clil.unit4.the art of_colours.ppt
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The Art of ColoursUnit 4
Let’s warm up !
Let’s start with some basics
There are two colour systems
Additive Subtractive
red + green + blue = white magenta + yellow + cyan = black
Usuallydesigners use the additive system
What is this jargon ?
huebrilliancesaturation
Huename and properties of a colour that enables it to be perceived
Brilliancehow lightor darka colour is
the level and mixture of white, black, grey or complimentary included in colours
Saturation
What are these ?
primarysecondary
tertiarycolours
Learn the colour wheel
Another way to visualize
Another way to visualize
Primary colours
Secondary colours
Analogous colours
Opposite colours are complementary
Combinations of opposite or analogous colours
are harmonic
Now you know the jargon too!
Do colours have personality ?
Web color wheel
© Edward BurtynskyWhat about this orange ?
Mixture of yellow and red. Orange represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation. In heraldry, orange is symbolic of strength and endurance. When diluted with black, declines into dull and withered brown. Dark orange can mean deceit and distrust.
© Philip-Lorca diCorcia
How about this yellow ?
Yellow is the color of sunshine. It’s associated with joy, happiness, intellect, and energy. Yellow produces a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy.Shades of yellow (when gray is added) are visually unappealing because they lose cheerfulness and become dingy. Dull (dingy) yellow represents caution, decay, sickness, and jealous.
© Cindy Sherman
And what about this green ?
Green is the color of nature. It symbolizes growth, harmony, freshness, and fertility. Green has strong emotional correspondence with safety. Yellow-green can indicate sickness, cowardice, discord, and jealousy
It’s about relationships
Dynamic relationship
Dynamic-static relationship
Static relationship
It’s a matter of contrast
It’s about balance
Think with your eyes !
Color palette tips & tools
Strive for harmony
Be aware of contrast effects
Understand color dominance