clearvale overview (en) 2009 09 21

Clearvale Overview

September 2009

© Copyright 2009 BroadVision On Demand Inc. 2

Company confidential & proprietary.

BroadVision 8 Evolution

Open source web platform stack

(> $150 million USD R&D)

20022002 20032003 20042004 20052005 20062006 20072007 20082008 20092009

8.2 & 8.38.2 & 8.3



BroadVision 8 Worldwide Adoption



BroadVision Solution Roadmap

Why ESN by BroadVision?

© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.

Huge Upside…

1,668

2,051

2,482

2,937

3,614

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

2009 2010 2011 2012 2013

(US

D $

mil

lio

n)

1,668

2,051

2,482

2,937

3,614

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

2009 2010 2011 2012 2013

(US

D $

mil

lio

n)

Source: Team collaboration and social software Gartner Report G00164765 (02/19/09)

CAGR > 30%


No Dominant Players…

Source: Magic quadrant for social software Gartner Report G00162146 (10/31/08)



What is a Portal? (according to Gartner)

• Generation 1 (1998 to 2000)– Content and basic portal capabilities

(including personalization and the portlet model)

• Generation 2 (2000 to mid-2002)– Application integration

• Generation 3 (mid-2002 to 2003)– Process integration and basic Web services support

• Generation 4 (2004 to mid-2005)– Portal federation, portlet standards and composite applications

• Generation 5 (mid-2005 to 2008)– SOA and user experience management

• Generation 6 (starting to emerge 2009-2011)– Web 2.0 social and mash-up features



Why ESN? Why BroadVision?

• Huge upside potential

• No dominant player: wide open playing field

• 16 years of pioneering experience & pedigree– Addressing personal relationships since 1996

– Championing enterprise ecosystems since 1998

– “We know enterprise!” (when it comes to portals)



Enterprise 2.0 Website Architecture

Enterprise 1.0

Portal 1.0

eCommerce

Company

Transaction

On Premise

IT

Enterprise 2.0

Portal 2.0

Social Network

Community

Collaboration

On Demand(Cloud Computing)

Business

ERP SCM CRMEnterprise

Apps

Co-exist

Cross-Leverage

Site Managed by

Service Model

Process

Content Managed By

Enabling

User Interface

Company Branded

CommercialWebsite

Company Branded

Community Website

ExampleUse Case


Social Network Services Evolution

ParticipantParticipant

RelationshipRelationship

Individual Team Company

Personal

Work

Business

CSN

CSN (consumer social networks)

ESN (enterprise social networks)

ESN


Enterprise Portal Evolution: 1.0 vs. 2.0

ContentContent

ProcessProcess

Company-generated

User-generated(people/community)

Structured

Ad-hoc/Unstructured

Enterprise1.0

Enterprise 2.0


Enterprise Portal Evolution: Functionality

SiteSite

FunctionalityFunctionality

Internet Extranet Intranet

SocialNetwork

Catalog/ContentManagement

KnowledgeManagement

Clearvale2.0 B2B/B2E Portal

B2C/B2B Portal

CSN Clearvale 1.0



Clearvale Relationship Management

SiteSite

PeoplePeople

ContentContent

PersonPerson

PP22

PP

PP22

PPPP22CC

CC22PP

PP22SS

SS22PP



PersonalLeisure

PersonalRelationship Social Media

Adopted bythe Enterprise

Social Networks Designed for the Enterprise

CSM

ESN

SiteSite


Intranet Extranet Internet

Enterprise Social Networks

Community Development

Knowledge Collation

Team Collaboration

Clearvale Integrated Platform

Public Social Media v Enterprise Social Networks



BroadVision Product Suite Evolution (1)

Portals:Content &

collaboration

eCommerce:Products & shopping

carts

BroadVision Portal

BroadVision Commerce




ClearvaleCommerce Agility Suite

Business Agility Suite




ClearvaleCommerce Agility Suite

Business Agility Suite

Flexible eCommerce

B2B2C

Self Service Process Portals

Enterprise Social

Networks


“Consumerization” of the Enterprise

Personalization

KnowledgeManagement

Microsite

Clear*360Objectives Mgmt

ContentServices

In-the-CloudIterative

Computing

On-PremiseAgile

Computing

ArchitectureArchitecture


CommunityCommunity

CollaborationCollaborationTeamWork ClearPedia

DocuVault

SocialCommunities

SocialNetworking


“Enterprization” of the Consumer

Personalization

KnowledgeManagement

Microsite

Clear*360Objectives Mgmt

ContentServices

In-the-CloudIterative

Computing

On-PremiseAgile

Computing

ArchitectureArchitecture


CommunityCommunity

CollaborationCollaborationTeamWork ClearPedia

DocuVault

SocialCommunities

SocialNetworking

Use Cases & Benefits


Forging Enterprise 2.0 via Clearvale

Disciplined TeamSelling (DTS)Sales 2.0Sales 2.0

Cyber WaterCooler (CWC)HR 2.0HR 2.0

Integrated Precision Marketing (IPM)Marketing 2.0Marketing 2.0

Community RelationshipManagement (CRM)Support 2.0Support 2.0

Distributed ProjectCollaboration (DPC)R&D 2.0R&D 2.0

Suppliers RelationshipManagement (SRM)F&A 2.0F&A 2.0

Enterprise 2.0 Intranet Extranet Internet


Potential Clearvale Verticals

Enterprise 2.0HighTech

FinancialServices

IT & S/WServices

Health-care

Hospi-tality

RetailManu-facturing

Govern-ment

Energy Telecom

Cyber WaterCooler (CWC)

HR 2.0HR 2.0

Distributed ProjectCollaboration (DPC)

R&D 2.0R&D 2.0

Suppliers RelationshipManagement (SRM)

F&A 2.0F&A 2.0

Disciplined TeamSelling (DTS)

Sales 2.0Sales 2.0

Integrated Precision Marketing (IPM)

Marketing 2.0Marketing 2.0

Community RelationshipManagement (CRM)

Support 2.0Support 2.0



• Introduction– I am ________ (name); _________ (title)– I am responsible for _________ (brief job description)

• What?– My current business challenges are _____________.

• Why?– Under 1.0: we are constrained by _________.– With a 2.0 solution like Clearvale, we could achieve _______.

• When?– Using Clearvale, we’ve been able to go-live within _____.

• Who?– Me: ______; X: ________; Y:_________; Z: ________.

• How?– Scenarios/scenes #1; #2; #3; #4.

• Conclusions: before/after; benefits

Clearvale Use Case Template



• Ecosystem

• Network– Theme/admin/editors– Anchor tenants (communities/members/bloggers)– Membership– Compelling content; engaging attractions– Participation metrics, gauges, contests, surveys

• Communities– Naming conventions; shelf life– Participants– Collaboration requirements (doc-share/MBOs/events)

Clearvale Storyboard Template

Type Invite Approve Include Exclude Pass Who Life

1 Employees Connect Intrant Yes No Yes No No Employees Long2 Customers Connect Extranet Yes Yes Yes No No Customers Long3 Communites Connect Internet No No No No Yes Public Medium4 etc. … … … … … … … …5 etc. … … … … … … … …N etc. … … … … … … … …

NetworkType Invite Approve Include Exclude Pass Who Life

1 Employees Connect Intrant Yes No Yes No No Employees Long2 Customers Connect Extranet Yes Yes Yes No No Customers Long3 Communites Connect Internet No No No No Yes Public Medium4 etc. … … … … … … … …5 etc. … … … … … … … …N etc. … … … … … … … …

Network



• Login page– Network logo– Welcome message

• Home page– Style/color scheme– Customized invite letter– Widget selection/layout/configuration

• Community page– Widget selection/layout/configuration– Collaboration configuration

• Profile page– Personal photo– Work diary– User-generated content (blogs/videos/photos)

Clearvale Look & Feel Template



www.BroadVision.com

www.clearvale.com

www.mingxigu.com

www.bvClear.com

clearvale overview (en) 2009 09 21

Travel

enterprise portal evolution

case enterprise

forging enterprise

clearvale overviewseptember

clearvale disciplined

portal federation

gartner generation

basic portal capabilities