cloudforce essentials halifax keynote - oct 3

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@rennym Renny Monaghan Vice President, Canada BUSINESS IS SOCIAL

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Business is Social keynote presentation from Cloudforce Essentials Halifax, NS on October 3rd

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Page 1: Cloudforce Essentials Halifax Keynote - Oct 3

@rennym

Renny MonaghanVice President, Canada

BUSINESS IS SOCIAL

Page 2: Cloudforce Essentials Halifax Keynote - Oct 3

Safe HarborSafe harbor statement under the Private Securities Litigation Reform Act of 1995:

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other !nancial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible "uctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the !nancial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent !scal quarter. This document and others are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 3: Cloudforce Essentials Halifax Keynote - Oct 3

Thank you to our sponsors

Page 4: Cloudforce Essentials Halifax Keynote - Oct 3
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90,000 Registrants

800+Sessions

10Keynotes

350+Partners

World’s Largest Vendor Technology Event

Page 6: Cloudforce Essentials Halifax Keynote - Oct 3

Our Mission:Cloud Computing Driver, Catalyst and Evangelist

Mainframe

Today

Enterprise Cloud Computing

1960s

Client/Server

1980s

Page 7: Cloudforce Essentials Halifax Keynote - Oct 3

First Enterprise Cloud Company to Reach $3 BillionFastest Growing Top 10 Software Company

Page 8: Cloudforce Essentials Halifax Keynote - Oct 3

First Enterprise Cloud Company to Reach $3 Billion

$3BRevenue Forecast FY13

Fastest Growing Top 10 Software Company

Page 9: Cloudforce Essentials Halifax Keynote - Oct 3

Canada is Key to Salesforce’s Success

Investing Innovating Transforming

+900 Employees Social Acquisitions Leading Companies

Page 10: Cloudforce Essentials Halifax Keynote - Oct 3

#1 in Enterprise Cloud Computing

#1 Cloud Computing

Cloud CRM

Innovation 2011, 2012

Page 11: Cloudforce Essentials Halifax Keynote - Oct 3
Page 12: Cloudforce Essentials Halifax Keynote - Oct 3

350,000+Hours Service

1%Time Equity Product 16,000

Non-profit Organizations

$40 Million+Grants

Page 13: Cloudforce Essentials Halifax Keynote - Oct 3

x 10x 100x 1,000x 10,000x 100,000x

The Social Revolution

Page 14: Cloudforce Essentials Halifax Keynote - Oct 3

1960sMainframeComputing

1970sMini

Computing

1980sClient ServerComputing

1990sCloud

Computing

2000sMobile

Computing

2010sSocial

Revolution

x 10x 100x 1,000x 10,000x 100,000x

The Social Revolution

Page 15: Cloudforce Essentials Halifax Keynote - Oct 3

Sources: Comscore, Morgan Stanley, Facebook, Twitter, YouTube, LinkedIn, Wikipedia

The Social Revolution

Page 16: Cloudforce Essentials Halifax Keynote - Oct 3

Sources: Comscore, Morgan Stanley, Facebook, Twitter, YouTube, LinkedIn, Wikipedia

social users4.5 Billion

The Social Revolution

Page 17: Cloudforce Essentials Halifax Keynote - Oct 3

Social Revolution: Business is Social

Source: 2012 McKinsey Global Institute Study: “The Social Economy”

Page 18: Cloudforce Essentials Halifax Keynote - Oct 3

Social Revolution: Business is SocialEnterprise Adoption of Social Networking

70%Companies Adopted Social

2008 2009 2010 2011 2012

$1.3 Trillion in value can be unlocked through social technologies.“ ”

Source: 2012 McKinsey Global Institute Study: “The Social Economy”

Page 19: Cloudforce Essentials Halifax Keynote - Oct 3

Social Revolution: Customers Flocking to Social Channels

Source: Webtrends, “The Effects of Social Networks on the Mobile Web and Website Traf!c”; Google Social Media Analysis Study

Page 20: Cloudforce Essentials Halifax Keynote - Oct 3

123%growth in social customers

Jun 2010Dec 2010 Jun 2011

Dec 2011

Fortune 100 Facebook Fan Growth

Fortune 100 Web Traf!c Growth

Social Revolution: Customers Flocking to Social Channels

Source: Webtrends, “The Effects of Social Networks on the Mobile Web and Website Traf!c”; Google Social Media Analysis Study

Page 21: Cloudforce Essentials Halifax Keynote - Oct 3

Source: 2012 IBM Global Chief Executive Of!ce Study

Social Revolution: For CEOs, Social at the Top

Page 22: Cloudforce Essentials Halifax Keynote - Oct 3

Social Networking

Sales Forces

Call Centers

Websites

Traditional Approaches

Partners

Customer Connections

CEOs believe social will become one of the top two ways to engage customers, mainly at the expense of traditional approaches.

- IBM CEO Study 2012

“256%Growthover 3 years

Source: 2012 IBM Global Chief Executive Of!ce Study

Social Revolution: For CEOs, Social at the Top

Page 23: Cloudforce Essentials Halifax Keynote - Oct 3

IBM 2012 Study of 1,709 CEOs, General Managers, and Global Business Leaders

For some time, businesses have been re!ning and optimizing their networks of suppliers and partners.

But something just as revolutionary has been happening—the sudden convergence of the cloud, social and mobile spheres—connecting customers,

employees and partners in new ways...

Page 24: Cloudforce Essentials Halifax Keynote - Oct 3

Connect with Your Customers in a Whole New Way

Page 25: Cloudforce Essentials Halifax Keynote - Oct 3

Connect with Your Customers in a Whole New Way

Connected Employees

Connected Customers

Connected Products

ConnectedPartners

Page 26: Cloudforce Essentials Halifax Keynote - Oct 3

What About to Your Company?

Your Customers, Employees, and Partners Are Connected

Are You and Your Company Going through a Social Revolution?

Page 27: Cloudforce Essentials Halifax Keynote - Oct 3
Page 28: Cloudforce Essentials Halifax Keynote - Oct 3

General Electric Connects with Customers in a Whole New Way

Barron’s Most Respected Companies

Fortune’s Most Admired Companies

$147 Billion in Annual Revenue

301,000 Employees

Page 29: Cloudforce Essentials Halifax Keynote - Oct 3

General Electric is Social

GE CustomerSocialEmployees

Social Partners

Back Of!ce

GE Edge

Industrial Internet of Smart Machines

Social Appliances

Collaborative Transportation

Systems

Collaborative Engineering

Collaborative Medicine

End Consumers

Collaborative Energy Systems

Page 30: Cloudforce Essentials Halifax Keynote - Oct 3

Connect with Your Customers in a Whole New Way

Connected Employees

Connected Customers

Connected Products

ConnectedPartners

Page 31: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Social Revolution: The New Social Front Of!ce

Page 32: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Social Revolution: The New Social Front Of!ce

Page 33: Cloudforce Essentials Halifax Keynote - Oct 3

+32%Sales Productivity

+34%Customer

Satisfaction

+37%Campaign

Effectiveness

+29%Innovation

+34%Employee

Satisfaction

+31%Employee

Productivity

Your Customer

Social Revolution: Success Across Every Major Metric

Source: 2012 Third-party survey of 5,500 salesforce.com customers

Page 34: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Business is Social

Page 35: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 36: Cloudforce Essentials Halifax Keynote - Oct 3
Page 37: Cloudforce Essentials Halifax Keynote - Oct 3

Rossignol Makes the Transformation to Social

Leader in Winter Sports Equipment

$135M in Revenue

1,600 Employees

#1 Ski Brand on Facebook

Page 38: Cloudforce Essentials Halifax Keynote - Oct 3

Sales Cloud: Sales is Social

World’s #1 Sales Application

#1 in SFA Market Share (IDC)

Magic Quadrant Leader (Gartner)

Customers Have Increased Sales by 27%*

*Source: 2012 Third-party survey of 5,500 salesforce.com customers

Page 39: Cloudforce Essentials Halifax Keynote - Oct 3

Data.com: Data is Social

Clean Your Data in One Click

Target New Prospects

Link Your Data to Social Networks with Social Key

Page 40: Cloudforce Essentials Halifax Keynote - Oct 3

First Fully Mobile Sales Application

Easy to Access Your Salesforce Data

Designed for Any Device (HTML 5)

Now Generally Available for iPad

Salesforce Touch Generally Available

Page 41: Cloudforce Essentials Halifax Keynote - Oct 3

Partners are Social: Partner CommunitiesSell as a Team with Resellers, Distributors or any Channel Partner

Next Generation Portal: Social Community

Private, Secure Partner Collaboration

Pilot with Winter ’13

Page 42: Cloudforce Essentials Halifax Keynote - Oct 3

Demo

Page 43: Cloudforce Essentials Halifax Keynote - Oct 3

Kevin FournierRegional Vice President, Sales

Page 44: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 45: Cloudforce Essentials Halifax Keynote - Oct 3
Page 46: Cloudforce Essentials Halifax Keynote - Oct 3

Activision Makes Gaming Social#1 Video Game Publisher

$4.8 Billion in Sales

7,700 Employees

Call of Duty, Skylanders

Page 47: Cloudforce Essentials Halifax Keynote - Oct 3

Service Cloud: Service is Social

World’s #1 Service Application

Leader in Customer Service (Gartner, Forrester)

34,000 Customers

Customers Increased Customer Satisfactionby 34%*

*Source: 2012 Third-party survey of 5,500 salesforce.com customers

Page 48: Cloudforce Essentials Halifax Keynote - Oct 3

Service Cloud: Sunlight Search

Federated Search EngineSearch Internal Objects Such as KnowledgeSearch External Sources Such as SharepointPilot in Winter ’13

*Source: 2012 Third-party survey of 5,500 salesforce.com customers

Page 49: Cloudforce Essentials Halifax Keynote - Oct 3

Desk.com: Service Cloud for Small Business

Optimized for Small and Growing Teams

Simple, Social, Mobile

1000’s of Customers, All Shapes and Sizes

Page 50: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customers are Social: Chatter Communities for ServiceSocial Front Of!ce for Customers

Single Place for Customer Support

Seamless Experience Across Channels

Pilot with Winter ’13

Page 51: Cloudforce Essentials Halifax Keynote - Oct 3

Demo

Page 52: Cloudforce Essentials Halifax Keynote - Oct 3

Winston MortonVice President, Technology

Page 53: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 54: Cloudforce Essentials Halifax Keynote - Oct 3

Rob BeggVice President, Marketing Cloud

Page 55: Cloudforce Essentials Halifax Keynote - Oct 3

Natasha ComptonDirector of Marketing

Page 56: Cloudforce Essentials Halifax Keynote - Oct 3
Page 57: Cloudforce Essentials Halifax Keynote - Oct 3

Commonwealth Bank Makes the Social TransformationAustralia's Largest Bank

45,000 Employees

US$38 Billion in Revenue

Top 10 Winner for Facebook’s Awardfor Best Use of Facebook

Page 58: Cloudforce Essentials Halifax Keynote - Oct 3
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By 2017, CMOs will spend more on IT than CIOs.”“

Page 60: Cloudforce Essentials Halifax Keynote - Oct 3

Marketing is Social: The Biggest Shift in 60 Years

Page 61: Cloudforce Essentials Halifax Keynote - Oct 3

Marketing is Social: The Biggest Shift in 60 Years

Page 62: Cloudforce Essentials Halifax Keynote - Oct 3

#1 in Social Marketing #1 in Social Listening

Page 63: Cloudforce Essentials Halifax Keynote - Oct 3

World’s First Uni!ed Social Marketing Suite

Page 64: Cloudforce Essentials Halifax Keynote - Oct 3

Marketing Cloud: Marketing is Social

Manage Your Brand Presence Across Social Channels

Measure Activity & Engagement

Optimize & Target With Social Advertising

Page 65: Cloudforce Essentials Halifax Keynote - Oct 3

Demo

Page 66: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 67: Cloudforce Essentials Halifax Keynote - Oct 3

Small UK Sports Apparel Manufacturer

Competes with the Industry Giants using Social

Leverages Chatter to Connect Everyone Across the Company

Drives huge ef!cency

PlayerLayer Competes in the Big Leagues with Social

Page 68: Cloudforce Essentials Halifax Keynote - Oct 3

Salesforce Chatter: Collaboration is Social

Easily Collaborate Between Employees, Customers, and Partners

170,000 Active Social Networks

30% Reduction in Email*

Dell: 94,000 users; Verizon: 95,000 users

*Source: 2012 Third-party survey of 5,500 salesforce.com customers

Page 69: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Salesforce Chatterbox

Sync Files Across Devices

Preview/Read Documents

Secure File Sharing

Pilot with Winter ’13

Page 70: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 71: Cloudforce Essentials Halifax Keynote - Oct 3
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Spotify Makes Work Social

Social, music sharing platform

3 million+ subscribers

500+ worldwide employees

Transparent, social employee culture

Page 73: Cloudforce Essentials Halifax Keynote - Oct 3

World’s First Social Performance Management App

Align, Motivate, and Drive Team Performance

Social, Transparent, Real-time

Work Better, Together

Work.com: Work is Social

Page 74: Cloudforce Essentials Halifax Keynote - Oct 3

Customer Success with Work.com

Page 75: Cloudforce Essentials Halifax Keynote - Oct 3

Demo

Page 76: Cloudforce Essentials Halifax Keynote - Oct 3

Your Customer

Page 77: Cloudforce Essentials Halifax Keynote - Oct 3

. animate.

Page 78: Cloudforce Essentials Halifax Keynote - Oct 3

. animate.

Virgin America Makes Travel More SocialBest Domestic Airline for 5 Consecutive Years in Travel and Leisure

$1 Billion Airline Launched in 2007

2,500+ Employees

Page 79: Cloudforce Essentials Halifax Keynote - Oct 3

Salesforce Platform: Innovation is Social

#1 Cloud Platform Market Share (IDC)

#1 Cloud Platform (Forrester)

800,000 Developers

Build and Deliver Social & Mobile Apps

CollaborationEmployee Apps

Force.com

ConsumerApps

HerokuWebsites

Site.com

Databases

Database.com

ISV Services

AppExchange

TouchChatter

IdentityCommunities

Page 80: Cloudforce Essentials Halifax Keynote - Oct 3

AppExchange: World’s Leading Enterprise App Marketplace1,700+ Social Enterprise Apps

Every Major Business Category

Easy-to-install by Admins & End Users

Used by 70% of Fortune 100

Page 81: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Salesforce IdentityIntegrated: Single Sign-On for Cloud and Mobile Apps

Trusted: Centralized Access Management and Provisioning

Social: Easily Exchange Chatter Data

Standards-based: SAML 1.1 & 2.0, OAuth, OpenID Connect, & SCIM

Page 82: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Salesforce.com CanvasGet Apps in Salesforce, Just Like Facebook

Now Bring Java and .NET Apps Easily into Force.com

Create a Seamless User Experience

Leverage Your Existing Developers and apps

Page 83: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Salesforce.com CanvasGet Apps in Salesforce, Just Like Facebook

Now Bring Java and .NET Apps Easily into Force.com

Create a Seamless User Experience

Leverage Your Existing Developers and apps

Embed Any App

Page 84: Cloudforce Essentials Halifax Keynote - Oct 3

Rapid Growth of Heroku Apps

Page 85: Cloudforce Essentials Halifax Keynote - Oct 3

Rapid Growth of Heroku Apps

2 Million

Apps

Page 86: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Heroku Enterprise for Java

Full Stack Java

Heroku runtime

Native Java tools

Enterprise Support

Page 87: Cloudforce Essentials Halifax Keynote - Oct 3

Introducing Salesforce Touch Platform

Write Once, Deploy Anywhere

HTML5, Native, Hybrid

Trusted Security and Sharing

Page 88: Cloudforce Essentials Halifax Keynote - Oct 3

Demo

Page 89: Cloudforce Essentials Halifax Keynote - Oct 3

Virgin America is Social

SocialGuest Pro!le

Social Teammates

GuestService

EmployeeRecognition

Reservations

Social & Mobile IFE Apps

CorporateSales Chat

Social Call Center

Collaboration

SocialMedia

Activate 2.0 Marketing &Loyalty

Page 90: Cloudforce Essentials Halifax Keynote - Oct 3

Salesforce Architecture

AppExchange Apps

ERP

Any System

Finance

Back-end SystemsAny Social Network

Social Front-End

Cloud, Social, Mobile

HerokuForce.com

Marketing

Site.com

AppExchangeService Work.comSales

Database.com

Chatter

Data.com

Iden

tity

Salesforce Platform

Communities

Page 91: Cloudforce Essentials Halifax Keynote - Oct 3

Connect With Your Customers in a Whole New Way

Connected Employees

Connected Customers

Connected Products

ConnectedPartners

Page 92: Cloudforce Essentials Halifax Keynote - Oct 3

Thank you.

Page 93: Cloudforce Essentials Halifax Keynote - Oct 3

Agenda:

Advanced Breakout Session Maritime Room

Beginner Breakout Session Commonwealth B

Marketing Breakout Session Atlantic Ballroom

12:30pm - 1:30pm

11:30am - 12:30pmLunch and Networking in the Partner Expo Commonwealth

Page 94: Cloudforce Essentials Halifax Keynote - Oct 3