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Chapter 6 Placing Type in an Image

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Page 1: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Chapter 6

Placing Type in an Image

Page 2: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Chapter Lessons

• Learn about type and how it is created• Change spacing and adjust baseline shift• Use the Drop Shadow style• Apply anti-aliasing to type• Modify type with the Bevel and Emboss and 3D Extrusion• Apply special effects to type using filters• Create text on a path

Page 3: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Understanding Type

• In Photoshop, the term type refers to text• Use type to express ideas displayed in imagery

or to display an additional message• Modify type by using different typefaces and

colors

Page 4: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Using Type

• Type is used sparingly in Photoshop images to deliver short messages

• Type should be concise and easy-to-read• Imagery that accompanies type should

complement and reinforce the message conveyed by the type

Page 5: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Appearance of Type

• Modify type by changing:– Font– Size– Color

• Apply special effects that make type pop off the page

Page 6: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Learn about Type

• Outline type:– Can be scaled to any size without losing clarity

• Bitmap type:– Composed of pixels– Develops jagged edges when enlarged

Page 7: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Using Type Types

• Type created in Photoshop is initially Outline type

• Outline type is then converted into Bitmap type when filters are applied

Page 8: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Creating Type

• Use Type tools and the options bar to create horizontal or vertical type

• Use the options bar to modify the font size and alignment of type

• Use the Color Picker dialog box to change type color

Page 9: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Location of Type

• Type created in Photoshop is automatically placed on a new type layer on the Layers panel

Page 10: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Font Families

• Each font family represents a complete set of characters, letters, and symbols for each type face

• Three font family categories:– Serif– Sans Serif– Symbol

Page 11: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Serif FontsSample Serif Fonts

Garamond Goudy Old StyleTimes New Roman Courier New

• A tail or stroke appears at the end of some characters

• Serif fonts generally used in text passages

Page 12: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Sans Serif Fonts

Sample Sans Serif FontsArial BauhausCentury Gothic Berlin Sans FB

• No tail or stroke appears at the end of any character

• Sans Serif fonts generally used for headlines

Page 13: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Symbol Fonts

Sample Symbols

£ ™ © # é ∑ • Used to display unique characters

Page 14: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Type Size

• Character size within a font is measured in points• PostScript measurements:

– 1 inch = 72 points or 6 picas– 1 pica = 12 points

• Traditional measurements:– 1 inch = 72.27 points

Page 15: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Using Type Size

• Default Photoshop type size is 12 points• In Photoshop, use either PostScript

measurements or traditional measurements

Page 16: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Acquiring Fonts

• Most computer systems include many fonts• Download/purchase additional fonts from

private companies, individual designers, computer stores, catalog companies, or Web sites on the Internet

Page 17: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

How to Create Type

• Click the Horizontal Type tool on the Tools panel

• Click the Set the font family list arrow on the options bar

• Select the required font and font size• Click in the image, then type the text

Page 18: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Change Spacing & Adjust Baseline Shift

• Make finite adjustments to the space between characters and between lines of type

• These adjustments are called type spacing• Type spacing affects the ease with which

words are read

Page 19: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Spacing Terms

• Monotype spacing• Proportional spacing• Kerning• Tracking • Leading

Page 20: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Monotype Spacing

• Used by typewriters• Each character occupies the same amount of

space• For example, “o” and “w” take the same space

as “i” and “l”

Page 21: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Proportional Spacing

• Used in desktop publishing and word processing

• Each character takes up a different amount of space, depending on its width

Page 22: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

© 2011 Delmar Cengage Learning

Kerning• Controls the amount of space between

characters

Page 23: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

• Inserts a uniform amount of space between selected characters

Very Tight

Tight

Normal

Loose

Very Loose

Tracking

Page 24: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Leading

• Amount of space between lines of type

Leading is 50

points

Leading is 75

points

Page 25: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Using the Character Panel

• The Character panel is used to control type properties such as kerning, tracking, and leading

Page 26: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Defining Baseline Shift

• An invisible line on which type rests• The Character panel is used to adjust the

baseline shift:– Vertical distance that type moves from its baseline

Page 27: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Checking Spelling

• The Spelling Checker checks the spelling of type on the current layer or on all the layers in the image

• To check spelling:– Click Edit on the Menu bar– Click Check Spelling

Page 28: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Use the Drop Shadow Style

• Effects are layer styles which can be applied to a type or an image layer

• Use styles to enhance the appearance of text and improve its effectiveness

Page 29: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

29

Viewing Effects

• The Layers panel shows what effects have been applied to text

Layer styles applied to the text “Fresh Ideas”

Page 30: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Applying a Style

• To apply a style:– Click Layer on the Menu bar– Point to Layer Style– Click a style

• Work in the Layer Style dialog box to add effects to type

Page 31: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Layer Style Dialog Box

Page 32: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

© 2011 Delmar Cengage Learning

Using the Drop Shadow

• Create an illusion that another colored layer of identical text is behind the selected type

Page 33: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Controlling a Drop Shadow

• Options to control:– Angle: where the shadow falls relative to the text– Distance behind the type that the shadow appears– Width of the shadow text (spread)– Amount of blur (size)

Page 34: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Drop Shadow Settings

Page 35: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Apply Anti-Aliasing to Type

• Used to prevent jagged edges (jaggies) that can accompany bitmap type

• Partially fills in pixel edges with additional colors to produce smooth-edge type

• Use on type with a point size greater than 12 point

Page 36: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Five Anti-Aliasing Methods

None

Sharp

Crisp

Strong

Smooth

Page 37: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Modify Type with the Bevel & Emboss Style

• Used to add combinations of shadows and highlights to a layer

• Gives type the appearance of dimension and shine

• Use the Layer Application or Layers panel to apply the Bevel and Emboss style to the active layer

Page 38: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Bevel and Emboss Settings

• Structure determines the size and physical properties of the object

• Shading determines the light effects

Page 39: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Bevel and Emboss Samples

Page 40: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Bevel and Emboss Structure Settings

Page 41: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Using 3D Extrusion

• Used to turn a 2-dimensional object into a 3-dimensional object– Lets you rotate, roll, pan, slide, and scale an object

• Can be applied to a type or image layer using the 3D menu or the 3D Scene panel in the 3D workspace

Page 42: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

42

Using 3D Extrusion

Page 43: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Applying Special Effects with Filters

• Filters can be applied to a type layer• The type layer must first be rasterized:

converted to an image layer• After rasterizing, the type layer cannot be

edited for type content

Page 44: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Sample Filters

Page 45: Chapter 6 Placing Type in an Image. Chapter Lessons Learn about type and how it is created Change spacing and adjust baseline shift Use the Drop Shadow

Creating Text on a Path

• Create a shape• Add type to the

shape (path)