charging up your subscription commerce with a 360 view (subscribed13)

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Subscriber Success Self Service Convenience with Staff Empowerment Jeremy Crawford Chief Operations Officer

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Learn how to improve customer service and increase efficiencies across your organization by using Salesforce to provide a 360 degree of your customers. In addition, hear how you can collect revenues faster and improve customer retention by using a self-service module for onboarding, renewals, invoicing and payments, changing subscription terms, and setting up auto-pay.

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Page 1: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Subscriber Success Self Service Convenience with Staff Empowerment

Jeremy Crawford Chief Operations Officer

Page 2: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

The Nine Keys to Subscription Success

$

PRICE   ACQUIRE   BILL   COLLECT  

NURTURE   ACCOUNT   MEASURE   ITERATE   SCALE  

Page 3: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Corporate  Overview  •  Mul$ple  Lis$ng  Service  providing  leading  services  

and  technology  to  real  estate  professionals  

•  Serving  16,000+  subscribers  transac$ng  $70,000,000,000  in  lis$ngs  annually  across  30,0002    miles  

•  Policy,  Governance,  Coopera$on,  Compensa$on,  System  &  Data  Integra$on  State  and  Na$onwide    

Page 4: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Customer  Base  and  Revenue  Model  16,000+  Subscribers  

• Web/Mobile  Enterprise  SaaS    PlaOorm  for  real  estate  professionals  

•   List,  market,  sell,  and  appraise  real  estate  with  many  built  in  tools  

• Offer  of  Compensa$on  and  Coopera$on  with  Data  Integrity,  Rules,  and  Compliance    

Subscrip$ons    and  Cita$ons  

Data  Licensing  Partners  

• Data  Source  and  Warehouse  for  Market  Region  

• Internet  &  mobile  providers  license  MLS  Data    

• Provide  products  and  tools  for  agents  &  brokers  

• Broker/Agent  websites  • Adver$sing  &  marke$ng  •   Video  and  virtual  tours  •   CMA  • Sta$s$cal  analysis  • Appraisal  toolkits  

Data  Licensing  Fee  Schedule  

Consumers  • www.mlslis$ngs.com  

• Real-­‐$me    property  data  • Integrated  products  such  as  WalkScore®  and  BuildFax®  

• MLSSource®  Mobile  

• Na$onwide  MLS  Adver$sing  PlaOorm  

• NBC®  Bay  Area  Home  Finder  

• Bay  Area  News  Group  

Online  Adver$sing  and  Consumer  Product  Sales  

Page 5: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Business  PracIces  “Anyone,  Anywhere,  AnyIme”  

•  Type  &  Status  • Rela$onship  management  •  Payment  history  

Subscribers  &  Data  Licensing  Customers  

•  Premium  products  •  Training    •  Partner  models    • Compliance  

Products  &  Services  

•  Feedback  •  Escala$ons  •  Product  enhancements  

Feedback  Loop  

• Broker  office  •  Lis$ng  agent  •  Selling  agent  •  Lis$ng  exposure  

Subscriber  ProducIvity  

     360°  VIEW  

Page 6: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Subscriber  Self  Service  Self-­‐Service  Onboarding  

 Fees  loaded  from    Zuora  Product  Catalog  based  on  earlier  subscriber  applica$on  selec$ons    Payment  Term  selec$on  here  will  be  used  to  create    Zuora  subscrip$on  

Page 7: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Subscriber  Self  Service  Bill  Payment  

Page 8: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Subscriber  Self  Service  Changing  SubscripIon  Term  at  Renewal  

Page 9: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Subscriber  Self  Service  Changing  Payment  Preferences  &  Auto  Pay    

Page 10: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff  OriginaIng  Invoices  outside  of  Billing  OperaIons  

Page 11: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff  Custom  Invoicing  with  the  Zuora  Product  Catalog  

Page 12: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff  Invoicing  ConfirmaIon  and  Calls  to  AcIon  

Page 13: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff    

Leveraging  Templates  for  Internal  Efficiency  and  

Corporate  Policy  Consistency  

Page 14: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff  360°  Billing  Access  Across  All  Departments  

Page 15: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Empowering  Staff  Invoice  IntegraIon  into  Customer  Support  Cases  

Page 16: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

On  the  Horizon  

•  Enhanced  Self  Service  Onboarding  Wizard  

•  Expanded  Integra$on  with  External  Partners  

•  Z-­‐Force®  Turbo  Sync  turns  Real-­‐Time  

•  Z-­‐Finance®  &  Z-­‐Revenue®  

Page 17: Charging Up Your Subscription Commerce With a 360 View (Subscribed13)

Q&A  

Thank  You!  

Jeremy  Crawford  Chief  Opera$ons  Officer