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  • Enterprise Mobility Business Innovation Starts with Mobility

    Mike Adler, Sr. Technical Marketing Engineer, Enterprise Mobility and Networking , Cisco

    December 2014

  • Cisco Confidential 3 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Fast Changing Mobility Trends

    1 2012 Gartner Annual CIO Survey; 2 Cisco 2014 Mobility Landscape Survey; 3 IDC 2014 Research; 4 Cisco 2013 Annual Security Report; 5 Ponemon Research

    React to Securing BYOD 1

    THEN

    NOW

    Mobile Devices For Basic Apps. (E-Mail, Calendar, Web)

    Provide Secure Guest Access for Customers

    1.2% Orgs. Noted Security Attacks From Mobile Devices4

    Company-Wide or Specific

    Mobility Initiatives2 89% Increase Productivity

    through Mobile Experience

    with Strategic Applications2 65% Improve Customer

    Satisfaction With Mobile

    Device Engagement2 54% Seen Mobile Devices

    Targeted by Threats in

    the Last 12 Months5 68%

  • Cisco Confidential 4 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Changing Mobility Landscape Driven by Device, App and Data Rate Growth

    73%

    Mobile Device Growth 2014 to 20181

    App Access Growth by Mobile Device2 2014 to 2017

    Mobile Network Connection Speed Average per User; 2013 to 20181

    GROWTH

    45% FASTER

    28%

    Email/ Calendars

    45%

    Collaboration

    53%

    Productivity

    63%

    Custom Business

    64%

    UC / IP Telephony

    79%

    Virtual Desktop

    1: Networking Index Global Mobile Data Traffic Forecast Update 2013-2018; 2: Cisco 2014 Mobility Landscape Survey

  • Cisco Confidential 5 2013-2014 Cisco and/or its affiliates. All rights reserved.

    IT Must Keep Pace with Mobility

    Scale for Application / Device Growth

    Secure the Network and Business

    Drive Business Relevance

  • Cisco Confidential 6 2013-2014 Cisco and/or its affiliates. All rights reserved.

    The Mobility Journey

    Innovation Through New Connected Experiences

    Productivity Through Mobile Applications and Data Access

    High Performance Architecture with Secure Access

    Device-focused Application-focused Experience-focused

  • Cisco Confidential 7 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Engage Customers

    Empower Employees

    APPS

    Opportunity Is Everywhere

    Capitalize on the Opportunity

    3 Steps To Enabling Mobile Work and Lifestyles

    High-Performance

    Mobile-Cloud

    Infrastructure

    1 Intelligent Business Applications

    2 Innovative Mobile Experiences

    3

  • Cisco Confidential 8 2013-2014 Cisco and/or its affiliates. All rights reserved.

    High-Performance Mobile-Cloud Infrastructure

  • Cisco Confidential 9 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Simplify & Increase Performance

    Optimize

    WAN Control & Enforce

    Security

    Streamline

    Operations

    Mobility Needs to Be Addressed Everywhere

    CAMPUS DATA CENTER

    CLOUD

    WAN

    BRANCH

    NON-CORP.

  • Cisco Confidential 10 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Simplify and Increase Performance: Access Align the high-performance infrastructure to YOUR operating model

    High-

    Performance

    Consistent

    Policy

    Central

    Management

    Optimized for Ease of

    Management

    Cloud

    Managed

    Turn-Key Install and Management

    On-Premise

    Managed

    High-Density and Advanced Use Cases

    Align the High-Performance Infrastructure to YOUR Operating Model

    Optimized for Flexibility

    and Control

    Simplified

    Infrastructure

  • Best Practices For High Performance Mobile Infrastructure Phased Journey for Delivering A High Density Experience

    Prioritize mission critical business applications over

    personal applications

    Application

    Visibility & Control 2.

    App Engage

    RF

    Planning

    High

    Availability

    RF

    Optimization

    Engineer the WLAN for data, voice, video, location,

    and client density

    Optimize Gigabit Wi-Fi as primary connectivity Gig

    Ethernet as fallback

    Replicate the High Availability of the LAN on

    the WLAN

    802.11ac : -65 to -67 RSSI 10 20% cell overlap

    1 AP per 24 ports / 2500sq ft

    Cisco CleanAir Clientlink

    RRM

    LAN SSO Edge, Core, Disti WLAN SSO Client, AP,

    Controller

    Cisco AVC Identify, Prioritize, Control Apps

    across LAN, WLAN

  • Best Practices For High Performance Mobile Infrastructure Phased Journey for Delivering A High Density Experience

    Optimize high density areas to easily handle large volumes of

    devices and users

    High-Density

    Experience 2.

    App Engage

    Unified

    Policy

    Unified

    Network

    Unified

    Management

    Secure the LAN and WLAN through a common Policy Management application

    Operate the LAN & WLAN through a common

    Network Management application

    Converged LAN and WLAN Fabric and Operating

    System

    Cisco ISE

    1. Self On-boarding

    2. Context-Aware Policy (Who, what, when, where, how)

    Cisco Prime Infrastructure

    1. Lifecycle Management

    2. 360 view of users, devices, apps

    Cisco Converged Access

    1. Common OS for LAN&WLAN

    2. Programmable

    Cisco HDX

    1. CleanAir for 80Mhz 2. Clientlink 3.0

    3. Optimized Roaming

  • Cisco Confidential 13 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Intelligent Infrastructure & Applications

  • Cisco Confidential 14 2013-2014 Cisco and/or its affiliates. All rights reserved.

    You Cant Protect What You Cant See The Network Gives Deep and Broad Visibility

    0101

    0100

    1011

    0101

    0100

    1011

    0101

    0100

    1011

    0101

    0100

    1011

  • Cisco Confidential 15 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Improve Application Performance with Network Intelligence

    CONTEXT IS CRITICAL Prioritize and Adjust Based on Who, What, When, Where and How

    Application Visibility and Control Intelligent Path Control Application Optimization

    Industry-leading

    Visibility Across

    Mobile and Cloud

    Optimize

    Performance

    and Cost

    Improve Application

    Delivery Across

    the WAN

    Over 1000 Applications

    Quick ROI Many Pay Off IWAN Investment in

    612 Months

    Deliver Applications Up to

    30X Faster

  • Cisco Confidential 16 2013-2014 Cisco and/or its affiliates. All rights reserved.

    CUSTOMIZED APPS

    Develop Applications with Customer and Network Intelligence Enterprise Mobility Services Platform (EMSP)

    APIs REST | SOAP | Java

    Speed App Development: Pre-Defined Industry Vertical Apps

    Single Mobile App Experience: Enable Policies and Integrate Enterprise Systems

    Personalized Experience: Integrate Context-Aware Data into Mobile Apps

    ENTERPISE MOBILITY SERVICES PLATFORM

    APPLICATION TOOLKITS + TEMPLATES Finance| Retail | Healthcare

    TIME AND COST SAVED

    IMPROVE BUSINESS OUTCOMES

    50-60%

    POLICY CONFIG.

    C:#

    LOCATION NETWORK

    DATA ENTERPRISE

    SYSTEMS

    CUSTOMER

    DATA

    COLLAB

    DATA

    Healthcare

    App.

    Productivity

    App.

    Proximity

    Ad. App.

  • Cisco Confidential 17 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Innovative Mobile Experiences

  • Cisco Confidential 18 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Engage Employees

    Cisco Mobility: Enabling Mobile Work and Lifestyles

    Empower Employees

  • Cisco Confidential 19 2013-2014 Cisco and/or its affiliates. All rights reserved.

    BEST FOR:

    Benefits of Mobility to Employees Cisco mobile workspace

    Business

    Single architecture

    designed to enhance

    mobile applications

    and support broad

    set

    of use cases

    IT

    Integrated modular,

    validated solution for

    faster risk-free

    deployments

    at scale

    End Users

    Seamless mobile

    device on-boarding

    with easy access

    to applications

    and data

    All Applications

    All Devices

    All Locations

    Native Virtual Cloud/SAS

    Web Hybrid

  • Cisco Confidential 20 2013-2014 Cisco and/or its affiliates. All rights reserved.

    The Mobile Workspace Solution Components Cisco and partner ecosystem modular stack

    MOBILE PRODUCTIVITY

    APPLICATION DELIVERY

    MOBILE POLICY

    CORE INFRASTRUCTURE + SECURITY

    Mobile Networking Cloud Infrastructure

    Any Device Applications

    and Content

    Cisco BYOD Solution

    Mobile Collaboration Mobile Data Security

    Application Storefront App/Desktop Virtualization

    Network Policy Control Mobile Device Management

    Cisco Desktop Virtualization Solution

    Cisco Mobile Workspace Solution

  • Cisco Confidential 21 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Benefits of Mobility to Customers Cisco Connected Mobile Experiences (CMX)

    Guest Presence Guest Access Guest Experience

    Easy, highly secure Wi-Fi onboarding

    Location-based content and services

    Mobile device detection and registration

    DETECT CONNECT ENGAGE

  • Cisco Confidential 22 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Understand How People Interact in the Location

    Where People Spend Time

    New vs. Repeat Visitor

    Number People by Venue and Zones

    Peak Time in Venue

    Common Traffic Patterns

    DETECT

  • Cisco Confidential 23 2013-2014 Cisco and/or its affiliates. All rights reserved.

    CONNECT Location-Specific Guest Access

    Simplify Access with User Opt-In: Offer Clear Terms and Conditions

    Multiple Access Methods: Custom or Social Media

    Customize Access: Proximity PromotionLanding Page/Video

    Enhance Analytics: Understand Who Is in Your Location

  • Cisco Confidential 24 2013-2014 Cisco and/or its affiliates. All rights reserved.

    ENGAGE Engage: Using Location-Based Wi-Fi to Engage

    Location-aware App

    Personalizes Experience

    Custom Applications Through Ecosystem

    Partners

    SDK Integrates Location Navigation

  • Cisco and/or its affiliates. All rights reserved. Presentation_ID Cisco Public

    On-board new device based on identity

    and context

    Download business critical application via

    3rd-party MAM

    Performance for latency sensitive apps from

    any cloud

    Get Started

    Attempting to Connect

    Connection established. Accept the corporate

    agreement to continue.

    Accept Cancel Read Accept

    Downloading Apps

    ENABLERS

    PERFORMANCE FOR

    TODAYS APPS. & DEVICES

    SECURE THE NETWORK AND

    THE DEVICES

  • Cisco and/or its affiliates. All rights reserved. Presentation_ID Cisco Public

    Zone-based seamless wi-fi onboarding

    Relevant information based on personal preferences

    Location based services

    Turn-by-turn navigation

    Get Engaged

    Welcome Welcome Wisconsin Cheese

    Kitchen Local

    Services

    Wifi

    Shopping

    Restaurants

    Bank/ATM

    Services

    Bars

    Cafe

    7

    15

    9

    3

    6

    3

    2

    Restaurants

    Near Me

    PR Langs

    Wisconsin Chee

    Pizza Hat

    AppleBarrel

    Wok Harry

    Snapping Dragon

    MacDonegals

    25m

    35m

    15m

    5m

    10m

    5m

    0m

    3.1

    3.5

    2.5

    1.0

    3.8

    1.5

    1.0

    Wait

    ENABLERS

    PERFORMANCE FOR

    TODAYS APPS. & DEVICES ENGAGE CUSTOMERS WITH

    RELEVANT DATA

  • Cisco and/or its affiliates. All rights reserved. Presentation_ID Cisco Public

    The business understands

    traffic patterns to more

    effectively serve customers

    Time-based reports

    Heat maps

    Most frequently used paths

    Get Engaged

    ENABLERS

    LEVERAGE CUSTOMER DATA TO MAKE

    BUSINESS DECISIONS

  • Best Practices For Connected Mobile Experiences (CMX) Phased Journey for delivering Wi-Fi Location-based Services

    Step 3

    Custom

    Onboarding

    2.

    App Engage

    Step 1

    Onsite Visibility

    and Control

    Enable Line of Business Solutions With Wi-Fi

    Step 4

    App Engage

    Step 2

    Onsite

    Analytics

    Understand device visibility, RF planning

    Understand customer dwell times, top zones,

    time spent in venue

    Based on customer trends, develop app to address

    business needs

    Cisco Application Visibility & Control

    Cisco CleanAir, Fast

    Connect, iBeacon BLE

    Cisco CMX - Analytics Cisco CMX App Engage w/ Ecosystem Partners

    Provide location-specific onboarding experience (custom or Facebook)

    Cisco CMX For Facebook Wi-Fi

    Cisco CMX Visitor Connect

  • Wi-Fi as Primary Connectivity Gigabit Wi-Fi is here

  • Cisco Confidential 30 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Market: Why Gigabit Wi-Fi / 802.11ac now!!!

    Wi-Fi as Primary Ethernet as Fallback

    Connectivity

    Wireless (53%) will

    bypass Wired traffic

    (40%) by 20171

    50% new devices will

    be 802.11ac by end of

    2014, 75% by 20152

    1 Cisco VNI Global Mobile Data Forecast 2012-2017, 2 AVI Research 3 Nemertes Research Global Mobile Research 2013

  • Cisco Confidential 31 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Value: Why Gigabit Wi-Fi / 802.11ac now!!!

    No Price Premium

    over 802.11n

    3X the Performance

    over 802.11n 2X the Battery Life

    over 802.11n

  • Cisco Confidential 32 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Why Cisco for Gigabit Wi-Fi / 802.11ac

    Only AP manufacturer

    that built their own

    Radio ASIC

    Most CPU and

    Memory per AP in

    the industry

    Suite of High Client

    and Access Point

    Density capabilities

    Only Modular and

    Future Proofed Access

    Point in the industry

  • Cisco Confidential 33 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Wi-Fi Timeline Gigabit Wi-Fi as primary

    4SS Desktops

    3SS Desktops / Laptops

    2SS Laptops / Tablets

    1SS Tablets / Smartphones

    *Assuming 80 MHz channel is available

    and suitable

    **Assuming 160 MHz channel is

    available and suitable

    802.11 802.11n 802.11b 802.11a/g 802.11ac

    Wave 1

    802.11ac

    Wave 2

    2 11

    24

    54

    65

    600

    450

    300

    6900** 6900**

    3500**

    2340**

    1730** 1300*

    430* 430*

    = Connect Rates (Mbps)

    = Spatial Streams SS

    1997 1999 2003 2007 2013 2016 G

    igabit

    Eth

    ern

    et

    Uplin

    k

    2 G

    igabit

    Eth

    ern

    et

    Uplin

    ks

    1 Spatial Stream

    8 Spatial

    Streams

    2 Spatial Stream

    4 Spatial

    Streams

    870*

  • Cisco Confidential 34 2013-2014 Cisco and/or its affiliates. All rights reserved.

    To commit to 802.11ac

    To receive certification by Wi-Fi Alliance

    To ship 802.11ac enabled Wireless Controllers and Access Points

    To Commit to 802.11ac Wave 2 Module for a future proof solution

    Company to develop purpose-built chip set

    Company to deliver a modular access point

    Company to deliver 4X4 MIMO

    Officer and Contributor to the 802.11ac Amendment

    Why Cisco for Gigabit Wi-Fi / 802.11ac

  • Cisco Confidential 35 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Cisco High Density Experience (HDX)

    *Future

    Cisco CleanAir 80Mhz Mitigates interference and improves

    channel capacity

    Optimized Roaming Intelligently determines the

    optimum time to roam

    Turbo Performance Improves the efficiency of airtime

    utilization and channel capacity

    Cisco ClientLink 3.0 Improves legacy and 802.11ac

    Client performance

    Noise Reduction* Enables Dense Access Point

    Coexistence / implementation

  • Cisco Confidential 36 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Cisco Unique Modular Access Point Design

    802.11ac Wave 1 & 2 (Future)

    Cellular 3G & 4G (Future)

    Always On Intrusion Protection

    Highly Accurate Location (Future)

  • Cisco Confidential 37 2013-2014 Cisco and/or its affiliates. All rights reserved.

    Cisco Aironet Indoor Access Points Industrys Best 802.11n and 802.11ac Series

    Mission Specific

    600 & 700

    Up to 600 Mbps

    700w: Wall Plate AP

    Dorms, hospitality

    700i: Compact Mid-market AP

    600: Teleworker

    Enterprise Best In Class Value-Based Mission Critical

    Enterprise Class

    1700

    Mission Critical

    2700

    Best in Class

    3700

    Up to 867 Mbps

    CleanAir Express*

    3x3:2SS

    VideoStream

    Over 1 Gbps

    HDX: High Density Experience

    CleanAir 80 MHz

    ClientLink 3.0

    VideoStream

    Over 1 Gbps

    HDX: High Density Experience

    CleanAir 80 MHz

    ClientLink 3.0, VideoStream

    StadiumVision

    Modularity: Security, 3G Small Cell or Wave 2 802.11ac, Fast_Locate

    802.11ac

    NEW

  • Cisco Confidential 38 2013-2014 Cisco and/or its affiliates. All rights reserved.

    History of Industry-Leading Mobility Innovations For Every Major Change In WLAN Over The Last 15+ Years

    Cisco Wi-Fi

    Leadership

    1 device per user 68 MB of network traffic

    per mobile user

    Autonomous

    Access Point

    Controller and

    Coordinated

    Access Points

    1,2, and 3 Spatial

    Stream 802.11n

    with RF

    Management

    Unified Policy

    and

    Management

    Application

    Visibility and

    Control

    Broad 802.11ac

    Portfolio with

    (HDX)

    Cisco LAN

    Connected

    Mobile

    Experiences

    1997 2015 2012

    3.5 devices per user 1 GB of network traffic

    per mobile user

    Cloud-Managed

    Solution

    Enterprise

    Mobility Services

    Platform

    Unified Access

    with SDN

  • Thank you.