changing perceptions presentation at the travel marketing summit 2015

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CHANGING PERCEPTIONS

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Page 1: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING PERCEPTIONS

Page 2: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING PERCEPTIONS

Mickela Mallozzi - @TravelBareFeetBare Feet® TV & Web Series, Host/Producer

Eddie Bergman - @AfricaTravelATAThe Africa Travel Association, Executive Director

Michael Gigl - @AustriaTravelAustrian Tourism

Ricarda Lidner - @GermanyTourismGermany Tourism, Regional Manager of the Americas

Rob McKay - @ItsInQueensQueens Tourism Council

Page 3: Changing Perceptions Presentation at The Travel Marketing Summit 2015

WRONG PERCEPTIONS

Page 5: Changing Perceptions Presentation at The Travel Marketing Summit 2015

MAJOR EVENTS

Page 6: Changing Perceptions Presentation at The Travel Marketing Summit 2015

Photo Courtesy of: Anthony England / @EbolaPhone

Page 7: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING A NEGATIVE TO A POSITIVE

Page 8: Changing Perceptions Presentation at The Travel Marketing Summit 2015

STEPS TO SUCCESS

Page 9: Changing Perceptions Presentation at The Travel Marketing Summit 2015

• 20% Organic Farmland• 20,000 Organic Farmers

Page 10: Changing Perceptions Presentation at The Travel Marketing Summit 2015
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Page 12: Changing Perceptions Presentation at The Travel Marketing Summit 2015
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Page 14: Changing Perceptions Presentation at The Travel Marketing Summit 2015
Page 15: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING THE EBOLA NARRATIVE

Photo courtesy of: Unite 4 West Africa

Page 16: Changing Perceptions Presentation at The Travel Marketing Summit 2015

Photo courtesy of: Magical Kenya

Page 17: Changing Perceptions Presentation at The Travel Marketing Summit 2015

Photo courtesy of: Magical Kenya

Page 18: Changing Perceptions Presentation at The Travel Marketing Summit 2015
Page 19: Changing Perceptions Presentation at The Travel Marketing Summit 2015

Photo courtesy of: Magical Kenya

Page 20: Changing Perceptions Presentation at The Travel Marketing Summit 2015

STEPS TO SUCCESS

Page 21: Changing Perceptions Presentation at The Travel Marketing Summit 2015

ROLE OF MEDIA

Page 22: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING THE EBOLA NARRATIVE

Page 23: Changing Perceptions Presentation at The Travel Marketing Summit 2015
Page 24: Changing Perceptions Presentation at The Travel Marketing Summit 2015

CHANGING PERCEPTIONS

Mickela Mallozzi - @TravelBareFeetBare Feet® TV & Web Series, Host/Producer

Eddie Bergman - @AfricaTravelATAThe Africa Travel Association, Executive Director

Michael Gigl - @AustriaTravelAustrian Tourism

Ricarda Lidner - @GermanyTourismGermany Tourism, Regional Manager of the Americas

Rob McKay - @ItsInQueensQueens Tourism Council