ciw online dating market insights for q1 2014 [ciw whitepaper]

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Copyright © 2014 All rights reserved CIW China Online Dating Market Overview For Q1 2014 ChinaInternetWatch.com

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Copyright  ©  2014    All  rights  reserved CIW

China Online Dating Market Overview For Q1 2014

ChinaInternetWatch.com

Copyright  ©  2014    All  rights  reserved CIW

RMB1.59 billion / USD 260 million

China Online Dating Market in 2013

Source: Analysis International, July 2014

Copyright  ©  2014    All  rights  reserved CIW

Estimated to reach RMB2 billion / USD 320 million

China Online Dating Market in 2014

Source: Analysis International, July 2014

Copyright  ©  2014    All  rights  reserved CIW

China Internet Watch

CIW

Source: Analysis International, July 2014

84.407  

16.234  

39.60%  

65%  

0.00%  

10.00%  

20.00%  

30.00%  

40.00%  

50.00%  

60.00%  

70.00%  

0  

10  

20  

30  

40  

50  

60  

70  

80  

90  

PC   Mobile  

China  Online  Da+ng  Market  in  Q1  2014  

Total  No.  of  Users  (Million)   QoQ  Growth  Rate  

Copyright  ©  2014    All  rights  reserved CIW

China Internet Watch

CIW

Source: Analysis International, July 2014

Age 27-30, 40.80%

Age 22-26, 25.30%

Other

%  of  China  Online  Da+ng  Users  

Copyright  ©  2014    All  rights  reserved CIW

China Internet Watch

CIW

Source: Analysis International, July 2014

61.8% 52.8%

44.6%

32.6% 31.7% 31.4% 31.0% 26.8%

16.2% 15.5% 12.1% 8.2%

How Did Chinese Singles Find Their Lovers?

Copyright  ©  2014    All  rights  reserved CIW

China Internet Watch

CIW

Source: Analysis International, July 2014

8.9%

23.1% 23.6%

13.2%

9.0%

0.6% 3K and lower 3001-5000 5001-7000 7001-10K 10,001-20K Above 20K

China  Online  Da+ng  Market  Income  Distribu+on  

% 0f Online Dating Users

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China Internet Watch

CIW

Source: Analysis International, July 2014

Guangdong, 16.3%

Shanghai, 14.2%

Beijing, 13.7%

Jiangsu, 7.6%

Liaoning, 6.0%

Zhejiang, 5.6%

Shandong, 4.7%

Sichuan, 4.7%

Hubei, 3.3%

Fujian, 2.8%

Shaanxi, 2.2% Chongqing, 2.2%

Other, 16.7%

China Online Dating User Geographic Distribution

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China Internet Watch

CIW

Source: Analysis International, July 2014

Jianyuan.com, 27.1%

Baihe.com, 16.2%

Zhenai.com, 15.4% Youyuan.com,

8.1%

Other, 33.2%

China Online Dating Websites Market Share in Q1 2014

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