Midsize Collaboration Solution Solve the communications challenges Lead to better business results

Caroline Aubineau, Sales Business Development Manager

Cisco Collaboration Market Development

Istanbul, December 2014

Cisco and/or its affiliates. All rights reserved.

AGENDA 2

1

Collaboration Matters

$5.3Bn WW Collaboration Opportunity 2015 * Cisco GMV (Global Market View) Total Addressable Market

Companies with

20-1000 Employees

1 in 6 employees work in Midmarket

Collaboration a

Top 3 Priority *Gartner 2013 Annual CIO Survey - SMBs

Customers are faced with complex, silo solutions

How do I grow my business while keeping costs down?

Where should I invest in the right tools and training for my IT staff?

How can cloud help me to innovate and grow my business faster?

How can I deliver great user experiences, anywhere, on any device?

How can I get the capabilities I need but with less complexity?

How can I attract new talent?

What can I do to deepen relationships with customers, suppliers and partners?

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Cisco Collaboration Value

Delight users without

compromise

Empower every team

Start from where you

are

Experience Matters

To deliver a delightful, best-in-class

collaboration experience, software,

hardware and the network need to

come together

Make Collaboration Simple

In order to increase employee adoption

while decreasing operational cost

Transform Your Workplace

To allow your evolving workforce to

work from anywhere, anytime

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Our on-going commitment to the Midmarket

8

New Channel specializations

BE6000

HCS Cisco Powered Partners

Affordable, easy to use and

install endpoints

WebEx and CMR Pro

du

ct d

eve

lopm

ent

Pa

rtn

er

En

ab

lem

en

t

2012 Today 2014 2013

Simplified Licensing

Easy to order

Dedicated marketing

campaigns

and promotions

On-going partner enablement

workshops:

• 4000 Sales and technical

staff trained

• 35 Countries

• 100 Cities

BE7000

Packaged Collaboration Solutions

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Incredible Midmarket Momentum

#1 Voice Revenue Share (Synergy 2014)

>3 million users on BE6000 solutions

>10,000 midmarket customers in the past year

Nearly half a billion dollars in annual midmarket sales

Selling in 133 countries

>400 new midmarket partners

Business Edition Collaboration Overview & What’s New

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Better communications Turnkey Applications Platforms

Call Control

CUCM

Voicemail

Unity

Connection

IM &Presence

Jabber Attendant

Console

CUAC

Contact

Center

UCCX

Management

Prime

Collaboration

Paging

Paging

Server

UC Virtualization

Business Edition 7000 Over 500 User

Core Collaboration Applications

Video

TP Server

Business Edition 6000 Sub 500 Users

Google

Application

Make Relevant to Your Business with 3rd

Party Applications

Sales

Applications

Hospitality

Call Recording Any 3rd Party Video Call Logging & Fax

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Customer Size

0–100 1000+

Medium-Scale BE6000H

1000 Users 2500 Devices 8+1 Apps

Voice / Video / IPT UC / Collaboration Apps Video Conferencing Contact Center 3rd Party Apps

Medium-Scale BE6000M

1000 Users 1200 Devices 4+1 Apps

Voice / Video / IPT UC / Collaboration Apps Contact Center 3rd Party Apps

On-Premise Family Model Options

Basic

IP

T to F

ull

Colla

bora

tion

No Max Capacity

Collaboration Software Licensing Framework Management Tools Seamless Migration

Large-Scale BE7000H

1000+ Users 3000+ Devices 5–10 Apps

Voice /Video / IPT UC / Collaboration Apps Video Conferencing Contact Center 3rd Party Apps

New

Cisco Packaged Collaboration Solutions Now Serving Companies of Every Size

100–1000

Small-Scale BE6000S

150 Users 300 Devices Core UC Apps Only

Voice / Video / IPT Core UC Apps Paging Services

New

Large-Scale BE7000M

1000+ Users 3000+ Devices 4–6 Apps

Voice / Video / IPT UC / Collaboration Apps Contact Center 3rd Party Apps

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150 Users 150 VM/UM

Users 50 Users /

Group

150 IM&P

Users

150

Users

BE6000S Platform

5 Preloaded applications

Call Control Cisco®

Unified CM

Messaging Cisco

Unity® Connection

Paging Cisco Paging

Server

IM &Presence Cisco Jabber®

Provisioning,

Management Cisco Prime™

Collaboration

New! Business Edition 6000S

ISR 2921-V 1x PRI or 4x BRI or 4x FXO

+ 10x CUBE Licenses

UCS E160D M2 Single socket, 6 core, 2GHz processor

(Intel® Xeon® Processor E5-2418L v2),

16Gb RAM, 3x600Gb, RAID5

UC Virtualization Hypervisor

What BE6000S Can Do For Your Business …

Routing Voice gateway Security

Collaboration for 25-150 users

*Available Q2 FY’15

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Video Conferencing

Call Control

Cisco®

Unified CM

Voicemail

Cisco

Unity®

Connection

Management

Cisco

TelePresence

Management

Suite

Video

Cisco

TelePresence

Server

Control

Cisco

TelePresence®

Conductor

Response

Cisco

Emergency

Responder

Contact

Center

Cisco

Unified CCX

Paging

Cisco

Paging

Server

Attendant

Console

Cisco

Unified AC

IM and

Presence

Cisco

Jabber®

Collaboration Edge

Cisco

Expressway /

VCS

Provisioning,

Management

Cisco

Prime™

Collaboration

*Record /Stream

Video

Cisco

TelePresence Content

Server

New! BE7000H Model for Large-scale Deployments

What BE7000 Can Do For Your Business …

Cisco UCS C240 M4 SFF*

Rack Mount Server

Scale-out, Multi-server Solution

• No maximum system capacity limits - add server(s) to add more users, devices,

apps and sites

• Choice of 2 server models with example capacities (not limited too):

- BE7000M: 2RU, 4-6 apps in 1000 to 5000 users / 3000 devices range

- *BE7000H: 2RU, 5-10 apps in 1000 to 5000 users / 3000 devices range

- Both: Design with more apps / less users -or- with more users / less apps

• 20 HD video ports without cascading • Preloaded with virtualization and applications software

• Standard user/applications licenses, sold separately

• Single ordering SKU for each model

*Available Q2 FY’15

UC Virtualization Hypervisor

New

New

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One Meeting, One Experience

Collaboration Meeting Rooms (CMR) on BE

Cisco Business Edition

Management

Cisco

TelePresence

Management

Suite

Video

Cisco

TelePresence

Server

Orchestration

Cisco

TelePresence®

Conductor

Collaboration

Edge

Cisco

Expressway

Cisco

WebEx Cloud

Collaboration Call Control

Cisco

Unified CM

Cisco

WebEx Cloud

Collaboration

“How can Business Edition & Collaboration Improve your Business ?”

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Drive Business Outcomes

Four Key Business Outcomes:

1. Improve Customer Experience (increase satisfaction, lower attrition)

2. Address Real Business Cost

3. Manage Risk on the Business

4. Increase Productivity with New Work Practices

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Improve Customer Experience

1. Every business has a customer facing team

2. Deliver quality customer experience regardless of how, when, and where a customer chooses to engage with your organization (voice, email, web, chat & social, self-service)

3. Ensure first call resolution

4. See what customer say about you online

5. Report key metrics for the business

Solution

Business Edition Platform

Add Licenses for Customer Collaboration (Digital, Social, Video, Mobility)

Optionally add: Call recording, Outbound Campaign, CRM integration (SDFC, MSFT)

Customer Facing Team

Reporting

Key business metrics

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Address Business Cost

1. Rationalize & reduce your office space

2. Implement flexible working

• Remote working

• Online Meetings

• Hot Desking

• Collaborative meeting spaces

3. Move low paid roles to flexible working contracts to:

• Reduce staff turnover & recruitment cost

• Reduce training cost

• Retain your best staff, Attract talent

Solution

Business Edition Platform

Add: Cisco Remote working, WebEx Online Meetings, Video for meeting rooms

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Manage Risk on the Business

1. Manage productivity & risk from adverse weather:

• Snow, Rain, Heat

• Volcano Ash

2. Implement adverse weather plan using Collaboration

• Maintain productivity

• Negate risk

3. In the event of adverse weather the business automatically goes to “Plan B”:

• Remote working with Voice, Video & IM

• Online meetings

Solution

Business Edition Platform

Add: Flexible working solution & WebEx meetings

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Enable New Working Practices 1. Could your workforce benefit from technology

enabling flexible & part time working?

2. Use Flexible Working to Enable

• Part time remote worker

• Manage Maternity Impact

• Change the profile of customer facing teams

3. Use the savings of flexible working to implement new employee services

• Onsite Childcare facilities

• Onsite Gym facilities

Solution

Business Edition Platform

Add: Cisco Remote working, WebEx Online Meetings, Video for meeting rooms

ROKA Sports: Collaboration in Real Time Wins Races

Why Cisco and Why Now?”

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Collaborate Now: The Collaboration Promotion

Upgrade

•Guide Cisco Customers to the latest Cloud and premises solutions

Displace

•Replace legacy multi-vendor systems with up-to-date technology

Lead in Midmarket

•Enable small and medium-sized business with Cisco Collaboration

Drive Video

•Introduce and spread video communications from desktop to boardroom

Financing

Options

Attractive

Discounts

Cloud

Premises

Services

Cisco and/or its affiliates. All rights reserved.

Why Not Try WebEx: Try & Buy 90 Promotion

Deliver the “Better Together” experience

with the Cisco BE6000 & new WebEx experience

Offer: 90-day trial of Cisco WebEx Meeting Center with 10

named host

Eligible Customers: BE6000 customers from July 1, 2012

Expiration: July 25, 2015

Audio: Toll audio in US. Integrated VoIP in other countries where

available

Target Partners: Master UC Specialized, Advanced

Collaboration Specialized, Express Collaboration Specialized

Promotion Details: http://www.cisco.com/go/trybuy90

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Cisco Unified Contact Center Express Create customer satisfaction

A solution centered around user experience, flexibility and productivity. Create customer satisfaction and great user experience:

Easy to order with a single click under the BE6000 high level reference (optional)

Available as an add-on to both UCL and CUWL bundles

Attractive pricing for 5 and 25 agent bundles (Enhanced & Premium). Includes appliance/OS license.

UCCX comes pre-loaded on the BE6000 data store (support up to 100 agents)

Eligible to the Collaboration Promotion

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Summary

Purpose built Cisco Packaged Collaboration solution:

Serving companies of every size with small-scale and large-scale Business Edition models.

For improved collaboration and productivity among employees, customers, and business partners.

Powerful Collaboration capabilities:

Delights Users – provides innovative, secure, easy-to-use Collaboration capabilities for all users, using preferred devices, from any location

Boosts Productivity – enables efficient, secure, collaborative workspaces across the entire organization

Reduces Complexity – simplifies operations with one centrally-managed platform that is easy-to-install, deploy, manage, and maintain

Lowers TCO – consolidates multiple systems down to one, virtualized server platform that does more with less – less time to manage and maintain, less space and power consumption, less cost to own

Protects Investments – designed with flexibility to grow and change with the pace of the business