chapter 9 business performance management. learning objectives understand the all-encompassing...
TRANSCRIPT
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Chapter 9
BUSINESS PERFORMANCE MANAGEMENT
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Learning Objectives
• Understand the all-encompassing nature of business performance management (BPM)
• Understand the closed-loop processes linking strategy to execution
• Describe some of the best practices in planning and management reporting
• Describe the difference between performance management and measurement
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Learning Objectives
• Understand the role of methodologies in BPM• Describe the basic elements of the balanced
scorecard and Six Sigma methodologies• Describe the differences between scorecards and
dashboards• Understand some of the basics of dashboard
design• Understand the potential uses of business activity
monitoring (BAM)
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Business Performance Management (BPM) Overview • BPM Defined
– Business performance management (BPM)
A real-time system that alert managers to potential opportunities, impending problems, and threats, and then empowers them to react through models and collaboration
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Business Performance Management (BPM) Overview • BPM and BI Compared
– BPM is an outgrowth of BI and incorporates many of its technologies, applications, and techniques
– BPM is an enterprisewide strategy that seeks to prevent organizations from optimizing local business at the expense of overall corporate performance
– BPM is part of the daily work of managers
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Business Performance Management (BPM) Overview • Summary of BPM processes
– BPM encompasses a closed-loop set of processes that link strategy to execution in order to optimize business performance, which is achieved by:
• Setting goals and objectives • Establishing initiatives and plans to achieve those
goals • Monitoring actual performance against the goals
and objectives • Taking corrective action
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Business Performance Management (BPM) Overview
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Strategize: Where Do We Want to Go?• Strategic planning
– Tasks common to the strategic planning process:1. Conduct a current situation analysis2. Determine the planning horizon3. Conduct an environment scan4. Identify critical success factors5. Complete a gap analysis6. Create a strategic vision7. Develop a business strategy8. Identify strategic objectives and goals
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Strategize: Where Do We Want to Go?• Strategic planning
– Strategic objective
A broad statement or general course of action prescribing targeted directions for an organization
– Strategic goal
A quantified objective with a designated time period
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Strategize: Where Do We Want to Go?• Strategic planning
– Strategic vision– A picture or mental image of what the
organization should look like in the future– Critical success factors (CSF)
Key factors that delineate the things that an organization must excel at to be successful in its market space
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Strategize: Where Do We Want to Go?• The strategy gap
– Four sources for the gap between strategy and execution:1. Vision
2. People
3. Management
4. Resources
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Plan: How Do We Get There?• Operational planning
– Operational plan
Plan that translates an organization’s strategic objectives and goals into a set of well-defined tactics and initiatives, resources requirements, and expected results
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Plan: How Do We Get There?• Operational planning
– Tactic-centric plan—tactics are established to meet the objectives and targets established in the strategic plan (used by best practices organizations
– Budget-centric plan—a financial plan or budget is established that sums to the targeted financial values
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Plan: How Do We Get There?• Financial planning and budgeting
– An organization’s strategic objectives and key metrics should serve as top-down drivers for the allocation of an organization’s tangible and intangible assets
– Resource allocations should be carefully aligned with the organization’s strategic objectives and tactics in order to achieve strategic success
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Monitor: How Are We Doing?• A comprehensive framework for
monitoring performance should address two key issues: – What to monitor – How to monitor
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Monitor: How Are We Doing?• Diagnostic control system
A cybernetic system that has inputs, a process for transforming the inputs into outputs, a standard or benchmark against which to compare the outputs, and a feedback channel to allow information on variances between the outputs and the standard to be communicated and acted upon
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Monitor: How Are We Doing?
BusinessInput
BusinessOutput
BusinessStrategy
VarianceAnalysis
StrategicObjective
StrategicGoal
BusinessProcesses
Feedback
Figure 9.2 Diagnostic Control System
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Monitor: How Are We Doing?• Pitfalls of variance analysis
– The vast majority of the exception analysis focuses on negative variances when functional groups or departments fail to meet their targets
– Rarely are positive variances reviewed for potential opportunities, and rarely does the analysis focus on assumptions underlying the variance patterns
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Monitor: How Are We Doing?
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Act and Adjust: What Do We Need to Do Differently?
• Hackett Group’s benchmarking process divides planning and management reporting into four subprocesses:
1. Strategic planning
2. Operational and financial planning
3. Reporting
4. Forecasting
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Act and Adjust: What Do We Need to Do Differently?
– Each subprocess is evaluated in terms of five dimensions of efficiency and effectiveness:1. Strategic alignment
2. Partnering
3. Process
4. Technology
5. People and organizations
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Act and Adjust: What Do We Need to Do Differently?• The Hackett Group’s benchmarking results
indicate that world class companies:– Are significantly more efficient than their peers
at managing costs – Focus on operational excellence and experience
significantly reduced rates of voluntary employee turnover
– Have hybrid sourcing strategies that combine shared services and outsourcing
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Act and Adjust: What Do We Need to Do Differently?• The Hackett Group’s benchmarking results
indicate that world class companies:– Provide management with the tools and training
to leverage corporate information and to guide strategic planning, budgeting, and forecasting
– Closely align strategic and tactical plans, enabling functional areas to contribute more effectively to overall business goals
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Act and Adjust: What Do We Need to Do Differently?
• Paucity of analysis – The overall impact of the planning and
reporting practices of the average company is that management has little time to review results from a strategic perspective, decide what should be done differently, and act on the revised plans
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Performance Measurement
• Performance measurement system
A system that assists managers in tracking the implementations of business strategy by comparing actual results against strategic goals and objectives
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Performance Measurement
• Problems with existing performance measurement systems– The most popular system in use is some
variant of the balanced scorecard (BSC) – BSC methodology is a holistic vision of a
measurement system tied to the strategic direction of the organization and based on a four-perspective view of the world:
• Financial measures supported by customer, internal, and learning and growth metrics
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Performance Measurement – The drawbacks of using financial data as the
core of a performance measurement:• Financial measures are usually reported by
organizational structures and not by the processes that produced them
• Financial measures are lagging indicators, telling us what happened, not why it happened or what is likely to happen in the future
• Financial measures are often the product of allocations that are not related to the underlying processes that generated them
• Financial measures are focused on the short term and provide little information about the longer term
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Performance Measurement
• Effective performance measurement – Basic ingredients of a good collection of
performance measures• Measures should focus on key factors• Measures should be a mix of past, present, and future• Measures should balance the needs of shareholders,
employees, partners, suppliers, and other stakeholders.• Measures should start at the top and flow down to the
bottom • Measures need to have targets that are based on
research and reality rather than be arbitrary
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BPM Methodologies
• An effective performance measurement system should help:– Align top-level strategic objectives and bottom-
level initiatives– Identify opportunities and problems in a timely
fashion– Determine priorities and allocate resources
based on those priorities.– Change measurements when the underlying
processes and strategies change
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BPM Methodologies
• An effective performance measurement system should help:– Delineate responsibilities, understand actual
performance relative to responsibilities, and reward and recognize accomplishments.
– Take action to improve processes and procedures when the data warrant it.
– Plan and forecast in a more reliable and timely fashion
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BPM Methodologies
• Balanced scorecard (BSC)
A performance measurement and management methodology that helps translate an organization’s financial, customer, internal process, and learning and growth objectives and targets into a set of actionable initiatives
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BPM Methodologies
• The meaning of balance – BSC is designed to overcome the limitations of
systems that are financially focused – Nonfinancial objectives fall into one of three
perspectives: 1. Customer
2. Internal business process
3. Learning and growth
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BPM Methodologies
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BPM Methodologies
– The meaning of balance • BSC is designed to overcome the limitations of
systems that are financially focused • Nonfinancial objectives fall into one of three
perspectives: 1. Customer
2. Internal business process
3. Learning and growth
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BPM Methodologies
– In BSC, the term balance arises because the combined set of measures are supposed to encompass indicators that are: • Financial and nonfinancial• Leading and lagging• Internal and external• Quantitative and qualitative• Short term and long term
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BPM Methodologies
– Aligning strategies and actions • BSC enables an organization to align its actions with
its overall strategies through a series of interrelated steps:1. Identify strategic objectives for each of the perspectives
(about 15 to 25 in all).
2. Associate measures with each of the strategic objectives; a mix of quantitative and qualitative should be used.
3. Assign targets to the measures.
4. List strategic initiatives to accomplish each of the objectives (i.e., responsibilities).
5. Link the various strategic objectives through a cause-and-effect diagram called a strategy map
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BPM Methodologies
– Strategy map
A visual display that delineates the relationships among the key organizational objectives for all four BSC perspectives
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BPM Methodologies
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BPM Methodologies
– BSC certification • BSC Collaborative offers software vendors the
opportunity to have their applications certified against a well-defined set of criteria
• The application must offer an end user the ability to view:1. Strategic objectives from the four perspectives
2. The measures, targets, and initiatives associated with each objective
3. The cause-and-effect relationships among the objectives
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BPM Methodologies
• Six Sigma
A performance management methodology aimed at reducing the number of defects in a business process to as close to zero defects per million opportunities (DPMO) as possible
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BPM Methodologies
• Six Sigma – The DMAIC performance model
A closed-loop business improvement model that encompasses the steps of defining, measuring, analyzing, improving, and controlling a process
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BPM Methodologies
• Six Sigma – Limitations of Six Sigma
• The lack of integration among the various Six Sigma projects across the enterprise
• The failure to institute the roles required to support the methodology
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BPM Architecture and Applications
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BPM Architecture and Applications • BPM architecture
– System architecture
The logical and physical design of a system – A BPM system needs three components in
order to contribute to the successful implementation of strategy: 1. Database tier
2. Application tier
3. Client or user interface
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BPM Architecture and Applications • BPM architecture
– Database tier designs include:• Transactional data stores• Application data marts • Centralized data warehouse
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BPM Architecture and Applications • BPM architecture
– BPM applications: 1. Budgeting, planning, and forecasting
2. Profitability modeling and optimization
3. Scorecard applications
4. Financial consolidation
5. Statutory and financial reporting
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BPM Architecture and Applications • BPM architecture
– BPM user interface • The user interface is the bridge between the BPM
applications and the end user • The Web browser is currently the primary tool for
accessing information in a BPM system • Spreadsheets are a popular alternative when a rich
user interface is needed to support the analytical and computation needs of the user
• BPM interfaces should provide is guidance to the end user
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BPM Architecture and Applications
Foundation Services
Business Intelligence
ReportingDashboards
Analysis
BPM Applications
Planning & ModelingConsolidationsScorecarding
Sh
ared
Ser
vice
sExternal Applications
Ext
ern
al D
ata
Figure 9.7 Hyperion Solutions BPM Architecture
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Performance Dashboards
• Dashboards and scorecards both provide visual displays of important information that is consolidated and arranged on a single screen so that information can be digested at a single glance and easily explored
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Performance Dashboards
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Performance Dashboards
• Dashboards versus scorecards – Performance dashboards
Visual display used to monitor operational performance
– Performance scorecards
Visual display used to chart progress against strategic and tactical goals and targets
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Performance Dashboards
• Dashboards versus scorecards – Performance dashboard is a multilayered
application built on a business intelligence and data integration infrastructure that enables organizations to measure, monitor, and manage business performance more effectively (Eckerson)
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Performance Dashboards
• Dashboards versus scorecards – Three types of performance dashboards:
1. Operational dashboards
2. Tactical dashboards
3. Strategic dashboards
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Performance Dashboards
• Dashboard design – “The fundamental challenge of dashboard
design is to display all the required information on a single screen, clearly and without distraction, in a manner that can be assimilated quickly" (Few, 2005)
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Performance Dashboards
– What to look for in a dashboard • Use of visual components (e.g., charts,
performance bars, sparklines, gauges, meters, stoplights) to highlight, at a glance, the data and exceptions that require action.
• Transparent to the user, meaning that they require minimal training and are extremely easy to use
• Combine data from a variety of systems into a single, summarized, unified view of the business
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Performance Dashboards
– What to look for in a dashboard • Enable drill-down or drill-through to underlying
data sources or reports • Present a dynamic, real-world view with timely
data refreshes, enabling the end user to stay up-to-date with any recent changes in the business.
• Require little, if any, customized coding to implement, deploy, and maintain
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Business Activity Monitoring (BAM)
• Business activity monitoring (BAM)
A real-time system that alert managers to potential opportunities, impending problems, and threats, and then empowers them to react through models and collaboration
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Business Activity Monitoring (BAM)
• BAM depends on a wide range of technologies working in concert including:– ETL technology – Process modeling technology – Rules engines– Messaging servers– E-mail in-boxes, portals, dashboards, and
Web services
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Business Activity Monitoring (BAM)
• Benefits of BAM – Real-time data access in a usable format– Access to tools to collaborate and model the
problem, leading to a quick solution
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Business Activity Monitoring (BAM)
• BAM Issues – Executives fail to consider the readiness of
technology or of the business processes they want to monitor
– Change management issues are paramount – Effective BAM requires working closely with the
business units to identify the key indicators (CSF) and analytical techniques that provide reliable early warnings of impending issues
– Executives must let the responsible managers on the frontlines deal with their problems and issues in a timely manner before reacting