Dan Murray

Author

Tableau Zen Master

Director of BI Services, InterWorks

Chicago January 29, 2016

Being Data Driven

What’s being data driven?

A Tableau Zen Master

• First Tableau Success • Tableau Demonstration • Big Data & Keys to Success

• Getting Your Boss Interested

• Deployment strategies

Menu

5My first Tableau Project

Rapid Deployment

• Sales

• Inventory

• Accounts Receivable

• Accounts Payable

• Purchasing

Dimensionally-Conformed Spreadsheet

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Lessons Learned

• Start quickly • Spreadsheets work •Fast payback

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Tableau Demonstration

The Data Flood

• Volume • Velocity • Variety

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2000 - 5 exabytes 2005 - 130 exabytes 2010 - 1,200 exabytes 2014 - 5,600 exabytes 2020 - 40,000 exabytes

Source: IDC (Adapted)

Digital data in the world

Order of Magnitude

Sources: Wikipedia, Wired Magazine

The NSA is watching• Internet Searches • Websites visited • Emails sent & received • Social Media activity • Blogging activity • Videos watched/uploaded • Photos viewed/uploaded • Cell phone GPS data • Cell phone Apps downloaded • Phone call records • Text messages sent/received • Skype video calls

• Online purchases/transactions • Credit card transactions • Financial information • Legal documents • Travel documents • Health records • Cable TV shows watched • Commuter toll records • Bus and subway passes • Facial recognition data • Arrest records • Drivers license data • And more….

http://nsa.gov1.info/data/index.html#dataSource:

Digital Data 20145,600,000,000,000,000,000,000

Year-to-date through 12/31/2014

5,600 Exabytes

5.6 Zettabytes

Source: EMC Worldwide Information Growth Ticker (powered by IDC Research)

New 1-TB Drives Needed

5,872,025,600

$14.6 trillion

Storage is keeping pace.

Variety

• Relational Databases

• Non-relational Databases

• Grid/cache storage

Over 200 commercial and open source options available.

“New Digital Universe Study Reveals Big Data Gap: Less Than 1% of World’s Data is Analyzed.”

http://www.emc.com/about/news/press/2012/20121211-01.htmSource: IDC

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3 keys to success

•Training •Start fast •Don’t do what your boss asks

Especially if you have a lot of experience with legacy tools

Training

Pick something you can finish in < 4 weeks

Start Fast

Don’t do what your boss asks you to do…

Make something

better…

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Show your boss something she has never seen before-that is actionable- with the first

project.

Build enthusiasm for more discovery.

The most compelling

Tableau stories

are discovery

tales

Deployment Strategies

If you’re interested..Ask me about the

deployment strategies we used at Facebook and Cisco

at the reception.

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Your to do list

1. Download the trial 2. Build something ≤ 2 weeks 3. Show your team/boss

Dan Murray Bio• Purdue Grad - BS General Management 1982 • Experience - 33 years (20 at a multinational) • Work locations - North America, Europe, Asia • Roles - COO, CIO, CFO, Sales Director, Director of Operations, Acquisitions Team Leader • Founder - InterWorks BI Practice (Tableau’s 1st Partner)

• Author - Tableau Your Data! (Bestselling Tableau Guide)

• Tableau Zen Master (Using Tableau since 2007)

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Dan Murray Tableau Zen Master Director of BI Services, InterWorks, Inc.

Twitter: dgm885 Email: dan.murray@interworks.com