codes and conventions of newspaper advertisements
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![Page 1: Codes and conventions of newspaper advertisements](https://reader036.vdocuments.mx/reader036/viewer/2022082804/54b372494a795918048b45c1/html5/thumbnails/1.jpg)
CODES AND
CONVENTIONS O
F
NEWSPA
PER
ADVERTIS
EMENTS
J AM
I E O
SB
OR
NE
![Page 2: Codes and conventions of newspaper advertisements](https://reader036.vdocuments.mx/reader036/viewer/2022082804/54b372494a795918048b45c1/html5/thumbnails/2.jpg)
SHAMELESS PRINT AD• One main focal image used in the print ad
• Channel 4 logo to the right hand side of the page
• Banner used to convey the main information needed so that someone who sees the ad can go and watch it.
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BRITAIN’S FORGOTTEN CHILDREN• The channel logo is prominent and usually on the right hand side of the
advert.
• The name of the programme is in the lower left hand corner of advert in the form of a banner
• It shows the scheduling information for the documentary: the day, date and time.
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PERSPECTIVES: LOOKING FOR LOWRY PRINT AD• Main focal image used. Simple image with minimal editing on the image.
• Company logo presented in the top left of the image
• Documentary information displayed in the top left of the image, without the use of a banner.
• Scheduling information displayed the documentary information so viewers can see exactly when to tune in