CONFIDENTIAL 2

Purpose

• Taltopia.com– A social networking community that provides a

platform for aspiring talent to interact with fans and industry professionals while supplying the tools necessary to acquire the fame they deserve

CONFIDENTIAL 3

Problem

• Talent industry is one of the most competitive industries to break into with many layers – Agents, scouts, managers, auditions, etc.

• Popular social networks are convoluted with random content; it is difficult for talent to stand-out

• Aspiring talent need a low-cost, efficient, creative, and user-friendly way to gain exposure

CONFIDENTIAL 4

Our Solution• A platform where you decide who becomes famous• A social network dedicated to talent and fans who

come to vote, promote, and discover rising stars• Web 2.0 features harness viral nature of the internet

– Social bookmarking (Digg, Reddit, Technorati, etc)– Share on major social networks (MySpace, Facebook)

• Strategic partnerships– Ex: Studios, casting and talent agencies

CONFIDENTIAL 5

Product• Easy to use

– Create a free profile, upload media, use promote features, build fan club, and get votes

• Key Differences:– Fun yet professional fame-themed social community– Users decide who gains and loses popularity– “Wall of Fame” allows users to buy exposure– Talent “Portal”- embed content from other sites– Rewards system – earn “Famebucks”

CONFIDENTIAL 6

Why now?• Trend has shifted from traditional talent scouting

methods to empowering audiences to decide• Recent success of talent shows on television:

– American Idol, America’s Next Top Model, America’s Got Talent, Dancing With the Stars, Project Runway

• Internet-based audience voting is still in its infancy; a great opportunity to capitalize

• People finding fame on internet– LonelyGirl15 (YouTube), Justin.tv

CONFIDENTIAL 7

Team• Allen Vartazarian, Co-Founder

• UC Berkeley ‘05– B.S. Business Administration

» Walter A. Haas School of Business– B.A. Economics

• Anthony Zanontian, Co-Founder• UC San Diego ’06

– B.A. History, Cum Laude