Chapter 1 GLOBALIZATION

Chapter 1GLOBALIZATION

MGT 372 Lecture By: Ms. Adina Malik (ALK)

1Learning ObjectivesUnderstand what is meant by the term globalizationRecognize the main drivers of globalization Explain the main arguments in the debate over the impact of globalizationUnderstand how the process of globalization is creating opportunities and challenges for business managers

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What is Globalization?It is a process by which barriers to cross-border trade and investments are declining,perceived distance is shrinking due to advances in transportation and telecommunication technologies, material culture is starting to look similar the world over; andnational economies are merging into an interdependent, integrated global economic system.

3What is Globalization?Interdependent: Independently India has IT trained workforce but they do not have the capital to establish giant firms like Microsoft.Again independently USA has capital but they lack cheap IT trained workforce. So, the countries will be better off being interdependent.Integration:USA invests in India and thus ensures capital flow in India. India ensures supply of cheap IT trained workforce which is needed to produce software.

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What is the Globalization of Markets?It is the merging of historically distinct and separate national markets into one huge global marketplace.E.g. Consumer products such as Citigroup credit cards, Coca Cola & PepsiCo soft drinks, Sony PlayStation video games, McDonalds Hamburger, Starbucks coffee, General Motors & Toyota, etc.E.g. markets for industrial goods and materials such as aluminium, oil, wheat, computer software, etc.It no longer makes sense to talk about the German market or the American marketInstead, there is the global market5Citibank is a global bank with 3,777 branch locations in 36 countries. (Wikipedia)5What is the Globalization of Markets?Reasons for globalization of markets:falling trade barriers make it easier to sell internationallyconsumers tastes and preferences are converging on some global normfirms promote the trend by offering the same basic products worldwideCoca-Cola, McDonalds and Sony all sell standardized products.

6What is the Globalization of Production?It refers to sourcing goods and services from locations around the globe to take advantage of national differences in the cost and quality of factors of production (such as labor, energy, land and capital).This helps toGain cost advantage by producing in locations where cost of production factors is lowImprove the quality or functionality of the products, thus differentiating themE.g. USA outsource some radiology work to IndiaE.g. Car- designed in Germany, assembled in Mexico with components made in US and Japan, fabricated from Korean steel and Malaysian rubber

7Outsourcing-contracting out of a business process/ transferring portion of work to outside suppliers.7Why Do We Need Global Institutions?Institutionshelp manage, regulate, and monitor the global marketplacepromote the establishment of multinational treaties to govern the global business system

Examples includethe General Agreement on Tariffs and Trade (GATT)the World Trade Organization (WTO)the International Monetary Fund (IMF)the World Bankthe United Nations (UN)the G208The World Trade Organization is responsible for policing the world trading system, and making sure that members adhere to trade treaties.

8Drivers of GlobalizationDeclining Trade and Investment BarriersPreviously there were,High tariff rate on each others goods and services to protect domestic industries from foreign competition. High tariff lead to high price of foreign goods which prevent these goods to compete with local goods.

Governments used to provide subsidies to important local industries. This reduced the cost of production of domestic goods. Consequently, foreign products could not compete. For e.g. RMG, Textile, Jute & Agricultural sectors in Bangladesh.

Due to lack of international business activities, countries which were poor became poorer. Such strategies are called Beggar thy neighbour policy.

9Tariff: a tax on import and export9Drivers of Globalization Moreover, high tariff on foreign goods depressed the world demand and contributed to the Great Depression of the 1930s.

After World War II, formation of General Agreement on Tariffs and Trade (GATT) contributed towards the reduction of barriers and ensured free flow of goods between nations. Eight rounds of negotiations among member states (now numbering 153) have worked to lower the barriers.

Uruguay Round held in December 1993, to further reduce trade barriers. Doha round in late 2001 also contributed for reduction of barriers and subsidies, particularly in agricultural sector. During 1913 to 2005 tariff rates reduced to 3.9% from 44%.

Countries have opened their markets to FDI.

10Drivers of Globalization2. The Role of Technological ChangeThe lowering of trade barriers made globalization of markets and production a theoretical possibility. Technological change has made it a tangible reality.

Microprocessors and TelecommunicationsThe single most important innovation has been the development of microprocessor which enabled the explosive growth of high power, low cost computingrecent advances in telecommunication technology, satellite, optical fiber, wireless technology, world wide web and internet.telecommunication cost between London and New York has reduced from $244.65 to $3.32 during 1930 to 1990.

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Drivers of Globalization Internet and World Wide Web:Development in Internet increased the scope of e-business. It makes buyers and sellers to find each other.It allows businesses, both small and large, to expand their global presence at a lower cost.

Transportation technology:The beginning of commercial jet travel, by reducing the time needed to get from one location to another, has effectively shrunk the globe. Containerization has revolutionized the transportation business, significantly lowering the costs of shipping goods over long distances.12

Implications for the Globalization of ProductionAs transportation costs associated with the globalization of production declined, companies can now select geographically separate locations which are more economical.These developments make it possible for a firm to create and then manage a globally dispersed production system. E.g. Web allows:Hospitals in Chicago send MRI scans to India for analysisAccounting offices in San Francisco outsource routine tax preparation work to accountants in Philippines

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Implications for the Globalization of MarketsLow-cost transportation made it more economical to ship products around the world, thereby helping to create global markets.Low cost of transportation has increased movement of people between countries which reduced the cultural distance among people and created convergence of taste and preferences. Low-cost global communications network such as WWW are helping to create electronic global market places.Global communication network and global media like, CNN, MTV etc. also contributed for the convergence. E.g. McDonalds in China, Gap Jeans in Paris, E-bayE.g. Equador supplies roses to New York

14The Globalization DebateAnti-Globalization ProtestsNegativeAnti globalization groups protest because globalization creates, Job losses Downward pressure on the wage rates of unskilled workers Environmental degradation The cultural imperialism of global media and multinational enterprises

In Seattle, the WTO was meeting to try to launch a new round of talks to cut barriers to cross-border trade and investment in December 1999. There was violent protest by the anti globalization groups, where 40,000 protesters marched against globalization.

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The Globalization DebateAnti-Globalization ProtestsPositive Globalization improves the living standard. International chains like McDonalds and Starbucks are now available almost at every location.

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Leading apparel and footwear buyers and retailers, who source from Bangladesh, have teamed up to make the country's factories environmentally sound as part of a global initiative. They have come together under the Zero Discharge of Hazardous Chemicals (ZDHC) programme, which aims to help lead the industries towards lowering discharge of such chemicals by 2020. The ZDHC programme signatory brands include Adidas, Benetton, Burberry, C&A, Esprit, G-Star Raw, Gap, H&M, Inditex, Jack Wolfskin, Levi Strauss, L Brands, Li Ning, M&S, New Balance Athletic Shoe, NIKE, PUMA and PVH Corp. In Bangladesh, the grouping held its first workshop on stakeholder engagement at Radisson Hotel in Dhaka recently in 2014.GRAMEEN-DANONE Eco-Friendly Mini-Factory for Food A small capacity yogurt factory built to address malnourishment and poverty using sustainable local resources and a novel business model

16The Globalization DebateGlobalization, Jobs and Income Negative

MNCs shifted their production to low cost locations where wage rate is low. As a result, the demand of labor reduced in the USA. This resulted in job losses and reduction of wage rate in USA.Advanced economies are becoming technology-oriented. So the demand of unskilled workers is reducing in advanced economies creating an excess supply of unskilled labor. Thus, growing income inequality is a result of the wages for skilled workers being bid up by the labor market and the wage of unskilled workers being discounted.17http://smallbusiness.chron.com/skilled-labor-vs-unskilled-labor-46154.html17The Globalization DebateGlobalization, Jobs and Income PositiveHowever, benefits outweigh cost of globalization. When MNCs go to LDC, they improve the living standards of the people of host country creating employment and supplying world class products. As a result of such economic growth, host country buys other products from the home country. E.g. USA and China (Medicine and textile).Globalization encourages countries to specialize in products which they can produce most efficiently. This improves the world output and overall economic condition of the world. Supporters of globalization argue that during 1987-1994 the income gap actually reduced by 5.5%.

18The Globalization DebateGlobalization, Labour Policies and the EnvironmentNegative LDCs lack adequate regulations to protect labour and the environment from abuse by the corrupts. Free trade leads to an increase in pollution and result in firms from advanced nations exploiting the labour of less developed nations. Supporters of anti-globalization argued that NAFTA might stimulate US manufacturing firms moving to Mexico and then pollute the environment, employ child labour and ignore workplace safety.

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The Globalization DebateGlobalization, Labour Policies and the Environment

PositiveThe supporters of free trade argue that tougher environmental regulations and stricter labor standards go hand in hand with economic progress. So free trade enables developing countries to increase their economic growth and become richer which in turn strengthen the regulations.International free trade agreements protect countries from exploitation. E.g. NAFTA protects Mexico from being exploited by the US firms.20

The Globalization DebateGlobalization and National SovereigntyNegative World Trade Organization (WTO), the European Union and the United Nationsthese supranational organizations impose policies on the democratically elected governments of the nation-states. Thus the independent economies are transferring their economic power away from national governments towards these organizations. WTO monitor the trade policies and activities of its 150 member states who are signatory to the GATT. The arbitration panel can issue a ruling instructing a member state to change trade policies that violate GATT regulations. This is regarded as interference by the protesters of globalization.

21The Globalization DebateGlobalization and National SovereigntyPositive Supporters say that WTO and such other organizations generate collective decision which reflects the opinion of all the member states. If these bodies fail to serve the collective interest of member states, those states will withdraw their support and the supranational organization will collapse. In this view, the real power still resides with individual nationstates.

22The Globalization DebateGlobalization and the Worlds PoorNegativeDue to globalization the gap between the rich and poor nations of the world has gotten wider. In 1870, the average income per capita in the worlds 17 richest nations was 2.4 times that of all other countries. In 1990, the same group was 4.5 times as rich as the rest.

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The Globalization DebateGlobalization and the Worlds PoorPositiveDue to globalization some worlds poorer nations are now observing economic growth like, South Korea, Thailand and Malaysia.However, some states are still poor and the reasons for their poverty are purely internal like dictator government, economic policies that destroy wealth, insufficient protection of property rights, and war or political unrest, for e.g. African nations.

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How Does The Global Marketplace Affect Managers?Managing an international business is different from managing a domestic business for at least four reasons:

countries are differentthe range of problems confronted in an international business is wider and the problems more complex than those in a domestic businessfirms have to find ways to work within the limits imposed by government intervention in the international trade and investment systeminternational transactions involve converting money into different currencies

25Question!IS GLOBALIZATION GOOD OR BAD?26