civi credentials

Credentials

WHO is VTM?

TOP 1 Google Premier SME Partner (PSP) in Vietnam

TOP 1 Facebook Partners

in Vietnam

Biggest Online Marketing Company

in Vietnam

TOP 2 Japanese Affiliate System

in Vietnam

Head: 35 Chua Lang, HanoiCivi: F8, TNR Tower (Vincom), 54A Nguyen Chi Thanh, Hanoi

HCM office: 21 Nguyen Cuu Van, Binh Thanh, Ho Chi Minh City

40,000+clients

500+ staffs

2010 2013 2015 2016

Viet Tien Manhstarted

Start AD: Google,

Facebook

Jan 1: Google Premier Partner

TOP 1 Google, FacebookOct: Civi released

WHO is VALUE COMMERCE?

About Value Commerce Japan:ü One of the 2 Biggest Affiliate companies in Japan, TOP 5 in Globalü Listing on the stock market of Tokyo, Japanü A subsidiary of Yahoo Japan Group, member company of Softbank Group -

the company that is holding 30% of shares and the majority shareholder of Alibaba Group.

Name ValueCommerce Co., Ltd

Establish March 1996

AddressMinami Aoyama Bright Square 3F 2-26-1 Minami-Aoyama, Minato-ku Tokyo, Japan

CEO Jin Kagawa

Business industryMarketing (Affiliate, Ad Network,etc…), CRM (programmatic)

Capital 1,728M Yen (¥) (15M USD) (31/12/2015)

Staff 260 staffs (31/12/2015, all departments)

Stock Market Tokyo Stock Exchange (Stock Code: 2491)

Majority shareholder Yahoo Japan Corporation

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

2002 2012

(Mil Yen)Increase

35times

Source: Yano Research Institute: • Business model and Future of ASP 2016• Reslt of ffiliate Market research 2008, 2009, 2011, 2012

Affiliate market in Japan 2015

166B YenSource: Trends and Future of Affiliate market 2012-2013 (Yano Research Institute)

AFFILIATE MARKET IN JAPAN

WHO is CIVI?

Civi.vn is an Affiliiate System borned by the co-operation between VTM Groupand Value Commerce Japan.

Civi.vn affiliates Advertisers (Brands) and Publishers (websites/blogs) andcharges Advertisers by CPA instead of CPC/CPM/CPD.

Users Media/Reward Affiliate Advertiser

Collect point for user of the media (if any)

Bonus point

IMG tag transfers data to the system

Click to the banners on websites

Redirect toAffiliate server Affiliate system receives the

request and processes datas

Redirect to the landingpage

User takes action in the landing page

User is redirected to the Thank you page (successful action page)

Affiliate receives and processes result

Action confirmation:Confirm/ Decline

Affiliate processes: collect points for media (point back) (if any)

AFFILIATE MARKETING SYSTEM OVERALL

Who wants to publish my Ads, Conversion is A, commission is xxx (VND)?

Affiliate to publish Ads

Accept to publish, your Ads is ready!

Start to publish Ads

Click quảngcáo trên AS Mua sản phẩm trên

MS!

Confirm conversions

Conversion confirmation

from Adv

Pay the commission for

Publisher via Civi

Receive commission from Civi

Affiliate

Tracking

PaymentInternet User

Access to website

PublisherAffiliate site (AS)

AdvertiserMerchant site( MS)

Online Shop

●

●

●

●

➊

❸

❺

❼

❷

❹

❻

❽

AffiliateBanner

Buy!


Purchase

Contact

Registera course

Request document

Deal

To the storeRegistermember

Schedule appointment


MONEY BACK

MoneyBack.vn - Online Cash Back Mall in Vietnam

Money BackOnline virtual 24/24 Mall

Open store

Advertiser’s introduction site on MoneyBack.vn

MoneyBack.vn’s users

Customers

Advertiser’s websitePurchasingRegistering service

Cash Back

ü MoneyBack.vn is a Cash Back Mall service that users will cash back money when they purchaseproducts/services or register a service on store’s website via MoneyBack.vn. MoneyBack is a publisher of Civi.vn.

ü Opening a store on Money Back means to open a free store in an Online 24/24 mall. Store owner will paycommission to Civi.vn when users from Money Back buy products/services or register a service on store’s site.

⑥.Advertiser pays commission to Civi.vn

④. Users from MoneyBack.vn purchase, register on stores of Advertisers on MoneyBack.vn.

Advertisers civi.vn Publisher Money Back Members

⑦.civi.vn pay commission from Publisher to MoneyBack.vn (automatically）

⑧. MoneyBack.vn returns Money Back point to members and transfer money via bank to members’ account.

AUTO

Advertiser Site

Advertiser Site

Advertiser Site

Advertiser Site

・・・

①. Open store on MoneyBack.vn, focus on big Advertisers by industry.

②. Recruit members (users) for MoneyBacks.

・・・

・・・

⑤. Users access to Advertise’s website via MoneyBack.vn to purchase, register.

③. Users login into MoneyBack.vn.

Cash Back Mallproduced by


POINT.1MB’s members always have discount: Cash Back.

POINT.2Make special offer for MB’s members.

POINT.3MB’s members will become loyal customers and have need of buying things.

POINT.4Advertiser only affiliates to Civi.vn to open store on MB※ Some Advertisers need to send register form to join MB.

POINT.5Receiving report instantly. ※This function will release on Apr 2017.

MB is a service:1. Have big benefit for members.2. No more charge for Advertisers.3. Members are increasing


Why MB?

www.value-point.jp

Online Cash Back Mall in Japan

Case Study

Civi CAMPAIGN FOR A JOINT VENTRURE BANK IN VIETNAM

- Client: Joint Venture Bank in Vietnam

- Products: Credit

- Channel: Civi.vn

- What challenges: Only form in 6 provinces in Vietnam accepted, otherwises decline.

- What we did?

o Set up the Affiliate campaign using Civi.vn

o Consulting to design the banner and prepare the content on the landing page of the Client

o Working and following with the Publishers to help them optimize the content/banners on their sites to raise the CVR of the campaign

- What we got?

o Get over 610 Leads after 1 month

o 73% is qualified form (450 forms). Others are not in the accepted locations.

o 450 users with real need of loans, save time and money for Bank when they only pay for real users and meet the conditions of the Bank.

Thank you

civi credentials

Documents