Choosing & Game
Game = the media of Choice
About choice
Life is the choice we make
No Pain No gain
High risk High return
Game & Life
Game is the choice we make
Player always think
• About rational choice
• To find bigger benefits
However, they are irrational
• Human can’t make perfect decision
Restriction of Choice
• Making Player to believe that they choose ratio-nally.
• We can restrict choice by game design
What things can we get
• We can control Experience of Player
• The Experience makes Game
• The Experience makes Memory
•The Memory makes Image of Company
Conclusion
Game design = Exp design
Restriction of Choice = Control Exp
Game is the most influential Media