Chinmay Desai - Professional ResumeLR

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<ul><li><p>CHINMAY DESAI</p><p>PROFESSIONAL RESUME</p><p>Work Experience</p><p>DGM - Brand ManagementLifeCell International Pvt. Ltd.Dec, 2014 - Present</p><p> Plan, develop and direct marketing efforts for all service brands</p><p> Create strategies to take advantage of market opportunities</p><p> Conceptualize strategic initiatives and implement details of a campaign</p><p> Plan advertising campaigns for print &amp; television media</p><p> Implement specific strategies through cross-functional teams</p><p> Execute production of print &amp; television advertising campaigns</p><p> Work closely with departments such as manufacturing and R&amp;D to consult on package and product as it relates to branding</p><p> Manage external marketing partners such as advertising agencies, digital marketing firms and production companies</p><p> Supervise brand content Manage access to brand assets develop brand </p><p>standards and usage guidelines Write reports, specifications and creative briefs</p><p>Group Product ManagerLilac Medicare Pvt. Ltd.Jan, 2007 - Dec, 2014</p><p> Awareness Creation: Health Segments. Establishing innovative testing platforms. Differentiating product lines &amp; tests. Generating marketing collaterals. Pre-sales support. Application &amp; Technical Support Product designing and development. Monitor and manage supply chain Organizing national &amp; international events. Key Opinion Leaders management Key Accounts management Team managements. </p><p>Project ExecutiveBeckman CoulterDec, 2005 - Jan, 2007</p><p> Project Executive was a special designation in Beckman Coulter.</p><p> Responsible for special projects of the organization across various functionalities and departments</p><p>Career Objective</p><p>Seeking a senior level Marketing/Brand Management role healthcare industry. To be a successful communicator of ideas by executing the skills acquired from my academic qualification and utilizing my rich work experience. </p><p>Profile Summary</p><p> 10 years of vast experience in managing B2B &amp; B2C marketing and tactical portfolios for Healthcare Campaigns.</p><p> Experience in measuring, enhancing and enriching the brand image and brand revenue through various hi-power campaigns</p><p> Capable of forming and executing objective and result driven ATL &amp; BTL campaigns for the respective brands.</p><p> Have experience of establishing &amp; managing various teams for marketing roles.</p><p>Call:+91 8754455933</p><p>Email:contactchinmaydesai@gmail.com</p></li><li><p>CHINMAY DESAI</p><p>PROFESSIONAL RESUME</p><p>Educational Qualification</p><p>M. Sc. (Microbiology)University Of Mumbai | 2005 </p><p>B. Sc. (Microbiology)University Of Mumbai | 2003</p><p>HSC (10+2) Maharashtra State Board | 2000</p><p>SSC (10) Maharashtra State Board | 1998</p><p>International Exposure</p><p>MEDICA, GermanyRepresented Lilac Medicare for 3 editions</p><p>AACC, USARepresented Lilac Medicare in AACC, California</p><p>Distributor Meetings, GermanyRepresented Lilac Medicare in various Distributor Meetings held by various IVDmanufacturers of Germany</p><p>Product Development, ItalyParticipated in product development projectfor fully automated clinical electrophoresissystem held by Interlab S.A., Italy </p><p>Creative Suite</p><p>Adobe Creative CloudModerate</p><p>Corel DrawProficient</p><p>Online CMSProficient</p><p>Microsoft Office</p><p>Languages Known</p><p>EnglishRead | Write | Speak</p><p>HindiRead | Write | Speak</p><p>MarathiRead | Write | Speak</p><p>GujaratiSpeak</p><p>Professional Reference</p><p>Can be provided against specific request.</p><p>Linked-in Profile</p><p>https://in.linkedin.com/in/desaichinmay</p></li></ul>