cerebro for advertising eng

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Post on 12-Jul-2015

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  • HOW WASCEREBROBROUGHTTO LIFE?

  • Cerebro was created because we couldnt stand it all anymore. Why chaos should be the word to describe our collaboration?

    Designers always ignore emails... Accounts have no idea how to open a media file... Talks with a client often look like a Chinese whispers game...

    Is it OK that dead-lines are broken and budgets wasted due to trifle reasons - poor communication and coordination?!

  • We got it! Advertising and media produc-tion workflow is, mostly, a communica-tion process between creators and admin-istrators.

    Same goals - different approaches, different tools and different languages.

    We got an idea to make an integrated toolkit to make creators and administra-tors always be on the same page, using common tools, handy and easy!

  • We created Cerebro, mostly, for ourselves.But today it works for the most part

    of media production in Russia.

  • WHAT ISCEREBRO?

  • Cerebro is a powerful project management system with a rich toolkit for collaboration in production

    of visual content.

  • Administrative part: Scheduling Reporting Budgeting onnection with clients

    Creative part: Visual reviewing Handy file viewing, stor-age and transfer

    Cerebro unites!

  • Cerebro is an anti-Babylon opportunity for the whole team to speak the same language.

  • Better coordination

    Less iterations

    Faster turnovers

    Cerebro means Order and Logic in collaborative workflow.

  • Cerebro is a faster and easier tool, no special training required.

    Intuitive and user-friendly.

    Integrated tools.

    Special features for advertising and media production.

  • TOOLKITOVERVIEW

  • Tasks and comments in Cerebro are presented in a clear visual way!

    Ordinary email comments:

    Cerebro visual comments:

  • Use Mirada to get rid of Chinese whispers and give out tasks, reviews and comments fast and clear!

    Mirada is a built-in media editor, specially designed for audio-visual reviewing.

    Mirada looks very much the same as an ordinary media play-er but has specific tools to take notes, draw sketches, record your mouse and voice - right over a source picture or a video!

  • By means of Mirada you can explain what you want from your peers as if you had a face-to-face meeting with them. Speak up and pin down the issues right over the media source! Your review will be saved and posted to Cerebro.

    See how you can perceive clients comments recorded by Mirada (click on the image to play the video):

  • Cerebro offers a new technology to store and ex-change project files!

    via emails via FTP server via file exchange service via physical media - DVD, portable HDD, etc.

    Ordinary methodsof file download and exchange

    Cargador

    Cerebro method

  • Cargador is a built-in module for smart file transfer, indexing and storage. It works automatically and faster than FTP - no need to waste time waiting.

    Use Cargador to save time you spend on file transfer.

  • It checks data integrity - no file will arrive corrupted.

    It archives folders on-the-fly - no need to pack them up manually.

    It works in the background - and saves your time for something really useful.

    It indexes transferred files - no unnecessary duplications will occur on your file storage. It speeds up transfer and saves your diskspace.

  • Cerebro sheduling tools are visual too!

    Usual way of task scheduling

    Project planning in Cerebro

  • Actually Gantt charts do your traffic managers job.

    A Gantt chart turns a chaotic pile of single tasks into a clear, logical interconnected sequence.

    It is easily editable - just drag a task along the timeline and all intercon-nected tasks will be shifted and recalculated as well.

    Use Gantt charts to plan and track your projects

  • To have a birds eye overview of all your projects.

    To edit the project plan in a native visual way.

    To interconnect the tasks.

    To track work in progress.

    Gantt charts offer the following advantages:

  • Dont bind yourself with browser applications, as they often are annoyingly slow and poor in features.

    Cerebro is one of the few online project management systems running on sterling desktop applications.Cerebro is installed onto a computer as a standalone software.

    Cerebro means a stable performance without web browsers limitations!

  • Weve been developing Cerebro applications for the most popular operating systems.

    Cerebro is designed to work in a multiplatform environ-ment.

    Cerebro has light versions for iPhone and iPad with a sim-ple user-friendly interface and offline work mode.

  • Of course, if you still prefer browser applications - we have the one to offer you as well.

    Cerebro web interface provides basic project tracking features and access to project files.

  • CEREBRO,NO DOUBT!

  • Cerebro saves working hours due to faster turnovers.

    Cerebro users spend 30% less time on management, coordi-nation and communication.

    Investments in Cerebro pay off after the 1st month after sys-tem adoption.

    Cerebro means Economy!

  • Cerebro means Free implementation!

    You dont pay for system installation on your server.

    You dont pay for training sessions and consultations.

    You dont pay for a 30-days trial period.

  • Cerebro means Easy Adoption!

    It takes from 4 days to 2 weeks to switch to Cerebro completely. Its not a promise, its statistics.

    Even novice level computer users can learn to operate Cerebro within a month.

    After spending time on Cerebro learning, a user makes up for it fast and easy.

    Our TechSupport consultants are always here to help you out.

  • Cerebro means Addiction!

    Cerebro is comfort and for many - is a must, like email or mobile phone.

    Cerebro hasnt lost a single client in its history. No company that had adopted Cerebro, changed its mind and refused from using it later on.

    85% of our prospects become our clients after a trial period.

  • Cerebro means Safety!

    You dont necessarily need to have your sensitive project files hosted by any third party, including ours, while using Cerebro. 2 of 3 possible configurations offer an op-tion to host your files locally - right where you keep them now:

    1. Private cloud - all server components are hosted in our data center. 2. Hybrid cloud - only an application server is hosted in our data center, your files are hosted on your premises and never transferred through our cloud.

    3. Local installation - all server components are hosted on your server.

    Cerebro servers are being under supervision 24/7, all data is encrypted. Safety and Privacy of your data are the things our business is based on.