COKE MOMENTS MOFILM Cannes Lions 2014

Story by: Jonathan Dee & Andrew Ellmaker

COKE MOMENTS: MOFILM Cannes Lions 2014Story by: Jonathan Dee & Andrew Ellmaker

THEY KISS

INTROWe were struck by the brave sentimentality of the brief from Coca-Cola.

To us, young love embodies the phrase, Theres no place Id rather be.

Our Coke Moment is about a first kiss. In the school play, the script calls for a boy to kiss his crush -- which is exactly what he wants. But, unsure how she feels, the boy must find the courage to make the move -- in front of everyone he knows. When he finally does, he is stunned by the result.

Two teens, held back by inexperience and insecurity, come together via the stage. For these two kids, fiction couldnt be more real.

COKE MOMENTS: MOFILM Cannes Lions 2014Story by: Jonathan Dee & Andrew Ellmaker

INT. STAGE - NIGHT

High school drama STUDENTS rehearse A Midsummer Nights Dream in an empty auditorium. Onstage, A BOY (14) and a GIRL (14) sit side by side. She says her lines, script in hand. He looks down, reads. On the page, the words THEY KISS.

Nervous, the BOY turns to look at the GIRL. She looks down at her script, avoids his eyes.

He leans in, but -- the BELL RINGS. CLASSMATES CHUCKLE at the BOY, embarrassed.

INT. LAWN - DAY

Infinite CHATTER. TEENS gathered on a lawn eat lunch, drink Coke. The BOY sits with his drama CLASSMATES. He eyes the GIRL, who is across the lawn with her FRIENDS. They nudge her and whisper, stealing glances at the BOY. The GIRL looks over. As soon as the BOY catches her eye, she looks away. The BOYs CLASSMATES tease him. Fed up, the BOY stands, determined, but the GIRL is gone. He scans the CROWD, sees her walking off.

INT. STAGE - NIGHT

Opening night. A packed house. GIRL, dressed like a fairy princess, searches a paper mch enchanted forest and finds the BOY, wearing long donkey ears. The GIRL delivers her lines to the BOY.

IN THE WINGS

A young STAGE MANAGER (14) in a headset follows the script. On the page, the words THEY KISS. The STAGE MANAGER looks up, eyes wide.

ONSTAGE

The BOY leans in, kisses the GIRL. She freezes, mouth limp, then kisses him back. They get carried away. In front of the CROWD, they kiss and kiss. Silence, until -- cameras FLASH. KIDS CHEER and WHISTLE. As the AUDIENCE APPLAUDS, PARENTS look at each other, smile. The GIRL gently pulls away, gazes up at the BOY. Intoxicated, infatuated, they smile wide. As they turn toward the AUDIENCE, facing the bright lights,

CUT TO:

Coke Moments Bumper.

SCRIPT