#cnx14 - content marketing: the art of business storytelling
DESCRIPTION
Ever since the first group gathered around a campfire, we've loved a good story. And today, your company's website and social outposts all serve as campfires that you are trying to get customers to gather around. Learn from CC Chapman, international bestseller of "Content Rules" and "Amazing Things Will Happen" about why telling a good story is critical to your content marketing success and how to find the stories inside your organization.TRANSCRIPT
Track: Personal Transformation & Growth
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THE ART OF BUSINESS STORYTELLING
C.C. ChapmanAuthor, Content Rules and Amazing Things Will Happen
@CC_Chapman
Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
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IF YOU DON’T TELL YOUR STORY WHO
WILL?
Track: Personal Transformation & Growth
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Bold statement or quote or statistic related to the session can go here
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
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MY FIVE STEPS TOSTORY SUCCESS
Track: Personal Transformation & Growth
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DEFINE CLEAR GOALS
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CREATE IDEAL AUDIENCE PROFILES
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BRAINSTORM
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NAIL DOWN THE DETAILS
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PLAN THE STRATEGY
Track: Personal Transformation & Growth
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REVIEW &EVALUATE
Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
#CNX14WE CONSUME WITH OUR HANDS
Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
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THE MORE YOU CREATETHE EASIER IT BECOMES
Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
#CNX14
IF YOU DON’T TELL YOUR STORY WHO
WILL?
Track: Personal Transformation & Growth
#CNX14
Track: Personal Transformation & Growth
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THANK [email protected]
@cc_chapman
cc-chapman.com
THANK YOU
Track: Personal Transformation & Growth
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Track: Personal Transformation & Growth
#CNX14
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Prizes!
$50Starbuck
sGift Card @CC_CHAPMAN
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Track: Personal Transformation & Growth
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CUSTOMER JOURNEY SHOWCASE
MARKETING THOUGHT LEADERS
EMAIL MARKETING PRODUCT STRATEGY& ROADMAP
PERSONAL TRANSFORMATION
& GROWTH
SOCIAL MARKETING MOBILE & WEB MARKETING
DEVELOPERS HANDS-ON TRAINING
INDUSTRY TRENDSETTERS
CREATIVITY & INNOVATION
SALESFORCE FOR MARKETERS
ROUNDTABLES
Track: Personal Transformation & Growth
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