changing your identity from content expert to coach
TRANSCRIPT
Changing Your IdentityFrom Content Expert to Coach
Chris Massey@camassey
First, Pop Quiz!
Being A Digital Content Creator
Context
Where Is This Going?
No One True Way™
Chris Massey @camasseyRedgate Software
• Editor• Copywriter• Social Media marketer• Product Marketer• Quasi-Product Manager• Community Architect
The Common Factor?
A Fork in the Road
We’re Going On An Adventure!
1 – Ask Questions, and Listen
Active Listening
There Are Limits
• There are limits to what you can learn with Active Listening etc.
•Our channels •Their motivations •Their skill & confidence•Their team
What Blocked People?
2 – Share Ownership
Shared Ownership doesn’t mean we both agree to work on my goals
Shared Goals
Shared Control
Shared Language
Shared Commitments
Shared Skills
"Junior at Darlington edit" by Purpy Pupple. Licensed under Public Domain via Wikimedia Commons - http://commons.wikimedia.org/wiki/File:Junior_at_Darlington_edit.jpg
3 –Give Situational Leadership
What’s Changed?
• Listen• Reflect• Verify• Repeat
• Find Common Goals
• Share Control• Unblock each
other
• Recognise that you’re different things to different people at different times.
• Support that.
Think Like a Chef…
Additional Reading
• http://www.mindtools.com/pages/article/newLDR_44.htm
• http://www.learn-to-be-a-leader.com/situational-leadership.html
• http://blog.red-gate.com/user-research-better-team-sport/
• http://www.skillsyouneed.com/ips/active-listening.html
• http://ideas.time.com/2013/03/18/four-ways-to-give-good-feedback/
• http://agilecoach.typepad.com/agile-coaching/2014/05/conference-club.html
Thanks! @CAMASSEY