1. Child Help Line & Social Media

2. Child Help Line Vincent Everts 3. Who is Vincent Everts? 4. InterimIC innovation acceleration Innovation study trips: 2008: China 2009: RussiaInnovation in health care: 2006: India 2007: USAHealthcare innovation event Innovation in Government 5. Video blogger Talk to Me! Informal interviews with interesting people from politicians to starting enterpreneurs 6. What is the deal so far? 7. Study trip China 2008 Visting Tudou; an online video site bigger than YouTube 8. Strong opinions 8 9. Web 1.0 10. 7 11. Broadband internet Netherlands leading in Europe Netherlands: 74% (2007)2006 2007 Source: Eurostat 2007 12. Weekly surf time 10.0 uur4,3M Total7.5 uur 5.0 uur 28% Media mix2.5 uur0 uur13-34 yrs 35-49 yrs 50+ Heavy users 13. How do we spend our time? TV: 39% 178 min. Radio: 33% 151 min. Internet: 19% 86 min.Newspaper: 6%26 minMagazines: 4%18 minTVRadioInternetNewspapersMagazines 14. Media and communicatie spendingMobile: 5,7 mld (15 mln)Per household:Telephone: 2,7 mld (6,7 mln)! 250 broadband! 384 phoneNewspapers: 1,5 mld (4.5 mln)! 180 TVTV (cable): 1,4 mld (6,7 mln) ! 200 newspaper Broadband: 1 mld (2,5 mln)Per person:! 384 mobileBooks: 1,3 mld! 30 books Advertisments: 4,5 mld. 15. Time spent vs ad income TV time: 3 hours per day Total ad income $200 million (public channels) + $600 million (commercial channels) Ad income: ! 0,06 Time online: 1,5 hrs person/per day Online ads 400 million per year Ad income: ! 0,07Read time newspapers: 26 min/day Newspapers 750 million in ads Ad income: ! 0,50Reading time magazines: 18 min/day Ad income: ! 0,70 16. Age distributionSource: Trendbox Internet Monitor 17. Online sales NL 2006: 2,8 miljard euro2007: 4 miljard euro 2008: 5 miljard euro+25%bron: thuiswinkel.org 18. More than 66% of the internet users are multi taskersWhat do you do while you are on the internet Base: Net users Source: Forresters Consumer Technology Adoption Study 19. Teenagers are multi taskersWhat do you do while you are on the internet? Listening to music/radioTV is onOn the phoneEatingGamingFriends visitingReading Age Base: EU-5 Net users 11 Source: Forresters Consumer Technology Adoption Study 20. IMPACT ON BUSINESS12 21. DELL Case 22. 17 23. Real estate market in The Netherlands 24. Selling a house in The Netherlands 25. 21 26. News 27. Top 10 Dutch news sites: 1. Nu.nl 2. Telegraaf.nl 3. Ad.nl 4. Teletekst 5. Elsevier 6. Zoomin 7. Google Nieuws 8. Volkskrant.nl 9. Nrc.nl 10. MSN 28. kindle Kan de Amazon Kindle meer dan 550 jaar aan drukkunst verslaan? 29. kindle 30. Web 2.0 beta 31. WEB 2.0 Weblogs Flickr Wikis RSS RSS readers Del.icio.us Youtube Hyves 32. Blogs demograe Bron: Technorati 2008 33. Weblogs 34. Try for free 35. Or paid & professional 36. RSS 37. 34 38. Track and trace people 39. Track and trace companies 40. Video in business 41. 35 15-02-07 ROOS - Regionale TV in 201035 42. YouTube growth now: 300 Every minute 8 million unique visitors per month hours of video juni 2007 is added YouTube launces march 2007 Dutch version 225 Viacom sues YouTube for $1 billion due to copyright infringment october 2006 Google buys 150 july 2006 YouTube for Daily more than $1,65 billion april 2005100 millionFirst video videos watched75 65.000 added 0jan 2005 jun 2005jan 2006jun 2006 jan 2007 jun 2007jan 2008 43. Brand promotion 44. Brand and consumers 45. How to 46. Try it!Make videos and use them on Youtube, Vimeo, Blip.tv or your own video site 47. Cloud computing 48. New ICT services Just sign-up! 49. Wordprocessing 1951 50. Wordprocessing 1985 51. Wordprocessing 2008 52. Revision controle Online collaboration and compare 53. Wordprocessing 2.0! 54. Fast Easy, Safe, Secure 55. Own your servers? 56. Ofce 14 in 2009-2010 57. Basecamp project managementDashboard Milestones To do lijsten Communicatie Bestand uitwisseling Goedkoop! www.basecamphq.com 58. CRM oplossingen 59. Internet goes mobile88 60. My next phone 61. iPhone 62. Bold 63. Communicatie 2.0 64. 50% uses MSN Gebruik MSN per leeftijdsgroep90.00% 90.000%76.875%63.750%50.00% 50.625% 40.00% 37.500%