chinmay desai - professional resumelr
TRANSCRIPT
CHINMAY DESAI
PROFESSIONAL RESUME
Work Experience
DGM - Brand ManagementLifeCell International Pvt. Ltd.Dec, 2014 - Present
Ÿ Plan, develop and direct marketing efforts for all service brands
Ÿ Create strategies to take advantage of market opportunities
Ÿ Conceptualize strategic initiatives and implement details of a campaign
Ÿ Plan advertising campaigns for print & television media
Ÿ Implement specific strategies through cross-functional teams
Ÿ Execute production of print & television advertising campaigns
Ÿ Work closely with departments such as manufacturing and R&D to consult on package and product as it relates to branding
Ÿ Manage external marketing partners such as advertising agencies, digital marketing firms and production companies
Ÿ Supervise brand contentŸ Manage access to brand assets develop brand
standards and usage guidelinesŸ Write reports, specifications and creative briefs
Group Product ManagerLilac Medicare Pvt. Ltd.Jan, 2007 - Dec, 2014
Ÿ Awareness Creation: Health Segments. Ÿ Establishing innovative testing platforms. Ÿ Differentiating product lines & tests. Ÿ Generating marketing collaterals. Ÿ Pre-sales support. Ÿ Application & Technical Support Ÿ Product designing and development. Ÿ Monitor and manage supply chain Ÿ Organizing national & international events. Ÿ Key Opinion Leaders management Ÿ Key Accounts management Ÿ Team managements.
Project ExecutiveBeckman CoulterDec, 2005 - Jan, 2007
Ÿ Project Executive was a special designation in Beckman Coulter.
Ÿ Responsible for special projects of the organization across various functionalities and departments
Career Objective
Seeking a senior level Marketing/Brand Management role healthcare industry. To be a successful communicator of ideas by executing the skills acquired from my academic qualification and utilizing my rich work experience.
Profile Summary
Ÿ 10 years of vast experience in managing B2B & B2C marketing and tactical portfolios for Healthcare Campaigns.
Ÿ Experience in measuring, enhancing and enriching the brand image and brand revenue through various hi-power campaigns
Ÿ Capable of forming and executing objective and result driven ATL & BTL campaigns for the respective brands.
Ÿ Have experience of establishing & managing various teams for marketing roles.
Call:+91 8754455933
Email:[email protected]
CHINMAY DESAI
PROFESSIONAL RESUME
Educational Qualification
M. Sc. (Microbiology)University Of Mumbai | 2005
B. Sc. (Microbiology)University Of Mumbai | 2003
HSC (10+2) Maharashtra State Board | 2000
SSC (10) Maharashtra State Board | 1998
International Exposure
MEDICA, GermanyRepresented Lilac Medicare for 3 editions
AACC, USARepresented Lilac Medicare in AACC, California
Distributor Meetings, GermanyRepresented Lilac Medicare in various Distributor Meetings held by various IVDmanufacturers of Germany
Product Development, ItalyParticipated in product development projectfor fully automated clinical electrophoresissystem held by Interlab S.A., Italy
Creative Suite
Adobe Creative CloudModerate
Corel DrawProficient
Online CMSProficient
Microsoft Office
Languages Known
EnglishRead | Write | Speak
HindiRead | Write | Speak
MarathiRead | Write | Speak
GujaratiSpeak
Professional Reference
Can be provided against specific request.
Linked-in Profile
https://in.linkedin.com/in/desaichinmay