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CITIZEN DIGITALRATE CARDS
CITIZEN DIGITAL RATE CARD | 2015
OUR STATISTICS
OUR TARGET AUDIENCE
Statistics as of May 2015
2,782,500
new/old users permonth
2,048,407
million likes on Facebook
1,515,669
unique usersper month
683,617
of our Traffic is mobile users
71.5%
Twitterfollowers
779,940
126,253followers
average time spent on the website
4 MinsPresence onInstagram
million page viewsper month
CITIZEN DIGITAL RATE CARD | 2015
HOMEPAGE
CITIZEN DIGITAL RATE CARD | 2015
CATEGORY PAGE
CITIZEN DIGITAL RATE CARD | 2015
SECTION ADS
CITIZEN DIGITAL RATE CARD | 2015
STORY PAGE
CITIZEN DIGITAL RATE CARD | 2015
TV SHOW PAGE
CITIZEN DIGITAL RATE CARD | 2015
MOBILE APPS ADS
7
CITIZEN DIGITAL RATE CARD | 2015
SOCIAL MEDIA ADVERTISING
CITIZEN DIGITAL RATE CARD | 2015
SOCIAL MEDIA ADVERTISING
GOOGLE PLUS
CITIZEN DIGITAL RATE CARD | 2015
ADVERTISING OPTIONS
TYPE AD PRODUCT DIMENSIONS ANIMATION LIMIT
1 Leader Board I 728x90 GIF 5 cycles, Rich Media 3 cycles
2 Homepage Large Rectangle Banner I 336x280 GIF 5 cycles, Rich Media 3 cycles
3 Homepage Large Rectangle Banner II 336x280 GIF 5 cycles, Rich Media 3 cycles
4 Leader Board II 728x90 GIF 5 cycles, Rich Media 3 cycles
5 Side Banner (Vertical) 728x90 GIF 5 cycles, Rich Media 3 cycles
6 Square Banners 250x250 GIF 5 cycles, Rich Media 3 cycles
7 Mobile App Ads 728x90* (Responsive) GIF 5 cycles, Rich Media 3 cycles
AD PRODUCT DIMENSIONS ANIMATION LIMIT
Cost per Click (CPC) All Sizes GIF 5 cycles, Rich Media 3 cycles
Cost Per Impression (CPM) All Sizes GIF 5 cycles, Rich Media 3 cycles
MONTHLY ADVERTISING
The sponsorship of sections allows brands to own complete inventory of the section and comprises of 5 major elements - rich media and innovations, PR, logo placements and standard and large banner ads, across the web and mobile. Brands enjoy millions of impressions for themselves where exclusive and multiple campaigns can run simultaneously.
SECTIONS
TOP STORIES
NEWS
SPORTS
BUSINESS
LIFESYLE & ENTERTAINMENT
NEWS SHOWS
CITIZEN DIGITAL RATE CARD | 2015
SKIN ADS
Skin ads appears on the background of our website. The skin ad is very visible and will appear constantly irrespective of the section of the website.
CITIZEN DIGITAL RATE CARD | 2015
Slider ads are innovative ‘below the fold’ ads on www.citizentv.co.ke which gives you a very high exposure. As the name suggests, this ad slot slides whenever a user scrolls down on our site and grabs their attention.
Banner Size – 160 x 600 pixels and should be less than 40 KB in weight.
SLIDE ADS
CITIZEN DIGITAL RATE CARD | 2015
Before the actual site loads, we would run a road block talking about your website (Hyperlinked) for 10 seconds. A high impact activity, you can use this powerful brand-boosting interactive stage for a full 24 hours. Costed per hour, stays 10 seconds per view).
HOMEPAGE ROAD BLOCK ADS
CITIZEN DIGITAL RATE CARD | 2015
Place ads at scheduled time on our live stream. We interrupt the normal to run the media ads. We will decide to Use Ads during live stream of Citizen TV if the client has paid for both online and digital they use the space. If not during offline ads we run our online ads. This is independent on the traffic times for the website.
The ads will differ across the different timings and the rates will be dependent on TV rates at a subsidized rate so for them to be online we work with the numbers of clients streaming.
AUDIO ADS
Use of Audio Ads during live stream of radio if the client has paid for both online and digital they use the space. If not during offline ads we run our online ads. This is dependent on the traffic times for radio. The ads will differ across the different stations and the rates will be dependent on radio rates at a subsidized rate so for them to be online we work with the numbers of clients streaming.
LIVE STREAM ADS
