cio talkshow 34: strategic vision of it - phan công chính - ceo ò geso

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STRATEGIC VISION OF IT

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We are glad to invite you joining us at the 34th talkshow on: Strategic Vision of IT 1. What does “strategic vision” mean? - Understanding concepts: Vision, Strategy? - Which one should come first? - What is the strategic vision? 2. Strategic vision vs. strategic plan 3. Writing a strategic vision of IT: methodology and case study - Vision statement - IT maps - Strategic vision 4. Discussion and networking Speaker: Dr. Phan Cong Chinh – CEO of GESO

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Page 1: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

STRATEGIC VISION OF IT

Page 2: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

Contents

1. What does “strategic vision” mean?

- Understanding concepts: Vision, Strategy?

- Which one should come first?

- What is the strategic vision? Strategic vision vs. strategic plan?

2. Writing a strategic vision of IT

- Methodology

- Examples

3. Q & A

Page 3: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

VISION & STRATEGY

PRESENT FUTURE

Vision: An explanation, usually in written form, of what a

person or business wants to be or get done at some later

point in time

Example:

A personal computer in every home running Microsoft software

Page 4: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

VISION & STRATEGY

VISION(What in future?)STRATEGY

(How to achieve the goal?)

Page 5: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

VISION & STRATEGY

Vision: An explanation, usually in written form, of what a person or business wants

to be or get done at some later point in time

Example: A personal computer in every home running Microsoft software

Strategy: The best method to achieve a goal

Which one comes first?

Strategic vision vs. strategic plan

Page 6: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

STRATEGIC VISION

Page 7: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

AN EXAMPLE

Company vision: A personal computer in every home running Microsoft software

Business strategy: Dominant in Operation System & Office Tools

→ Strategic Vision of Marketing:

- User-friendly and powerful OS

- User-friendly and powerful Document, Calculation and Presentation Editors

- Alliance with dominant PC manufacturers

→ Strategic Vision of Sales:

- Worldwide qualified distribution partners

→ Strategic Vision of IT:

- Efficient Software Development Environment

- Standard Operations & Tools for Partners

Page 8: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

WRITING A STRATEGIC VISION

Step1: understanding company strategy plan

Step 2: Collecting and discovering broad scenarios of possible

future challenges / risks that your company may encounter

Step 3: Getting alignment with Management on the scenarios

of challenges / risks

Step 4: What IT will be to help company to overcome the

challenges and risks?

Page 9: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

WRITING A STRATEGIC VISION

Example 1:

Business strategy: In the next 3 years, building a chain of 100 retail stores and to

add about 150 new products

Challenges:

1. Out of stock, inventory loss

2. Customer satisfaction, working attitude of staff

3. Product knowledge

Strategic vision of IT:

4. Automatic replenishment system

5. Stock check by Smart phone

6. Online supervising: giving remarks on behaviors of each staff

7. Online examination

Page 10: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

WRITING A STRATEGIC VISION

Example 2:

Business strategy: In the next 5 years, strengthen the distribution by building a

strong sales force and strong Distributors, and launch 20 new strategic products

Challenges:

1. Performance of sales force

2. Distributor capability

Strategic vision of IT:

3. Distribution management system, which supports strongly

- Setting and evaluating KPIs flexibly

- Diversified types of promotion and merchandizing display

- Stock and credit management in Distributors

2. Standard process in Distributors

Page 11: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

WRITING A STRATEGIC VISION

Example 3:

Business strategy: M&E

Challenges:

1. Keep business efficiency with diversified systems

Strategic vision of IT:

2. Be able to consult and implement system integration

3. Be able to lead changes

4. Group reporting system

Page 12: CIO Talkshow 34: Strategic Vision of IT - Phan Công Chính - CEO ò GESO

Thank you for your attendance!