COLD CALLING

TYPES OF COLD CALLLING Blind Cold Calling Targeted Markets Referrals Publications Community Development Offices

Blind Cold Calls Pre prepared packages Road less traveled Part of your routine

Targeted Markets Non-Oil Markets

Auto Dealerships Fleets Trucking Firms Private Investor Municipalities

Chase the money Reloading competitive equipment

Referrals Network existing customers Architectural/Engineering/

Development Firms Non competing vendors/suppliers State & local trade associations

Community Development Offices Chamber of Commerce Library Building Department Network with local professionals

Publications Dodge Reports Local newspapers City & State Web Sites Industry Publications

Goals & Objectives Establish a need Make part of your weekly routine Qualifying Isolate decision maker Ask for referrals Leaving an impression Schedule meeting