellent 31 10 21 6 5 4 4 5 7 4 2 6 9 1 3 4

19.0% 16.4% 20.6% 30.0% 31.3% 21.1% 14.8% 13.5% 16.7% 19.0% 14.3% 31.6% 18.4% 5.6% 27.3% 25.0%

Very good 49 20 29 6 5 2 12 6 16 7 6 7 14 6 3 2

30.1% 32.8% 28.4% 30.0% 31.3% 10.5% 44.4% 16.2% 38.1% 33.3% 42.9% 36.8% 28.6% 33.3% 27.3% 12.5%

Good 45 20 25 5 4 8 6 15 7 6 3 2 16 6 3 6

27.6% 32.8% 24.5% 25.0% 25.0% 42.1% 22.2% 40.5% 16.7% 28.6% 21.4% 10.5% 32.7% 33.3% 27.3% 37.5%

Fair 25 8 17 3 2 3 3 7 7 3 2 2 5 4 2 2

15.3% 13.1% 16.7% 15.0% 12.5% 15.8% 11.1% 18.9% 16.7% 14.3% 14.3% 10.5% 10.2% 22.2% 18.2% 12.5%

Poor 11 3 8 - - 2 2 3 4 1 - 2 5 - - 2

6.7% 4.9% 7.8% 10.5% 7.4% 8.1% 9.5% 4.8% 10.5% 10.2% 12.5%

Unsure 2 - 2 - - - - 1 1 - 1 - - 1 - -

1.2% 2.0% 2.7% 2.4% 7.1% 5.6%

Chi-Square <------3.54-----> <-----------------------23.23-----------------------> <----------------------------24.4---------------------------->

Significance .618* .564* .7537*





Table Q20 Page 87


Q20: Have you used any DVR services from Comcast in the past 12 months?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 61 22 39 - 4 8 10 17 21 2 2 5 18 13 6 7

20.3% 17.5% 22.3% 17.4% 27.6% 26.3% 28.3% 19.4% 4.3% 7.1% 13.9% 22.8% 41.9% 30.0% 30.4%

No 237 103 134 39 19 21 28 43 84 45 26 31 60 17 14 16

78.7% 81.7% 76.6% 100.0% 82.6% 72.4% 73.7% 71.7% 77.8% 95.7% 92.9% 86.1% 75.9% 54.8% 70.0% 69.6%

Unsure 3 1 2 - - - - - 3 - - - 1 1 - -

1.0% 0.8% 1.1% 2.8% 1.3% 3.2%

Chi-Square <------1.18-----> <-----------------------19.64-----------------------> <----------------------------28.1---------------------------->

Significance .5542* .0328* .0053*





Table Q21 Page 88


Q21: How would you rate the quality of DVR services you receive?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 240 104 136 39 19 21 28 43 87 45 26 31 61 18 14 16

79.7% 82.5% 77.7% 100.0% 82.6% 72.4% 73.7% 71.7% 80.6% 95.7% 92.9% 86.1% 77.2% 58.1% 70.0% 69.6%

TOTAL ANSWERED 61 22 39 - 4 8 10 17 21 2 2 5 18 13 6 7

20.3% 17.5% 22.3% 17.4% 27.6% 26.3% 28.3% 19.4% 4.3% 7.1% 13.9% 22.8% 41.9% 30.0% 30.4%

Excellent 20 8 12 - - 4 5 3 8 2 - - 7 5 1 3

32.8% 36.4% 30.8% 50.0% 50.0% 17.6% 38.1% 100.0% 38.9% 38.5% 16.7% 42.9%

Very good 22 9 13 - 3 2 2 7 8 - 1 4 5 4 3 1

36.1% 40.9% 33.3% 75.0% 25.0% 20.0% 41.2% 38.1% 50.0% 80.0% 27.8% 30.8% 50.0% 14.3%

Good 11 4 7 - 1 2 2 3 3 - 1 - 4 1 2 2

18.0% 18.2% 17.9% 25.0% 25.0% 20.0% 17.6% 14.3% 50.0% 22.2% 7.7% 33.3% 28.6%

Fair 7 - 7 - - - 1 4 1 - - 1 1 3 - 1

11.5% 17.9% 10.0% 23.5% 4.8% 20.0% 5.6% 23.1% 14.3%

Poor 1 1 - - - - - - 1 - - - 1 - - -

1.6% 4.5% 4.8% 5.6%

Unsure - - - - - - - - - - - - - - - -

Chi-Square <------6.08-----> <-----------------------14.24-----------------------> <----------------------------21.2---------------------------->

Significance .1933* .581* .627*





Table Q22 Page 89


Q22: How likely is it that you will continue to subscribe to Comcast for your cable TV service in the next six months?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Definitely will 154 65 89 20 13 18 19 25 57 24 16 21 33 18 10 11

51.2% 51.6% 50.9% 51.3% 56.5% 62.1% 50.0% 41.7% 52.8% 51.1% 57.1% 58.3% 41.8% 58.1% 50.0% 47.8%

Probably will 123 48 75 15 10 10 15 28 43 19 11 13 36 11 9 10

40.9% 38.1% 42.9% 38.5% 43.5% 34.5% 39.5% 46.7% 39.8% 40.4% 39.3% 36.1% 45.6% 35.5% 45.0% 43.5%

Probably will not 11 5 6 2 - - 2 4 3 3 1 2 2 1 - 2

3.7% 4.0% 3.4% 5.1% 5.3% 6.7% 2.8% 6.4% 3.6% 5.6% 2.5% 3.2% 8.7%

Definitely will not 4 1 3 - - 1 - 2 1 - - - 4 - - -

1.3% 0.8% 1.7% 3.4% 3.3% 0.9% 5.1%

Unsure 9 7 2 2 - - 2 1 4 1 - - 4 1 1 -

3.0% 5.6% 1.1% 5.1% 5.3% 1.7% 3.7% 2.1% 5.1% 3.2% 5.0%

Chi-Square <------5.71-----> <-----------------------14.41-----------------------> <----------------------------20.43--------------------------->

Significance .2218* .8093* .6723*





Table Q23 Page 90


Q23: Do you plan to subscribe to cable television service with another cable provider, switch to satellite service,



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 286 120 166 37 23 28 36 54 104 44 27 34 73 30 20 21

95.0% 95.2% 94.9% 94.9% 100.0% 96.6% 94.7% 90.0% 96.3% 93.6% 96.4% 94.4% 92.4% 96.8% 100.0% 91.3%

TOTAL ANSWERED 15 6 9 2 - 1 2 6 4 3 1 2 6 1 - 2

5.0% 4.8% 5.1% 5.1% 3.4% 5.3% 10.0% 3.7% 6.4% 3.6% 5.6% 7.6% 3.2% 8.7%

Switch to another cable 3 - 3 - - - - - 3 1 - 1 1 - - -

provider 20.0% 33.3% 75.0% 33.3% 50.0% 16.7%

Switch to satellite 3 2 1 - - 1 - 2 - - - - 1 1 - 1

service 20.0% 33.3% 11.1% 100.0% 33.3% 16.7% 100.0% 50.0%

Move 1 1 - 1 - - - - - 1 - - - - - -

6.7% 16.7% 50.0% 33.3%

Just drop cable 6 1 5 1 - - 1 4 - - 1 1 3 - - 1

40.0% 16.7% 55.6% 50.0% 50.0% 66.7% 100.0% 50.0% 50.0% 50.0%

Other - - - - - - - - - - - - - - - -

Unsure 2 2 - - - - 1 - 1 1 - - 1 - - -

13.3% 33.3% 50.0% 25.0% 33.3% 16.7%

Chi-Square <------8.75-----> <-----------------------26.87-----------------------> <----------------------------15.83--------------------------->

Significance .0677* .0429* .7269*





Table Q24 Page 91


Q24: Are you aware of PEG access?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 210 87 123 16 11 18 25 53 85 25 18 26 60 25 18 14

69.8% 69.0% 70.3% 41.0% 47.8% 62.1% 65.8% 88.3% 78.7% 53.2% 64.3% 72.2% 75.9% 80.6% 90.0% 60.9%

No 91 39 52 23 12 11 13 7 23 22 10 10 19 6 2 9

30.2% 31.0% 29.7% 59.0% 52.2% 37.9% 34.2% 11.7% 21.3% 46.8% 35.7% 27.8% 24.1% 19.4% 10.0% 39.1%

Unsure - - - - - - - - - - - - - - - -

Chi-Square <------.05------> <-----------------------35.69-----------------------> <----------------------------14.67--------------------------->






Table Q25 Page 92


Q25: Are you aware of Channel 12, the Public Access Channel?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 232 91 141 22 13 20 30 52 92 32 17 32 61 26 18 16

77.1% 72.2% 80.6% 56.4% 56.5% 69.0% 78.9% 86.7% 85.2% 68.1% 60.7% 88.9% 77.2% 83.9% 90.0% 69.6%

No 65 33 32 17 10 9 8 6 14 14 11 3 16 5 2 7

21.6% 26.2% 18.3% 43.6% 43.5% 31.0% 21.1% 10.0% 13.0% 29.8% 39.3% 8.3% 20.3% 16.1% 10.0% 30.4%

Unsure 4 2 2 - - - - 2 2 1 - 1 2 - - -

1.3% 1.6% 1.1% 3.3% 1.9% 2.1% 2.8% 2.5%

Chi-Square <------2.89-----> <-----------------------31.57-----------------------> <----------------------------16.31--------------------------->

Significance .2356* .0005* .1773*





Table Q26 Page 93




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 69 35 34 17 10 9 8 8 16 15 11 4 18 5 2 7

22.9% 27.8% 19.4% 43.6% 43.5% 31.0% 21.1% 13.3% 14.8% 31.9% 39.3% 11.1% 22.8% 16.1% 10.0% 30.4%

TOTAL ANSWERED 232 91 141 22 13 20 30 52 92 32 17 32 61 26 18 16

77.1% 72.2% 80.6% 56.4% 56.5% 69.0% 78.9% 86.7% 85.2% 68.1% 60.7% 88.9% 77.2% 83.9% 90.0% 69.6%

Have not watched 128 55 73 15 10 11 16 29 44 23 11 20 29 10 9 11

55.2% 60.4% 51.8% 68.2% 76.9% 55.0% 53.3% 55.8% 47.8% 71.9% 64.7% 62.5% 47.5% 38.5% 50.0% 68.8%

One to two times 56 22 34 7 2 7 7 12 21 4 3 5 17 10 7 2

24.1% 24.2% 24.1% 31.8% 15.4% 35.0% 23.3% 23.1% 22.8% 12.5% 17.6% 15.6% 27.9% 38.5% 38.9% 12.5%

Three to four times 19 6 13 - - - 4 8 7 3 1 2 4 4 1 1

8.2% 6.6% 9.2% 13.3% 15.4% 7.6% 9.4% 5.9% 6.3% 6.6% 15.4% 5.6% 6.3%

Five or more times 29 8 21 - 1 2 3 3 20 2 2 5 11 2 1 2

12.5% 8.8% 14.9% 7.7% 10.0% 10.0% 5.8% 21.7% 6.3% 11.8% 15.6% 18.0% 7.7% 5.6% 12.5%

Chi-Square <------2.87-----> <-----------------------24.65-----------------------> <----------------------------19.36--------------------------->

Significance .4127 .0548* .3699*





Table Q27 Page 94





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 1 1 - - - - - - 1 1 - - - - - -

0.3% 0.8% 0.9% 2.1%

Stay the same 178 72 106 33 18 14 21 30 58 33 21 25 40 15 8 13

59.1% 57.1% 60.6% 84.6% 78.3% 48.3% 55.3% 50.0% 53.7% 70.2% 75.0% 69.4% 50.6% 48.4% 40.0% 56.5%

Decrease 116 49 67 6 5 14 17 30 44 12 7 10 35 16 12 10

38.5% 38.9% 38.3% 15.4% 21.7% 48.3% 44.7% 50.0% 40.7% 25.5% 25.0% 27.8% 44.3% 51.6% 60.0% 43.5%

Unsure 6 4 2 - - 1 - - 5 1 - 1 4 - - -

2.0% 3.2% 1.1% 3.4% 4.6% 2.1% 2.8% 5.1%

Chi-Square <------3.06-----> <-----------------------26.96-----------------------> <----------------------------24.41--------------------------->

Significance .3827* .029* .1419*





Table Q28 Page 95


Q28: Are you aware of Channel 15, the Educational Access Channel?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 162 75 87 12 9 10 19 38 71 20 12 21 41 17 12 12

53.8% 59.5% 49.7% 30.8% 39.1% 34.5% 50.0% 63.3% 65.7% 42.6% 42.9% 58.3% 51.9% 54.8% 60.0% 52.2%

No 135 50 85 27 14 19 18 21 35 26 15 14 38 14 8 11

44.9% 39.7% 48.6% 69.2% 60.9% 65.5% 47.4% 35.0% 32.4% 55.3% 53.6% 38.9% 48.1% 45.2% 40.0% 47.8%

Unsure 4 1 3 - - - 1 1 2 1 1 1 - - - -

1.3% 0.8% 1.7% 2.6% 1.7% 1.9% 2.1% 3.6% 2.8%

Chi-Square <------3.07-----> <-----------------------26.98-----------------------> <----------------------------7.93---------------------------->

Significance .2157* .0026* .7903*





Table Q29 Page 96




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 139 51 88 27 14 19 19 22 37 27 16 15 38 14 8 11

46.2% 40.5% 50.3% 69.2% 60.9% 65.5% 50.0% 36.7% 34.3% 57.4% 57.1% 41.7% 48.1% 45.2% 40.0% 47.8%

TOTAL ANSWERED 162 75 87 12 9 10 19 38 71 20 12 21 41 17 12 12

53.8% 59.5% 49.7% 30.8% 39.1% 34.5% 50.0% 63.3% 65.7% 42.6% 42.9% 58.3% 51.9% 54.8% 60.0% 52.2%

Have not watched 80 38 42 6 5 7 10 22 27 11 7 11 20 6 6 7

49.4% 50.7% 48.3% 50.0% 55.6% 70.0% 52.6% 57.9% 38.0% 55.0% 58.3% 52.4% 48.8% 35.3% 50.0% 58.3%

One to two times 37 17 20 5 1 1 6 10 14 7 2 4 8 5 4 2

22.8% 22.7% 23.0% 41.7% 11.1% 10.0% 31.6% 26.3% 19.7% 35.0% 16.7% 19.0% 19.5% 29.4% 33.3% 16.7%

Three to four times 11 4 7 1 - 1 1 1 7 - 1 1 1 4 - 1

6.8% 5.3% 8.0% 8.3% 10.0% 5.3% 2.6% 9.9% 8.3% 4.8% 2.4% 23.5% 8.3%

Five or more times 34 16 18 - 3 1 2 5 23 2 2 5 12 2 2 2

21.0% 21.3% 20.7% 33.3% 10.0% 10.5% 13.2% 32.4% 10.0% 16.7% 23.8% 29.3% 11.8% 16.7% 16.7%

Chi-Square <------.49------> <-----------------------20.41-----------------------> <----------------------------19.57--------------------------->

Significance .9205 .1568* .3576*





Table Q30 Page 97





GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 2 2 - 1 - - - - 1 2 - - - - - -

0.7% 1.6% 2.6% 0.9% 4.3%

Stay the same 182 72 110 32 16 19 19 38 54 33 19 23 50 16 10 14

60.5% 57.1% 62.9% 82.1% 69.6% 65.5% 50.0% 63.3% 50.0% 70.2% 67.9% 63.9% 63.3% 51.6% 50.0% 60.9%

Decrease 110 52 58 6 7 9 19 20 49 10 9 12 28 14 10 9

36.5% 41.3% 33.1% 15.4% 30.4% 31.0% 50.0% 33.3% 45.4% 21.3% 32.1% 33.3% 35.4% 45.2% 50.0% 39.1%

Unsure 7 - 7 - - 1 - 2 4 2 - 1 1 1 - -

2.3% 4.0% 3.4% 3.3% 3.7% 4.3% 2.8% 1.3% 3.2%

Chi-Square <------9.54-----> <-----------------------22.43-----------------------> <----------------------------19.22--------------------------->

Significance .0229* .097* .3785*





Table Q31 Page 98


Q31. Are you aware of Channel 17, the Government Access Channel?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 161 76 85 16 12 14 19 38 62 23 12 26 37 17 16 9

53.5% 60.3% 48.6% 41.0% 52.2% 48.3% 50.0% 63.3% 57.4% 48.9% 42.9% 72.2% 46.8% 54.8% 80.0% 39.1%

No 133 49 84 23 11 15 19 21 41 24 14 10 39 14 4 14

44.2% 38.9% 48.0% 59.0% 47.8% 51.7% 50.0% 35.0% 38.0% 51.1% 50.0% 27.8% 49.4% 45.2% 20.0% 60.9%

Unsure 7 1 6 - - - - 1 5 - 2 - 3 - - -

2.3% 0.8% 3.4% 1.7% 4.6% 7.1% 3.8%

Chi-Square <------5.45-----> <-----------------------13.78-----------------------> <----------------------------23.23--------------------------->

Significance .0655* .1834* .0259*





Table Q32 Page 99


Q32. How many times did you watch programming on Channel 17 for at least 10 minutes during the past 30 days?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 140 50 90 23 11 15 19 22 46 24 16 10 42 14 4 14

46.5% 39.7% 51.4% 59.0% 47.8% 51.7% 50.0% 36.7% 42.6% 51.1% 57.1% 27.8% 53.2% 45.2% 20.0% 60.9%

TOTAL ANSWERED 161 76 85 16 12 14 19 38 62 23 12 26 37 17 16 9

53.5% 60.3% 48.6% 41.0% 52.2% 48.3% 50.0% 63.3% 57.4% 48.9% 42.9% 72.2% 46.8% 54.8% 80.0% 39.1%

Have not watched 84 39 45 9 8 6 12 19 30 14 8 17 14 10 6 5

52.2% 51.3% 52.9% 56.3% 66.7% 42.9% 63.2% 50.0% 48.4% 60.9% 66.7% 65.4% 37.8% 58.8% 37.5% 55.6%

One to two times 43 25 18 6 2 5 5 14 11 6 2 1 13 6 8 2

26.7% 32.9% 21.2% 37.5% 16.7% 35.7% 26.3% 36.8% 17.7% 26.1% 16.7% 3.8% 35.1% 35.3% 50.0% 22.2%

Three to four times 13 4 9 - - 2 2 2 7 2 1 3 2 1 2 -

8.1% 5.3% 10.6% 14.3% 10.5% 5.3% 11.3% 8.7% 8.3% 11.5% 5.4% 5.9% 12.5%

Five or more times 21 8 13 1 2 1 - 3 14 1 1 5 8 - - 2

13.0% 10.5% 15.3% 6.3% 16.7% 7.1% 7.9% 22.6% 4.3% 8.3% 19.2% 21.6% 22.2%

Chi-Square <------4.19-----> <-----------------------19.19-----------------------> <----------------------------25.9---------------------------->

Significance .2415 .2054* .1021*





Table Q33 Page 100


Q33. If Channel 17 were no longer on the air, would your satisfaction with xfinity cable TV by Comcast increase,



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 1 1 - - 1 - - - - - 1 - - - - -

0.3% 0.8% 4.3% 3.6%

Stay the same 186 76 110 30 20 17 21 32 62 36 21 22 48 17 6 13

61.8% 60.3% 62.9% 76.9% 87.0% 58.6% 55.3% 53.3% 57.4% 76.6% 75.0% 61.1% 60.8% 54.8% 30.0% 56.5%

Decrease 107 47 60 9 2 12 17 25 42 10 5 14 29 12 14 10

35.5% 37.3% 34.3% 23.1% 8.7% 41.4% 44.7% 41.7% 38.9% 21.3% 17.9% 38.9% 36.7% 38.7% 70.0% 43.5%

Unsure 7 2 5 - - - - 3 4 1 1 - 2 2 - -

2.3% 1.6% 2.9% 5.0% 3.7% 2.1% 3.6% 2.5% 6.5%

Chi-Square <------2.16-----> <-----------------------31.13-----------------------> <----------------------------31.39--------------------------->

Significance .5397* .0085* .0259*





Table Q34 Page 101


Q34: Would you support or oppose paying a fee in your monthly cable bill to provide funding for equipment and operating



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Strongly support 38 14 24 - 2 5 9 12 10 4 3 5 9 7 5 4

12.6% 11.1% 13.7% 8.7% 17.2% 23.7% 20.0% 9.3% 8.5% 10.7% 13.9% 11.4% 22.6% 25.0% 17.4%

Moderately support 79 40 39 13 10 9 8 12 27 10 10 8 20 8 10 2

26.2% 31.7% 22.3% 33.3% 43.5% 31.0% 21.1% 20.0% 25.0% 21.3% 35.7% 22.2% 25.3% 25.8% 50.0% 8.7%

Moderately oppose 73 26 47 13 5 7 6 16 24 15 5 8 19 6 4 7

24.3% 20.6% 26.9% 33.3% 21.7% 24.1% 15.8% 26.7% 22.2% 31.9% 17.9% 22.2% 24.1% 19.4% 20.0% 30.4%

Strongly oppose 92 38 54 12 5 6 12 18 37 16 8 13 26 10 1 6

30.6% 30.2% 30.9% 30.8% 21.7% 20.7% 31.6% 30.0% 34.3% 34.0% 28.6% 36.1% 32.9% 32.3% 5.0% 26.1%

Unsure 19 8 11 1 1 2 3 2 10 2 2 2 5 - - 4

6.3% 6.3% 6.3% 2.6% 4.3% 6.9% 7.9% 3.3% 9.3% 4.3% 7.1% 5.6% 6.3% 17.4%

Chi-Square <------4.07-----> <-----------------------25.96-----------------------> <----------------------------30.44--------------------------->

Significance .3962 .1671* .1707*





Table Q35 Page 102




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 27 8 19 5 5 4 - 5 8 6 3 5 6 2 2 -

9.0% 6.3% 10.9% 12.8% 21.7% 13.8% 8.3% 7.4% 12.8% 10.7% 13.9% 7.6% 6.5% 10.0%

11 to 25 cents 20 6 14 5 - - 5 2 8 3 3 2 6 - 3 2

6.6% 4.8% 8.0% 12.8% 13.2% 3.3% 7.4% 6.4% 10.7% 5.6% 7.6% 15.0% 8.7%

26 to 50 cents 25 11 14 5 4 2 - 2 12 6 3 2 3 3 - 4

8.3% 8.7% 8.0% 12.8% 17.4% 6.9% 3.3% 11.1% 12.8% 10.7% 5.6% 3.8% 9.7% 17.4%

51 to 75 cents 7 2 5 2 1 1 - 1 2 2 - 1 - 1 1 -

2.3% 1.6% 2.9% 5.1% 4.3% 3.4% 1.7% 1.9% 4.3% 2.8% 3.2% 5.0%

76 cents to $1.00 71 36 35 9 6 7 11 18 19 8 7 10 21 8 5 5

23.6% 28.6% 20.0% 23.1% 26.1% 24.1% 28.9% 30.0% 17.6% 17.0% 25.0% 27.8% 26.6% 25.8% 25.0% 21.7%

Over $1.00 31 13 18 2 3 6 4 6 10 1 2 2 9 4 5 4

10.3% 10.3% 10.3% 5.1% 13.0% 20.7% 10.5% 10.0% 9.3% 2.1% 7.1% 5.6% 11.4% 12.9% 25.0% 17.4%

Or nothing at all 107 44 63 11 4 6 17 25 41 21 10 13 28 12 3 7

35.5% 34.9% 36.0% 28.2% 17.4% 20.7% 44.7% 41.7% 38.0% 44.7% 35.7% 36.1% 35.4% 38.7% 15.0% 30.4%

Unsure 13 6 7 - - 3 1 1 8 - - 1 6 1 1 1

4.3% 4.8% 4.0% 10.3% 2.6% 1.7% 7.4% 2.8% 7.6% 3.2% 5.0% 4.3%

Chi-Square <------5.77-----> <-----------------------52.77-----------------------> <----------------------------43.18--------------------------->

Significance .5663 .0274* .4206*





Table Q38 Page 103


Q38: Would you support or oppose paying a fee in your monthly cable bill in order to pay for television production



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Strongly support 53 20 33 5 3 8 10 12 15 8 1 7 14 8 4 5

17.6% 15.9% 18.9% 12.8% 13.0% 27.6% 26.3% 20.0% 13.9% 17.0% 3.6% 19.4% 17.7% 25.8% 20.0% 21.7%


30.9% 36.5% 26.9% 46.2% 56.5% 37.9% 36.8% 20.0% 22.2% 27.7% 46.4% 27.8% 31.6% 16.1% 45.0% 26.1%


16.9% 11.9% 20.6% 10.3% 21.7% 13.8% 5.3% 16.7% 23.1% 17.0% 14.3% 11.1% 15.2% 19.4% 25.0% 17.4%

Strongly oppose 93 40 53 11 1 5 12 24 38 17 7 13 25 12 2 7

30.9% 31.7% 30.3% 28.2% 4.3% 17.2% 31.6% 40.0% 35.2% 36.2% 25.0% 36.1% 31.6% 38.7% 10.0% 30.4%

Don't know / unsure 11 5 6 1 1 1 - 2 6 1 3 2 3 - - 1

3.7% 4.0% 3.4% 2.6% 4.3% 3.4% 3.3% 5.6% 2.1% 10.7% 5.6% 3.8% 4.3%

Chi-Square <------5.94-----> <-----------------------37.73-----------------------> <----------------------------23.19--------------------------->

Significance .204 .0095* .5084*





Table Q39 Page 104




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 27 9 18 7 4 4 1 2 9 5 5 5 5 2 - 1

9.0% 7.1% 10.3% 17.9% 17.4% 13.8% 2.6% 3.3% 8.3% 10.6% 17.9% 13.9% 6.3% 6.5% 4.3%

11 to 25 cents 15 5 10 2 - 1 2 3 7 2 3 3 3 1 1 1

5.0% 4.0% 5.7% 5.1% 3.4% 5.3% 5.0% 6.5% 4.3% 10.7% 8.3% 3.8% 3.2% 5.0% 4.3%

26 to 50 cents 25 12 13 5 4 3 2 6 5 4 1 4 7 1 3 2

8.3% 9.5% 7.4% 12.8% 17.4% 10.3% 5.3% 10.0% 4.6% 8.5% 3.6% 11.1% 8.9% 3.2% 15.0% 8.7%

51 to 75 cents 11 5 6 2 2 3 2 1 1 1 2 1 2 3 1 1

3.7% 4.0% 3.4% 5.1% 8.7% 10.3% 5.3% 1.7% 0.9% 2.1% 7.1% 2.8% 2.5% 9.7% 5.0% 4.3%

76 cents to $1.00 66 36 30 10 6 4 10 16 19 11 6 5 22 5 4 6

21.9% 28.6% 17.1% 25.6% 26.1% 13.8% 26.3% 26.7% 17.6% 23.4% 21.4% 13.9% 27.8% 16.1% 20.0% 26.1%

Over $1.00 30 12 18 4 4 7 6 3 6 3 2 4 7 4 4 3

10.0% 9.5% 10.3% 10.3% 17.4% 24.1% 15.8% 5.0% 5.6% 6.4% 7.1% 11.1% 8.9% 12.9% 20.0% 13.0%

Or nothing at all 114 41 73 9 3 5 14 28 52 20 8 13 28 14 6 8

37.9% 32.5% 41.7% 23.1% 13.0% 17.2% 36.8% 46.7% 48.1% 42.6% 28.6% 36.1% 35.4% 45.2% 30.0% 34.8%

Don't know / unsure 13 6 7 - - 2 1 1 9 1 1 1 5 1 1 1

4.3% 4.8% 4.0% 6.9% 2.6% 1.7% 8.3% 2.1% 3.6% 2.8% 6.3% 3.2% 5.0% 4.3%

Chi-Square <------7.83-----> <------------------------62.6-----------------------> <----------------------------26.89--------------------------->

Significance .3475 .0028* .9661*





Table Q42 Page 105


Q42: Would you support or oppose paying a fee in your monthly cable bill in order to construct, upgrade or maintain an



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

Strongly support 11 3 8 1 - 2 4 2 2 2 - 4 - 3 - 2

3.7 2.4 4.6 2.6 6.9 10.5 3.3 1.9 4.3 11.1 9.7 8.7


19.6 24.6 16.0 35.9 39.1 24.1 10.5 15.0 14.8 31.9 32.1 13.9 17.7 16.1 10.0 13.0


23.3 27.8 20.0 25.6 30.4 27.6 21.1 16.7 24.1 14.9 25.0 13.9 27.8 12.9 40.0 21.7

Strongly oppose 131 48 83 13 7 10 17 30 52 21 10 17 35 16 9 8

43.5 38.1 47.4 33.3 30.4 34.5 44.7 50.0 48.1 44.7 35.7 47.2 44.3 51.6 45.0 34.8

Unsure 30 9 21 1 - 2 5 9 12 2 2 5 8 3 1 5

10.0 7.1 12.0 2.6 6.9 13.2 15.0 11.1 4.3 7.1 13.9 10.1 9.7 5.0 21.7

Chi-Square <------8.83-----> <-----------------------33.44-----------------------> <----------------------------35.98--------------------------->

Significance .0654 .0302* .0551*





Table Q43 Page 106




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

Up to 10 cents 35 16 19 5 5 7 6 3 9 8 5 4 11 3 2 1

11.6 12.7 10.9 12.8 21.7 24.1 15.8 5.0 8.3 17.0 17.9 11.1 13.9 9.7 10.0 4.3

11 to 25 cents 14 8 6 4 1 - 1 3 5 5 1 - 5 - 1 2

4.7 6.3 3.4 10.3 4.3 2.6 5.0 4.6 10.6 3.6 6.3 5.0 8.7

26 to 50 cents 26 8 18 6 4 3 3 5 5 4 3 5 5 2 3 2

8.6 6.3 10.3 15.4 17.4 10.3 7.9 8.3 4.6 8.5 10.7 13.9 6.3 6.5 15.0 8.7

51 to 75 cents 7 4 3 2 2 - 1 1 1 3 1 1 - - 1 -

2.3 3.2 1.7 5.1 8.7 2.6 1.7 0.9 6.4 3.6 2.8 5.0

76 cents to $1.00 21 13 8 3 2 3 2 5 6 2 1 3 5 6 1 2

7.0 10.3 4.6 7.7 8.7 10.3 5.3 8.3 5.6 4.3 3.6 8.3 6.3 19.4 5.0 8.7

Over $1.00 9 5 4 3 - 2 1 1 2 1 2 1 2 2 - 1

3.0 4.0 2.3 7.7 6.9 2.6 1.7 1.9 2.1 7.1 2.8 2.5 6.5 4.3

Or nothing at all 166 64 102 16 9 12 22 35 68 24 13 19 42 18 11 12

55.1 50.8 58.3 41.0 39.1 41.4 57.9 58.3 63.0 51.1 46.4 52.8 53.2 58.1 55.0 52.2

Unsure 23 8 15 - - 2 2 7 12 - 2 3 9 - 1 3

7.6 6.3 8.6 6.9 5.3 11.7 11.1 7.1 8.3 11.4 5.0 13.0

Chi-Square <------8.92-----> <-----------------------46.84-----------------------> <----------------------------40.22--------------------------->

Significance .2583 .0872* .5493*





Table Q44 Page 107


Q44: What is your view: do you support or oppose the current franchise fee of $3.00 that is paid by cable subscribers

today?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------

TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


13.3% 12.7% 13.7% 5.1% 4.3% 17.2% 28.9% 23.3% 6.5% 10.6% 3.6% 13.9% 11.4% 22.6% 15.0% 17.4%


41.5% 44.4% 39.4% 53.8% 52.2% 48.3% 31.6% 33.3% 40.7% 42.6% 39.3% 52.8% 38.0% 22.6% 60.0% 43.5%


16.3% 15.9% 16.6% 12.8% 17.4% 13.8% 7.9% 21.7% 17.6% 10.6% 10.7% 8.3% 20.3% 22.6% 20.0% 21.7%

Strongly oppose 74 28 46 10 5 6 11 11 31 15 12 8 19 8 1 4

24.6% 22.2% 26.3% 25.6% 21.7% 20.7% 28.9% 18.3% 28.7% 31.9% 42.9% 22.2% 24.1% 25.8% 5.0% 17.4%

Don't know / unsure 13 6 7 1 1 - 1 2 7 2 1 1 5 2 - -

4.3% 4.8% 4.0% 2.6% 4.3% 2.6% 3.3% 6.5% 4.3% 3.6% 2.8% 6.3% 6.5%


Table Q45 Page 108


Q45: Do you support or oppose an increase the continuation of the franchise fee of about $3.00 that is paid by cable

subscribers?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


13.6% 13.5% 13.7% 7.7% 4.3% 13.8% 28.9% 20.0% 9.3% 12.8% 3.6% 13.9% 11.4% 25.8% 15.0% 17.4%


36.5% 38.9% 34.9% 41.0% 52.2% 48.3% 23.7% 30.0% 37.0% 34.0% 39.3% 44.4% 34.2% 12.9% 60.0% 34.8%


18.9% 19.0% 18.9% 17.9% 26.1% 13.8% 21.1% 21.7% 16.7% 19.1% 14.3% 11.1% 20.3% 22.6% 20.0% 30.4%

Strongly oppose 70 27 43 11 3 6 9 13 27 13 11 7 18 10 1 3

23.3% 21.4% 24.6% 28.2% 13.0% 20.7% 23.7% 21.7% 25.0% 27.7% 39.3% 19.4% 22.8% 32.3% 5.0% 13.0%

Don't know / unsure 23 9 14 2 1 1 1 4 13 3 1 4 9 2 - 1

7.6% 7.1% 8.0% 5.1% 4.3% 3.4% 2.6% 6.7% 12.0% 6.4% 3.6% 11.1% 11.4% 6.5% 4.3%

Chi-Square <------.71------> <-----------------------26.32-----------------------> <----------------------------31.26--------------------------->

Significance .9499 .1556* .1465*





Table Q46 Page 109


Q46: Do you support or oppose paying the current franchise-related cost of $0.87 as part of your monthly cable bill?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


19.6% 20.6% 18.9% 10.3% 13.0% 17.2% 34.2% 25.0% 17.6% 14.9% 7.1% 16.7% 24.1% 25.8% 25.0% 21.7%


42.9% 42.9% 42.9% 46.2% 60.9% 51.7% 42.1% 31.7% 42.6% 42.6% 46.4% 44.4% 40.5% 32.3% 60.0% 39.1%


12.6% 11.9% 13.1% 15.4% 8.7% 10.3% 5.3% 18.3% 12.0% 14.9% 10.7% 5.6% 12.7% 16.1% 5.0% 21.7%

Strongly oppose 65 27 38 10 4 5 7 14 24 12 9 10 15 7 2 4

21.6% 21.4% 21.7% 25.6% 17.4% 17.2% 18.4% 23.3% 22.2% 25.5% 32.1% 27.8% 19.0% 22.6% 10.0% 17.4%

Don't know / unsure 10 4 6 1 - 1 - 1 6 1 1 2 3 1 - -

3.3% 3.2% 3.4% 2.6% 3.4% 1.7% 5.6% 2.1% 3.6% 5.6% 3.8% 3.2%

Chi-Square <------.22------> <-----------------------21.02-----------------------> <----------------------------17.87--------------------------->

Significance .9942 .3962* .8091*





Table Q47 Page 110


Q47: What is your view: would you support or oppose paying the continuation of the franchise-related cost as part of



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%


17.9% 19.0% 17.1% 10.3% 13.0% 17.2% 28.9% 23.3% 15.7% 17.0% 7.1% 13.9% 21.5% 22.6% 25.0% 26.1%


40.9% 42.1% 40.0% 48.7% 65.2% 51.7% 34.2% 31.7% 38.0% 42.6% 42.9% 47.2% 35.4% 32.3% 60.0% 30.4%


14.6% 15.1% 14.3% 15.4% 8.7% 13.8% 13.2% 16.7% 13.9% 17.0% 7.1% 5.6% 19.0% 12.9% 10.0% 26.1%

Strongly oppose 62 24 38 9 3 5 7 14 24 10 9 10 16 8 1 3

20.6% 19.0% 21.7% 23.1% 13.0% 17.2% 18.4% 23.3% 22.2% 21.3% 32.1% 27.8% 20.3% 25.8% 5.0% 13.0%

Don't know / unsure 18 6 12 1 - - 2 3 11 1 3 2 3 2 - 1

6.0% 4.8% 6.9% 2.6% 5.3% 5.0% 10.2% 2.1% 10.7% 5.6% 3.8% 6.5% 4.3%

Chi-Square <------1.05-----> <-----------------------21.59-----------------------> <----------------------------24.8---------------------------->

Significance .9026 .3634* .4166*





Table Q48 Page 111




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Up to 10 cents 29 11 18 4 6 1 4 2 12 7 7 3 5 1 1 -

9.6% 8.7% 10.3% 10.3% 26.1% 3.4% 10.5% 3.3% 11.1% 14.9% 25.0% 8.3% 6.3% 3.2% 5.0%

11 to 25 cents 13 5 8 3 1 2 2 1 4 1 2 1 4 - 1 3

4.3% 4.0% 4.6% 7.7% 4.3% 6.9% 5.3% 1.7% 3.7% 2.1% 7.1% 2.8% 5.1% 5.0% 13.0%

26 to 50 cents 31 8 23 2 2 3 3 10 10 4 2 1 12 5 2 2

10.3% 6.3% 13.1% 5.1% 8.7% 10.3% 7.9% 16.7% 9.3% 8.5% 7.1% 2.8% 15.2% 16.1% 10.0% 8.7%

51 to 75 cents 16 5 11 4 3 1 1 2 4 4 1 2 2 - 2 1

5.3% 4.0% 6.3% 10.3% 13.0% 3.4% 2.6% 3.3% 3.7% 8.5% 3.6% 5.6% 2.5% 10.0% 4.3%

76 cents to $1.00 83 37 46 9 7 12 14 13 28 9 5 11 26 9 10 6

27.6% 29.4% 26.3% 23.1% 30.4% 41.4% 36.8% 21.7% 25.9% 19.1% 17.9% 30.6% 32.9% 29.0% 50.0% 26.1%

Over $1.00 9 7 2 2 1 1 1 2 2 - 2 1 - 3 - 2

3.0% 5.6% 1.1% 5.1% 4.3% 3.4% 2.6% 3.3% 1.9% 7.1% 2.8% 9.7% 8.7%

Or nothing at all 97 43 54 13 3 7 11 25 36 20 8 16 23 12 3 7

32.2% 34.1% 30.9% 33.3% 13.0% 24.1% 28.9% 41.7% 33.3% 42.6% 28.6% 44.4% 29.1% 38.7% 15.0% 30.4%

Don't know / unsure 23 10 13 2 - 2 2 5 12 2 1 1 7 1 1 2

7.6% 7.9% 7.4% 5.1% 6.9% 5.3% 8.3% 11.1% 4.3% 3.6% 2.8% 8.9% 3.2% 5.0% 8.7%

Chi-Square <------9.56-----> <-----------------------37.71-----------------------> <----------------------------58.34--------------------------->

Significance .215 .3465* .0481*





Table Q49 Page 112


Q49: Can you identify any specific cable-related community needs or interests that are not currently available in your

community?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 56 23 33 8 5 7 5 11 20 10 5 9 12 5 5 3

18.6% 18.3% 18.9% 20.5% 21.7% 24.1% 13.2% 18.3% 18.5% 21.3% 17.9% 25.0% 15.2% 16.1% 25.0% 13.0%

No 231 100 131 30 18 20 29 47 83 35 22 25 62 24 15 19

76.7% 79.4% 74.9% 76.9% 78.3% 69.0% 76.3% 78.3% 76.9% 74.5% 78.6% 69.4% 78.5% 77.4% 75.0% 82.6%

Unsure 14 3 11 1 - 2 4 2 5 2 1 2 5 2 - 1

4.7% 2.4% 6.3% 2.6% 6.9% 10.5% 3.3% 4.6% 4.3% 3.6% 5.6% 6.3% 6.5% 4.3%

Chi-Square <------2.61-----> <------------------------6.24-----------------------> <----------------------------4.48---------------------------->

Significance .2712 .7949* .9731*





Table Q50 Page 113




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 245 103 142 31 18 22 33 49 88 37 23 27 67 26 15 20

81.4% 81.7% 81.1% 79.5% 78.3% 75.9% 86.8% 81.7% 81.5% 78.7% 82.1% 75.0% 84.8% 83.9% 75.0% 87.0%

TOTAL ANSWERED 56 23 33 8 5 7 5 11 20 10 5 9 12 5 5 3

18.6% 18.3% 18.9% 20.5% 21.7% 24.1% 13.2% 18.3% 18.5% 21.3% 17.9% 25.0% 15.2% 16.1% 25.0% 13.0%

More competition 5 4 1 3 1 1 - - - 3 1 1 - - - -

8.9% 17.4% 3.0% 37.5% 20.0% 14.3% 30.0% 20.0% 11.1%

Add specific channel / 1 1 - - - - - - 1 - - - - - 1 -

programming type 1.8% 4.3% 5.0% 20.0%

A la carte / flexible 5 2 3 2 - - - 3 - 2 - - 1 - - -

choices 8.9% 8.7% 9.1% 25.0% 27.3% 20.0% 8.3%

Better local programming 9 7 2 - - 2 2 3 2 2 1 - 1 3 1 -

16.1% 30.4% 6.1% 28.6% 40.0% 27.3% 10.0% 20.0% 20.0% 8.3% 60.0% 20.0%

More HDTV - - - - - - - - - - - - - - - -

Improved telephone - - - - - - - - - - - - - - - -

service

Verizon products / - - - - - - - - - - - - - - - -

services

Lower prices / Improved 8 - 8 1 - - - 1 6 1 1 2 3 - - -

affordability 14.3% 24.2% 12.5% 9.1% 30.0% 10.0% 20.0% 22.2% 25.0%

Re-add a discontinued - - - - - - - - - - - - - - - -

channel

Fiber optics / improve 7 5 2 1 1 - 2 2 1 - - 2 1 1 1 2

Internet 12.5% 21.7% 6.1% 12.5% 20.0% 40.0% 18.2% 5.0% 22.2% 8.3% 20.0% 20.0% 66.7%

More channels / variety 7 2 5 - 1 1 - 1 4 1 1 - 3 1 - -

12.5% 8.7% 15.2% 20.0% 14.3% 9.1% 20.0% 10.0% 20.0% 25.0% 20.0%

More community support / 4 - 4 - - 1 1 1 1 - - 3 1 - - -

public school or public 7.1% 12.1% 14.3% 20.0% 9.1% 5.0% 33.3% 8.3%

access funding

More sports 2 1 1 1 - - - - 1 1 - - 1 - - -

3.6% 4.3% 3.0% 12.5% 5.0% 10.0% 8.3%



Table Q50 Page 114

(Continued)




GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


Improved quality / 5 1 4 - 2 1 - - 2 - 1 1 - - 1 -

reliability of services 8.9% 4.3% 12.1% 40.0% 14.3% 10.0% 20.0% 11.1% 20.0%

Improved customer - - - - - - - - - - - - - - - -

service

Expanded availability of 2 - 2 - - 1 - - 1 - - - - - 1 1

services 3.6% 6.1% 14.3% 5.0% 20.0% 33.3%

Services channel - - - - - - - - - - - - - - - -

Other 1 - 1 - - - - - 1 - - - 1 - - -

1.8% 3.0% 5.0% 8.3%

Chi-Square <-----24.13-----> <-----------------------61.84-----------------------> <----------------------------76.76--------------------------->

Significance .0122* .2452* .1718*





Table Q51 Page 115


Q51: Do you think that the total amount of money used to fund cable-related community needs and interests in Amerst



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Should be paid by 76 41 35 14 4 6 9 9 33 15 4 3 19 12 6 7

Comcast customers 25.2% 32.5% 20.0% 35.9% 17.4% 20.7% 23.7% 15.0% 30.6% 31.9% 14.3% 8.3% 24.1% 38.7% 30.0% 30.4%

Should be paid by all 175 71 104 22 16 20 23 39 53 25 20 22 44 16 13 14

tax payers 58.1% 56.3% 59.4% 56.4% 69.6% 69.0% 60.5% 65.0% 49.1% 53.2% 71.4% 61.1% 55.7% 51.6% 65.0% 60.9%

Unsure 50 14 36 3 3 3 6 12 22 7 4 11 16 3 1 2

16.6% 11.1% 20.6% 7.7% 13.0% 10.3% 15.8% 20.0% 20.4% 14.9% 14.3% 30.6% 20.3% 9.7% 5.0% 8.7%

Chi-Square <------8.63-----> <-----------------------13.56-----------------------> <----------------------------18.99--------------------------->




Table Q52 Page 116


Q52: Apart from any electric service outages or interruptions, have you experienced any cable outages in the past 12

months?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 133 57 76 11 7 13 18 32 49 21 14 14 29 15 13 9

44.2% 45.2% 43.4% 28.2% 30.4% 44.8% 47.4% 53.3% 45.4% 44.7% 50.0% 38.9% 36.7% 48.4% 65.0% 39.1%

No 162 69 93 28 16 16 20 26 55 25 13 20 49 16 7 14

53.8% 54.8% 53.1% 71.8% 69.6% 55.2% 52.6% 43.3% 50.9% 53.2% 46.4% 55.6% 62.0% 51.6% 35.0% 60.9%

Unsure 6 - 6 - - - - 2 4 1 1 2 1 - - -

2.0% 3.4% 3.3% 3.7% 2.1% 3.6% 5.6% 1.3%

Chi-Square <------4.41-----> <-----------------------13.93-----------------------> <----------------------------11.03--------------------------->

Significance .1103* .176* .5268*





Table Q53 Page 117


Q53: How would you rate the job your cable company does restoring service after an outage?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER 168 69 99 28 16 16 20 28 59 26 14 22 50 16 7 14

55.8% 54.8% 56.6% 71.8% 69.6% 55.2% 52.6% 46.7% 54.6% 55.3% 50.0% 61.1% 63.3% 51.6% 35.0% 60.9%

TOTAL ANSWERED 133 57 76 11 7 13 18 32 49 21 14 14 29 15 13 9

44.2% 45.2% 43.4% 28.2% 30.4% 44.8% 47.4% 53.3% 45.4% 44.7% 50.0% 38.9% 36.7% 48.4% 65.0% 39.1%

Excellent 22 8 14 1 1 2 2 9 6 6 3 2 3 1 1 3

16.5% 14.0% 18.4% 9.1% 14.3% 15.4% 11.1% 28.1% 12.2% 28.6% 21.4% 14.3% 10.3% 6.7% 7.7% 33.3%

Very good 31 13 18 3 2 3 4 4 15 5 3 4 9 3 2 1

23.3% 22.8% 23.7% 27.3% 28.6% 23.1% 22.2% 12.5% 30.6% 23.8% 21.4% 28.6% 31.0% 20.0% 15.4% 11.1%

Good 29 11 18 - 2 5 3 6 13 3 2 3 7 3 6 1

21.8% 19.3% 23.7% 28.6% 38.5% 16.7% 18.8% 26.5% 14.3% 14.3% 21.4% 24.1% 20.0% 46.2% 11.1%

Fair 40 19 21 7 1 2 6 12 10 6 6 5 6 6 3 3

30.1% 33.3% 27.6% 63.6% 14.3% 15.4% 33.3% 37.5% 20.4% 28.6% 42.9% 35.7% 20.7% 40.0% 23.1% 33.3%

Poor 8 5 3 - - 1 3 - 4 1 - - 3 1 1 1

6.0% 8.8% 3.9% 7.7% 16.7% 8.2% 4.8% 10.3% 6.7% 7.7% 11.1%

Unsure 3 1 2 - 1 - - 1 1 - - - 1 1 - -

2.3% 1.8% 2.6% 14.3% 3.1% 2.0% 3.4% 6.7%

Chi-Square <------2.4------> <-----------------------31.79-----------------------> <----------------------------22.09--------------------------->

Significance .7914* .1641* .8508*





Table Q54 Page 118


Q54: How many amateur videos have you watched on an online service in the past 30 days?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 132 56 76 6 6 11 15 18 73 20 10 21 35 12 4 8

43.9% 44.4% 43.4% 15.4% 26.1% 37.9% 39.5% 30.0% 67.6% 42.6% 35.7% 58.3% 44.3% 38.7% 20.0% 34.8%

1-5 videos 105 40 65 21 11 10 13 27 22 19 12 9 27 13 10 6

34.9% 31.7% 37.1% 53.8% 47.8% 34.5% 34.2% 45.0% 20.4% 40.4% 42.9% 25.0% 34.2% 41.9% 50.0% 26.1%

6-10 videos 17 11 6 3 - 3 3 5 3 2 1 2 4 3 1 3

5.6% 8.7% 3.4% 7.7% 10.3% 7.9% 8.3% 2.8% 4.3% 3.6% 5.6% 5.1% 9.7% 5.0% 13.0%

11-20 videos 22 11 11 3 4 1 4 4 6 2 2 2 6 3 2 3

7.3% 8.7% 6.3% 7.7% 17.4% 3.4% 10.5% 6.7% 5.6% 4.3% 7.1% 5.6% 7.6% 9.7% 10.0% 13.0%

More than 20 videos 25 8 17 6 2 4 3 6 4 4 3 2 7 - 3 3

8.3% 6.3% 9.7% 15.4% 8.7% 13.8% 7.9% 10.0% 3.7% 8.5% 10.7% 5.6% 8.9% 15.0% 13.0%

Chi-Square <------5.87-----> <-----------------------55.73-----------------------> <----------------------------19.42--------------------------->

Significance .2089 0* .7294*





Table Q55 Page 119


Q55: How many videos have you created and posted to an online service in the past 30 days?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

None 266 110 156 33 19 20 34 54 102 42 23 32 71 26 17 19

88.4% 87.3% 89.1% 84.6% 82.6% 69.0% 89.5% 90.0% 94.4% 89.4% 82.1% 88.9% 89.9% 83.9% 85.0% 82.6%

1-2 videos 23 12 11 4 4 4 4 2 5 4 4 2 6 5 1 -

7.6% 9.5% 6.3% 10.3% 17.4% 13.8% 10.5% 3.3% 4.6% 8.5% 14.3% 5.6% 7.6% 16.1% 5.0%

3-5 videos 6 2 4 1 - 2 - 2 1 1 - - 2 - 1 2

2.0% 1.6% 2.3% 2.6% 6.9% 3.3% 0.9% 2.1% 2.5% 5.0% 8.7%

6-10 videos 1 1 - - - - - 1 - - - 1 - - - -

0.3% 0.8% 1.7% 2.8%

11-20 videos 3 - 3 - - 2 - 1 - - - 1 - - 1 1

1.0% 1.7% 6.9% 1.7% 2.8% 5.0% 4.3%

More than 20 videos 2 1 1 1 - 1 - - - - 1 - - - - 1

0.7% 0.8% 0.6% 2.6% 3.4% 3.6% 4.3%

Chi-Square <------4.82-----> <-----------------------38.59-----------------------> <----------------------------35.78--------------------------->

Significance .4388* .0405* .2152*





Table Q56 Page 120


Q56: Do you think that the number of videos that you create and post to an online service will increase, decrease or



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Increase 41 25 16 8 5 5 4 7 12 8 3 8 9 2 3 2

13.6% 19.8% 9.1% 20.5% 21.7% 17.2% 10.5% 11.7% 11.1% 17.0% 10.7% 22.2% 11.4% 6.5% 15.0% 8.7%

Stay about the same 244 96 148 31 18 23 32 52 85 37 23 27 65 29 15 21

81.1% 76.2% 84.6% 79.5% 78.3% 79.3% 84.2% 86.7% 78.7% 78.7% 82.1% 75.0% 82.3% 93.5% 75.0% 91.3%

Decrease 1 - 1 - - - - - 1 - - - 1 - - -

0.3% 0.6% 0.9% 1.3%

Unsure 15 5 10 - - 1 2 1 10 2 2 1 4 - 2 -

5.0% 4.0% 5.7% 3.4% 5.3% 1.7% 9.3% 4.3% 7.1% 2.8% 5.1% 10.0%

Chi-Square <------7.96-----> <-----------------------14.74-----------------------> <----------------------------12.8---------------------------->

Significance .0469* .4704* .8034*





Table Q57 Page 121


Q57: Thinking about the TV sets in your home, are any of those TV sets HDTV sets, which means they are capable of



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 236 108 128 29 20 27 29 51 77 30 21 28 65 25 18 22

78.4% 85.7% 73.1% 74.4% 87.0% 93.1% 76.3% 85.0% 71.3% 63.8% 75.0% 77.8% 82.3% 80.6% 90.0% 95.7%

No 58 16 42 10 3 2 8 8 26 15 7 8 12 5 2 1

19.3% 12.7% 24.0% 25.6% 13.0% 6.9% 21.1% 13.3% 24.1% 31.9% 25.0% 22.2% 15.2% 16.1% 10.0% 4.3%

Unsure 7 2 5 - - - 1 1 5 2 - - 2 1 - -

2.3% 1.6% 2.9% 2.6% 1.7% 4.6% 4.3% 2.5% 3.2%

Chi-Square <------6.84-----> <-----------------------12.85-----------------------> <----------------------------15.6---------------------------->

Significance .0327* .2319* .2103*





Table Q58 Page 122


Q58: As you may know, Comcast currently offers its customers the ability to subscribe to HD or High Definition



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Yes 181 85 96 22 15 19 25 38 59 18 17 20 57 19 13 15

60.1% 67.5% 54.9% 56.4% 65.2% 65.5% 65.8% 63.3% 54.6% 38.3% 60.7% 55.6% 72.2% 61.3% 65.0% 65.2%

No 105 38 67 17 6 9 12 18 42 26 10 12 19 11 6 7

34.9% 30.2% 38.3% 43.6% 26.1% 31.0% 31.6% 30.0% 38.9% 55.3% 35.7% 33.3% 24.1% 35.5% 30.0% 30.4%

Unsure 15 3 12 - 2 1 1 4 7 3 1 4 3 1 1 1

5.0% 2.4% 6.9% 8.7% 3.4% 2.6% 6.7% 6.5% 6.4% 3.6% 11.1% 3.8% 3.2% 5.0% 4.3%

Chi-Square <------6.27-----> <------------------------7.59-----------------------> <----------------------------17.79--------------------------->

Significance .0436 .6693* .1223*





Table Q59 Page 123


Q59: Please tell me if it is very important to you to be able to watch the following in High Definition: Movies?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 119 63 56 15 15 13 18 31 26 14 11 14 32 16 9 11

39.5% 50.0% 32.0% 38.5% 65.2% 44.8% 47.4% 51.7% 24.1% 29.8% 39.3% 38.9% 40.5% 51.6% 45.0% 47.8%

Moderately important 59 24 35 14 3 3 6 9 22 8 5 5 18 5 5 6

19.6% 19.0% 20.0% 35.9% 13.0% 10.3% 15.8% 15.0% 20.4% 17.0% 17.9% 13.9% 22.8% 16.1% 25.0% 26.1%

Only somewhat important 29 12 17 6 - 5 4 4 10 6 1 3 6 3 3 3

9.6% 9.5% 9.7% 15.4% 17.2% 10.5% 6.7% 9.3% 12.8% 3.6% 8.3% 7.6% 9.7% 15.0% 13.0%

Not important 88 25 63 4 5 8 10 14 46 16 11 13 22 7 3 3

29.2% 19.8% 36.0% 10.3% 21.7% 27.6% 26.3% 23.3% 42.6% 34.0% 39.3% 36.1% 27.8% 22.6% 15.0% 13.0%

Unsure 6 2 4 - - - - 2 4 3 - 1 1 - - -

2.0% 1.6% 2.3% 3.3% 3.7% 6.4% 2.8% 1.3%

Chi-Square <-----12.76-----> <-----------------------44.61-----------------------> <----------------------------21.01--------------------------->

Significance .0125 .0012* .6383*





Table Q60 Page 124


Q60: Please tell me if it is very important to you to be able to watch the following in High Definition: Sports?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 109 56 53 16 12 10 17 24 29 13 8 13 29 16 9 11

36.2% 44.4% 30.3% 41.0% 52.2% 34.5% 44.7% 40.0% 26.9% 27.7% 28.6% 36.1% 36.7% 51.6% 45.0% 47.8%


13.0% 14.3% 12.0% 23.1% 17.4% 3.4% 2.6% 18.3% 12.0% 14.9% 17.9% 8.3% 12.7% 12.9% 5.0% 17.4%


6.3% 6.3% 6.3% 7.7% 17.2% 2.6% 3.3% 7.4% 6.4% 7.1% 8.3% 5.1% 6.5% 10.0% 8.7%

Not important 132 43 89 11 7 13 19 21 58 23 13 16 36 9 8 6

43.9% 34.1% 50.9% 28.2% 30.4% 44.8% 50.0% 35.0% 53.7% 48.9% 46.4% 44.4% 45.6% 29.0% 40.0% 26.1%

Unsure 2 1 1 - - - - 2 - 1 - 1 - - - -

0.7% 0.8% 0.6% 3.3% 2.1% 2.8%

Chi-Square <------9.08-----> <------------------------39.0-----------------------> <----------------------------16.03--------------------------->

Significance .0591* .0067* .8869*





Table Q61 Page 125


Q61: Please tell me if it is very important to you to be able to watch the following in High Definition: Nature or



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 97 46 51 9 15 8 15 23 26 9 10 9 26 15 7 9

32.2% 36.5% 29.1% 23.1% 65.2% 27.6% 39.5% 38.3% 24.1% 19.1% 35.7% 25.0% 32.9% 48.4% 35.0% 39.1%

Moderately important 83 39 44 11 - 9 12 17 32 12 3 10 21 10 9 7

27.6% 31.0% 25.1% 28.2% 31.0% 31.6% 28.3% 29.6% 25.5% 10.7% 27.8% 26.6% 32.3% 45.0% 30.4%

Only somewhat important 35 17 18 8 3 5 2 4 13 8 1 5 12 - 2 2

11.6% 13.5% 10.3% 20.5% 13.0% 17.2% 5.3% 6.7% 12.0% 17.0% 3.6% 13.9% 15.2% 10.0% 8.7%

Not important 83 23 60 11 5 7 9 14 36 17 14 11 19 6 2 5

27.6% 18.3% 34.3% 28.2% 21.7% 24.1% 23.7% 23.3% 33.3% 36.2% 50.0% 30.6% 24.1% 19.4% 10.0% 21.7%

Unsure 3 1 2 - - - - 2 1 1 - 1 1 - - -

1.0% 0.8% 1.1% 3.3% 0.9% 2.1% 2.8% 1.3%

Chi-Square <------9.69-----> <-----------------------32.24-----------------------> <----------------------------31.76--------------------------->

Significance .0459 .0408* .133*





Table Q62 Page 126


Q62: Please tell me if it is very important to you to be able to watch the following in High Definition: PEG Access



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 16 10 6 3 4 - 2 3 4 3 3 - 5 - - 2

5.3% 7.9% 3.4% 7.7% 17.4% 5.3% 5.0% 3.7% 6.4% 10.7% 6.3% 8.7%


17.6% 19.0% 16.6% 12.8% 8.7% 20.7% 15.8% 16.7% 22.2% 6.4% 14.3% 19.4% 24.1% 22.6% 25.0% 17.4%

Only somewhat important 45 21 24 10 3 6 6 7 12 10 2 5 9 4 2 3

15.0% 16.7% 13.7% 25.6% 13.0% 20.7% 15.8% 11.7% 11.1% 21.3% 7.1% 13.9% 11.4% 12.9% 10.0% 13.0%

Not important 183 69 114 21 14 17 24 37 67 30 19 23 46 19 13 13

60.8% 54.8% 65.1% 53.8% 60.9% 58.6% 63.2% 61.7% 62.0% 63.8% 67.9% 63.9% 58.2% 61.3% 65.0% 56.5%

Unsure 4 2 2 - - - - 3 1 1 - 1 - 1 - 1

1.3% 1.6% 1.1% 5.0% 0.9% 2.1% 2.8% 3.2% 4.3%

Chi-Square <------4.89-----> <-----------------------25.21-----------------------> <----------------------------21.65--------------------------->

Significance .2988 .1937* .6002*





Table Q63 Page 127


Q63: Please tell me if it is very important to you to be able to watch the following in High Definition: Local news

programming?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 50 25 25 6 6 3 7 9 18 8 5 4 16 6 1 4

16.6% 19.8% 14.3% 15.4% 26.1% 10.3% 18.4% 15.0% 16.7% 17.0% 17.9% 11.1% 20.3% 19.4% 5.0% 17.4%


23.6% 23.8% 23.4% 17.9% 17.4% 24.1% 21.1% 30.0% 23.1% 14.9% 28.6% 19.4% 20.3% 38.7% 45.0% 13.0%

Only somewhat important 39 18 21 9 3 5 7 4 11 8 - 9 10 2 2 2

13.0% 14.3% 12.0% 23.1% 13.0% 17.2% 18.4% 6.7% 10.2% 17.0% 25.0% 12.7% 6.5% 10.0% 8.7%

Not important 136 51 85 17 10 14 15 27 52 23 15 15 35 11 8 13

45.2% 40.5% 48.6% 43.6% 43.5% 48.3% 39.5% 45.0% 48.1% 48.9% 53.6% 41.7% 44.3% 35.5% 40.0% 56.5%

Unsure 5 2 3 - - - 1 2 2 1 - 1 2 - - 1

1.7% 1.6% 1.7% 2.6% 3.3% 1.9% 2.1% 2.8% 2.5% 4.3%

Chi-Square <------2.73-----> <-----------------------14.26-----------------------> <----------------------------28.23--------------------------->

Significance .6039 .8168* .2503*





Table Q64 Page 128


Q64: Please tell me if it is very important to you to be able to watch the following On-Demand: Movies?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 127 47 80 24 19 12 22 23 25 24 13 16 29 13 6 12

42.2% 37.3% 45.7% 61.5% 82.6% 41.4% 57.9% 38.3% 23.1% 51.1% 46.4% 44.4% 36.7% 41.9% 30.0% 52.2%

Moderately important 60 28 32 5 - 5 10 14 26 7 2 4 22 7 7 5

19.9% 22.2% 18.3% 12.8% 17.2% 26.3% 23.3% 24.1% 14.9% 7.1% 11.1% 27.8% 22.6% 35.0% 21.7%


11.6% 13.5% 10.3% 10.3% 13.0% 10.3% 7.9% 8.3% 14.8% 8.5% 10.7% 13.9% 13.9% 12.9% 10.0% 4.3%

Not important 75 33 42 6 1 8 3 17 39 12 10 9 16 7 4 5

24.9% 26.2% 24.0% 15.4% 4.3% 27.6% 7.9% 28.3% 36.1% 25.5% 35.7% 25.0% 20.3% 22.6% 20.0% 21.7%

Unsure 4 1 3 - - 1 - 1 2 - - 2 1 - 1 -

1.3% 0.8% 1.7% 3.4% 1.7% 1.9% 5.6% 1.3% 5.0%

Chi-Square <------3.05-----> <-----------------------51.98-----------------------> <----------------------------23.64--------------------------->

Significance .5488 .0001* .4825*





Table Q65 Page 129


Q65: Please tell me if it is very important to you to be able to watch the following On-Demand: Sports?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 48 26 22 8 8 2 7 8 15 7 4 6 13 8 3 3

15.9% 20.6% 12.6% 20.5% 34.8% 6.9% 18.4% 13.3% 13.9% 14.9% 14.3% 16.7% 16.5% 25.8% 15.0% 13.0%


18.6% 19.8% 17.7% 23.1% 26.1% 13.8% 15.8% 16.7% 19.4% 10.6% 17.9% 13.9% 22.8% 29.0% 10.0% 26.1%

Only somewhat important 27 10 17 5 1 7 4 3 6 5 2 2 5 3 5 -

9.0% 7.9% 9.7% 12.8% 4.3% 24.1% 10.5% 5.0% 5.6% 10.6% 7.1% 5.6% 6.3% 9.7% 25.0%

Not important 165 63 102 17 8 15 21 37 64 30 17 21 41 11 9 14

54.8% 50.0% 58.3% 43.6% 34.8% 51.7% 55.3% 61.7% 59.3% 63.8% 60.7% 58.3% 51.9% 35.5% 45.0% 60.9%

Unsure 5 2 3 - - 1 - 2 2 - - 2 2 - 1 -

1.7% 1.6% 1.7% 3.4% 3.3% 1.9% 5.6% 2.5% 5.0%

Chi-Square <------4.35-----> <-----------------------27.66-----------------------> <----------------------------27.53--------------------------->

Significance .361 .1176* .2805*





Table Q66 Page 130


Q66: Please tell me if it is very important to you to be able to watch the following On-Demand: Nature or science

programming?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 64 25 39 5 11 6 12 11 18 7 3 11 16 10 4 6

21.3% 19.8% 22.3% 12.8% 47.8% 20.7% 31.6% 18.3% 16.7% 14.9% 10.7% 30.6% 20.3% 32.3% 20.0% 26.1%


24.6% 25.4% 24.0% 15.4% 8.7% 17.2% 36.8% 30.0% 25.9% 23.4% 10.7% 16.7% 30.4% 32.3% 20.0% 30.4%


18.9% 22.2% 16.6% 25.6% 26.1% 27.6% 15.8% 16.7% 15.7% 14.9% 25.0% 16.7% 21.5% 9.7% 35.0% 8.7%

Not important 101 40 61 18 4 9 6 19 43 22 15 11 21 7 4 8

33.6% 31.7% 34.9% 46.2% 17.4% 31.0% 15.8% 31.7% 39.8% 46.8% 53.6% 30.6% 26.6% 22.6% 20.0% 34.8%

Unsure 5 1 4 - - 1 - 2 2 - - 2 1 1 1 -

1.7% 0.8% 2.3% 3.4% 3.3% 1.9% 5.6% 1.3% 3.2% 5.0%

Chi-Square <------2.69-----> <-----------------------35.08-----------------------> <----------------------------33.27--------------------------->

Significance .6106 .0197* .0985*





Table Q67 Page 131


Q67: Please tell me if it is very important to you to be able to watch the following On-Demand: PEG Access programming



GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 25 11 14 2 2 3 3 5 10 1 2 5 9 1 2 2

8.3% 8.7% 8.0% 5.1% 8.7% 10.3% 7.9% 8.3% 9.3% 2.1% 7.1% 13.9% 11.4% 3.2% 10.0% 8.7%


15.0% 15.9% 14.3% 5.1% 21.7% 17.2% 21.1% 16.7% 13.0% 8.5% 14.3% 22.2% 12.7% 22.6% 10.0% 26.1%


18.6% 19.0% 18.3% 17.9% 24.1% 34.2% 16.7% 17.6% 19.1% 7.1% 8.3% 20.3% 38.7% 30.0% 4.3%

Not important 169 69 100 28 16 13 14 33 62 33 20 18 43 10 8 14

56.1% 54.8% 57.1% 71.8% 69.6% 44.8% 36.8% 55.0% 57.4% 70.2% 71.4% 50.0% 54.4% 32.3% 40.0% 60.9%

Unsure 6 2 4 - - 1 - 2 3 - - 2 1 1 2 -

2.0% 1.6% 2.3% 3.4% 3.3% 2.8% 5.6% 1.3% 3.2% 10.0%

Chi-Square <------.45------> <-----------------------24.05-----------------------> <----------------------------43.33--------------------------->

Significance .9785 .2401* .0091*





Table Q68 Page 132


Q68: Please tell me if it is very important to you to be able to watch the following On-Demand: Local news programming?


GENDER AGE INCOME

_________________ _____________________________________________________ ______________________________________________________________

$25K- $35K- $50K- $75K- $100K-


-------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- -------- --------


TOTAL 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

100.0% 41.9% 58.1% 13.0% 7.6% 9.6% 12.6% 19.9% 35.9% 15.6% 9.3% 12.0% 26.2% 10.3% 6.6% 7.6%

NO ANSWER - - - - - - - - - - - - - - - -

TOTAL ANSWERED 301 126 175 39 23 29 38 60 108 47 28 36 79 31 20 23

100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%

Very important 50 22 28 4 8 3 6 8 20 8 3 8 14 5 3 3

16.6% 17.5% 16.0% 10.3% 34.8% 10.3% 15.8% 13.3% 18.5% 17.0% 10.7% 22.2% 17.7% 16.1% 15.0% 13.0%


16.3% 15.9% 16.6% 10.3% 13.0% 13.8% 28.9% 16.7% 15.7% 10.6% 25.0% 19.4% 15.2% 22.6% 10.0% 21.7%


14.3% 15.1% 13.7% 23.1% 8.7% 20.7% 21.1% 15.0% 8.3% 14.9% 7.1% 13.9% 12.7% 22.6% 5.0% 4.3%

Not important 154 64 90 22 10 15 13 32 59 27 16 14 42 12 13 14

51.2% 50.8% 51.4% 56.4% 43.5% 51.7% 34.2% 53.3% 54.6% 57.4% 57.1% 38.9% 53.2% 38.7% 65.0% 60.9%

Unsure 5 1 4 - - 1 - 1 3 - - 2 1 - 1 -

1.7% 0.8% 2.3% 3.4% 1.7% 2.8% 5.6% 1.3% 5.0%

Chi-Square <------1.2------> <-----------------------24.89-----------------------> <----------------------------22.1---------------------------->

Significance .8782 .2055* .5731*





Appendix C: Questionnaire Used in the Study

Comcast xfinity Community Ascertainment Survey


1

INT1 Hello, my name is ___________ and I’m calling from RKM Research and Communications. We are conducting an opinion survey on behalf of Comcast who provides xfinity cable television service in your area. The survey will be used by Comcast in the renewal negotiation process of its cable television license with Amherst. May I please speak to an adult in your household who is familiar with the cable television services you use?

Please be assured that this is not a sales call. All of your responses are strictly confidential and anonymous. Although you might receive additional services from Comcast or xfinity - such a telephone or Internet service, for the purpose of this conversation we are ONLY interested in your views toward cable television services offered by Comcast or xfinity. And are you 18 years of age or older?

01 Eligible respondent Continue 02 Call back Setup an appointment 99 Refusal Thank and terminate

SCR01 Do you, or anyone in your household, work for:

Read responses:

01 An advertising agency Thank and terminate 02 A market research firm Thank and terminate 03 A telecommunications or cable TV company Thank and terminate 04 NO Continue

SCR02 May I please confirm that you are currently a Comcast or xfinity cable customer in

Amherst?

01 Yes Continue 02 No Thank and terminate

Customer Satisfaction: Q01 Thanks again for helping us with this study. Your participation is voluntary and you may

decline to answer any question. This call may be monitored for quality control and training purposes.

How would you rate your overall satisfaction with Comcast? Would you say you are:

Read responses: 01 Completely satisfied 02 Very satisfied 03 Moderately satisfied 04 Somewhat satisfied 05 Not satisfied 99 Don’t know / unsure



2

Service Quality Audit: Q02 Please tell me how you would rate Comcast in each of the following areas.

The quality of cable TV picture service? Read responses: 01 Excellent 02 Very good 03 Good 04 Fair 05 Poor 99 Don’t know / unsure

Q03 The number of channels you receive in your cable TV line-up?

Read responses: 01 Excellent 02 Very good 03 Good 04 Fair 05 Poor 99 Don’t know / unsure

Q04 The variety of programming you receive in your cable TV line-up?


Q05 The reliability of cable TV service you receive?




3

Customer Service: Q06 Have you had contact with a customer service representative from Comcast or xfinity by

telephone about your cable TV service for any reason in the past 12 months? 01 Yes [goto Q07] 02 No [goto Q08]

99 Don’t know / unsure [goto Q08] Q07 How would you rate the quality of service provided by the customer service

representative?

Read responses: 01 Excellent 02 Very good 03 Good 04 Fair 05 Poor

99 Don’t know / unsure Field Service Representative: Q08 Has a field service representative from Comcast or xfinity been to your home to install,

repair or upgrade your cable TV service at any time in the past 12 months?

01 Yes [goto Q09] 02 No [goto Q10]

99 Don’t know / unsure [goto Q10] Q09 How would you rate the quality of service provided by the field service representative?


99 Don’t know / unsure



4

Local Service Center: Q10 Have you visited a local service center 160 Old Farm Road, Amherst for any reason in

the past 12 months?


99 Don’t know / unsure [goto Q12] Q11 How would you rate the quality of service provided by the representative at the local

service center?


99 Don’t know / unsure Billing: Q12 How do you usually pay your monthly cable bill? Read responses:

01 Mail 02 Over the phone 03 At a local payment center 04 Online through your bank (or auto-pay) 05 Online through the Comcast or xfinity website

88 Other [specify] 99 Don’t know / unsure

Q13 How would you rate the quality of the payment process?





5

Website: Q14 How many times have you used the Comcast or xfinity website to manage your account,

pay a bill, change your service or request help or support – in the past 12 months? 0 None [goto Q18] 01-20 Number of website visits [goto Q15] 88 Visited website, but not sure how many times [goto Q15] 99 Don’t know / unsure [goto Q18] If used website (Q14 = 01-20, or 88): Q15 Which of the following best describes what you were trying to accomplish by visiting the

website the most recent time you used it? Read responses (Randomize List): (Circle all mentioned) 01 Pay a bill 02 Customer service (help and support) 03 Check the balance of your account 04 Find a local payment office or service center 05 Manage your account 06 Change your service, package or bundle (upgrade or downgrade) 07 Purchase HBO or other pay channel 08 Move or transfer services 09 Cancel xfinity cable TV service 10 Check your channel line-up 11 Check for special offers and deals 12 Looking for a job / employment opportunities 88 Other [specify] 99 Don’t know / unsure Q16 Were you able to find the information you were looking for, or complete your transaction,

the most recent time you used the website? 01 Yes 02 No 99 Don’t know / unsure



6

Q17 How would you rate the quality of the website?


99 Don’t know / unsure Q18 Have you used any On Demand services from Comcast or xfinity in the past 12 months?


99 Don’t know / unsure [goto Q20]

Q19 How would you rate the quality of On Demand services you receive?


99 Don’t know / unsure Q20 Have you used any DVR (digital video recorder) services from Comcast or xfinity in the

past 12 months?



Q21 How would you rate the quality of DVR services you receive?





7

Future Subscription Intent: Q22 How likely is it that you will continue to subscribe to Comcast or xfinity for your cable TV

service in the next 6 months? Would you say you:

Read responses: 01 Definitely will [goto Q24] 02 Probably will [goto Q24] 03 Probably will not [goto Q23] 04 Definitely will not [goto Q23] 99 Unsure [goto Q24]

Q23 Do you plan to subscribe to cable television service with another cable provider, switch to

satellite service, move, or just drop your cable service?

01 Switch to another cable provider 02 Switch to satellite service 03 Move 04 Just drop cable 88 Other 99 Don’t know / unsure



8

PEG Access: Q24 Some communities ask cable providers to carry what are called “public, educational, or

government access” channels, which is also known as PEG access. PEG access may include coverage of Town meetings, school events and television productions by Amherst residents. Before my call today, were you aware of PEG access?

01 Yes 02 No 99 Don’t know / unsure

Q25 Are you aware of Channel 12 the Public Access Channel?



Q26 How many times did you watch programming on Channel 12 for at least 10 minutes

during the past 30 days?

If unsure: “Even a rough guess would be helpful” 00 None 01-60 Number of occasions 88 Watched in past 30 days, but not sure how many times 99 Don’t know / unsure

Q27 If Channel 12 were no longer on the air, would your satisfaction with xfinity cable TV by

Comcast increase, decrease, or would it have no effect? Read responses: 01 Satisfaction with cable television would increase 02 Satisfaction would stay the same 03 Satisfaction with cable television would decrease 99 Don’t know / unsure

Q28-Q30 Repeat series: Channel 15, the educational access channel. Q31-Q33 Repeat series: Channel 17, the government access channel.



9

Local Production Facility/PEG Corporation: Q34 Some communities ask cable providers to provide financial and technical support for a

local PEG access production facility and access corporation. What is your view: would you support or oppose paying a fee in your monthly cable bill to

provide funding for equipment and operating expenses for Amherst Media and Amherst Community Television, the public access production facility and access corporation in Amherst?

"Do you feel that strongly or moderately?" 01 Strongly support 02 Moderately support 03 Moderately oppose 04 Strongly oppose 99 Don't know / unsure

Q35 What amount would you be willing to pay each month?

Read responses: 01 Up to 10 cents 02 11 to 25 cents 03 26 to 50 cents 04 51 to 75 cents 05 76 cents to $1.00 06 Over $1.00 88 Or nothing at all 99 Don't know / unsure



10

Public Schools: Q38 Some communities ask cable providers to provide public schools with television

production equipment and services. What is your view: would you support or oppose paying a fee in your monthly cable bill in

order to pay for television production equipment and services for public schools in your community?

"Do you feel that strongly or moderately?"

01 Strongly support 02 Moderately support 03 Moderately oppose 04 Strongly oppose 99 Don't know / unsure

Q39 What amount would you be willing to pay each month? Read responses:

01 Up to 10 cents 02 11 to 25 cents 03 26 to 50 cents 04 51 to 75 cents 05 76 cents to $1.00 06 Over $1.00 88 Or nothing at all 99 Don't know / unsure



11

I-Net: Q42 When communities need to have a communications network between government

buildings, they purchase network services from a vendor using general taxpayer dollars. Some communities ask cable providers to construct, upgrade and maintain a communication network that allows the municipality to transmit video, audio and data from location to location instead of purchasing these network services from a vendor. These networks are not for public use and are not connected to businesses or homes. In these cases, the costs are borne by the cable customers and not the general public.

What is your view: would you support or oppose paying a fee in your monthly cable bill in order to construct, upgrade or maintain an Institutional Network in Amherst? "Do you feel that strongly or moderately?" 01 Strongly support 02 Moderately support 03 Moderately oppose 04 Strongly oppose 99 Don't know / unsure





12

Franchise Fee (optional module for MA ONLY): Q44 As you may know, a franchise fee is currently added to each cable subscriber’s monthly

bill. It is an extra cost that is used to provide funding for things like PEG Access programming, a local production facility, an Access Corporation, programs and services for public schools. Today, the franchise fee adds - on average - a total of about $3.00 to the monthly cost of cable for subscribers who live in Amherst.

What is your view: do you support or oppose the current franchise fee that is paid by cable subscribers today? "Do you feel that strongly or moderately?" 1 Strongly support 2 Moderately support 3 Moderately oppose 4 Strongly oppose 99 Don't know / unsure

Q45 As part of the franchise renewal process, the Town of Amherst may be requesting the

continuation of the franchise fee that would continue to add - on average – about $3.00 to the monthly cost of cable for subscribers who live in Amherst.

What is your view: do you support or oppose in the continuation of the franchise fee that is paid by cable subscribers? "Do you feel that strongly or moderately?" 1 Strongly support 2 Moderately support 3 Moderately oppose 4 Strongly oppose 99 Don't know / unsure



13

Franchise-Related Cost (optional module for MA ONLY): Q46 In addition to a franchise fee, a franchise-related cost is currently added to each cable

subscriber’s monthly bill. It is an extra cost that is used to provide funding for things like capital and equipment purchases for PEG Access programming, a local production facility and equipment for public schools and an I-Net. Today, the franchise-related cost adds – on average – about $0.87 to the monthly cost of cable for subscribers who live in Amherst.

What is your view: do you support or oppose paying the current franchise-related cost as part of your monthly cable bill?


Q47 As part of the franchise renewal process, the Town may be requesting a continuation in

the franchise-related cost that would add – on average – about $0.87 to the monthly cost of cable for subscribers who live in Amherst.

What is your view: would you support or oppose the continuation of the franchise-related cost as part of your monthly cable bill?






14

Community Needs: Q49 Can you identify any specific cable-related community needs or interests that are not

currently available in your community?

01 Yes [goto Q50] 02 No [goto Q51] 99 Don’t know / unsure [goto Q51]

Q50 Please tell me the specific cable-related community needs or interests that are not

currently available in your community?

Open-ended [specify]

Q51 Do you think that the total amount of money used to fund cable-related community needs and interests in Amherst should be paid for by Comcast customers, or should it be paid by all of the tax payers in your community?

01 Should be paid by cable customers 02 Should be paid by all tax payers 99 Don’t know / unsure

Cable Television Service Interruptions: Q52 Apart from any electric service outages or interruptions, have you experienced any cable

outages in the past 12 months?

01 Yes [goto Q53] 02 No [goto Q54] 99 Don’t know / unsure [goto Q54]

Q53 How would you rate the job your cable company does restoring your cable TV service

after an outage?




15

Q54 Now I’d like you to think about videos produced by individuals such as friends, family

members, neighbors, relatives or people in your community…

How many amateur videos that other people have created and posted to an online service – such as YouTube, Facebook or any other social media websites – have you watched in the past 30 days?

00 None 01-200 Number of videos 888 Viewed videos, but don’t recall how many 999 Don’t know / unsure Q55 How many videos have YOU created and posted to an online service in the past 30

days? 00 None 01-200 Number of videos 888 Posted videos, but don’t recall how many 999 Don’t know / unsure Q56 Do you think that the number of videos that you create and post to an online service will

increase in the next 12 months, decrease or stay about the same?

01 Increase 02 Stay about the same 03 Decrease


HD Television: Q57 Thinking about all of the TV sets in your home, are any of those TV sets HDTV sets,

which means they are capable of showing programming in High Definition, or High Definition quality?

01 Yes 02 No 99 Don’t know / unsure Q58 As you may know, Comcast currently offers its customers the ability to subscribe to HD or

High Definition programming. Does your household currently subscribe to HD services from Comcast or xfinity?

01 Yes 02 No 99 Don’t know / unsure



16

Q59 Now I am going to read you some different types of programming that may be available in High Definition. Please tell me if it is very important to you to be able to watch the following in High Definition, moderately important, only somewhat important or not important.

Movies? Read responses: 01 Very important 02 Moderately important 03 Only somewhat important 04 Not important 99 Don’t know / unsure Q60 Sports? Q61 Nature or science programming? Q62 PEG Access programming like government meetings, school committee meetings, or

locally produced programs? Q63 Local news programming? Q64 As you may know, Comcast currently offers its customers the ability to watch

programming “On Demand”, which means that you can access the programming on the on-demand menu by using the remote control to select the shows that are available.

Now I am going to read you different types of programming that may be available to

watch On-Demand. Please tell me if it is very important to you to be able to watch the following On-Demand, moderately important, only somewhat important or not important.

Movies? Read responses: 01 Very important 02 Moderately important 03 Only somewhat important 04 Not important 99 Don’t know / unsure Q65 Sports? Q66 Nature or science programming? Q67 PEG Access programming like government meetings, school committee meetings, or

locally produced programs? Q68 Local news programming?



17

Classification Data: D01 Now just a few questions for classification purposes.

Which of the following categories best describes your age?

Read responses: 01 18 to 24 02 25 to 34 03 35 to 44 04 45 to 54 05 55 to 64 06 65+ 99 Refused

D02 Is your total household income above or below $50,000 per year before taxes?

01 Above $50,000 [goto D03B] 02 Below $50,000 [goto D03A] 99 Refused [goto CONC]

D03A Would you say it is: Read responses:

01 Less than $25,000 02 $25,000-$34,999 03 $35,000-$49,999

99 Refused D03B Would you say it is:

Read responses: 04 $50,000-$74,999 05 $75,000-$99,999 06 $100,000-$149,999 07 $150,000 or more 99 Refused

CONC Thank you very much for your time. Your comments are greatly appreciated. GR INTERVIEWER: Enter Gender of Respondent

01 Male 02 Female

comcast xfinity - amherst, ma

Documents