change.org social media week 2012 overview

8
The World’s Organizing Platform

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This brief overview of Change.org was given on 2/15/2012 as a part of the Social Media Week 2012 panel "Mass Mobilization: Platforms for Accelerating Social Change."

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Page 1: Change.org Social Media Week 2012 Overview

The World’s Organizing Platform

Page 2: Change.org Social Media Week 2012 Overview

Individual Expression to Collective Action

Change.org empowers anyone, anywhere to start and win campaigns

about issues they care about.

Page 3: Change.org Social Media Week 2012 Overview

1 Victory Every Day

10,000 Campaigns Launched last Month

1,000,000 New Users each Month

5,000,000 Active Users in150 Countries

Page 4: Change.org Social Media Week 2012 Overview

"Change.org, the go-to site for Web uprisings."- Nik Kristof, NYT

"A nerve-center for social justice the world over.”- Dan Rather, The Rather Report

Page 5: Change.org Social Media Week 2012 Overview

Molly Katchpole

Bank of America DropsNew $5 Debit Card Fee

Page 6: Change.org Social Media Week 2012 Overview

Mr Well's 4th Grade Class

The Lorax Website Adds Educational Materials

Page 7: Change.org Social Media Week 2012 Overview

Sean Chapin

SF Giants Make An“It Gets Better” Video

Page 8: Change.org Social Media Week 2012 Overview

change.org/start-a-petition

Lawrence Grodeska

Social Media Marketing Manager

[email protected]

@lsgrodeska